What StoragePRO does

StoragePRO, Inc. is a privately held self-storage operator and third-party management company headquartered in Walnut Creek, California. The company operates 144 storage facilities across 11 U.S. states — anchored by 110 California locations and extending into New York, Nevada, Massachusetts, Colorado, Washington, Connecticut, Maine, Oregon, Arizona, Georgia, and Pennsylvania. Its two-sided business serves independent self-storage property owners on the B2B side with full-stack management services (recruiting, rate optimization, marketing, customer service, accounting, maintenance, and operations) under flexible branding arrangements, while on the B2C side it rents self-storage units directly to residential, commercial, wine collection, and vehicle storage customers through a self-serve digital platform.

The underlying technology is a cloud-based property management platform powered by Tenant Inc., supporting online reservations, account management, and the company's trademarked Touchless Rentals™ feature that enables fully contactless digital rental. Physical infrastructure includes traditional units ranging from X-Small (4'x4' to 5'x5', starting at $22/month) to Large (10'x20' to 10'x30', up to $399/month), with add-on modules for climate-controlled storage, specialized wine storage (Napa, San Francisco, Emeryville), RV/boat/vehicle storage, mailbox rentals, and free moving truck service at participating locations. All rentals are month-to-month with a one-time $29 administration fee at move-in, and 24/7 digital security with gated access is standard across facilities.

The go-to-market motion is self-serve PLG: customers discover and reserve units through storagepro.com or individual facility pages, with content marketing, organic social media, and Google My Business listings driving top-of-funnel acquisition. Customer review scores of 4.5-4.8 stars at flagship Napa and San Francisco locations indicate strong satisfaction, and the company maintains active social channels across Facebook, Instagram, YouTube, LinkedIn, and Pinterest. Ancillary revenue comes from on-site sale of moving boxes, packing supplies, and locks. The company is founder-led by Steve Mirabito and operates with a lean public-facing executive team; specific founding date, employee headcount, revenue, and funding history are not disclosed in available materials.

Name

StoragePRO

Legal name

StoragePRO, Inc.

Website

https://storagepro.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

StoragePRO operates a network of 144 self-storage facilities across 11 U.S. states and provides third-party management services to independent self-storage property owners, serving residential, commercial, wine collection, and vehicle storage customers through a digital-first rental platform.

Ownership category

akta.pro rank

Product category

Self-Storage Services

NAICS

Lessors of Miniwarehouses and Self-Storage Units (53113), General Warehousing and Storage (493110)

SIC

Public Warehousing & Storage (4220)

akta.pro primary industry

Self-Storage Facility Management & Operations (Third-Party Managed) (HSAKAGAI)

Keywords

• Self storage facilities
• Storage unit rentals
• Climate controlled storage
• RV and boat storage
• Third party storage management

Headquarters

HQ city

Walnut Creek

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Storage Unit Rentals: Monthly rental fees collected from customers renting self-storage units. Rentals are month-to-month with no long-term contracts required. Minimum rental period is one month. A one-time administration fee of $29 is charged at move-in.
2. Ancillary Services: Revenue from sale of moving supplies, boxes, locks, and other packing materials. Some locations offer truck rental services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

StoragePRO operates 144 self-storage facilities across 11 U.S. states, renting storage units of various sizes including climate-controlled spaces, specialty wine storage, and RV/boat storage. The company also provides third-party management services to independent self-storage operators, leveraging its operational platform to manage properties on behalf of owners.

Product overview

StoragePRO is a self-storage operator and the nation's leading independent third-party storage management company. Its customer-facing offering is a network of self-storage units across 144 locations in 10 U.S. states (Arizona, California, Colorado, Connecticut, Georgia, Massachusetts, Maine, Nevada, New York, Oregon, Pennsylvania, Washington), marketed under both the StoragePRO brand and original owner brands via co-branding. The core product is traditional self-storage units (X-Small to Large, with drive-up and interior access), which can be rented month-to-month online through the Touchless Rentals™ feature. Add-on modules include specialized wine storage (available at Napa, San Francisco, and Emeryville), climate-controlled units, RV/boat/car storage, moving truck rental, mailbox service, and boxes/packing supplies. The company's B2B counterpart is its Third-Party Storage Management service, through which it manages properties for independent owners using its operational systems and brand. The product portfolio does not include a public API or AI/ML-powered features.

Differentiator

Problem solved

Functional benefit

Products and services

• Self-Storage Unit Rentals

Quantifiable outcome

• 50% off promotions available for new customers
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Tenant Inc.coreTechnology or IntegrationTenant Inc. provides the cloud-based property management platform powering StoragePRO's website, reservations system, and customer account management. StoragePRO's website and digital infrastructure are powered by Tenant Inc. technology.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Simply Self Storage: Privately held self-storage operator and third-party management company offering traditional, climate-controlled, and vehicle storage. Directly competes with StoragePRO for both end customers and independent property owner management contracts.
• StorageMart: Privately held self-storage operator and third-party management company with facilities across the U.S. and Canada. Closest direct competitor to StoragePRO in business model, geographic footprint, and owner-management service offering.
• Compass Self Storage: Privately held third-party self-storage management company serving independent operators across the U.S. Closely comparable to StoragePRO's owner-centric management business model and customer service positioning.
• Westport Properties: Privately held third-party self-storage management company operating the StorageMart and other regional brands. One of the largest independent self-storage managers in North America and a direct competitor to StoragePRO for owner management agreements.
• Metro Self Storage: Operates self-storage facilities in multiple U.S. states with a portfolio mix similar to StoragePRO, including climate-controlled and vehicle storage. Competes in overlapping geographic markets with similar customer segments.

Broad incumbents

• Extra Space Storage: Major U.S. self-storage REIT with a hybrid ownership-plus-third-party management model. Overlaps with StoragePRO on facility operations, digital rental experience, and climate-controlled offerings; competes for both customers and independent operator management contracts.
• National Storage Affiliates: Self-storage REIT built on a Participating Regional Operator (PRO) structure that aggregates independent operators under a national brand. Most directly comparable to StoragePRO's owner-centric aggregation model, though NSA owns the real estate rather than purely managing.
• Public Storage: The largest publicly traded self-storage REIT in the U.S. with thousands of owned facilities nationwide. Competes with StoragePRO on the same core customer use cases (residential and small business self-storage) and has increasingly invested in digital rental, but owns rather than manages third-party facilities.
• CubeSmart: Self-storage REIT that operates owned facilities plus a third-party management platform serving independent operators. Directly comparable to StoragePRO on the third-party management business model and overlapping customer segments.
• SmartStop Self Storage: Publicly traded self-storage REIT with owned and managed facilities, including a meaningful third-party management platform. Directly comparable to StoragePRO's B2B management service and competes for owner contracts and end customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/StoragePROInc
• YouTubeyoutube.com/@storagepromanagement
• Facebookfacebook.com/StoragePRO
• LinkedInlinkedin.com/company/storagepro-management-inc
• Instagraminstagram.com/yourstoragepro
• Pinterestpinterest.com/yourstoragePRO

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StoragePRO