Muevy

What Muevy does

Muevy (legal entity MUEVY INSTITUIÇÃO DE PAGAMENTO S.A., CNPJ 46.297.307/0001-05) is a Brazilian payment institution founded in 2022 and headquartered in Alphaville, Barueri (São Paulo). It is authorized and regulated by Banco Central do Brasil as an Iniciador de Transação de Pagamento (ITP) — a payment initiation institution that legally initiates Pix transactions within the Open Finance ecosystem.

The company's core technology is a 100% API-first payment infrastructure that aggregates 11 real-time payment networks via 5 gateways, 66 ACHs for domestic transfers, and 16 card networks, connecting to over 7 billion endpoints between cards, accounts, and digital wallets. The stack integrates natively with Pix and Open Finance (including Pix Automático, Pix Recorrente, Pix por Biometria via NFC, and the no-redirect JSR flow), and partners with Visa Direct and Mastercard Move to deliver cross-border Pix-to-card remittances, plus Circle and Ripple stablecoin wallets as outbound rails. Product suite is organized into four offerings: Processadora (cross-border fund transfers via Visa/Mastercard with full operational control), MuevyLink (Pix payment initiation via Open Finance with links, recurrence, Pix Automático, and JSR), EasyPix (international business receives Pix with USD/EUR settlement via API or ready-made interface), and mDirect (Pix-to-international remittances with real-time FX).

Muevy generates revenue on a transaction-fee basis across Pix payments, cross-border remittances (mDirect), and payment initiation (MuevyLink). The company does not hold customer funds — as an ITP it facilitates flows rather than custodies balances. Go-to-market is API-first B2B with horizontal segmentation across fintechs, digital banks, international commerce businesses, SaaS and gig-economy platforms, Brazilian marketplaces, FX brokers, and global SaaS companies. Distribution runs through direct enterprise sales, white-label/OEM embedding, partner-directory listings via Visa Direct and Mastercard Move, and the Open Finance ecosystem. Pricing is undisclosed and negotiated per deal on a pay-as-you-go model. No funding rounds, ownership structure beyond the legal entity, named customers, or revenue figures are disclosed.

Name

Muevy

Legal name

MUEVY INSTITUIÇÃO DE PAGAMENTO S.A.

Website

https://muevy.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Muevy is a Banco Central-licensed Brazilian payment institution (ITP) that provides API-first Pix payment initiation and cross-border remittance infrastructure for fintechs, digital banks, marketplaces, and global businesses across 190+ countries.

Ownership category

akta.pro rank

Product category

Payment Infrastructure

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)

SIC

Finance Services (6199)

akta.pro primary industry

A2A Payment Initiation Service Providers (PISPs) (FSAMAFAB)

akta.pro secondary industries

Cross-Border & FX Payments Platforms (BPAMAFAK), Alternative Payment Methods (APMs) Enablement (BNPL, wallets, local methods) (FSAMACAE), Consumer Remittances (P2P) (FSAMAIAA)

Keywords

• Payment initiation services
• Cross-border payments
• Pix payment infrastructure
• Open Finance payments
• Remittance processing

Headquarters

HQ city

Barueri

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Transaction/Fee-based Payment Processing: Muevy generates revenue through transaction fees on Pix payments, cross-border remittances (via mDirect), and payment initiation services (via MuevyLink). The company processes payments across Visa and Mastercard networks and charges fees per transaction processed. As an ITP (payment initiator), Muevy does not hold customer funds, instead facilitating payment flows and earning a per-transaction fee.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Muevy operates as an Initiador de Transação de Pagamento (ITP), a payment institution authorized and regulated by Brazil's Central Bank, providing API-first payment infrastructure for Pix-based domestic instant payments and cross-border remittances via Visa Direct and Mastercard Move. The company offers four core products — Processadora (cross-border processing), MuevyLink (Pix payment initiation with links, recurrence, Pix Automático, and JSR), EasyPix (international Pix receiving with foreign currency settlement), and mDirect (international remittance via Pix) — connected through a unified API linking over 7 billion endpoints across 190+ countries and 160 currencies.

