Juuice

What Juuice does

Juuice, Inc. is a privately held mobile charging infrastructure company founded in 2016 and headquartered at 7014 E Camelback Rd Suite B100A in Scottsdale, Arizona, with a secondary office in Tempe. The company operates a distributed network of self-service kiosks that dispense portable battery-powered phone chargers, activated through a mobile app via QR code scan. Its core product surface consists of three components: the Juuice Mobile Charger hardware (rented at $1.00 per day with a $20.00 maximum charge after a 20-day period, at which point ownership transfers to the user), the Juuice App (for discovery and activation), and the Juuice Kiosk (physical rental station), plus a Juuice Peer-to-Peer add-on that allows users to share chargers outside the fixed kiosk network.

Juuice primarily serves individual mobile consumers experiencing battery anxiety at events and on-the-go, alongside a secondary B2B segment comprising event venues, organizers, and commercial establishments (restaurants, hotels, hospitals, retail, universities including Arizona State University) that deploy charging stations for customers. Revenue mechanics combine usage-based daily rental charges on hardware with a stated intent to layer ad-sponsorship revenue from advertisers on top of free or low-cost user charging. The go-to-market is product-led and self-serve: users download the app, locate a nearby kiosk, scan to rent, and either return, share, or keep the charger.

The company's distribution is concentrated in the Scottsdale/Phoenix metro market, where it completed a 500-location beta deployment across universities, hospitals, restaurants, coffee shops, bars, hotels, resorts, office buildings, and retail stores. Strategic event partnerships extend brand reach beyond Phoenix, including a three-year exclusive at the Waste Management Phoenix Open, alongside MLB Spring Training, Kentucky Derby, Comic-Con, and Barrett Jackson. Operational partnerships include Perimeter83 and the University of Advancing Technology for disaster relief solutions, and the American Red Cross for emergency power deployment. Leadership comprises co-founder Stephanie Hockridge (a former ABC15 news anchor focused on strategic partnerships) and CEO/Founder Nate Reis.

Name

Juuice

Legal name

Juuice, Inc.

Website

https://juuice.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Juuice, Inc. operates a mobile charging kiosk network in the Phoenix metro area, renting portable battery-powered phone chargers via a mobile app with QR code activation for $1/day, and providing on-site charging infrastructure to event venues, universities, hospitals, and commercial establishments including a three-year exclusive at the Waste Management Phoenix Open.

Ownership category

akta.pro rank

Product category

Portable Mobile Charging Services

NAICS

Consumer Electronics and Appliances Rental (532210)

akta.pro primary industry

Charging, Power & Battery Accessories (Docks, Chargers, Battery Packs) (HDACANAG)

akta.pro secondary industries

Battery Chargers (AA/AAA, Li-ion, Universal Chargers) (CRACATAH), Batteries & Battery Packs (Rechargeable/Primary, Device-Specific Packs) (CRACATAG)

Keywords

• Portable phone charging
• Powerbank rental
• Mobile charging kiosks
• Event charging services
• Peer-to-peer charger sharing

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Daily Rental Charges: Users rent mobile chargers at a daily rate (example: $1.00/day) with charges accruing for each 24-hour period the charger is not returned. Maximum charge cap applies (example: $20 max for mobile charger after 20-day rental period).
2. Ad-Sponsored Charging Stations: Powerbanks and charging stations are described as ad-sponsored, generating revenue from advertisers while providing free or low-cost charging to users.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Juuice rents portable battery-powered phone chargers (powerbanks) through self-service kiosks and a peer-to-peer sharing network accessed via the Juuice mobile app. Users locate chargers via the app, scan a QR code to activate rentals at $1.00 per day (with a $20.00 maximum charge after 20 days), and can return, share, or keep the charger. Revenue is augmented by ad-sponsored charging stations and exclusive event venue deployments.

