What Alchemy RPG does

Alchemy RPG is a privately-held US company (operating under Arboreal, LLC, headquartered in Jacksonville) that operates a scene-first cinematic virtual tabletop (VTT) platform for playing tabletop roleplaying games online. Founded in 2020 with a current headcount of 1-10 employees, the platform is built on a web-native architecture with companion desktop applications for Windows, macOS, and Linux, and centers on ambient audio, animated environments, overlays, and integrated voice/video chat to enable theater-of-the-mind style gameplay that does not require grid maps or coding expertise to operate.

The platform hosts 40+ officially licensed tabletop RPG titles across 125+ publishing partners, including flagship licensed content such as Dungeons & Dragons, Vampire: The Masquerade, Call of Cthulhu, Fallout: The Roleplaying Game, Candela Obscura, Mörk Borg, Pirate Borg, and Blades in the Dark. It also includes a homebrew system builder, dice rolling, character sheets, NPC management, handouts, journal features, and a creator revenue dashboard integrated with Stripe Connect, with automated monthly payouts to creators.

The company's go-to-market is product-led and community-led, anchored by an 8,000+ member Discord community, YouTube devlogs, and creator/publisher endorsement loops. Monetization is layered: a permanently free core tier with unlimited games, characters, and universes; an optional paid Alchemist subscription tier offering marketplace discounts, roadmap voting, seasonal perks, and early access; and a creator marketplace with commission-based revenue on third-party games, assets, and modules. Primary customer segments are gamemasters and players (consumer), content creators and publishers, and TTRPG streamers/broadcasters.

Name

Alchemy RPG

Legal name

Arboreal, LLC

Website

https://alchemyrpg.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Alchemy RPG operates a scene-first cinematic virtual tabletop platform for online tabletop roleplaying, serving gamemasters, players, content publishers, and streamers with a free core tier, a paid Alchemist subscription, and a creator marketplace powered by Stripe.

Ownership category

akta.pro rank

Product category

Virtual Tabletop Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Tabletop RPG Miniatures & Terrain (CRALAKAD)

Keywords

• Virtual tabletop platform
• Tabletop RPG software
• Creator marketplace
• Gaming collaboration tools
• Digital roleplaying games

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Alchemist Subscription: Optional monthly or annual subscription tier offering marketplace discounts (5%), roadmap and games voting rights, seasonal perks and rewards, early access to new features, and exclusive developer team chat access. The subscription is a recurring revenue stream from engaged power users and supporters.
2. Marketplace Commission: Creators sell games, assets, and other products on the Alchemy marketplace. The platform takes a commission/transaction fee on each sale. Revenue split includes 'Your share' (creator earnings after Alchemy's cut and payment processing fees), 'Alchemy' (platform cut), and 'Total' (gross revenue). Stripe payouts are automated and sent at the start of each month.
3. Core Platform Free Tier: The core platform is permanently free with unlimited games, characters, universes, voice/video chat, asset uploads, and access to every game system. Revenue is generated indirectly through creator marketplace activity and Alchemist subscriptions rather than from the free user base directly.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Alchemy RPG is a cinematic virtual tabletop (VTT) platform that enables users to play, create, and share tabletop roleplaying games online through a scene-first environment with built-in voice and video chat, character management, and immersive audio/video overlays. It operates a creator marketplace where publishers and independent creators sell officially licensed and indie tabletop RPG titles, modules, and assets, with Stripe-powered revenue tracking and automated monthly payouts.

Product overview

Alchemy RPG is a cinematic virtual tabletop (VTT) platform designed for immersive, story-driven tabletop roleplaying game experiences. The platform consists of two main offerings: the core Alchemy Platform for playing, creating, and sharing TTRPGs, and the Alchemy Marketplace where creators sell games and assets. The platform is free for all players, offering unlimited games, characters, universes, voice/video chat, and asset uploads, plus a homebrew system builder. With 125+ publishing partners, Alchemy delivers officially licensed worlds including Dungeons & Dragons, Call of Cthulhu, Vampire: The Masquerade, Mörk Borg, Candela Obscura, Outgunned, Pirate Borg, Vast Grimm, and many others. The platform also provides creator tools with Stripe-powered revenue dashboards for selling content.

