Ananta Hemp Works

What Ananta Hemp Works does

Ananta Hemp Works (legally Ananta Hempworks Solutions Private Limited) is a New Delhi-based, private for-profit venture founded in 2020 that manufactures and distributes Ayurvedic and hemp-derived wellness, personal care, and nutrition products in India. Its core technology combines cold-pressed hemp seed oil (marketed with a 3:1 Omega-6 SDA to Omega-3 GLA ratio and 75–80% polyunsaturated fatty acid content) with Vijaya (Cannabis sativa) leaf extract and classical Ayurvedic ingredients such as those in Trailokya Vijaya Vati and Maha Kameshwar Modak (which contains 65+ herbs and minerals per Bhaishajya Ratnavali). The company operates through a multi-brand portfolio of 44+ SKUs across seven brands — Ananta Hemp Works (nutritional hemp SKUs and Hemp Hearts), Ananta Aarogya (Nabhi oils, joint supplement, classical Ayurvedic tablets), CannaEase (Rx oral Ayurvedic formulations such as Sleep Well Plus and Pain Free Plus, plus topical pain management), CannaKarma (massage oils), Imroz (face wash, sunscreen, serum, lip balm), PetWell (pet hemp seed oil and paw butter), and Yolo (fast action topical pain relief oil, spray, and migraine oil).

The business model is hybrid direct-to-consumer and pharmacy distribution. Primary GTM is its own e-commerce storefront at hempworks.in, augmented by retail shelf presence across 28+ Apollo Pharmacy locations, 16+ Apna Chemist stores, Nath Brothers, and Zedmed Pharmacy in Delhi NCR and Punjab. Pricing per SKU ranges from Rs. 149 to Rs. 3,280, with pay-as-you-go unit pricing, multi-pack discounts (e.g., 2x and 3x bundles), and promotional markdowns of 4–39%. Schedule E-1 Vijaya-containing products (Trailokya Vijaya Vati, CannaEase Sleep Well Plus, CannaEase Pain Free Plus, Tryushanadi Loh Vati, Sarpgandha Ghan Vati) require a prescription from a registered Ayurvedic doctor, with free consultation offered through the DTC storefront. Vijaya Leaf Medicines are manufactured under a Loan Manufacturing License under Ayurveda in the state of Madhya Pradesh.

The company holds an extensive regulatory and certification stack — AYUSH, Free Sale Certificate, FSSAI, ISO 9001, ISO 22000, ISO 22716, HACCP, WHO GMP, MSME, and Startup India — and has published clinical case studies in IJCRT and IRJAY journals with ethics committee approvals. Operating geographies are exclusively domestic (India), serving four primary use-case segments: chronic-condition wellness consumers, pet owners, personal care/skincare consumers, and nutritional supplement consumers. The company is led by founders Abhinav Bhaskar (founder and CEO) and Vikram Bir Singh, with a team of 11–50 employees and headquarters at A-112, First Floor, DDA Shed, Okhla Phase 2, New Delhi.

Name

Ananta Hemp Works

Legal name

Ananta Hempworks Solutions Private Limited

Website

https://hempworks.in

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Ananta Hemp Works is a New Delhi-based Ayurvedic and hemp-derived wellness brand selling 44+ SKUs across seven sub-brands (Ananta Hemp Works, Ananta Aarogya, CannaEase, CannaKarma, Imroz, PetWell, Yolo) to Indian consumers through its hempworks.in DTC storefront and pharmacy chain partners including Apollo Pharmacy and Apna Chemist.

Ownership category

akta.pro rank

Product category

Ayurvedic Wellness Products

NAICS

Medicinal and Botanical Manufacturing (325411), Soap and Cleaning Compound Manufacturing (32561)

SIC

Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

CBD/Hemp Wellness & Supplements Retail (CRANAHAC)

akta.pro secondary industries

CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA), CBD/Hemp Topicals & Beauty Retail (CRANAHAB), CBD/Hemp Pet Products Retail (CRANAHAF), Hemp & CBD Product Wholesale Distribution (CRAOAIAG)

Keywords

• Ayurvedic hemp products
• Hemp seed oil
• Herbal pain relief
• Natural wellness supplements
• Hemp personal care

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct Product Sales: Direct-to-consumer sales of hemp-based wellness, personal care, and Ayurvedic products through e-commerce platform and pharmacy partnerships.
2. Pharmacy Distribution: Wholesale/supply of products through pharmacy chains including Apollo Pharmacy, Apna Chemist, Nath Brothers, and Zedmed Pharmacy across Delhi NCR and Punjab.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Ananta Hemp Works manufactures and sells a portfolio of hemp-based Ayurvedic wellness products, including classical Ayurvedic formulations (Schedule E-1 drugs), nutritional supplements such as cold-pressed hemp seed oil, topical pain relief oils and sprays, face and personal care products, and pet care items. The company operates multiple sub-brands—Ananta Hemp Works, Ananta Aarogya, CannaEase, CannaKarma, Imroz, PetWell, and Yolo—each targeting distinct wellness needs such as pain, sleep, sexual wellness, skin care, and pet care.