Product overview

Juuice is a mobile charging infrastructure company operating a distributed network of portable battery-powered phone charger rentals through self-service kiosks and a peer-to-peer sharing model. The portfolio consists of the JUUICE MOBILE CHARGER hardware product (rented via kiosks or peer-to-peer), the Juuice App (for locating stations and QR code activation), and Juuice Kiosks (physical rental stations). The Juuice App serves as the discovery and activation layer, while kiosks handle physical rental transactions, and peer-to-peer sharing extends availability beyond fixed locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Juuice Mobile Charger Portable battery-powered phone charger rented from Juuice kiosks for $1.00 per day with a maximum charge of $20.00 (20-day rental period), after which the user owns the device. The charger is activated via QR code scan using the Juuice mobile app.
• Juuice Kiosk Physical kiosk stations where users rent and return portable phone chargers. Kiosks display rental charges and maximum rental periods, accept payment cards, and handle the rental transaction lifecycle including authorization holds and daily charge processing.
• Juuice App Mobile application enabling users to find nearby Juuice charging stations, scan QR codes to activate chargers, and manage rentals. Available for download via qr.juuice.com.

Quantifiable outcome

• 500 locations deployed in Phoenix metro within 3 weeks during beta phase
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core, major and flagship.

• Perimeter83 at University of Advancing TechnologycoreStrategic or Co-development Partner · 5 February 2019Partnership with Perimeter83, a corporate training and technology startup coworking space at UAT campus in Tempe, Arizona. Collaboration focuses on extending the power grid and developing disaster relief solutions. Juuice's Stephanie Hockridge (former ABC15 news anchor) joined to establish strategic community partnerships.
• DesTechAZ ConferencemajorGTM or Marketing Partner · 1 January 2019Co-founder Stephanie Hockridge moderated 'The Founders Fireside Chat' panel featuring Apple co-founder Steve Wozniak, Vince Kadlubek (Meow Wolf CEO), and David Hanson (Hanson Robotics). Event focused on K-12 STEM education and Arizona innovation initiatives.
• Waste Management Phoenix OpenflagshipGTM or Marketing PartnerThree-year exclusive partnership for portable charging services at the Waste Management Phoenix Open (PGA Tour). Juuice provides mobile charging stations for attendees at one of the largest spectator events.
• American Red CrosscoreStrategic or Co-development PartnerPartnership for disaster relief initiatives, providing portable power solutions in emergency situations.
• MLB Spring Training (SF Giants)majorGTM or Marketing PartnerPortable charging service provided at San Francisco Giants MLB spring training events.
• Kentucky DerbymajorGTM or Marketing PartnerPortable charging service at the Kentucky Derby horse racing event.
• Comic-ConmajorGTM or Marketing PartnerPortable charging service at Comic-Con convention events.
• Barrett Jackson Auto ShowmajorGTM or Marketing PartnerPortable charging service at Barrett Jackson automotive show events.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• GoCharge: GoCharge provides mobile phone charging kiosks and stations to venues and events, directly overlapping Juuice's core product offering and venue-deployment strategy.
• ChargeItSpot: ChargeItSpot operates self-service phone-charging kiosks placed in malls, airports, and event venues across North America — the closest direct competitor to Juuice's kiosk-based portable-charger rental model.
• Veloxity: Veloxity deploys branded phone-charging kiosks and lockers in venues such as stadiums, arenas, and entertainment districts, directly competing for the same venue-partnership contracts Juuice pursues.
• PowerBankToGo: PowerBankToGo rents portable phone chargers via kiosks and a mobile app, with comparable daily-rental pricing economics — a direct US-based competitor to Juuice.
• ChargedUp: ChargedUp runs a portable phone-charger rental network across the UK using app-based kiosk and peer-to-peer sharing — a near-identical business model to Juuice, though operating in a different geography.

Broad incumbents

• Cellairis: Cellairis operates phone-charging kiosks alongside a broader portfolio of device repair, accessories, and screen protection at retail — overlapping with Juuice's kiosk business but as part of a wider offering.

Others

• Rent the Runway: Rent the Runway pioneered the consumer-goods rental-as-a-service subscription model for fashion — not a direct competitor, but a relevant reference point for Juuice's rental-economics approach to consumer accessories.
• PowerStick.com: PowerStick manufactures and sells branded portable powerbanks and chargers — an enabling supplier/competitor adjacent to Juuice's hardware layer rather than a competing rental platform.

Emerging players

• Bird: Bird's shared micromobility fleet relies on swappable batteries and a charging/operations network — adjacent to Juuice's shared portable-charging infrastructure concept, but in a different vertical.
• Lime: Lime operates shared e-bikes and e-scooters with swappable batteries and app-based rental, using a comparable shared-battery + app-rental infrastructure model, though targeting micromobility rather than phone charging.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/stayjuuiced
• Xx.com/stayjuuiced
• LinkedInlinkedin.com/company/juuice

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Juuice