What Aliud Pharma does

Aliud Pharma GmbH is a German generic and OTC pharmaceutical manufacturer headquartered in Laichingen, Germany, founded in 1986. The company produces affordable generic medications under the 'AL' product brand suffix, spanning pain relief, allergy treatments, respiratory medications, smoking cessation aids, heartburn treatments, antifungal nail lacquer, antiviral cold-sore creams, and a Vitamin AL line of dietary supplements. Pricing is regulated under the German Arzneimittelpreisverordnung (AMPreisVO) and referenced to the Lauer-Taxe, with the company's tagline 'GeniAL günstig!' emphasizing cost-effectiveness as the primary differentiator versus branded pharmaceuticals.

The company operates as a wholly-owned subsidiary of STADA Arzneimittel AG, a publicly listed Frankfurt Stock Exchange pharmaceutical conglomerate, benefiting from the parent group's manufacturing infrastructure, regulatory capabilities, and distribution network. Aliud Pharma serves three primary customer segments: German consumers purchasing OTC medications through pharmacies, German pharmacies dispensing products, and practicing physicians prescribing generics. The ALIUD FACHWELT B2B portal (requiring DocCheck authentication) provides pharmacists and physicians with online ordering, product information, and special offers, with a minimum order value of EUR 150. The ALIUD PHARMAKADEMIE, administered in partnership with MEDI DIDAC GmbH, delivers continuing education to healthcare professionals.

Commercially, Aliud Pharma distributes exclusively through licensed German pharmacies via wholesale distributors, with no direct-to-consumer or international channels. The company holds membership in Pro Generika, the German generic pharmaceutical manufacturers' association, supporting industry advocacy. The management team comprises three Geschäftsführer: Basem Yazgi, Karsten Kloebbe, and Christoph Martin. Headcount is reported at 51-100 employees, and the entity is registered as ALIUD PHARMA GmbH at AG Ulm (HRB 722631), with supervisory authority Regierungspräsidium Tübingen. No public funding rounds, M&A activity, or independent revenue disclosures are available; financial performance is consolidated within STADA Arzneimittel AG's group reporting.

Name

Aliud Pharma

Legal name

ALIUD PHARMA GmbH

Website

https://aliud.de

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

51–100 employees

Short description

Aliud Pharma GmbH is a German generic and OTC pharmaceutical manufacturer producing affordable medications under the 'AL' brand for German pharmacies and consumers. The Laichingen-based company is a wholly-owned subsidiary of STADA Arzneimittel AG.

Ownership category

akta.pro rank

Product category

Generic Pharmaceuticals

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (42421)

SIC

Pharmaceutical Preparations (2834)

akta.pro primary industry

Pain Relief & Anti-Inflammatory (Analgesics) (HLAIADAA)

akta.pro secondary industry

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE)

Keywords

• Generic pharmaceuticals
• OTC medications
• Pharmaceutical manufacturing
• Affordable generics
• Pharmacy distribution

Headquarters

HQ city

Laichingen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Generic Pharmaceutical Products: Aliud Pharma generates revenue through the sale of generic prescription and OTC pharmaceutical products including pain relief, allergy treatments, respiratory medications, smoking cessation aids, and dermatological products sold through pharmacies.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Aliud Pharma is a German generic pharmaceutical manufacturer producing affordable OTC and generic prescription medications under the "AL" brand. Its product portfolio spans pain relief (diclofenac, ibuprofen), allergy treatments (cetirizine), respiratory medications (ambroxol, xylometazoline nasal spray), smoking cessation aids (nicotine spray), dermatological products (aciclovir cream, amorolfine nail lacquer), heartburn treatment (pantoprazole), and vitamin/micronutrient supplements. Products are distributed exclusively through German pharmacies and a DocCheck-authenticated professional portal.

Product overview

Aliud Pharma is a German generic pharmaceutical manufacturer (Generikahersteller) producing a portfolio of OTC (over-the-counter) medications and supplements. The product portfolio includesNicotin AL (nicotine spray for smoking cessation), Diclofenac AL (topical pain gel), Cetirizin AL (allergy relief syrup), Ibu-Lysin AL (ibuprofen with lysine for pain), Nasenspray AL (nasal decongestant), Ambroxol AL (mucus-dissolving syrup for respiratory conditions), Ibuprofen AL (children's oral suspension), Aciclovir AL (antiviral cream for cold sores), Pantoprazol AL (heartburn treatment), Amorolfin AL (antifungal nail lacquer), and Vitamin AL (vitamins and supplements). The company positions itself as an affordable generic drug manufacturer under the tagline 'GeniAL günstig!' (GeniAL affordable), belonging to the STADA Group. Products are distributed through pharmacies with a dedicated online portal (Fachwelt) for healthcare professionals.

