Visualise
Visualise is a London-based immersive content production agency producing bespoke VR, AR, 360° video, VFX, and spatial computing experiences for global enterprise brands such as Bentley, Louis Vuitton, Coca-Cola, and the EBRD, delivered through a project-based professional services model.
- Company typePrivate
- Founded2011
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Visualise does
Visualise Creative Limited is a London-headquartered immersive content production agency operating in the extended reality (XR) sector, serving global enterprise brands, institutions, and mission-driven organizations. The company produces bespoke VR, AR, 360° video, VFX, interactive web, 3D scanning, and spatial computing experiences, distributed across headsets, domes, mobile, and web platforms. Notable engagements include the Bentley Motors Virtual Factory Tour (shot at 12.5k resolution using the Meta Three camera), the Louis Vuitton Zoooom With Friends AR building takeover at Vendôme in Paris, a Coca-Cola playable billboard system in Times Square, and the Raindance Film Festival 2026 Immersive category winner Chornobyl 360 VR film for the European Bank for Reconstruction and Development (EBRD). The company was founded by Henry Stuart in 2011 (with a secondary 2013 reference on its About page) and operates an additional contact office in Laguna Beach, California.
The underlying technology stack combines exclusive access to Meta Camera hardware and software via a sister-company partnership, proprietary tooling such as the Conductor App for synchronizing multiple Meta Quest 3 headsets and a custom Star-Cam rig for long-exposure night-sky capture, and deep expertise in WebGL frameworks (Three.js, PlayCanvas, Babylon.js, A-Frame), the 8th Wall WebAR platform, Unity, Mistika VR stitching, and LiDAR/photogrammetry pipelines using the Leica RTC 360. Visualise operates a pure professional services model with project-based bespoke engagements, custom-scoped pricing, and no publicly disclosed pricing or self-serve product; revenue streams are immersive content production, content strategy services, and an Innovation Consultancy line covering AI productivity and emerging technology advisory led by the founder. The company is privately held by its founder, has no disclosed institutional investors or parent entity, and markets primarily through case-study content, founder-led thought leadership, and direct enterprise field sales.
Visualise firmographics
Firmographics- Name
- Visualise
- Legal name
- Visualise Creative Limited
- Website
- https://visualise.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Visualise is a London-based immersive content production agency producing bespoke VR, AR, 360° video, VFX, and spatial computing experiences for global enterprise brands such as Bentley, Louis Vuitton, Coca-Cola, and the EBRD, delivered through a project-based professional services model.
- Ownership category
- akta.pro rank
Visualise industry classification
Industry- Product category
- Immersive Content Production Services
- NAICS
- Motion Picture and Video Industries (5121), Commercial Photography (541922), Graphic Design Services (541430)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL)
- akta.pro secondary industries
- Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), VFX & Motion Graphics (CGI, Compositing, 2D/3D) (MPAAAMAC), Real-Time Environment/Asset Creation & Photogrammetry (MPAHADAI)
Keywords
Where Visualise is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Visualise business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Immersive Content Production: Project-based professional services for VR, AR, 360° video, and interactive experiences. Clients commission bespoke immersive content tailored to their specific needs. Revenue is generated through production fees, post-production services, and ongoing maintenance/updates for delivered experiences.
- Innovation Consultancy: Advisory services led by founder Henry Stuart covering emerging technology strategy, AI productivity workflows, and immersive/spatial computing guidance. Offered as day rates, fractional engagement, or project-based consulting.
- Content Strategy Services: Planning and strategy services for distribution of immersive content across platforms, repurposing assets, and maximizing reach of launch moments.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Visualise product offering
Product offeringCore offering
Visualise is a London-based immersive-first agency producing bespoke virtual reality, augmented reality, 360° video, VFX, and interactive web experiences for global enterprise brands, charities, tourism boards, and energy companies. Each engagement is a custom-built project spanning strategy, capture, post-production, and multi-platform delivery (headsets, web, domes, LED stages, social). The company also offers innovation consultancy on AI productivity and emerging technology strategy led by founder Henry Stuart.
