Amphora
Amphora is a privately held Chilean fashion accessories retailer that sells women's handbags, backpacks, wallets, jackets, footwear, and accessories through its e-commerce site, physical stores across Chile, and the Falabella marketplace. Its Trinus sub-brand extends the assortment into unisex and men's functional bags.
- Company typePrivate
- Founded-
- HeadquartersSantiago, Chile
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Amphora does
Amphora is a Chilean women-centric fashion accessories retailer headquartered in Santiago, operating a direct-to-consumer model through its e-commerce platform amphora.cl, a network of physical retail stores across Chile, and a marketplace listing on Falabella.com. The product portfolio centers on handbags (carteras — 810+ SKUs spanning crossbody, tote, laptop, party, and summer styles), backpacks (mochilas), wallets and small leather goods (billeteras), women's jackets, footwear (calzados), and fashion accessories including jewelry, sunglasses, watches, perfumes, and belts. A dedicated sub-brand, Trinus, extends the assortment into functional, unisex, and men's categories including backpacks, laptop bags, and wallets. Pricing spans roughly $12,990 to $89,990 CLP per item, with installment plans of 3 and 6 interest-free payments and a dedicated sale catalog of 1,663 discounted SKUs.
The business operates on a straightforward retail revenue model: one-time unit sales of fashion accessories distributed through owned e-commerce, owned physical stores, and the Falabella marketplace. Underlying technology is a standard Shopify-based storefront with no disclosed proprietary platform or AI/ML systems; marketing is executed through organic social (Instagram, Facebook, TikTok, YouTube), email, SEO, and seasonal lifestyle campaigns. Fulfillment is differentiated by nationwide free shipping over $30,000 CLP from Atacama to Los Lagos and a 3-hour express pickup option at all stores. A corporate sales (ventas corporativas) channel adds a modest B2B layer for bulk orders and gifting.
Customer segments are dominated by Chilean women consumers seeking mid-range leather goods and accessories, with the Trinus sub-brand broadening reach into men's and unisex functional accessories. The company employs 251–500 people and is privately held with no disclosed institutional investors, parent company, or funding history in the source data. The overarching strategic posture is one of channel and category expansion within the domestic Chilean market rather than geographic diversification abroad.
Amphora firmographics
Firmographics- Name
- Amphora
- Legal name
- Amphora
- Website
- https://amphora.cl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Amphora is a privately held Chilean fashion accessories retailer that sells women's handbags, backpacks, wallets, jackets, footwear, and accessories through its e-commerce site, physical stores across Chile, and the Falabella marketplace. Its Trinus sub-brand extends the assortment into unisex and men's functional bags.
- Ownership category
- akta.pro rank
Amphora industry classification
Industry- Product category
- Women's Fashion Accessories Retail
- NAICS
- Luggage and Leather Goods Retailers (458320), Clothing and Clothing Accessories Retailers (458110), Shoe Retailers (458210)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Handbags & Purses (CRAAAJAA)
- akta.pro secondary industry
- Accessories-Forward Specialty Department Stores (Handbags/Small Leather Goods) (CRAGAGAI)
Keywords
Where Amphora is headquartered
LocationHeadquarters
- HQ city
- Santiago
- HQ country
- Chile
- HQ region
- Latin America
Offices1 record
Markets served
Amphora business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Retail Sales: Amphora generates revenue through direct retail sales of fashion accessories and leather goods via its e-commerce platform and physical store locations. Products include handbags (carteras), backpacks (mochilas), wallets (billeteras), jackets (chaquetas), footwear (calzados), and accessories. The company offers installment payment options (3 and 6 interest-free installments).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Handbags and purses |
| Unit Pricing | Pay-as-you-go | Backpacks |
| Unit Pricing | Pay-as-you-go | Wallets and small leather goods |
| Unit Pricing | Pay-as-you-go | Jackets and outerwear |
| Unit Pricing | Pay-as-you-go | Footwear |
| Unit Pricing | Pay-as-you-go | Accessories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Amphora product offering
Product offeringCore offering
Amphora is a Chilean women-centric fashion accessories retailer that sells handbags, backpacks, wallets, fashion accessories (jewelry, sunglasses, watches, perfumes, keychains, straps, belts, scarves), women's jackets, and footwear. The company operates primarily through its e-commerce platform (amphora.cl) and multiple physical retail stores throughout Chile, supported by nationwide shipping and in-store pickup services.
Product overview
Amphora is a Chilean fashion accessories retailer offering a comprehensive portfolio of women's bags, backpacks, wallets, accessories, jackets, and footwear. The core offering centers on handbags (Carteras) across multiple styles including crossbody bags, tote bags, laptop bags, and party bags, complemented by backpacks (Mochilas), wallets (Billeteras), fashion accessories including jewelry and sunglasses, women's jackets, and footwear. TRINUS operates as a functional sub-brand focused on backpacks and laptop bags for both women and men. The company operates primarily as an e-commerce retailer with physical stores across Chile, offering free shipping on orders over $30,000 and free in-store pickup services.