Product overview

Muevy is a payment institution (Instituição de Pagamento S.A.) authorized by Brazil's Central Bank operating as an ITP (Payment Transaction Initiator). The company offers a suite of four integrated payment products: Processadora (cross-border processing via Visa/Mastercard), MuevyLink (Pix payment initiation with links, recurring payments, Pix Automatic, and JSR), EasyPix (international Pix receiving with currency conversion), and mDirect (international remittances via Pix to cards/wallets). The platform connects to 7+ billion endpoints across cards, accounts, and digital wallets, integrating 11 payment networks via 5 gateways, with 66 ACHs and 16 card networks connected to their global Payment Hub infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• Processadora: Cross-border fund transfers via Visa and Mastercard networks with full control.
• MuevyLink
• EasyPix
• mDirect

Products and services

• Processadora Cross-border payment processor that enables fund transfers via Visa and Mastercard networks with full operational control, designed for fintechs and enterprises needing global payout infrastructure.
• MuevyLink Payment initiation platform via Pix offering links, recurrence, Pix Automático, JSR (Journey Without Redirect), biometric Pix authentication, and Open Finance integration for fintechs, digital banks, and commerce businesses in Brazil.
• EasyPix Platform enabling international businesses to receive Pix payments from Brazilian customers with foreign currency settlement (USD, EUR and other currencies) via API or ready-made interface, without requiring a Brazilian entity.
• mDirect International remittance solution enabling money transfers worldwide via Pix to international Visa/Mastercard cards or stablecoin wallets, converting BRL to local currency with real-time exchange rates.

Quantifiable outcome

• Customers achieve up to 90% conversion rate in Pix charge collections using MuevyLink
• +2 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability3 records

Feature12 records

Partnerships

Four partnerships are on record, tiered core.

• Visa (Visa Direct)coreTechnology or IntegrationMuevy is an authorized Visa Direct Partner, leveraging the Visa Direct network to enable Pix-to-international-Visa-card cross-border remittances. The partnership allows Brazilian users to send money via Pix that is delivered directly to Visa cards in over 190 countries, in the card's local currency.
• Mastercard (Mastercard Move)coreTechnology or IntegrationMuevy is a Mastercard Move Partner, utilizing the Mastercard Move network to support cross-border fund deliveries to international Mastercard cards. This complements the Visa Direct partnership to provide dual-network cross-border coverage.
• Banco Central do Brasil (Brazilian Central Bank)coreTechnology or IntegrationMuevy operates as a licensed ITP (Initiador de Transação de Pagamento) authorized by the Banco Central do Brasil, the regulatory body overseeing Pix and Open Finance. This licensing enables Muevy to legally initiate Pix transactions within Brazil's regulated payment ecosystem.
• Open Finance Brasil (Open Finance Ecosystem)coreTechnology or IntegrationMuevy is a member of the Open Finance ecosystem, enabling compliant data sharing and payment initiation through standardized Open Finance APIs. The company holds OpenID certification and integrates Pix via Open Finance with dynamic consent mechanisms.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Nomad: Brazilian digital account and cross-border financial services platform for Brazilian users abroad. Comparable to Muevy on cross-border BRL flows and is an emerging player in the same Pix-anchored cross-border niche.
• Cora: Brazilian digital bank for SMBs with Pix, boletos, and payment initiation capabilities. Comparable emerging player in the same fintech / digital bank customer segment Muevy targets with MuevyLink and Open Finance integration.

Direct peers

• EBANX: Brazil-headquartered cross-border payments company connecting global merchants to Brazilian consumers via local payment methods including Pix. Directly competes with Muevy's EasyPix and mDirect on international Pix acceptance and remittance.
• Zoop: Brazilian payment-as-a-service and banking-as-a-service platform providing infrastructure to fintechs and digital banks. Comparable API-first payment infrastructure play serving the same fintech customer segment as Muevy.
• Pismo: Brazilian payment infrastructure platform providing core banking and payment processing APIs to fintechs and banks. Comparable to Muevy as B2B payment infrastructure serving fintechs and digital banks in Brazil.
• Remessa Online: Brazilian remittance platform enabling international money transfers from Brazil at favorable FX rates. Directly comparable to Muevy's mDirect for outbound BRL remittances and uses Pix as a key funding rail.

Broad incumbents

• PagBank PagSeguro: Major Brazilian payments and digital banking platform with acquiring, Pix, and cross-border capabilities. Overlaps with Muevy on Pix charge collection, Open Finance, and merchant payment flows as a broad incumbent.
• Stone Co. Large Brazilian payments and banking platform serving SMBs and enterprises with acquiring, banking, and software. Overlaps with Muevy on Pix acceptance and payment infrastructure, though Stone is a much broader incumbent with significantly more resources.
• PicPay: Large Brazilian digital wallet and payments platform with Pix, Open Finance, and B2B payment services. Comparable to Muevy on Pix payment initiation and Open Finance ecosystem participation at greater scale.
• Wise: Global cross-border money movement platform supporting multi-currency accounts and international transfers. Comparable to Muevy's mDirect and EasyPix on cross-border Pix-to-card and BRL corridor remittance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/muevy/?originalSubdomain=br

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muevy