GRITIT
GRITIT is a UK-based winter services compliance and grounds maintenance company, founded in 2004 and headquartered in Leatherhead, delivering gritting, snow clearance, and grounds upkeep to commercial property and corporate clients.
- Company typePrivate
- Founded2004
- HeadquartersLeatherhead, United Kingdom
- Headcount251–500
- GTM typeB2B
- OfferingServices
GRITIT firmographics
Firmographics- Name
- GRITIT
- Website
- https://gritit.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Closed
- Headcount range
- 251–500 employees
- Short description
- GRITIT is a UK-based winter services compliance and grounds maintenance company, founded in 2004 and headquartered in Leatherhead, delivering gritting, snow clearance, and grounds upkeep to commercial property and corporate clients.
- Ownership category
- akta.pro rank
GRITIT industry classification
Industry- Product category
- Winter gritting and grounds maintenance services
- akta.pro primary industry
- Snow & Ice Management (Plowing, Salting, De-icing) (IMAIAIAF)
- akta.pro secondary industries
- Snow & Ice Management (De-icing, Plowing) (BPABADAG), 24/7 Snow & Ice Response / Seasonal Contract Services (HSAIAIAJ)
Keywords
Where GRITIT is headquartered
LocationHeadquarters
- HQ city
- Leatherhead
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
GRITIT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
GRITIT product offering
Product offeringCore offering
GRITIT provides winter gritting, snow clearance, and grounds maintenance services for commercial sites across the United Kingdom. The company delivers scheduled and reactive seasonal treatment of roads, walkways, and estates, alongside ongoing grounds maintenance. Operations are supported by a UK-based workforce of 251-500 employees, headquartered in Leatherhead.
Differentiator
Problem solved
Functional benefit
Products and services
- Winter gritting Scheduled and reactive gritting of roads, walkways, and commercial estate surfaces to mitigate winter weather risk for UK businesses.
- Snow clearance Snow clearance for commercial estate roads, car parks, and pedestrian areas, delivered as a contracted service to UK organisations.
- Grounds maintenance Ongoing grounds maintenance for commercial estates, complementing seasonal winter treatment.
Companies that use GRITIT
Customer profileIdeal customer profiles1 record
GRITIT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GRITIT competitors and assessment
Company assessmentBroad incumbents
- Veolia UK: UK environmental and municipal services provider that includes winter highway maintenance and grounds services — a broad incumbent touching GRITIT's commercial and public-sector winter services market.
- ISS A/S: Global facility services provider with UK grounds and exterior services, including winter gritting for commercial property clients — competes with GRITIT for outsourced winter contracts at greater scale.
- Mitie: Major UK facilities management and grounds services provider offering winter gritting and grounds maintenance as part of a broad commercial FM portfolio — a scaled competitor that touches GRITIT's commercial customer base.
- Serco: International public services and FM operator with UK grounds maintenance and winter services contracts — competes for some of the same commercial and public-sector winter gritting mandates as GRITIT.
- Amey: UK infrastructure and facilities services group with winter maintenance capabilities for highways, public-sector, and commercial estates — overlaps with GRITIT's service offering at much larger scale.
- FM Conway: UK infrastructure and highways services group that includes winter maintenance and gritting for road and commercial networks — overlaps with GRITIT's winter services but is a larger, diversified contractor.
Direct peers
- Snowfit Group: UK-focused winter gritting and snow clearance specialist serving commercial property managers — directly comparable scale and service profile to GRITIT.
- Glacier Snow Services: UK-based specialist snow and ice management contractor offering gritting, snow clearance, and winter risk-management services to commercial property portfolios — directly comparable to GRITIT's core UK winter services offering.
- Ron Smith (Winter Services): Long-established UK winter gritting and snow clearance contractor serving commercial, retail, and industrial estates — a near-identical service mix and customer base to GRITIT.
- J. Hartwell & Sons: UK grounds maintenance and winter services contractor providing gritting and snow clearance to commercial estates — operates in the same niche and geography as GRITIT.
Market position
Customer concentration
GRITIT social profiles
Digital presenceGRITIT financial estimates
Financial estimateRevenue estimate
Valuation estimate
GRITIT leadership team
Management profileNumber of profiles
GRITIT funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GRITIT M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GRITIT
What does GRITIT do?
GRITIT provides winter gritting, snow clearance, and grounds maintenance services for commercial sites across the United Kingdom. The company delivers scheduled and reactive seasonal treatment of roads, walkways, and estates, alongside ongoing grounds maintenance. Operations are supported by a UK-based workforce of 251-500 employees, headquartered in Leatherhead.
When was GRITIT founded?
GRITIT was founded in 2004. It employs 251 to 500 people.
Where is GRITIT based?
GRITIT is headquartered in Leatherhead, United Kingdom, in the Europe region.
Who are GRITIT's main competitors?
Broad incumbents on record are Veolia UK, ISS A/S, Mitie, Serco, Amey and FM Conway. Direct peers are Snowfit Group, Glacier Snow Services, Ron Smith (Winter Services) and J. Hartwell & Sons.
Does GRITIT have an API?
No public API is recorded for GRITIT.
What industry is GRITIT in?
GRITIT's product category is Winter gritting and grounds maintenance services. Its primary akta.pro industry code is IMAIAIAF, Snow & Ice Management (Plowing, Salting, De-icing), with a secondary code of BPABADAG, Snow & Ice Management (De-icing, Plowing).