Product overview
Visualise is a pioneering immersive-first agency offering a comprehensive portfolio of XR production services. Their core offerings span 360° Video Production (live-action mono/stereo capture with spatial audio), Augmented Reality (WebAR via 8th Wall, app-based AR for iOS/Android with Unity, and social AR via Snapchat/TikTok), Virtual Reality (interactive 6DoF, cinematic 360° video, volumetric capture, and live streaming), VFX Production (in-house CGI and FOOH content), Interactive Web Experiences (Three.js, PlayCanvas, Babylon.js, A-Frame), 3D Scanning (LiDAR + photogrammetry digital twins), Spatial Computing (Apple Vision Pro experiences), Immersive Content Strategy, and Innovation Consultancy. Named products include the Bentley Virtual Factory Tour (award-winning 12.5k resolution virtual experience), Coca-Cola Playable Billboard System (real-time cloud gaming for OOH), Louis Vuitton Zoooom With Friends AR (building-scale AR takeover), Mission Rabies VR Film (charitable documentary), Space Out Nevada VR Experience (travel VR with Conductor App synchronization), and the Raindance-winning Chornobyl 360 VR Film. The company operates from London with a US presence in Laguna Beach, California, and leverages exclusive technology partnerships through sister company Meta Camera for advanced 360° capture hardware.
Differentiator
Problem solved
Functional benefit
Products and services
- 360° Video Production Live-action 360° video production service shot in mono or stereo with spatial audio capture, covering capture, stitching, grading, and spatial audio mix, then distributed across VR headsets, dome installations, LED stages, YouTube, and social platforms. Delivered to enterprise clients for brand, documentary, and experiential projects.
- Augmented Reality (AR) Augmented reality content production service covering WebAR (built on 8th Wall as an official partner), app-based AR for iOS and Android (Unity or native), and social AR across Snapchat Lenses, TikTok effects, and Instagram Spark AR filters. Used for product try-ons, location takeovers, and immersive brand activations.
- Virtual Reality (VR) Virtual reality experience production covering interactive 6DoF environments, 360° video VR, volumetric video and photogrammetry capture, and live VR/360° streaming. Delivered across Meta Quest, Apple Vision Pro, HTC, and other supported headsets for enterprise brand, documentary, and training use cases.
- VFX Production Visual effects production service covering CGI, FOOH (Fake Out of Home) social shorts, and high-polish product films, delivered by in-house 3D artists, animators, texturers, and lighting specialists operating a proprietary render pipeline.
- Interactive Web Experiences Browser-based 3D and WebAR experience development using Three.js, PlayCanvas, Babylon.js, and A-Frame frameworks, delivering interactive car showrooms, virtual tours, and immersive brand microsites optimized for web delivery.
- 3D Scanning High-fidelity 3D scanning of locations, sets, and objects using LiDAR (Leica RTC 360) combined with photogrammetry, producing digital twins for virtual production stages, games, film, TV, VR applications, and 3D prints.
- Spatial Computing Spatial computing and blended reality experience production for Apple Vision Pro and mixed reality head-mounted devices, covering prototyping and full production for emerging spatial platforms.
- Immersive Content Strategy Strategic planning service for immersive content distribution across XR platforms, headsets, domes, YouTube, and social media, including asset repurposing and multi-platform deployment planning to maximize the reach of launch moments.
- Innovation Consultancy Innovation strategy and emerging technology advisory led by founder Henry Stuart, covering AI productivity workflows, immersive and XR opportunities, and product and workflow design. Supports organizations moving from experimentation to scalable delivery; offered as day rates, fractional engagement, or project-based consulting.
Quantifiable outcome
- Third most visited page on bentleymotors.com after homepage and vehicle configurator
- +3 more outcomes
Companies that use Visualise
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles5 records
Visualise technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Visualise partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, minor and flagship.
- Meta CameracoreMeta Camera is Visualise's sister company providing exclusive access to advanced 360° video cameras and immersive hardware/software solutions. Visualise leverages Meta Three camera systems (12.5k resolution) and other Meta Camera products for high-quality immersive capture. This exclusive technology partnership is a key differentiator enabling delivery of experiences at the highest possible quality.
- NRG (experiential agency)minorCreative agency partner on the Travel Nevada Space Out project. NRG served as experiential agency with Visualise handling immersive content production.
- Fahlgren MortineminorMarketing agency partner on the Travel Nevada Space Out VR experience project.
- Noble StudiosminorPartner agency on the Travel Nevada immersive campaign.
