AlphaBeta
AlphaBeta Properties is a Dubai-based luxury real estate developer founded in 2016 by Abdulla Al Shaibani, designing and selling premium residential, commercial, and mixed-use properties directly to high-net-worth individuals across Dubai's prime districts.
- Company typePrivate
- Founded2016
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What AlphaBeta does
AlphaBeta Properties is a Dubai-based luxury real estate developer founded in 2016 by Emirati entrepreneur Abdulla Al Shaibani. The company develops, sells, and leases premium residential and commercial properties across Dubai's prime districts, including Al Quoz, Al Barsha, Meydan Avenue, Al Safa, Umm Suqeim, and Nad Al Sheba. Its project portfolio spans boutique condominiums (C6 — six units), townhouse compounds (T10 — ten triplex units), mid-rise residential buildings (M77 — 68 apartments), standalone luxury villas (G4), premium commercial space (J3), and the flagship Q-East mixed-use destination featuring a 50,000 sq ft business center with 500+ parking spaces.
The company's core product is design-led real estate, anchored in a contemporary architectural language emphasizing spatial intelligence, refined finishes, and amenities such as private pools, rooftop terraces, and smart-home features. A distinctive operational innovation is the first-of-its-kind rental auction system in the UAE, launched with M77 and successfully filling all 68 units within two weeks. The technology stack is conventional: Shopify-powered e-commerce for property listings and ancillary home furnishings (electronics, decor, appliances), with no public APIs or proprietary AI components.
AlphaBeta Properties operates a direct-to-consumer go-to-market combining its website, physical showrooms at each development, and a direct sales team. Revenue streams include one-time property sales, recurring rental income (with auction-based tenant selection as a novel pricing mechanism), and transaction-fee home furnishings sales. The customer base is concentrated in high-net-worth individuals seeking luxury residential properties, with secondary demand from businesses seeking premium commercial space. The company has received industry recognition including the CW Property Awards 2026 "Community Leader of the Year" and the Construction Innovation Awards 2024.
AlphaBeta firmographics
Firmographics- Name
- AlphaBeta
- Legal name
- AlphaBeta Properties LLC
- Website
- https://alphabeta.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AlphaBeta Properties is a Dubai-based luxury real estate developer founded in 2016 by Abdulla Al Shaibani, designing and selling premium residential, commercial, and mixed-use properties directly to high-net-worth individuals across Dubai's prime districts.
- Ownership category
- akta.pro rank
AlphaBeta industry classification
Industry- Product category
- Luxury Residential Real Estate Development
- NAICS
- New Housing For-Sale Builders (236117), Rental and Leasing Services (532), Real Estate Property Managers (53131)
- SIC
- Real Estate (6500), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Residential Luxury / High-End Home Construction (IMAFABAJ)
Keywords
Where AlphaBeta is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
AlphaBeta business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Property Sales: Direct sale of luxury residential and commercial properties including villas, townhouses, apartments, and mixed-use developments across Dubai.
- Rental and Leasing: Primary focus on rentals and leasing of premium properties, with innovative auction-based tenant selection.
- Home Furnishings and Goods: Sale of home furnishings, appliances, and decor items through their e-commerce platform including furniture, electronics, and decorative pieces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | T10 Townhouses - Premium townhouses in Al Barsha 1 |
| One time/ perpetual license | Multi-year contract | M77 Apartments - Luxury apartments in Meydan Avenue |
| Transaction based/ take rate | Pay-as-you-go | Home goods and furnishings |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
AlphaBeta product offering
Product offeringCore offering
AlphaBeta Properties designs, develops, sells, and leases luxury residential and commercial real estate projects across prime Dubai neighborhoods. Its portfolio spans premium townhouses, villas, apartments, condominiums, and mixed-use developments (including the flagship Q-East in Al Quoz), complemented by a small e-commerce storefront selling branded home furnishings and décor.
Differentiator
Problem solved
Functional benefit
Products and services
- AlphaBeta C6 Sleek six-condominium residential project in Al Safa 2, Dubai; each unit features bold modern design and a private pool for elevated luxury living.
- AlphaBeta T10 An exclusive compound of 10 triplex townhouses in Al Barsha 1, Dubai; each unit is approximately 5,000 sqft with four en-suite bedrooms, double-height living room, study/office, large terrace, rooftop access, private courtyard, and 2-car garage.
- AlphaBeta MA1 Residential building in Meydan, Dubai, offering a rooftop pool, a spacious fully equipped gym, and resident amenities for premium urban living.
- AlphaBeta J3 Premium commercial office spaces in Umm Suqeim 1, Dubai (the AXEED-J3 project), blending modern elegance with functionality through open-plan layouts, sleek finishes, and expansive glass panels for firms seeking prestigious Dubai addresses.
- AlphaBeta G4 Collection of four standalone villas on private plots, each with a 15-meter swimming pool, private elevator, large outdoor space, and views of the neighborhood park and Downtown Dubai skyline.
