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Laurence J Betts

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Namestring
Laurence J Betts
Websiteurl
ljbetts.com
Company typeenum
Private
Founded yearint
1930
Descriptiontext

Laurence J Betts is a small United Kingdom farm based in West Malling, Kent, founded in 1930. According to the firm's own description, it produces arable crops and cereals, alongside salad products including whole head lettuce, baby leaf, and multi-leaf salads, and supplies produce under a branded offering referred to as "Betts boxes." Its stated operating scale is 1–10 employees, consistent with a smallholder or family farm operation rather than a commercial-scale agricultural enterprise.

The business model centres on primary agriculture and direct produce supply, with no disclosed pricing structure, distribution channels, customer segments, or revenue mechanics. The company lists a single named leader — Nick Ottewell, Commercial Director — indicating a modest formalised commercial function, but no sales channels, retail partnerships, or end-market segmentation are documented. The company's website (ljbetts.com) was inaccessible at the time of data collection, yielding no further product, customer, or operational detail.

There is no evidence of external investment, technology platforms, AI/ML usage, certifications, regulatory history, or M&A activity. The available data is limited to basic firmographics, a product list, and a single leadership entry, which constrains any deeper analysis of competitive positioning, unit economics, or growth dynamics.

Short descriptiontext

Laurence J Betts is a small UK farm in West Malling, Kent, founded in 1930, producing arable crops, cereals, and salad products (whole head lettuce, baby leaf, multi-leaf salads) sold under branded Betts boxes.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersWest Malling, United Kingdom
HQ citystring
West Malling
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
arable farming, fresh produce supplier, leaf salad grower, cereal crops, lettuce production
Industry1 code
1Mixed Cereal & Grain Farming (Multiple Grains)
CodeAFAGAAAHPrimaryYes
NAICS code1 code
  • Oilseed and Grain Farming1111
SIC code1 code
  • Agricultural Production-Crops100
Product category
Fresh Produce
Social media profiles1 record
Cost components3 values
Supply Chain, Operations, Personnel
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Laurence J Betts is a working farm that grows and supplies arable crops, cereals, whole head lettuce, baby leaf, and multi-leaf salad products, delivered in its proprietary "betts boxes." Output is sold as fresh farm produce rather than as a software or service offering.

Differentiator
Functional benefit
Problem solved
Product and service6 records
1Betts Boxes
CategoryFresh Produce
Description

Packaged farm produce range supplied in the farm's proprietary "betts boxes" format, sold to wholesale and retail produce buyers.

2Arable Crops
CategoryArable Farming
Description

Conventional arable crops grown on the West Malling farm and sold as farm-gate / wholesale produce.

3Cereals
CategoryArable Farming
Description

Cereal grains grown on-farm and sold as part of the farm's mixed arable produce offering.

4Whole Head Lettuce
CategoryFresh Produce
Description

Whole, harvested heads of lettuce grown on the farm and sold to fresh produce buyers and foodservice customers.

5Baby Leaf Salad
CategoryFresh Produce
Description

Young, tender salad leaves harvested and supplied as a fresh baby leaf product to wholesale and foodservice buyers.

6Multi-Leaf Salad
CategoryFresh Produce
Description

Multi-leaf salad blends combining several leaf varieties, grown and packed at the farm for fresh produce buyers.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Haygrove is a UK-based grower of berries and other fresh produce, with operations in multiple geographies. It is comparable as a UK fresh-produce grower with a similar mix of crops and a focus on retailer supply.

TypeDirect peer
Description

Wilkin & Sons is a heritage Essex-based farm and conserves maker with its own branded retail products. It is comparable to Laurence J Betts as a long-established UK farm that has built a branded retail pack offering around its own-grown produce.

TypeDirect peer
Description

Berry Gardens is a UK grower-owned cooperative marketing soft fruit to major retailers. It is comparable as a UK grower selling branded fresh produce to supermarket channels, though focused on berries rather than salads.

TypeDirect peer
Description

S&A Produce is a UK-based strawberry and soft fruit producer supplying major retailers. It is comparable as a UK fresh-produce grower serving supermarket channels, though specialising in fruit rather than salads.

TypeDirect peer
Description

Langmead Farms is a UK grower specialising in herbs, baby leaf salads, and leafy greens for major retailers. It is comparable in product focus (baby leaf, salad mixes) and UK customer base, though larger in scale.