- WPP Open X / GreyminorCreative agency partnership on Coca-Cola playable billboard project. WPP Open X led by Grey provided creative direction with Visualise handling technical development.
- SubvrsiveminorTechnical partner brought in by Subvrsive for Coca-Cola playable billboard project. Visualise handled technical development while Subvrsive delivered the overall project.
- Louis VuittonflagshipCollaboration with Louis Vuitton's creative team to build AR experience for the official Louis Vuitton app, featuring building takeover at Vendôme Paris for Virgil Abloh's Zoooom With Friends campaign.
- MetacoreUse of Meta Three camera for high-resolution 360° capture (12.5k). Also partner for VR app distribution via Meta Quest platform.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Visualise competitors and assessment
Company assessmentDirect peers
- UNIT9: Global experience design and production studio with a dedicated immersive/AR/VR practice serving major brands. Direct peer on enterprise-grade immersive content production and interactive campaigns.
- Magnopus: Los Angeles-based immersive content studio producing VR, AR, and real-time 3D experiences for entertainment and enterprise clients. Highly comparable to Visualise in delivering premium XR brand experiences with similar tools (Unreal Engine, volumetric capture).
- Rewind: UK-based immersive and spatial computing studio building VR, AR, and metaverse experiences for enterprise and entertainment. Direct competitor in the same geography and product category.
- Here Be Dragons: Immersive storytelling studio (formerly VRSE) focused on VR/AR brand experiences and cinematic 360° content. Closely comparable to Visualise in VR/AR brand work and storytelling-led approach.
- Dimension Studio: Volumetric capture and immersive content studio producing 3D digital humans and XR experiences for brands and entertainment. Direct peer on volumetric / photogrammetry-led immersive production capabilities.
- Tool: Independent creative studio producing immersive, experiential, and branded content including VR and AR activations. Direct peer on bespoke immersive storytelling for major brand campaigns.
- Groove Jones: US creative technology studio specializing in AR, VR, and WebGL experiences for global brands. Comparable in delivery model (project-based immersive production) and target customers (Fortune 500 brands).
- Nexus Studios: Award-winning creative studio with a dedicated immersive and interactive practice producing VR, AR, and experiential brand work. Comparable on creative-led immersive storytelling for premium brands.
Broad incumbents
- The Mill: Global VFX and creative production studio with a growing XR and immersive offering. Comparable as a much larger incumbent that increasingly competes in the immersive brand space where Visualise operates.
- Framestore: Global VFX and immersive studio with deep ties to film, episodic, and brand work. Comparable on VFX and immersive production capabilities, though operating at significantly larger scale and broader scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Visualise social profiles
Digital presenceVisualise financial estimates
Financial estimateRevenue estimate
Valuation estimate
Visualise leadership team
Management profileNumber of profiles
Profiles1 record
Visualise funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Visualise M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Visualise
What does Visualise do?
Visualise is a London-based immersive-first agency producing bespoke virtual reality, augmented reality, 360° video, VFX, and interactive web experiences for global enterprise brands, charities, tourism boards, and energy companies. Each engagement is a custom-built project spanning strategy, capture, post-production, and multi-platform delivery (headsets, web, domes, LED stages, social). The company also offers innovation consultancy on AI productivity and emerging technology strategy led by founder Henry Stuart.
Is Visualise a public or private company?
Visualise is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Visualise founded?
Visualise was founded in 2011. It employs 11 to 50 people.
Where is Visualise based?
Visualise is headquartered in London, United Kingdom, in the Europe region.
How does Visualise make money?
Three revenue lines are on record. Immersive Content Production is the primary driver. The others are innovation Consultancy and content Strategy Services.
Who are Visualise's main competitors?
Direct peers on record are UNIT9, Magnopus, Rewind, Here Be Dragons, Dimension Studio, Tool, Groove Jones and Nexus Studios. Broad incumbents are The Mill and Framestore.
Does Visualise have an API?
No public API is recorded for Visualise.
What industry is Visualise in?
Visualise's product category is Immersive Content Production Services. Its primary akta.pro industry code is BPAFAIAL, Interactive & Immersive Content Production (AR/VR/3D), with a secondary code of MPAHACAN, Immersive/Interactive Animation (AR/VR/Real-Time). Its NAICS code is 5121 and its SIC code is 7812.