Innovation Agritech Group

What Innovation Agritech Group does

Innovation Agritech Group (IAG) is a UK-based, privately held vertical farming technology company founded in 2017 and headquartered in Bracknell. The company designs and builds Controlled Environment Agriculture (CEA) systems built around proprietary, patented aeroponic vertical farming technology that delivers nutrients directly to plant roots in soilless grow panels, enabling year-round crop production independent of seasonal and weather constraints. IAG pioneered the world's first vertical aeroponic grow panels in 2017 and offers a modular product line including the GrowFrame360™ system for research and pilot-scale cultivation, the GrowLab® commercial-grade system, customisable germination rooms, and the IAG Educate program targeted at universities and research institutions.

The company generates revenue primarily through hardware sales of its CEA systems, supplemented by installation and deployment services for academic and commercial buyers. Pricing is not publicly disclosed and is structured on a quote-based model that varies by system configuration, scale, and customisation. IAG sells through direct enterprise field sales channels targeting two primary segments — universities and research institutions via IAG Educate, and commercial growers, farmers, and entrepreneurs via a 'Build a Farm' pathway — and claims a global geographic distribution scope despite a UK-domiciled customer base. The company holds registered trademarks for GrowFrame360™ and GrowLab® and maintains industry affiliations with GlobalGAP, NIAB, Agritecture, RTA, SAI Global, UK Urban, and Keystone Coop to support market credibility.

Customer evidence is limited to two named relationships — Sparsholt College Group (a UK land-based education institution hosting a GrowFrame360™ installation) and HiFe Plants (a research collaboration yielding nutritional findings about iron-rich pea leaves grown in IAG systems). The company operates with a headcount of 11-50 employees and discloses no funding rounds, revenue figures, or ownership structure in the available source material, which represents a material data gap for investment diligence.

Name

Innovation Agritech Group

Legal name

Innovation Agritech Group

Website

https://innovationagritech.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Innovation Agritech Group is a UK-based vertical farming technology company that designs and sells patented aeroponic Controlled Environment Agriculture systems, including GrowFrame360™ and GrowLab®, to universities, research institutions, and commercial growers seeking year-round, soilless crop production.

Ownership category

akta.pro rank

Product category

Vertical Farming Equipment

NAICS

Farm Machinery and Equipment Manufacturing (333111), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Vertical Farming Systems & Racking (Indoor Farms, Multi-tier) (AFAAAHAI)

akta.pro secondary industries

Hydroponic & Aeroponic Growing Systems (NFT, DWC, Ebb/Flow, Misting) (AFAAAHAD), Controlled Environment Agriculture (CEA) / Vertical Farming (Indoor LED Farms) (AFAGAHAJ), Plant Propagation & Nursery CEA Equipment (Germination Rooms, Tissue Culture Support) (AFAAAHAJ), Irrigation, Fertigation & Nutrient Delivery Systems (Dosing, Injectors, Sensors) (AFAAAHAE)

Keywords

• Vertical farming systems
• Aeroponic farming technology
• Controlled environment agriculture
• Indoor farming equipment
• CEA hardware solutions

Headquarters

HQ city

Bracknell

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. CEA Hardware Systems: Sale of proprietary controlled environment agriculture systems including GrowFrame360™ and GrowLab® units for vertical farming operations.
2. Academic Installation Services: Installation and deployment of vertical farming systems at universities and research institutions, including the IAG Educate program for academic institutions.
3. Commercial Farm Systems: Sale and deployment of complete vertical farming solutions to commercial growers, farmers, and entrepreneurs through the 'Build a Farm' program.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Innovation Agritech Group designs, manufactures, and supplies Controlled Environment Agriculture (CEA) hardware systems built on patented vertical aeroponic technology. Its flagship offerings are the GrowFrame360™ CEA system for research and pilot-scale cultivation and the GrowLab® commercial-grade vertical farming system, both equipped with customisable germination rooms. The company also delivers the IAG Educate program to install and support its systems within universities and research institutions.

Product overview

Innovation Agritech Group offers a unified platform of 360 aeroponic vertical farming technology, combining core products with modular add-ons. The main offerings include GrowFrame360™ for research and pilot-scale CEA cultivation, GrowLab® as the primary vertical farming system, and Germination rooms as customisable add-on modules for early plant development. The IAG Educate program extends commercial-grade systems to academic institutions, creating a complete ecosystem from research to commercial production.