TypeBroad incumbent
Description

Velcourt is one of the UK's largest arable farming operators, managing tens of thousands of hectares across cereals and combinable crops. It is comparable on the arable/cereals side of Laurence J Betts' operations but operates at vastly greater scale and as a farm management business.

TypeBroad incumbent
Description

Agrial is a large French agricultural cooperative with significant UK fresh produce operations through its Florette subsidiary. It is comparable as a broad incumbent player in the European salad/leafy greens category in which Laurence J Betts operates.

TypeDirect peer
Description

Florette is the leading UK and Irish branded salad and bagged leafy greens supplier, owned by French cooperative Agrial. It directly competes in the same baby leaf and whole head lettuce categories that Laurence J Betts produces.

TypeDirect peer
Description

T.H. Clements is a UK family-run fresh produce grower focused on brassicas, salads, and leafy vegetables supplied to UK retailers. It is comparable in family-farm heritage, UK base, and fresh produce crop mix.

TypeDirect peer
Description

G's Fresh is one of the UK's largest fresh produce growers, supplying salads, leafy greens, and vegetables to major retailers. It is the most directly comparable UK peer to Laurence J Betts in terms of crop mix (salad and arable-adjacent produce) and customer channel (UK supermarkets and packers).

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Laurence J Betts

Fresh Produceljbetts.com

Laurence J Betts is a small UK farm in West Malling, Kent, founded in 1930, producing arable crops, cereals, and salad products (whole head lettuce, baby leaf, multi-leaf salads) sold under branded Betts boxes.

What Laurence J Betts does

Laurence J Betts is a small United Kingdom farm based in West Malling, Kent, founded in 1930. According to the firm's own description, it produces arable crops and cereals, alongside salad products including whole head lettuce, baby leaf, and multi-leaf salads, and supplies produce under a branded offering referred to as "Betts boxes." Its stated operating scale is 1–10 employees, consistent with a smallholder or family farm operation rather than a commercial-scale agricultural enterprise.

The business model centres on primary agriculture and direct produce supply, with no disclosed pricing structure, distribution channels, customer segments, or revenue mechanics. The company lists a single named leader — Nick Ottewell, Commercial Director — indicating a modest formalised commercial function, but no sales channels, retail partnerships, or end-market segmentation are documented. The company's website (ljbetts.com) was inaccessible at the time of data collection, yielding no further product, customer, or operational detail.

There is no evidence of external investment, technology platforms, AI/ML usage, certifications, regulatory history, or M&A activity. The available data is limited to basic firmographics, a product list, and a single leadership entry, which constrains any deeper analysis of competitive positioning, unit economics, or growth dynamics.

Laurence J Betts firmographics

Firmographics
Name
Laurence J Betts
Website
https://ljbetts.com
Company type
Private
Founded year
1930
Headcount range
1–10 employees
Short description
Laurence J Betts is a small UK farm in West Malling, Kent, founded in 1930, producing arable crops, cereals, and salad products (whole head lettuce, baby leaf, multi-leaf salads) sold under branded Betts boxes.
Ownership category
akta.pro rank

Laurence J Betts industry classification

Industry
Product category
Fresh Produce
NAICS
Oilseed and Grain Farming (1111)
SIC
Agricultural Production-Crops (100)
akta.pro primary industry
Mixed Cereal & Grain Farming (Multiple Grains) (AFAGAAAH)

Keywords

  • Arable farming
  • Fresh produce supplier
  • Leaf salad grower
  • Cereal crops
  • Lettuce production

Where Laurence J Betts is headquartered

Location

Headquarters

HQ city
West Malling
HQ country
United Kingdom
HQ region
Europe

Markets served

Laurence J Betts business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel

Laurence J Betts product offering

Product offering

Core offering

Laurence J Betts is a working farm that grows and supplies arable crops, cereals, whole head lettuce, baby leaf, and multi-leaf salad products, delivered in its proprietary "betts boxes." Output is sold as fresh farm produce rather than as a software or service offering.

Differentiator

Problem solved

Functional benefit

Products and services

  • Betts Boxes Packaged farm produce range supplied in the farm's proprietary "betts boxes" format, sold to wholesale and retail produce buyers.
  • Arable Crops Conventional arable crops grown on the West Malling farm and sold as farm-gate / wholesale produce.
  • Cereals Cereal grains grown on-farm and sold as part of the farm's mixed arable produce offering.
  • Whole Head Lettuce Whole, harvested heads of lettuce grown on the farm and sold to fresh produce buyers and foodservice customers.
  • Baby Leaf Salad Young, tender salad leaves harvested and supplied as a fresh baby leaf product to wholesale and foodservice buyers.
  • Multi-Leaf Salad Multi-leaf salad blends combining several leaf varieties, grown and packed at the farm for fresh produce buyers.

