The Edmonds Group
The Edmonds Group is a St. Louis-based boutique investment bank founded in 2004 by Henry Edmonds, providing sell-side and buy-side M&A advisory, debt and equity capital raising, and strategic consulting to owners of recurring-revenue businesses in the security alarm, PERS, and adjacent monitored-services verticals across North America.
- Company typePrivate
- Founded2004
- HeadquartersSt Louis, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
The Edmonds Group firmographics
Firmographics- Name
- The Edmonds Group
- Legal name
- The Edmonds Group, LLC
- Website
- https://theedmondsgroup.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Edmonds Group is a St. Louis-based boutique investment bank founded in 2004 by Henry Edmonds, providing sell-side and buy-side M&A advisory, debt and equity capital raising, and strategic consulting to owners of recurring-revenue businesses in the security alarm, PERS, and adjacent monitored-services verticals across North America.
- Ownership category
- akta.pro rank
The Edmonds Group industry classification
Industry- Product category
- Investment Banking & M&A Advisory
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Industry-Specialist / Sector-Focused M&A Advisory (FSAEAGAJ)
Keywords
Where The Edmonds Group is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Edmonds Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- M&A Advisory Fees (Sell-side): Success-based advisory fees from representing alarm and PERS companies in the sale of their business (e.g., Blue Eye to Motorola Solutions, Ackerman to ADT, World Wide Security to Novidam, AlarmForce US subscribers to Select Security, MedScope to Medical Guardian).
- Buy-side M&A Advisory Fees: Retainer/success fees from advising acquirers and investors (e.g., Imperial Capital & OPTrust on Ackerman acquisition, BV Investment Partners on DTT and Becklar).
- Capital Raising / Debt Placement Advisory Fees: Fees from arranging debt and equity capital for clients (e.g., CIBC facility for MedScope, $50M Pacific Western/Eastern facility for Mountain Alarm, $25M Pacific Western facility for Becklar, $40M Bank of America/Zions expansion for NorthStar, dealer-program capital raise for DFW Security).
- Strategic Consulting / Financial Advisory: Retainer-based strategic consulting and business/financial advisory services including strategic analysis, capital structure recommendations, workflow reengineering/operational efficiency studies, review/enhancement of financial controls and reporting, and contract CFO assistance (per Doug Schultz hire mandate).
- Bulk Account / Asset Sale Advisory: Fees from advising clients on bulk sale of recurring revenue alarm account portfolios (e.g., AlarmForce US accounts to Select Security, Alarm Financial Services portfolio sale).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement-based investment banking fees |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels7 records
The Edmonds Group product offering
Product offeringCore offering
The Edmonds Group is a boutique investment bank that advises owners and operators of security alarm, PERS (Personal Emergency Response System), and other recurring-revenue businesses on selling their company, raising debt or equity capital, making acquisitions, and accessing strategic consulting. Mandates are bespoke and senior-led, with engagements delivered as exclusive financial advisor on M&A transactions and capital raises across the North American security alarm and PERS verticals.
Product overview
The Edmonds Group (TEG) is a single specialized investment banking practice — not a multi-product software platform — that delivers a unified set of advisory service lines to recurring-revenue businesses in the security alarm, PERS, and adjacent verticals. Its core offerings are Sell-Side M&A Advisory, Buy-Side M&A Advisory, Debt Capital Raising, Equity Capital Raising, and Strategic Consulting, organized around three industry practices: Alarm Industry Investment Banking, PERS Industry Investment Banking, and Other Recurring Revenue Industries Investment Banking. Layered on top of those core services are Business / Financial Advisory & Contract CFO Services (operational, financial-controls, and CFO-level support), the MAMA/TEG PERS Industry Market Study (annual industry research), the Medical Alert Financial Summit (annual industry event), and the PERS Key Metrics Educational Webinar Series. Together these service lines form the firm's complete offering for owners, lenders, and investors in the recurring-revenue security ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- Sell-Side M&A Advisory Advises owners of security alarm, PERS, and recurring-revenue businesses on selling their company, including valuations, buyer identification, negotiation, and transaction execution. Recent examples include Blue Eye → Motorola Solutions (2025), Ackerman → ADT (2021), MedScope → Medical Guardian (2021), and AlarmForce US subscribers → Select Security (2017, US$11.6M).
- Buy-Side M&A Advisory Assists clients in acquiring recurring-revenue businesses, including target identification, valuation, due diligence, deal structuring, and financing arrangement. Examples include advising Imperial Capital & OPTrust on the Ackerman acquisition (2015) and BV Investment Partners on DTT (2012) and Becklar (2020).
- Debt Capital Raising Arranges revolving credit facilities, term loans, and bulk account purchase financing for alarm and PERS companies, working with industry-specialized lenders such as CIBC, Pacific Western Bank, Eastern Bank, RBS Citizens, Bank of America, and Zions Bank. Recent mandates include a $50M facility for Mountain Alarm (2019), $25M for Becklar (2019), $40M expansion for NorthStar (2013), and a CIBC revolving facility for MedScope (2021).
