Poseidon
- Company typePrivate
- Founded2000
- HeadquartersNorcross, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Poseidon does
Poseidon is a private US-based company headquartered in Norcross, Georgia that develops and sells computer vision-based drowning detection systems for commercial and public swimming pools. The company was founded in 2000 and operates with a headcount of 11-50 employees.
Poseidon's core offering is a hardware-software drowning detection system offered in two variants: a dual overhead camera configuration for shallow pools (up to 2.5 meters deep) providing a complete aerial "helicopter view" that eliminates swimmer-obstruction blind spots, and an underwater camera configuration for deeper pools (greater than 2.5 meters) using dual high-quality optical cameras with a combined 180-degree field of vision mounted on pool walls. Both variants continuously process video feeds to identify motionless persons at the pool bottom and trigger an alarm with precise swimmer position information within 10 seconds, providing automated 24/7 monitoring that supplements human lifeguard capability.
The company operates a direct enterprise sales motion targeting aquatic centers, hotel pools, water parks, and municipal pools. Revenue is generated through a rental subscription model featuring fixed monthly fees with no upfront deposit or capital expenditure, bundling equipment, installation, servicing, and free software updates. Poseidon's website is available in nine European language variants, reflecting an established international customer footprint primarily across Western and Northern Europe. The company has raised a single disclosed funding round of approximately $15.3 million from Air Liquide Ventures in 2001.
Poseidon firmographics
Firmographics- Name
- Poseidon
- Website
- https://poseidonsaveslives.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Poseidon industry classification
Industry- Product category
- Pool Safety Technology
- akta.pro primary industry
- Fall Detection & Automatic Alert Monitoring Services (HSAHAHAC)
- akta.pro secondary industries
- Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors) (HLAHACAG), Personal Emergency Response (PERS) & Medical Alert Monitoring (HSAHAAAL)
Keywords
Where Poseidon is headquartered
LocationHeadquarters
- HQ city
- Norcross
- HQ country
- United States
- HQ region
- North America
Markets served
Poseidon business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Equipment Rental with Monthly Subscription: Poseidon provides drowning detection equipment to swimming pool operators through a rental model. Customers pay a fixed monthly fee that includes all equipment, installation, servicing, and software updates during the rental period. No upfront capital expenditure or cash deposit is required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Fixed Monthly Rental Package |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Poseidon product offering
Product offeringCore offering
Poseidon provides an automated drowning detection system for swimming pools using dual camera setups—overhead cameras for shallow pools (up to 2.5 meters) and underwater cameras with 180-degree field of vision for deeper pools. The system uses computer vision and motion analysis to continuously monitor swimmers and trigger an alarm with precise swimmer position information within 10 seconds when a motionless person is detected at the pool bottom. The solution is offered as a rental with a fixed monthly fee covering equipment, installation, servicing, and software updates with no upfront deposit.
Product overview
Poseidon is a drowning detection system for swimming pools offered as a unified hardware and software solution. The system consists of two core product variants: (1) an overhead camera system for shallow pools (up to 2.5 meters deep) using dual overhead cameras providing complete aerial surveillance, and (2) an underwater camera system for deep pools (more than 2.5 meters deep) featuring dual high-quality optical cameras with 180-degree combined field of vision mounted on pool walls. Both variants continuously monitor swimmers, automatically detect motionless persons at the pool bottom within 10 seconds, and trigger alarms with position indication. The system is available through a fixed monthly rental fee model that includes all services, updates, and no deposit requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- Poseidon Drowning Detection System (Overhead Camera)
Quantifiable outcome
- Detects potential drowning within 10 seconds of swimmer becoming motionless
Companies that use Poseidon
Customer profileSegments1 record
Ideal customer profiles1 record
Poseidon technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Poseidon partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights4 records
Poseidon competitors and assessment
Company assessmentDirect peers
- Coral Smart Pool: Computer-vision-based pool safety and analytics platform offering drowning detection and swimmer analytics for commercial pools. Closely overlapping product, customer base, and AI capability stack.
- Vodasafe (Poolview): Pool monitoring and drowning detection vendor serving Nordic and European commercial pool operators. Closely comparable customer base and direct competition in the European market Poseidon currently dominates.
- Lynxight: Israel-based AI drowning detection company that uses overhead computer-vision cameras to monitor commercial pools. Direct competitor serving the same customer segment with a similar subscription/pricing approach.
- SwimEye: Norwegian drowning detection system using overhead cameras and computer vision for public and commercial pools. Comparable in technology, target market (Nordic/European pool operators), and B2B sales motion.
- AquaEye (Innovative Inc.): Drowning detection technology provider using sonar and computer vision to monitor swimmers in pools. Comparable mission and commercial pool customer base, with complementary underwater sensing approach.
- AngelEye: AI drowning detection solution for swimming pools, using camera-based monitoring with automated alerting. Competes head-to-head in commercial pool safety with similar hardware-plus-software subscription economics.
Broad incumbents
- Axis Communications: Major network camera manufacturer whose hardware underpins many pool safety installations. Not a direct competitor, but represents a vertical integration threat if it bundles its own AI drowning analytics with cameras sold to pool operators.
- ADT (commercial security division): Large incumbent commercial security provider that could extend its monitored alarm and video surveillance offerings into pool drowning detection. Not currently a direct competitor, but possesses the channel and install base to enter the category.
Emerging players
- Sealution: Wearable drowning detection technology aimed at swim schools and aquatic facilities. Adjacent safety-monitoring category with overlapping buyer personas but different delivery mechanism (wearable vs. fixed cameras).
- Lifeguard Analytics: Software-focused lifeguard performance and incident analytics tools for aquatic facilities. Adjacent buyer persona (pool operators) with weaker feature overlap, focused on staff rather than swimmer monitoring.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Poseidon social profiles
Digital presencePoseidon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Poseidon leadership team
Management profileNumber of profiles
Poseidon funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Poseidon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Poseidon
What does Poseidon do?
Poseidon provides an automated drowning detection system for swimming pools using dual camera setups—overhead cameras for shallow pools (up to 2.5 meters) and underwater cameras with 180-degree field of vision for deeper pools. The system uses computer vision and motion analysis to continuously monitor swimmers and trigger an alarm with precise swimmer position information within 10 seconds when a motionless person is detected at the pool bottom. The solution is offered as a rental with a fixed monthly fee covering equipment, installation, servicing, and software updates with no upfront deposit.
Is Poseidon a public or private company?
Poseidon is a private company. It is classified as unknown and is currently operating.
When was Poseidon founded?
Poseidon was founded in 2000. It employs 11 to 50 people.
Where is Poseidon based?
Poseidon is headquartered in Norcross, United States, in the North America region.
How does Poseidon make money?
One revenue line is on record: equipment Rental with Monthly Subscription.
Who are Poseidon's main competitors?
Direct peers on record are Coral Smart Pool, Vodasafe (Poolview), Lynxight, SwimEye, AquaEye (Innovative Inc.) and AngelEye. Broad incumbents are Axis Communications and ADT (commercial security division). Emerging players are Sealution and Lifeguard Analytics.
Does Poseidon have an API?
No public API is recorded for Poseidon.
What industry is Poseidon in?
Poseidon's product category is Pool Safety Technology. Its primary akta.pro industry code is HSAHAHAC, Fall Detection & Automatic Alert Monitoring Services, with a secondary code of HLAHACAG, Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors).