Loan Signing System

What Loan Signing System does

Loan Signing System (Loan Signing System LLC) is a privately held, bootstrapped online education business founded in 2016 by Mark Wills and headquartered in San Diego, California. The company produces and sells self-paced video training courses and certification programs that teach individuals how to become and operate as notary public loan signing agents in the United States. Its curriculum is structured around a proprietary 9-step success blueprint covering all five major real estate transaction types (Fixed, Adjustable, HELOC, Reverse, and Seller Package) and is delivered through a video-based course platform with live mentorship, 50-state community groups, monthly meetups, and an annual national conference. The LSS Notary Signing Agent Certification is positioned as industry-recognized by escrow officers, signing services, and title companies, and LSS holds an exclusive educational partnership with the American Escrow Association.

The product portfolio consists of three core paid courses — the Fundamental Course ($297), the Six Figure Course ($347), and the Premium Course ($547) — each offered with multi-month installment plans, plus the Complete Notary Mentorship recurring subscription ($27/month or $297/year) for ongoing training, RON education, and access to a CRM and website builder. Ancillary offerings include a bestselling book, income and readiness calculators, and a separate 'How to Build a Signing Service' course. Revenue mechanics are a hybrid of one-time course enrollment and recurring subscription; all sales are direct via the company website with self-serve enrollment, supported by free lead magnets (a 1-hour masterclass and 9-step checklist) and content marketing (YouTube channel with 4M+ views, blog, podcast appearances, and earned media). The company reports more than 100,000 students trained and over 5,000 five-star reviews across major platforms, with an A+ BBB rating.

Name

Loan Signing System

Legal name

Loan Signing System LLC

Website

https://loansigningsystem.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Loan Signing System is a privately held online training and certification platform, founded in 2016, that teaches individuals across the United States how to become and operate profitable notary public loan signing agent businesses through self-paced video courses, live mentorship, and a 50-state community network.

Ownership category

akta.pro rank

Product category

Notary Signing Agent Training and Certification

NAICS

Professional and Management Development Training (611430), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Financial Services (Non-Banking) (EDABALAK)

akta.pro secondary industries

Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI), Professional & Applied Skills Noncredit Certificates (Non-licensure) (EDAAAEAD)

Keywords

• Notary signing agent training
• Loan signing certification
• Online notary education
• Notary signing courses
• Notary business mentorship

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Course Enrollment Fees: One-time fees for self-paced online training courses (Fundamental, Six Figure, Premium tiers) ranging from $297 to $547. Payment plans available (3-6 monthly installments). Course includes initial mentorship period (2-6 months depending on tier).
2. Complete Notary Mentorship Subscription: Monthly or annual subscription ($27/month or $297/year) providing ongoing training library, live monthly coaching with Mark Wills, access to Six Figure community, RON training, and 12 additional income stream courses. Total claimed value of $3,184.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

Loan Signing System sells online training courses and certification programs that teach individuals how to become and run a profitable notary loan signing agent business in the U.S. real estate market. Core offerings are self-paced video courses (Fundamental, Six Figure, and Premium tiers ranging from $297 to $547) backed by live mentorship, plus a recurring Complete Notary Mentorship subscription providing ongoing coaching, community access, and 12 additional notary-related income streams. Bundled with the training are the LSS Notary Signing Agent Certification, an integrated marketing software with CRM, and a plug-and-play notary website template.

Product overview

Loan Signing System is a comprehensive online education platform offering notary loan signing agent training and certification. The core portfolio consists of three main course products: the Six Figure Course (flagship $347 program with 4-month live mentorship), the Fundamental Course (foundational $297 training for beginners), and Complete Notary Mentorship ($27/month subscription for ongoing education). These courses include the LSS Notary Signing Agent Certification covering all 5 major real estate transaction types. The platform also provides marketing tools including the LSS Marketing Software with free Google Business Profile optimization and website builder, plus community features like state-specific networking groups and monthly meetup events. Additional resources include income calculators, readiness assessments, and a bestselling book. The company offers courses in all 50 states with a 100% money-back guarantee and A+ BBB accreditation.