- Equity Capital Raising Advises on private placements and recapitalizations with private equity, strategic, and family-office investors in the alarm, PERS, and related recurring-revenue verticals. Examples include NorthStar recapitalization with Goldman Sachs and The Beekman Group (2013), Becklar partnership with BV Investment Partners (2020), and LLR Partners investment in Eyewitness Surveillance (2016).
- Strategic Consulting Provides strategic analysis, capital structure recommendations, valuation modeling, and transaction-readiness consulting tailored to recurring-revenue businesses in the alarm and PERS verticals.
- Alarm Industry Investment Banking Specialized M&A and capital-raising services for the security alarm industry, covering residential security, commercial security, fire, video monitoring, access control, wholesale monitoring, and equipment manufacturing businesses.
- PERS Industry Investment Banking Specialized M&A and capital-raising services for the Personal Emergency Response System industry, covering healthcare-channel companies (e.g., MedScope), direct-to-consumer companies, and PERS manufacturers/wholesalers.
- Other Recurring Revenue Industries Investment Banking Advisory services for recurring-revenue verticals adjacent to alarm and PERS, including monitored video surveillance (e.g., Eyewitness Surveillance, DTT, Blue Eye), GPS tracking (e.g., Securus GPS business), and managed surveillance services.
- Business / Financial Advisory and Contract CFO Services Provides business and financial advisory services for recurring-revenue clients, including strategic analysis, capital structure recommendations, workflow reengineering and operational efficiency studies, review and enhancement of financial controls and reporting, up to and including contract CFO assistance. Delivered by Senior Vice President Douglas R. Schultz.
Quantifiable outcome
- 65 transactions closed since inception (2004-2025)
- +5 more outcomes
Companies that use The Edmonds Group
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
The Edmonds Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Edmonds Group partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- Bennett, Tueller, Johnson & DeereminorBennett, Tueller, Johnson & Deere provided legal representation to Blue Eye Corporation on the acquisition by Motorola Solutions in November 2025.
- McDermott Will & SchulteminorMcDermott Will & Schulte provided legal representation to Motorola Solutions on its acquisition of Blue Eye Corporation in November 2025.
- Medical Alert Monitoring Association (MAMA)coreStrategic co-marketing and research alliance: MAMA and TEG co-sponsor an annual PERS Industry survey (administered by TEG), co-host the annual Medical Alert Financial Summit, and co-host webinars. MAMA president Daniel Oppenheim is a frequent TEG collaborator.
- American Telemedicine Association / Partners HealthCare (Dr. Joseph Kvedar)minorDr. Joseph Kvedar (President-elect of the American Telemedicine Association, VP of Connected Health at Partners HealthCare, Harvard Medical School professor) was keynote speaker at the 2019 Medical Alert Financial Summit — TEG leverages telemedicine thought leaders to anchor its annual summit.
- AvantGuard Monitoring Centers (AG)minorAvantGuard hosts the 'AG Webinar Series' and partnered with TEG on the 'Preparing To Sell Your Business' webinar on February 13, 2019, offering a free 30-minute consultation with an Edmonds Group member as lead capture.
- CapitalSource (Will Schmidt) & Citizens Bank (Jane Westrich)minorCapitalSource and Citizens Bank joined CIBC as panelists on the inaugural Medical Alert Financial Summit's 'Lender Panel with Q&A' (moderated by Geoff Gross), demonstrating their relationships with the PERS lending community that TEG curates.
- Abry Partners (Tomer Yosef-Or), GTCR (David Donnini), Rockbridge (Steve Linden)minorPE panelists at the inaugural Medical Alert Financial Summit 'Private Equity Panel with Q&A,' moderated by Henry Edmonds — reflects TEG's curated network of active PE investors in the PERS / alarm verticals.
- Kleinbard Bell & Brecker, LLP (Eric Pritchard)minorKleinbard Bell & Brecker represented the buyer in the $30M subprime alarm account purchase program arranged by TEG in April 2014. Kleinbard is a law firm with a long-standing national practice in the electronic security industry.
- Buchanan Ingersoll & Rooney PCcoreBuchanan Ingersoll & Rooney served as legal advisor to AlarmForce on the sale of US subscribers to Select Security. Buchanan also represented the seller on the $30M subprime account purchase program (2014) and represented Eyewitness Surveillance on the LLR Partners deal (2016). Recurring legal-advisor partner.
- Electronic Security Expo (ESX)minorESX invited Henry Edmonds to moderate a panel on 'Traditional vs. Non-traditional RMR Services: Sorting Out Account Valuations' in Nashville on June 25, 2014. ESX is the only major US national trade show focused exclusively on electronic security integration and monitoring.