Product overview

Ananta Hemp Works is a hemp-based wellness company offering a multi-brand portfolio of Ayurvedic and hemp-derived products. The portfolio includes core nutritional products (Hemp Seed Oil, Hemp Hearts), classical Ayurvedic medicines (Trailokya Vijaya Vati, Maha Kameshwar Modak, Tryushanadi Loh Vati, Jatiphaladi Churna Tablet, Sarpgandha Ghan Vati), proprietary topical pain relief solutions (Yolo Fast Action Pain Relief Oil/Spray, CannaEase Hemp Balm/Vatahar Tablet, CannaKarma Nirvana/Sukoon Massage Oils), oral wellness formulations (CannaEase Sleep Well Plus, Pain Free Plus), the Ananta Aarogya Nabhi oil line (Nabhi Veda, Kumkuma, Ritu Veda, Nidrika), personal care under Imroz brand (Face Wash, Sunscreen SPF 30+, Face Serum, Lip Balm), pet wellness products (PetWell Hemp Seed Oil, Paw Butter), and nutritional supplements (Revive & Boost, Strong Joint). The company operates through multiple sub-brands including Ananta Hemp Works, Ananta Aarogya, CannaEase, CannaKarma, Imroz, PetWell, and Yolo, targeting pain relief, sleep support, sexual wellness, digestive health, skin care, and pet care segments.

Differentiator

Problem solved

Functional benefit

Brands

• Ananta Aarogya: Sub-brand focused on Ayurvedic nabhi oils for digestive comfort, gut support, skin nutrition, women's wellness, and sleep support.
• CannaEase
• CannaKarma
• Imroz
• PetWell
• Yolo

Products and services

• Trailokya Vijaya Vati (DS) Classical Ayurvedic Schedule E-1 formulation sold as a prescription-only Ayurvedic medicine; positioned by the brand as a flagship classical product.
• Maha Kameshwar Modak Classical Ayurvedic formulation marketed for sexual wellness, positioned as a Schedule E-1 Ayurvedic classical medicine.
• Cold-Pressed Hemp Seed Oil Nutritional supplement made from cold-pressed hemp seed oil, used by consumers as a daily wellness dietary product.
• Hemp Hearts (Premium) Premium shelled hemp seeds sold as a hemp-based food product for direct consumption or use in recipes.
• PetWell Hemp Seed Oil for Dogs & Cats Hemp seed oil-based nutritional supplement formulated for dogs and cats, sold under the PetWell sub-brand.
• PetWell Paw Butter for Pets Topical paw care butter for pets, used to moisturize and protect pet paw pads.
• Yolo Fast Action Pain Relief Oil Topical Ayurvedic pain relief oil marketed for fast action relief of musculoskeletal aches, sold under the Yolo sub-brand.
• Yolo Fast Action Pain Relief Spray Spray-format topical Ayurvedic pain relief product for on-the-go application to sore muscles and joints.
• Yolo Pain Oil – Quick Migraine Relief Topical Ayurvedic pain oil positioned specifically for migraine-related headache relief, sold under the Yolo sub-brand.
• CannaEase Sleep Well Plus Ayurvedic supplement formulated to support sleep and relaxation, sold under the CannaEase sub-brand.
• CannaEase Pain Free Plus Ayurvedic oral supplement marketed for internal pain management support, sold under the CannaEase sub-brand.
• CannaEase Muscle & Joint Pain Management Oil Topical Ayurvedic oil for muscle and joint pain management, sold under the CannaEase sub-brand.
• CannaEase Hemp Balm Topical hemp-infused balm for localized application to areas of soreness or skin irritation.
• CannaEase Vatahar Tablet Classical Ayurvedic tablet formulation for Vata-related imbalances, sold under the CannaEase sub-brand.
• CannaEase Revive & Boost Ayurvedic supplement marketed for energy, vitality, and daily wellness support, sold under the CannaEase sub-brand.
• Ananta Aarogya Nabhi Veda Nabhi Oil Classical Ayurvedic nabhi (navel) oil for general nabhi therapy, sold under the Ananta Aarogya sub-brand.
• Ananta Aarogya Kumkuma Nabhi Oil Kumkuma (saffron)-infused classical Ayurvedic nabhi oil for women's wellness, sold under Ananta Aarogya.
• Ananta Aarogya Ritu Veda Nabhi Oil Classical Ayurvedic nabhi oil formulated for menstrual cycle (ritu) related wellness, sold under Ananta Aarogya.
• Ananta Aarogya Nidrika Nabhi Oil Classical Ayurvedic nabhi oil targeted at sleep support, sold under the Ananta Aarogya sub-brand.
• Ananta Aarogya Strong Joint Classical Ayurvedic formulation marketed to support joint strength and mobility, sold under Ananta Aarogya.
• Ananta Aarogya Bilwadi Churna Tablet Classical Ayurvedic tablet prepared from Bilwadi churna formulation, sold under the Ananta Aarogya sub-brand.
• Ananta Tryushanadi Loh Vati Classical Ayurvedic Loh (iron-based) Vati preparation sold under the Ananta brand portfolio.
• Ananta Jatiphaladi Churna Tablet Classical Ayurvedic Jatiphaladi churna presented in tablet form, sold under the Ananta brand portfolio.
• Ananta Sarpgandha Ghan Vati Classical Ayurvedic Sarpagandha (Rauwolfia) ghan vati tablet, marketed for blood pressure and sleep support, sold under the Ananta brand portfolio.
• CannaKarma Nirvana Body Massage Oil Ayurvedic body massage oil for relaxation and stress relief, sold under the CannaKarma sub-brand.
• CannaKarma Sukoon Body Massage Oil Ayurvedic body massage oil positioned for calm and comfort, sold under the CannaKarma sub-brand.
• Imroz Face Wash with Hemp Seed Oil & Papaya Herbal face wash combining hemp seed oil and papaya extracts for daily facial cleansing, sold under the Imroz sub-brand.
• Imroz Sunscreen SPF 30+ Broad-spectrum sunscreen with SPF 30+ protection, sold under the Imroz personal care sub-brand.
• Imroz Face Serum Facial serum positioned as a hemp-infused daily skincare treatment, sold under the Imroz sub-brand.
• Imroz Lip Balm with Hemp Seed Oil & Narangi Lip balm combining hemp seed oil and orange (narangi) extracts for lip moisturization, sold under the Imroz sub-brand.