Differentiator

Problem solved

Functional benefit

Products and services

• Alchemy Platform A cinematic virtual tabletop (VTT) platform for individual gamemasters and players that provides scene-based storytelling tools, integrated voice and video chat, character sheets, dice rolling, NPC management, animated environments, custom ambience, and homebrew system builder. The platform is permanently free with unlimited games, characters, universes, and access to every game system.
• Alchemy Marketplace

Quantifiable outcome

• Alchemy has been recognized as Kickstarter's most successful VTT, indicating strong market traction and creator adoption in the crowdfunding ecosystem.
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

One partnership is on record.

• Stripe (via Stripe Connect)coreTechnology or IntegrationStripe Connect is used as the payment infrastructure for the creator marketplace, enabling creators to receive payouts, view earnings, and manage their bank account information. Alchemy's Creator Revenue Dashboard integrates directly with Stripe data, and automatic monthly payouts are processed through Stripe.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Roll20: Roll20 is the largest web-based virtual tabletop, offering grid-based maps, character sheets, and dice for TTRPGs. It competes head-to-head with Alchemy for online play, though it focuses on tactical grid combat rather than scene-first narrative immersion.
• Foundry Virtual Tabletop: Foundry VTT is a self-hosted virtual tabletop popular with TTRPG power users and GMs. It targets the same gamemaster persona as Alchemy, with a one-time-license model and a rich module ecosystem, though it lacks Alchemy's marketplace and freemium positioning.
• Fantasy Grounds Unity: Fantasy Grounds is a long-standing VTT with deep automation for tabletop RPG rules, particularly D&D and Pathfinder. It overlaps with Alchemy on the gamemaster persona but is positioned toward power-user automation rather than cinematic immersion.
• Owlbear Rodeo: Owlbear Rodeo is a lightweight, free virtual tabletop that has gained traction as a minimal alternative to Roll20. It targets the same casual GM persona as Alchemy but without the scene-first design philosophy or marketplace offering.
• Tabletop Simulator: Tabletop Simulator is a physics-based digital tabletop for board games and TTRPGs. It overlaps with Alchemy for tabletop RPG play, especially among homebrew creators, though it is built around physical simulation rather than immersive scene-based storytelling.

Broad incumbents

• D&D Beyond: D&D Beyond is the official digital toolset for Dungeons & Dragons, owned by Wizards of the Coast/Hasbro. While not a scene-first VTT, it competes for TTRPG digital engagement, content purchasing, and character management, and represents the dominant IP holder that Alchemy licenses D&D from.
• Demiplane: Demiplane is a digital toolkit for TTRPGs offering digital sheets, campaign trackers, and integrated content from publishers like Wizards of the Coast. It competes with Alchemy for GM digital workflows but does not offer a full VTT scene-first experience.

Emerging players

• TaleSpire: TaleSpire is a 3D virtual tabletop for TTRPGs that emphasizes physical, miniature-based play in a digital space. It overlaps with Alchemy on remote TTRPG play but differentiates through 3D rendering rather than cinematic 2D scenes.
• Start Playing Games: Start Playing Games is a marketplace for finding TTRPG groups and professional game masters. It overlaps with Alchemy on the creator-to-player discovery layer but addresses session discovery rather than virtual tabletop mechanics.
• World Anvil: World Anvil is a worldbuilding and campaign-management platform for TTRPG creators. It is referenced by Alchemy as a complementary partner whose customers actively request Alchemy support, and it competes for creator-side workflows around TTRPG content production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AlchemyRpg
• YouTubeyoutube.com/@alchemyrpg
• Facebookfacebook.com/AlchemyRPG
• Instagraminstagram.com/alchemy_rpg
• LinkedInlinkedin.com/company/alchemyrpg

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alchemy RPG