Differentiator
Problem solved
Functional benefit
Brands
- Trinus: A sub-brand of Amphora featuring backpacks, laptop bags, crossbody bags, and handbags designed for everyday use and travel, including options for men.
Products and services
- Carteras (Handbags) Handbags and purses for women, including crossbody bags (bandoleras), tote bags, laptop bags, oval/rectangular cut bags, party bags, and summer totes, with 810+ items in the collection.
- Mochilas (Backpacks) Backpacks including laptop backpacks, travel backpacks, mini backpacks, nylon backpacks, and TRINUS branded backpacks for women and men.
- Billeteras (Wallets) Wallets and small leather goods including wallets, coin purses, cardholders, checkbook holders, cosmetic bags, and leather wallets for women and men, with 353+ items in the collection.
- Accesorios (Fashion Accessories) Fashion accessories including jewelry, sunglasses, watches, perfumes, keychains, straps, belts, and scarves, with 157+ items in the collection.
- Chaquetas (Jackets) Women's jackets and outerwear including bomber jackets, biker jackets, parkas, and reversible jackets in various materials, with 24+ items in the collection.
- Calzados (Footwear) Women's footwear including sneakers (zapatillas), sandals (sandalias), flat shoes, pumps, ballerinas, moccasins, boots, and booties.
- TRINUS Sub-brand A functional and versatile sub-brand of Amphora featuring backpacks, laptop bags, crossbody bags, tote bags, and men's bags, with 277+ items in the TRINUS collection.
Companies that use Amphora
Customer profileSegments3 records
Ideal customer profiles3 records
Amphora technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Amphora partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FalabellacoreFalabella serves as a major retail distribution partner for Amphora, with products available on Falabella.com. The brand announces new collections and exclusive products through this channel, indicating a significant partnership for reaching Chilean consumers through one of the country's largest retail networks.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Amphora competitors and assessment
Company assessmentDirect peers
- Aldo: Canadian footwear and accessories chain with stores across Latin America; overlaps with Amphora in women's footwear, handbags, and accessories at accessible price points.
- Bimba y Lola: Spanish fashion accessories brand with growing LATAM retail presence; competes in handbags, small leather goods, and fashion accessories targeting a similar style-conscious female demographic.
- Parfois: Portuguese accessories-specialty retailer with physical stores in Chile; competes head-to-head with Amphora in handbags, wallets, jewelry, and fashion accessories at similar price points.
- Dafiti: LATAM-focused fashion and footwear e-commerce platform operating in Chile; competes with Amphora for online handbag, shoe, and accessory shoppers with similar installment-based pricing.
Broad incumbents
- Falabella: Chile's largest department store and marketplace operator; both a distribution partner (Amphora products sold on Falabella.com) and a direct competitor in women's apparel, footwear, and accessories retail.
- MercadoLibre: Dominant LATAM e-commerce marketplace; competes with Amphora's online channel by aggregating thousands of accessories sellers and offering installment payments through Mercado Pago.
- Ripley: Major Chilean department store chain carrying handbags, footwear, and accessories from multiple brands; competes for the same mid-tier female consumer and has its own credit/installment infrastructure similar to Amphora's.
- Paris: Chilean department store owned by Cencosud; offers comparable women's handbag, footwear, and accessory assortments with installment payments, competing directly for Amphora's customer.
Emerging players
- Linio (by Falabella): LATAM e-commerce marketplace now integrated with Falabella; offers broad fashion and accessories assortments that overlap with Amphora's online catalog and target demographic.
Regional players
- Caprice: Chilean fashion retailer specializing in women's shoes, handbags, and accessories; the closest domestic direct competitor in assortment, price band, and target customer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Amphora social profiles
Digital presenceAmphora financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amphora leadership team
Management profileNumber of profiles
Amphora funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amphora M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amphora
What does Amphora do?
Amphora is a Chilean women-centric fashion accessories retailer that sells handbags, backpacks, wallets, fashion accessories (jewelry, sunglasses, watches, perfumes, keychains, straps, belts, scarves), women's jackets, and footwear. The company operates primarily through its e-commerce platform (amphora.cl) and multiple physical retail stores throughout Chile, supported by nationwide shipping and in-store pickup services.
Is Amphora a public or private company?
Amphora is a private company. It is classified as unknown and is currently operating.
When was Amphora founded?
Amphora was founded in -1. It employs 251 to 500 people.
Where is Amphora based?
Amphora is headquartered in Santiago, Chile, in the Latin America region.
How does Amphora make money?
One revenue line is on record: retail Sales.
Who are Amphora's main competitors?
Direct peers on record are Aldo, Bimba y Lola, Parfois and Dafiti. Broad incumbents are Falabella, MercadoLibre, Ripley and Paris. Linio (by Falabella) is listed as an emerging player. Caprice is listed as a regional player.
Does Amphora have an API?
No public API is recorded for Amphora.
What industry is Amphora in?
Amphora's product category is Women's Fashion Accessories Retail. Its primary akta.pro industry code is CRAAAJAA, Handbags & Purses, with a secondary code of CRAGAGAI, Accessories-Forward Specialty Department Stores (Handbags/Small Leather Goods). Its NAICS code is 458320 and its SIC code is 5600.