Companies that use Laurence J Betts

Customer profile

Ideal customer profiles2 records

Laurence J Betts technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Laurence J Betts partnerships and signals

Strategic signal

Recent moves1 record

Expansion highlights1 record

Laurence J Betts competitors and assessment

Company assessment

Direct peers

  • Haygrove: Haygrove is a UK-based grower of berries and other fresh produce, with operations in multiple geographies. It is comparable as a UK fresh-produce grower with a similar mix of crops and a focus on retailer supply.
  • Wilkin & Sons (Tiptree): Wilkin & Sons is a heritage Essex-based farm and conserves maker with its own branded retail products. It is comparable to Laurence J Betts as a long-established UK farm that has built a branded retail pack offering around its own-grown produce.
  • Berry Gardens: Berry Gardens is a UK grower-owned cooperative marketing soft fruit to major retailers. It is comparable as a UK grower selling branded fresh produce to supermarket channels, though focused on berries rather than salads.
  • S&A Produce: S&A Produce is a UK-based strawberry and soft fruit producer supplying major retailers. It is comparable as a UK fresh-produce grower serving supermarket channels, though specialising in fruit rather than salads.
  • Langmead Farms: Langmead Farms is a UK grower specialising in herbs, baby leaf salads, and leafy greens for major retailers. It is comparable in product focus (baby leaf, salad mixes) and UK customer base, though larger in scale.
  • Florette (Agrial): Florette is the leading UK and Irish branded salad and bagged leafy greens supplier, owned by French cooperative Agrial. It directly competes in the same baby leaf and whole head lettuce categories that Laurence J Betts produces.
  • T.H. Clements & Son: T.H. Clements is a UK family-run fresh produce grower focused on brassicas, salads, and leafy vegetables supplied to UK retailers. It is comparable in family-farm heritage, UK base, and fresh produce crop mix.
  • G's Fresh: G's Fresh is one of the UK's largest fresh produce growers, supplying salads, leafy greens, and vegetables to major retailers. It is the most directly comparable UK peer to Laurence J Betts in terms of crop mix (salad and arable-adjacent produce) and customer channel (UK supermarkets and packers).

Broad incumbents

  • Velcourt: Velcourt is one of the UK's largest arable farming operators, managing tens of thousands of hectares across cereals and combinable crops. It is comparable on the arable/cereals side of Laurence J Betts' operations but operates at vastly greater scale and as a farm management business.
  • Agrial Group: Agrial is a large French agricultural cooperative with significant UK fresh produce operations through its Florette subsidiary. It is comparable as a broad incumbent player in the European salad/leafy greens category in which Laurence J Betts operates.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Laurence J Betts social profiles

Digital presence

Laurence J Betts financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Laurence J Betts leadership team

Management profile

Number of profiles

Profiles1 record

Laurence J Betts funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Laurence J Betts M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Laurence J Betts

What does Laurence J Betts do?

Laurence J Betts is a working farm that grows and supplies arable crops, cereals, whole head lettuce, baby leaf, and multi-leaf salad products, delivered in its proprietary "betts boxes." Output is sold as fresh farm produce rather than as a software or service offering.

When was Laurence J Betts founded?

Laurence J Betts was founded in 1930. It employs 1 to 10 people.

Where is Laurence J Betts based?

Laurence J Betts is headquartered in West Malling, United Kingdom, in the Europe region.

Who are Laurence J Betts's main competitors?

Direct peers on record are Haygrove, Wilkin & Sons (Tiptree), Berry Gardens, S&A Produce, Langmead Farms, Florette (Agrial), T.H. Clements & Son and G's Fresh. Broad incumbents are Velcourt and Agrial Group.

Does Laurence J Betts have an API?

No public API is recorded for Laurence J Betts.

What industry is Laurence J Betts in?

Laurence J Betts's product category is Fresh Produce. Its primary akta.pro industry code is AFAGAAAH, Mixed Cereal & Grain Farming (Multiple Grains). Its NAICS code is 1111 and its SIC code is 100.

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