P3 Media
P3 Media is a privately held production company and IP incubator founded in 2018 by journalist Adam Ciralsky that converts investigative journalism — primarily from Vanity Fair — into scripted and unscripted television and film for major streamers and studios including Netflix, Peacock, Hulu, Max, and Disney's ABC Signature.
- Company typePrivate
- Founded2018
- HeadquartersBurbank, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What P3 Media does
P3 Media Inc. is a privately held production company and IP incubator founded in 2018 by journalist and former CIA/Pentagon attorney Adam Ciralsky. Headquartered in Burbank, California, the company transforms access-driven investigative journalism — much of it originally published in Vanity Fair, where Ciralsky is a contributing editor — into scripted and unscripted television and film properties. Its portfolio includes Netflix's spy thriller "The Recruit" (Season 2 premiered in 2024), Peacock's "Dr. Death" anthology, and in-development series at Hulu ("The Envoy"), Max ("NYPD Confidential"), FX, Showtime, and Lionsgate Television, alongside feature documentaries such as "Take No Prisoners" and "The Return."
P3 Media operates with a first-look deal at Disney's ABC Signature and runs a relatively flat team of 1–10 employees, supplementing internal capacity through partnerships with established showrunners and producers including Alexi Hawley, Gene Klein (formerly of Hypnotic), Dylan Clark Productions, and 4 AM Film Studios. The company's core "technology" is its proprietary pipeline of journalist-sourced IP, which it packages into development deals and licenses to major streaming platforms and television studios. In September 2023, the company absorbed Ready Entertainment in connection with a seven-figure investment led by Bernice A. King and Ashley Bell, extending its footprint into MLK-related IP and social-justice storytelling.
Revenue is generated through IP licensing royalties, production deals, and executive producer fees from streaming platforms (Netflix, Peacock, Hulu, Max) and studios (Lionsgate, ABC Signature/Disney). Pricing is project-based rather than consumer-facing, with deal values tied to script-to-series commitments and backend participation rather than disclosed per-unit pricing. No consumer-facing products or SaaS revenue exist; the company is effectively a B2B content supplier whose customers are a small group of major U.S. media companies.
P3 Media firmographics
Firmographics- Name
- P3 Media
- Legal name
- P3 Media Inc.
- Website
- https://p3.media
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- P3 Media is a privately held production company and IP incubator founded in 2018 by journalist Adam Ciralsky that converts investigative journalism — primarily from Vanity Fair — into scripted and unscripted television and film for major streamers and studios including Netflix, Peacock, Hulu, Max, and Disney's ABC Signature.
- Ownership category
- akta.pro rank
P3 Media industry classification
Industry- Product category
- Television and Film Production
- NAICS
- Motion Picture and Video Distribution (51212), Motion Picture and Sound Recording Industries (512)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Distribution (7829)
- akta.pro primary industry
- Transactional VOD Distribution (TVOD) (MPADAJAF)
Keywords
Where P3 Media is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Markets served
P3 Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- IP Licensing and Production: P3 Media generates revenue through developing and producing scripted and unscripted content based on investigative journalism, licensing IP to major studios and streaming platforms. Revenue comes from production deals, executive producer fees, and development deals with networks like Netflix, Peacock, Hulu, Max, and cable networks.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels3 records
P3 Media product offering
Product offeringCore offering
P3 Media is a production company and IP incubator that develops, produces, and licenses scripted and unscripted television and film content based on founder Adam Ciralsky's access-driven investigative journalism. The company holds a first-look deal with Disney's ABC Signature and produces series and documentaries for major streaming platforms and studios including Netflix, Peacock, Max, Hulu, and Lionsgate Television. Revenue is generated through development deals, executive producer fees, and IP licensing arrangements.
Product overview
P3 Media is a media production company and IP incubator that produces scripted and unscripted television and film content. Founded in 2018 by journalist Adam Ciralsky, the company operates with a first-look deal at ABC Signature (Disney) and has projects in development at Netflix, Peacock, Max, Hulu, and Lionsgate. Its portfolio includes the Netflix hit series 'The Recruit,' the Peacock anthology 'Dr. Death,' and in-development projects including 'The Envoy' (Hulu), 'Bombay Noir,' and 'NYPD Confidential' (Max). P3 Media also produces documentary content such as 'Take No Prisoners' and 'The Return,' alongside journalism content for Vanity Fair that serves as source material for television adaptations. The company partners with Gene Klein and operates as an artist-friendly IP accelerator.
Differentiator
Problem solved
Functional benefit
Products and services
- The Recruit Scripted Netflix spy thriller series inspired by Adam Ciralsky's early career at the CIA, starring Noah Centineo as a young CIA lawyer. Produced by P3 Media alongside Lionsgate Television, EntertainmentOne (eOne), and Hypnotic.
- Dr. Death Peacock anthology drama series based on P3 Media founder Adam Ciralsky's Vanity Fair reporting on Paolo Macchiarini. Produced for NBCUniversal's Peacock streaming platform.
- The Envoy Hulu scripted hostage-recovery drama series created by Alexi Hawley, inspired by Adam Ciralsky's Vanity Fair reporting on the State Department's hostage recovery efforts. Co-produced with Lionsgate Television and ABC Signature.
- NYPD Confidential Max drama series in development based on Adam Ciralsky's Vanity Fair article about the NYPD's counterterror squad. Executive produced by P3 Media's Adam Ciralsky and Gene Klein alongside Dylan Clark Productions.