- AlphaBeta M77 Residential building of 68 luxury apartments in Meydan Avenue, Nad Al Sheba, Dubai, offering one-, two-, and three-bedroom units priced from AED 105,000 with views of Downtown Dubai and The Grand Meydan Hotel, marketed to affluent buyers and tenants selected in part via the firm's proprietary rental auction system.
- Q East by AlphaBeta Mixed-use development in Al Quoz, Dubai, blending luxury residences with curated retail and dining spaces alongside a 50,000 sq ft business center across two floors and 500+ basement parking spaces, with creative direction focused on entertainment, arts, and luxury lifestyle experiences.
- Home Furnishings and Goods (e-commerce storefront) An online storefront selling branded home furnishings, appliances, and décor items at fixed prices, fulfilling purchases across the UAE as a secondary line alongside AlphaBeta's real-estate business.
Companies that use AlphaBeta
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
AlphaBeta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
AlphaBeta partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
AlphaBeta competitors and assessment
Company assessmentBroad incumbents
- Emaar Properties: Dubai's largest listed developer (Burj Khalifa, Dubai Mall, Downtown Dubai). Operates across luxury residential, commercial and mixed-use, directly overlapping AlphaBeta's Dubai prime-location focus but at vastly greater scale.
- Nakheel: Master developer behind Palm Jumeirah and major Dubai mixed-use communities. Comparable to AlphaBeta in residential and mixed-use scope but operates at master-plan scale rather than boutique design-led projects.
Direct peers
- DAMAC Properties: Dubai-based luxury residential developer known for branded residences and premium apartments. Competes head-to-head for HNWI buyers in the same mid-to-upper luxury tier as AlphaBeta's M77, C6 and T10 projects.
- Meraas: Dubai lifestyle-focused developer (City Walk, La Mer, Bluewaters). Closely aligned with AlphaBeta's design-led, experience-driven approach to luxury residences and mixed-use destinations in Dubai.
- Ellington Properties: Design-led Dubai boutique developer targeting style-conscious end-users. Mirrors AlphaBeta's premium positioning, contemporary architectural language and mid-rise apartment focus in Dubai.
- Binghatti Developers: Fast-growing Dubai developer with a deep pipeline of mid- to high-rise branded residences. Competes with AlphaBeta for the same aspirational buyer in similar price tiers and locations.
- Select Group: UAE-based developer of luxury residential towers and mixed-use projects in Dubai Marina, JBR-adjacent and Business Bay areas. Comparable product type and HNWI customer base as AlphaBeta's apartment offerings.
- Omniyat: Dubai ultra-luxury developer (The Opus, One at Palm). Directly comparable to AlphaBeta at the upper-luxury end with architecturally distinctive, low-volume residences for ultra-HNW buyers.
- MAG Group: Dubai-headquartered conglomerate with significant residential and commercial real estate development. Overlaps with AlphaBeta on premium apartment and villa product in Dubai.
Regional players
- Aldar Properties: Abu Dhabi's largest listed developer with growing Dubai presence. Comparable luxury residential product and mixed-use capability but primarily Abu Dhabi-focused, making it a regional rather than direct Dubai competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
AlphaBeta social profiles
Digital presenceAlphaBeta financial estimates
Financial estimateRevenue estimate
Valuation estimate
AlphaBeta leadership team
Management profileNumber of profiles
Profiles1 record
AlphaBeta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AlphaBeta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AlphaBeta
What does AlphaBeta do?
AlphaBeta Properties designs, develops, sells, and leases luxury residential and commercial real estate projects across prime Dubai neighborhoods. Its portfolio spans premium townhouses, villas, apartments, condominiums, and mixed-use developments (including the flagship Q-East in Al Quoz), complemented by a small e-commerce storefront selling branded home furnishings and décor.
Is AlphaBeta a public or private company?
AlphaBeta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AlphaBeta founded?
AlphaBeta was founded in 2016. It employs 11 to 50 people.
Where is AlphaBeta based?
AlphaBeta is headquartered in Singapore, Singapore, in the Asia region.
How does AlphaBeta make money?
Three revenue lines are on record. Property Sales are the primary driver. The others are rental and Leasing and home Furnishings and Goods.
Who are AlphaBeta's main competitors?
Broad incumbents on record are Emaar Properties and Nakheel. Direct peers are DAMAC Properties, Meraas, Ellington Properties, Binghatti Developers, Select Group, Omniyat and MAG Group. Aldar Properties is listed as a regional player.
Does AlphaBeta have an API?
No public API is recorded for AlphaBeta.
What industry is AlphaBeta in?
AlphaBeta's product category is Luxury Residential Real Estate Development. Its primary akta.pro industry code is IMAFABAJ, Residential Luxury / High-End Home Construction. Its NAICS code is 236117 and its SIC code is 6500.