- Electronic Security Association (ESA)minorHenry Edmonds presented 'Maximizing the Value of Your Alarm Business' at the 2014 ESA Summit at Rosen Centre, Orlando. ESA is a recurring industry-association relationship alongside MAMA and ESX.
- Security System News (Martha Entwistle)minorSecurity System News is a primary trade-publication outlet for TEG commentary and Henry Edmonds quotes across multiple M&A and market-commentary articles, including industry-expert roundtables on Devcon/APX (2009), Protection One/GTCR (2010), NorthStar (2013), and PERS valuation (2013).
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
The Edmonds Group competitors and assessment
Company assessmentDirect peers
- Barnes Buchanan: Boutique M&A and corporate finance advisor specialized in the security alarm and monitoring industry; shares TEG's vertical focus on recurring-revenue security businesses and competes for many of the same sell-side and capital-raising mandates.
- MarshBerry: Middle-market advisory firm focused exclusively on insurance distribution, wealth management, and other recurring-revenue services businesses; comparable to TEG as a niche specialist IB that derives its franchise from deep vertical expertise and proprietary benchmarking/data.
Broad incumbents
- Generational Equity: Large lower-middle-market M&A advisory firm handling hundreds of transactions annually across many industries; competes for the smaller and SMB end of TEG's alarm and PERS client base and represents the generalist alternative for owner-led exits.
- Imperial Capital: Middle-market investment bank with practices in structured products, securities, and M&A advisory, including active work in the security and alarm sector; appears alongside TEG as a financial partner on alarm deals (e.g., Ackerman) and competes at the larger end of TEG's mandate range.
- Brown Gibbons Lang & Company: Middle-market investment bank with sector-focused M&A and capital-raising services for business services, consumer, and industrial companies; broadly comparable as a sector-specialist middle-market advisory firm competing for similar recurring-revenue and services-led mandates.
- Capstone Partners: Middle-market investment banking advisory with dedicated specialty practices including a Security, Defense & Government Services group; comparable to TEG in delivering sector-focused sell-side and capital-raising services for recurring-revenue or growth businesses.
Emerging players
- Results International Group: Specialist M&A and corporate finance advisor to the technology, media, and communications sectors; a comparable specialist boutique model with deep vertical focus and a research-driven origination engine, although TEG's verticals are services- rather than tech-centric.
- Succession Advisors: Lower-middle-market M&A advisory focused on founder- and family-owned business transitions; overlaps with TEG on the sell-side mandate pool for owner-led alarm and PERS companies seeking exits.
- M&A Advisory Partners: Middle-market M&A advisor serving business services, consumer, and niche industrial verticals with a relationship-driven, senior-led delivery model similar to TEG's boutique approach.
Others
- Buchanan Ingersoll & Rooney: National law firm that has served as legal advisor on multiple TEG-advised deals (e.g., AlarmForce/Select, Eyewitness/LLR) and has a long-standing national practice in the electronic security industry; comparable as an ecosystem participant rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
The Edmonds Group social profiles
Digital presenceThe Edmonds Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Edmonds Group leadership team
Management profileNumber of profiles
Profiles3 records
The Edmonds Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Edmonds Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Edmonds Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Edmonds Group
What does The Edmonds Group do?
The Edmonds Group is a boutique investment bank that advises owners and operators of security alarm, PERS (Personal Emergency Response System), and other recurring-revenue businesses on selling their company, raising debt or equity capital, making acquisitions, and accessing strategic consulting. Mandates are bespoke and senior-led, with engagements delivered as exclusive financial advisor on M&A transactions and capital raises across the North American security alarm and PERS verticals.
Is The Edmonds Group a public or private company?
The Edmonds Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Edmonds Group founded?
The Edmonds Group was founded in 2004. It employs 1 to 10 people.
Where is The Edmonds Group based?
The Edmonds Group is headquartered in St Louis, United States, in the North America region.
How does The Edmonds Group make money?
Five revenue lines are on record. M&A Advisory Fees (Sell-side) is the primary driver. The others are buy-side M&A Advisory Fees, capital Raising / Debt Placement Advisory Fees, strategic Consulting / Financial Advisory and bulk Account / Asset Sale Advisory.
Who are The Edmonds Group's main competitors?
Direct peers on record are Barnes Buchanan and MarshBerry. Broad incumbents are Generational Equity, Imperial Capital, Brown Gibbons Lang & Company and Capstone Partners. Emerging players are Results International Group, Succession Advisors and M&A Advisory Partners. Buchanan Ingersoll & Rooney is listed as an others.
Does The Edmonds Group have an API?
No public API is recorded for The Edmonds Group.
What industry is The Edmonds Group in?
The Edmonds Group's product category is Investment Banking & M&A Advisory. Its primary akta.pro industry code is FSAEAGAJ, Industry-Specialist / Sector-Focused M&A Advisory. Its NAICS code is 523940 and its SIC code is 6282.