- Bombay Noir International crime thriller TV series produced under P3 Media's banner in partnership with 4 AM Film Studios. Ten-part drama created by Sai Pawar following an FBI agent investigating the murder of an American couple in Mumbai.
- Take No Prisoners Feature documentary chronicling the State Department's hostage recovery efforts led by Roger Carstens, accompanying Adam Ciralsky's Vanity Fair article. Lionsgate announced a scripted series adaptation based on this IP.
- The Return Feature documentary in development produced by P3 Media alongside Gene Klein, centering on the White House's efforts to free Eyvin Hernandez, an L.A. County public defender held in Venezuela since March 2022.
- Journalism Content (Vanity Fair) Access-driven investigative journalism by Adam Ciralsky published in Vanity Fair and other outlets, covering nuclear submarines, secret government units, bitcoin billionaires, fake royals, mercenaries, and international investigations. Multiple pieces have formed the foundation for P3 Media's TV and film adaptations.
Quantifiable outcome
- The Recruit reached Netflix's global top 10 list in 88 countries
- +1 more outcomes
Companies that use P3 Media
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
P3 Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
P3 Media partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- ABC SignaturecoreFirst-look deal with Disney's ABC Signature television studio. P3 has series in development at ABC Signature including co-production on The Envoy with Lionsgate Television.
- Lionsgate TelevisioncoreStudio partner for The Recruit and The Envoy. Lionsgate Television produces these series under overall deals with creator Alexi Hawley.
- EntertainmentOne (eOne)majorStudio for The Recruit series, co-producing with Lionsgate Television.
- Hypnotic (Doug Liman and David Bartis)majorDoug Liman and David Bartis's production company developed and produced The Recruit alongside P3 Media. They are executive producers on the series.
- Estate of Dr. Martin Luther King Jr.majorPartnership to enhance and amplify the civil rights leader's legacy in the film and television industry. P3 Media will work on protecting and developing content around MLK's intellectual property.
- Dylan Clark ProductionsmajorDylan Clark and John-Eric Capps will executive produce the NYPD Confidential series via their production company alongside P3 Media.
- 4 AM Film StudiosmajorProduction partner for Bombay Noir, an international crime thriller produced under P3 Media's banner. Created by Sai Pawar.
- Maxine ProductionsminorPart of Sony Pictures Television, producing the Dr. Death: Cutthroat Conman documentary companion piece.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
P3 Media competitors and assessment
Company assessmentDirect peers
- Anonymous Content: Independent film and television production company known for prestige, often nonfiction- or journalism-adjacent IP (Spotlight, The Revenant), with a similar talent-driven, IP-incubator model to P3 Media.
- Participant Media: Independent production company producing premium film and television content with social-impact themes, closely paralleling P3's prestige, journalism-rooted, social-justice positioning.
- A24: Independent studio producing prestige scripted film and television content, comparable to P3 in its artist-friendly incubator model and premium-streamer distribution strategy.
- Boat Rocker Media: Independent entertainment company producing scripted and unscripted content globally, comparable to P3 in its development pipeline, multiple-streamer strategy, and IP-licensing revenue model.
- Blumhouse Television: Independent production banner that develops IP-driven scripted and unscripted content across streamers and cable, mirroring P3's lean production model and platform deal structure.
- MRC (Media Rights Capital): Independent content studio that finances and produces premium film and television, closely matching P3's premium IP development and streamer distribution model.
- wiip: Independent TV studio that develops and produces premium scripted series for streamers and cable networks with a comparable small-team, IP-aggregation structure.
Broad incumbents
- Imagine Entertainment: Established production company producing premium scripted and unscripted content for streamers and broadcasters; a larger incumbent operating a broader portfolio with overlapping production capabilities.
- Legendary Entertainment: Major independent studio producing film and television with broad genre coverage; larger and more diversified but overlaps with P3 in producing premium content for global streaming platforms.
- Skydance Media: Diversified production company developing and producing premium film, television, and animation, with a similarly deep streamer relationship footprint to P3.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
P3 Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
P3 Media leadership team
Management profileNumber of profiles
Profiles2 records
P3 Media funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
P3 Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about P3 Media
What does P3 Media do?
P3 Media is a production company and IP incubator that develops, produces, and licenses scripted and unscripted television and film content based on founder Adam Ciralsky's access-driven investigative journalism. The company holds a first-look deal with Disney's ABC Signature and produces series and documentaries for major streaming platforms and studios including Netflix, Peacock, Max, Hulu, and Lionsgate Television. Revenue is generated through development deals, executive producer fees, and IP licensing arrangements.
Is P3 Media a public or private company?
P3 Media is a private company. It is classified as venture growth investor backed and is currently operating.
When was P3 Media founded?
P3 Media was founded in 2018. It employs 1 to 10 people.
Where is P3 Media based?
P3 Media is headquartered in Burbank, United States, in the North America region.
How does P3 Media make money?
One revenue line is on record: IP Licensing and Production.
Who are P3 Media's main competitors?
Direct peers on record are Anonymous Content, Participant Media, A24, Boat Rocker Media, Blumhouse Television, MRC (Media Rights Capital) and wiip. Broad incumbents are Imagine Entertainment, Legendary Entertainment and Skydance Media.
Does P3 Media have an API?
No public API is recorded for P3 Media.
What industry is P3 Media in?
P3 Media's product category is Television and Film Production. Its primary akta.pro industry code is MPADAJAF, Transactional VOD Distribution (TVOD). Its NAICS code is 51212 and its SIC code is 7812.