Van Berg Insurance Services
- Company typePrivate
- Founded2000
- HeadquartersBrentwood, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Van Berg Insurance Services firmographics
Firmographics- Name
- Van Berg Insurance Services
- Legal name
- Van Berg Insurance Services
- Website
- https://vanbergins.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Van Berg Insurance Services is headquartered
LocationHeadquarters
- HQ city
- Brentwood
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Van Berg Insurance Services business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- Insurance Commissions: The company operates on a commission basis, earning payments from insurance carriers for policies sold and serviced. Services are provided at no cost to customers ('All of our services are FREE. You don't pay us a dime.'). Revenue is generated through commissions on Medicare Advantage, Medicare Supplements, Prescription Drug Plans, and Covered California plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free insurance advisory services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Van Berg Insurance Services product offering
Product offeringCore offering
Van Berg Insurance Services is a California-based independent insurance brokerage that helps seniors and individuals select and enroll in health insurance plans. The company offers Medicare Advantage Plans, Medicare Supplement Plans, Prescription Drug Plans (Part D), and Individual and Family Plans through Covered California. Services are provided free of charge to customers, with the company earning commissions from insurance carriers for policies placed.
Product overview
Van Berg Insurance Services is an insurance brokerage offering a portfolio of Medicare-related and individual health insurance products. The core offerings include Medicare Advantage Plans (all-in-one plans covering hospitalization, doctor visits, prescriptions, labs, and diagnostics), Medicare Supplement Plans (secondary insurance to offset costs not covered by Medicare), Prescription Drug Plans (Part D coverage), and Individual and Family Plans through Covered California. All services are provided free of charge to clients, with the company acting as a broker connecting seniors and individuals with appropriate insurance solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Medicare Advantage Plans All-in-one Medicare plans covering hospitalization, doctor's office visits, prescriptions, labs, and diagnostic tests, offered to seniors eligible for Medicare.
- Medicare Supplement Plans Secondary insurance plans designed to offset costs not covered by Medicare alone, offered to seniors seeking supplemental coverage.
- Prescription Drug Plans (Part D) Medicare Part D plans established to help cover the costs of prescription drugs, offered to Medicare-eligible individuals needing prescription coverage.
- Individual and Family Plans through Covered California Health insurance plans offered through California's Covered California marketplace for individuals and families seeking coverage, particularly those who have lost employer-sponsored health insurance.
Companies that use Van Berg Insurance Services
Customer profileSegments2 records
Ideal customer profiles2 records
Van Berg Insurance Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Van Berg Insurance Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Medicare.govreferenceVan Berg Insurance Services refers customers to Medicare.gov (1-800-MEDICARE) for comprehensive information on all Medicare options available, as stated in their disclaimer: 'Please Contact Medicare.gov or 1-800-MEDICARE to get information on all your options.'
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Van Berg Insurance Services competitors and assessment
Company assessmentDirect peers
- SelectQuote: Direct-to-consumer Medicare-focused insurance brokerage that sells Medicare Advantage, Supplement, and Part D plans via phone and digital channels. Closely comparable to Van Berg in product mix and senior-targeting model, but operates at national scale with proprietary technology.
- GoHealth: Medicare-focused insurance marketplace leveraging a proprietary technology platform and telesales agents to enroll seniors across multiple states. Highly comparable in customer segment (Medicare beneficiaries) and commission-based revenue model, though at significantly greater scale and with a tech moat Van Berg lacks.
- HealthMarkets: Insurance brokerage network that helps individuals, families, and small businesses compare and enroll in health, Medicare, and supplemental coverage. Matches Van Berg's advisory-led model and multi-product approach but operates nationally through a distributed agent network.
- eHealth: Online health insurance marketplace offering Medicare, individual, and family plans across all 50 states. Comparable to Van Berg in core product portfolio but differentiated by a national, technology-led platform rather than a community-driven local brokerage model.
Broad incumbents
- UnitedHealthcare: The largest Medicare Advantage carrier nationally with extensive direct-to-consumer enrollment infrastructure. Comparable as both a potential carrier partner for Van Berg and a direct competitor whose scale and brand could compress broker-sourced Medicare enrollments.
- Humana: One of the largest Medicare Advantage carriers in the U.S. with growing direct-to-consumer enrollment capabilities. Relevant peer because Van Berg likely places policies with Humana and competes against its direct sales motion.
- Anthem Blue Cross California: One of California's largest health insurers offering Medicare Advantage, Supplements, and individual/family plans directly to consumers. Comparable as a counterparty that Van Berg may represent, and a competitor to the extent it captures enrollments through its own direct channels.
- Blue Shield of California: Major California-focused carrier offering Medicare plans and individual/family coverage through Covered California and direct channels. A potential carrier partner and a direct-to-consumer competitor for the same Medicare-eligible households Van Berg targets.
Emerging players
- QuoteWizard (by LendingTree): Online insurance comparison platform that connects consumers with agents and carriers across multiple lines including health and Medicare. Partially comparable to Van Berg in intermediating insurance shoppers, though broader in scope and digital-first in delivery.
- MedicareFAQ: Digital Medicare insurance brokerage that combines educational content with licensed agent support for Medicare Advantage and Supplement enrollment. Comparable to Van Berg in target customer and product focus, but differentiated by a content-and-online-first acquisition model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Van Berg Insurance Services social profiles
Digital presenceVan Berg Insurance Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Van Berg Insurance Services leadership team
Management profileNumber of profiles
Van Berg Insurance Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Van Berg Insurance Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Van Berg Insurance Services
What does Van Berg Insurance Services do?
Van Berg Insurance Services is a California-based independent insurance brokerage that helps seniors and individuals select and enroll in health insurance plans. The company offers Medicare Advantage Plans, Medicare Supplement Plans, Prescription Drug Plans (Part D), and Individual and Family Plans through Covered California. Services are provided free of charge to customers, with the company earning commissions from insurance carriers for policies placed.
Is Van Berg Insurance Services a public or private company?
Van Berg Insurance Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Van Berg Insurance Services founded?
Van Berg Insurance Services was founded in 2000. It employs 1 to 10 people.
Where is Van Berg Insurance Services based?
Van Berg Insurance Services is headquartered in Brentwood, United States, in the North America region.
How does Van Berg Insurance Services make money?
One revenue line is on record: insurance Commissions.
Who are Van Berg Insurance Services's main competitors?
Direct peers on record are SelectQuote, GoHealth, HealthMarkets and eHealth. Broad incumbents are UnitedHealthcare, Humana, Anthem Blue Cross California and Blue Shield of California. Emerging players are QuoteWizard (by LendingTree) and MedicareFAQ.
Does Van Berg Insurance Services have an API?
No public API is recorded for Van Berg Insurance Services.