Quantifiable outcome

• Products clinically reviewed and formulated by doctors
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Apollo PharmacycoreChannel Partner/ Reseller/ DistributorProducts distributed through 28+ Apollo Pharmacy locations across Delhi NCR and Punjab. Partnership enables wide retail presence including key locations in Saket, Vasant Kunj, Vaishali, Defence Colony, DLF Mall of India, Gurugram, Faridabad, Noida, and airport terminals.
• Apna ChemistcoreChannel Partner/ Reseller/ DistributorProducts available through 16+ Apna Chemist pharmacy locations across Delhi NCR covering Sarita Vihar, Green Park, Dwarka, Vasant Vihar, Rajender Nagar, Vasant Kunj, DLF Phase-1, Alaknanda, Saket, Ashok Vihar, Indrapuram, Noida, Gurugram, and Kailash Colony.
• Nath BrothersminorChannel Partner/ Reseller/ DistributorProducts distributed through Nath Brothers pharmacy outlets in New Friends Colony and Connaught Place, New Delhi.
• Zedmed PharmacyminorChannel Partner/ Reseller/ DistributorProducts available at Zedmed Pharmacy location in Gurugram Sector 42.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Cannabilitia: Indian hemp-derived wellness brand offering Ayurvedic, Vijaya leaf, and hemp-infused products for pain, sleep, and stress, serving the same consumer segments and channels as Ananta.
• Awshad: Indian Ayurvedic hemp/CBD wellness brand selling pain relief, sleep, and skincare products through DTC and pharmacy channels, directly overlapping Ananta's CannaEase and Yolo categories.
• Boheco (Bombay Hemp Company): Indian hemp wellness company offering hemp-based Ayurvedic foods, personal care, and medicinal products directly comparable to Ananta Hemp Works, with similar hemp seed oil, body care, and Ayurvedic positioning in the same nascent Indian market.
• HempIndian (India Hemp & Co.): Operates India Hemp Organics, selling hemp seed oil, hemp hearts, hemp protein, and Ayurvedic hemp supplements directly comparable to Ananta Hemp Works' core nutritional and wellness portfolio.

Emerging players

• cbdMD: US hemp CBD brand offering topicals, sleep, and pet wellness products comparable to Ananta's CannaEase, Yolo, and PetWell sub-brands on product form and positioning.
• Charlotte's Web Holdings: US-based hemp CBD wellness brand selling full-spectrum hemp extract products for sleep, stress, and pain; comparable on hemp wellness portfolio and DTC model, though operates in a different regulatory regime.
• Satvyk Health: Indian Ayurvedic wellness startup focused on plant-based nutrition and hemp-infused supplements, with overlap to Ananta's nutritional supplement and wellness lines.

Broad incumbents

• Patanjali Ayurved: India's largest Ayurvedic FMCG brand offering broad wellness, personal care, and supplements; competes with Ananta on Ayurvedic positioning but lacks the hemp/Cannabis specialization.
• Zandu (Emami): Established Indian Ayurvedic brand under Emami with pain oils, wellness products, and pharmacy distribution; competes with Ananta's Yolo/CannaEase pain and massage oil lines.
• Himalaya Wellness: Large incumbent Indian herbal wellness company with extensive pharmacy distribution and personal care lines, comparable to Ananta on Ayurveda + pharmacy-channel DNA but not hemp-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/anantahempworks
• Facebookfacebook.com/dohemp

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ananta Hemp Works