Differentiator

Problem solved

Functional benefit

Products and services

• Loan Signing System Six Figure Course The flagship comprehensive online training and certification program for notary loan signing agents, featuring a proven 9-step success blueprint, expert video training, live monthly coaching, the LSS Notary Signing Agent Certification, marketing software with free website, a list of 200+ hiring companies, and diversification strategies across 12 notary income streams; priced at $347 one-time or 4 monthly payments of $97.
• Loan Signing System Fundamental Course Foundational notary signing agent training and certification course for beginners, covering all five major loan closings with step-by-step modules, mock signings, the 9-step plan, 60 days of coaching and support group access, and bonus content on 12 notary income streams; priced at $297 one-time or 3 monthly payments of $107.
• Complete Notary Mentorship (CNM) Ongoing monthly or annual subscription mentorship and live coaching program for notaries, covering 12 ways to make money as a notary, including RON training, apostille agent, field inspector, wedding officiant, I-9 verification, and mobile fingerprinting, plus access to the Six Figure community and included CRM and website tools; priced at $27/month or $297/year.
• The Best Kept Secret In The Real Estate Industry Bestselling book by Mark Wills covering how to become a successful notary loan signing agent, reaching #1 on seven Amazon best-seller lists including real estate, home based businesses, and marketing & sales categories.

Quantifiable outcome

• $75-200 per hour-long appointment potential
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• American Escrow AssociationflagshipStrategic or Co-development PartnerLoan Signing System is the ONLY notary signing agent course that is an Official Educational Partner to the American Escrow Association - the premier organization dedicated to further education and professionalism in the escrow industry. This partnership provides credibility and exclusive insights into the escrow industry for LSS students.
• National Notary Association (NNA)coreStrategic or Co-development PartnerMark Wills serves as a keynote speaker, award recipient (Influencer of the Year), and training content creator for the NNA. The NNA is a proud sponsor of Loan Signing System's annual sold-out Notary Signing Agent Conference. While not formally affiliated, the organizations are aligned in elevating the notary signing profession.
• SnapdocscoreTechnology or IntegrationSnapdocs is a major signing agent database/platform where LSS Certification helps graduates stand out and get hired. The certification adds credibility to notary profiles on the platform.
• Notary DashcoreTechnology or IntegrationMajor signing agent database where LSS Certification helps graduates rise to the top and get noticed by hiring companies.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Others

• Udemy: Udemy hosts multiple low-priced notary signing agent courses from independent instructors, typically priced well below LSS. While not a direct strategic competitor, Udemy represents the long-tail of commoditized training content that anchors the floor on consumer willingness-to-pay for the category.

Broad incumbents

• Snapdocs: Snapdocs is a leading digital closing platform connecting notaries with lenders and signing services. It is not a training company but is materially comparable because LSS explicitly markets its certification as helping graduates stand out on Snapdocs, and Snapdocs shapes the demand and pricing dynamics for LSS graduates.
• McKissock Learning: McKissock Learning provides online continuing education and licensing courses primarily for real estate appraisers, agents, and brokers. It overlaps with LSS in the real estate professional education category and represents a potential cross-sell or competitive threat for adjacent real estate training buyers.
• National Notary Association: The National Notary Association (NNA) is the largest US industry association for notaries and also offers its own training, certification, and education programs. It competes broadly with LSS for the aspiring notary's training dollar, but its catalog is far wider (general notary, e-notarization, ethics) rather than specialized in loan signing agents.
• Real Estate Express: Real Estate Express (a Colibri Group brand) is one of the largest online providers of real estate pre-licensing and continuing education in the US. It serves an adjacent buyer (real estate agents rather than notaries) but competes for the same 'career-change professional education' wallet.

Direct peers

• Signing Agent Success: Signing Agent Success is run by industry trainer Laura Bickford and offers notary loan signing agent courses, coaching, and marketing training. It competes directly with LSS's Six Figure and Fundamental courses for the same aspiring-agent customer.
• Notary2Pro: Notary2Pro is a direct competitor offering online notary signing agent training and certification programs aimed at aspiring loan signing agents. It targets the same buyer persona and price range as LSS, making it the closest head-to-head competitor in the paid training category.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCPQw3qNuM8QIhwzSHRUvtoA
• Facebookfacebook.com/loansigningsystem
• LinkedInlinkedin.com/in/markryanwills

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Loan Signing System