Differentiator

Problem solved

Functional benefit

Brands

• GrowFrame360: Purpose-built CEA (Controlled Environment Agriculture) systems for research and pilot-scale cultivation
• GrowLab
• IAG Educate

Products and services

• GrowFrame360™ A purpose-built CEA system designed for research and pilot-scale vertical farming, providing a controlled environment for consistent crop production. Targeted at universities, research institutions, and commercial R&D users.
• GrowLab® A commercial-grade vertical farming system delivering IAG's 360 aeroponic vertical farming technology at production scale. Equipped with a customisable germination room and intended for farmers, growers, and entrepreneurs implementing indoor cultivation operations.
• IAG Educate A packaged academic offering from IAG that delivers commercial-grade vertical farming hardware, installation, and training to universities and research institutions, enabling hands-on crop science research and sustainable agriculture education.

Quantifiable outcome

• Just 25g of HiFe1 pea leaves can deliver 100% of a woman's recommended daily iron intake, demonstrating the nutritional efficiency of IAG-grown crops.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• HiFe PlantscoreStrategic or Co-development PartnerResearch collaboration between IAG and HiFe Plants demonstrating breakthrough nutritional findings. The partnership revealed that 25g of HiFe1 pea leaves grown using IAG technology can deliver 100% of a woman's daily iron requirement, showcasing the potential of aeroponic cultivation for enhanced nutrition.
• Sparsholt College GroupcoreStrategic or Co-development PartnerIAG completed the installation of its GrowFrame360™ system at University Centre Sparsholt (UCS), a leading UK institution in land-based education. This represents IAG's second academic installation, bringing advanced vertical farming technology to support agricultural education and research.
• GlobalGAPminorOthersAffiliation with GlobalGAP, a leading farm assurance programme, demonstrating commitment to global standards in good agricultural practices.
• NIABminorOthersAffiliation with NIAB (National Institute of Agricultural Botany), a leading UK crop science research organisation, indicating scientific credibility and research collaboration.
• AgritectureminorOthersAffiliation with Agritecture, a prominent vertical farming consultancy and media platform, supporting industry visibility and knowledge exchange.
• RTAminorOthersAffiliation with RTA, an industry body or certification organisation relevant to agricultural technology sector.
• SAI GlobalminorOthersAffiliation with SAI Global, a global provider of assurance services and standards, supporting compliance and quality assurance credibility.
• KeystoneminorOthersAffiliation with Keystone (Keystone Coop), indicating partnership with agricultural cooperative organisation.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• AeroFarms: Newark, NJ-based vertical farming operator using aeroponic technology to grow leafy greens at commercial scale. Direct peer in aeroponic vertical farming, though at significantly larger scale; AeroFarms filed for Chapter 11 in 2023 and emerged as a B2B-focused company.
• LettUs Grow: Bristol, UK-based vertical farming technology company providing aeroponic and hydroponic growing systems for indoor farms. Direct peer serving similar UK and European customers with comparable aeroponic hardware products, at a similar early-stage scale.
• Intelligent Growth Solutions (IGS): Scottish vertical farming technology company providing controlled environment agriculture systems with proprietary lighting and racking for indoor crop production. Direct competitor in the UK CEA hardware market serving growers and research institutions.
• Square Roots: US-based vertical farming technology and operating company deploying modular indoor farms. Direct peer in modular CEA system design, though focused primarily on operating partner farms rather than hardware-only sales.

Broad incumbents

• Plenty: San Francisco-based vertical farming company operating large-scale indoor farms using proprietary vertical growing towers. Much larger, well-funded competitor in the broader vertical farming hardware and operating space, though focused on operating own farms rather than purely selling systems.
• Bowery Farming: New York-based vertical farming operator running large-scale indoor farms producing leafy greens for retail. Large incumbent in vertical farming with proprietary technology, though recent restructuring and layoffs highlight the sector's economic pressures.
• Infarm: Berlin-based vertical farming company that grew rapidly before largely winding down operations in 2023 due to capital constraints. Comparable to IAG in technology category but illustrates the scaling challenges of vertical farming hardware businesses in Europe.
• 80 Acres Farms: Ohio-based vertical farming operator running large-scale indoor farms with proprietary technology and automation. Larger competitor in the same vertical farming space, recently announced partnership with Siemens to scale technology platform.
• Gotham Greens: New York-based indoor agriculture company operating a network of hydroponic greenhouses producing leafy greens and herbs. Larger incumbent in controlled environment agriculture, primarily a greenhouse operator rather than a vertical racking player.

Others

• Agritecture: Global vertical farming consultancy, media platform, and industry data provider serving the controlled environment agriculture ecosystem. Listed as an IAG affiliation; comparable as ecosystem participant enabling industry adoption rather than direct hardware competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/iAgriTech

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innovation Agritech Group