Differentiator

Problem solved

Functional benefit

Brands

• Vitamin AL: Vitamin and micronutrient supplements product line
• ALIUD FACHWELT

Products and services

• Nicotin AL 1 mg / Sprühstoß Spray (nicotine oral spray) Nicotine oral spray indicated to alleviate nicotine withdrawal symptoms during attempts to stop smoking, providing smokers with an affordable route into quitting.
• Diclofenac AL Schmerzgel 10 mg/g Gel Topical diclofenac pain gel for local symptomatic treatment of pain from acute sprains, strains, or bruises caused by blunt trauma.
• Cetirizin AL 1 mg/ml Sirup Cetirizine syrup for the relief of nasal and eye symptoms of allergic rhinitis and chronic urticaria.
• Ibu-Lysin AL 400 mg Filmtabletten Ibuprofen combined with lysine for accelerated absorption, intended for rapid relief of headaches, toothaches, or menstrual pain.
• Nasenspray AL 0,1% (xylometazoline nasal spray) Nasal decongestant spray with the established active ingredient xylometazoline for rapid and sustained relief of nasal congestion.
• Ambroxol AL 15 mg/5 ml Saft Ambroxol syrup for loosening mucus in acute and chronic airway diseases with viscous mucus, supporting expectoration and bronchial self-cleaning.
• Ibuprofen AL 40 mg/ml Suspension zum Einnehmen Ibuprofen oral suspension for short-term symptomatic treatment of mild to moderately severe pain (headache, toothache, menstrual pain) and fever in children from 8 kg body weight.
• Aciclovir AL Creme Antiviral cream for symptomatic treatment of pain and itching associated with frequently recurring herpes infections (recurrent herpes labialis / cold sores).
• Pantoprazol AL 20 mg bei Sodbrennen Pantoprazole 20 mg gastro-resistant tablets for short-term treatment of reflux symptoms such as heartburn and acid regurgitation in adults.
• Amorolfin AL 5% wirkstoffhaltiger Nagellack Antifungal nail lacquer with amorolfine for external treatment of nail fungus infections, designed to penetrate deeply into the nail to reach the nail bed.
• Vitamin AL (Vitamine und Mikronährstoffe) Line of vitamin and micronutrient dietary supplements offering cost-effective and high-quality preparations under the Vitamin AL sub-brand.
• ALIUD FACHWELT professional portal Exclusive online portal for pharmacists and practicing physicians providing an online shop, comprehensive product information, special offers, and continuing professional development through ALIUD PHARMAKADEMIE. Operated under DocCheck authentication with a 150 EUR minimum order value.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• STADA Arzneimittel AGflagshipOthersSTADA Arzneimittel AG is the parent company of Aliud Pharma GmbH. Aliud Pharma operates as a subsidiary within the STADA group, benefiting from the group's pharmaceutical manufacturing expertise, regulatory infrastructure, and distribution network. STADA is headquartered in Bad Vilbel, Germany.
• Pro GenerikacoreOthersAliud Pharma is a member of Pro Generika, the German association of generic pharmaceutical manufacturers. The association advocates for the interests of generic drug manufacturers in Germany and promotes the use of affordable generic medications.
• FreseniusminorImplementation/ SI/ Consulting PartnerFresenius is listed as an education partner, likely providing continuing education and professional development resources for healthcare professionals.
• MEDI DIDAC GmbHminorImplementation/ SI/ Consulting PartnerMEDI DIDAC GmbH administers the ALIUD PHARMAKADEMIE continuing education platform, providing training programs for pharmacists and other healthcare professionals. Registration data (name, postal code, chamber area, email) is shared with MEDI DIDAC for enrollment purposes.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• STADA Arzneimittel AG: STADA is Aliud Pharma's parent company and one of Europe's largest generic and consumer healthcare groups. Beyond Aliud's specific portfolio, STADA operates additional brands (e.g., Grippostad, Ladival) across broader OTC, generics, and specialty pharma categories, making it both parent and adjacent competitive benchmark.
• Sandoz International GmbH: Sandoz is the Novartis generics division and a global leader in off-patent medicines. Through its Hexal brand in Germany, Sandoz operates at significantly greater scale than Aliud Pharma, competing across the same OTC and prescription generic categories with similar pharmacy-channel go-to-market.
• Zentiva Group: Zentiva is a European-focused generic pharmaceutical manufacturer with significant operations in Germany. It serves the same pharmacy channel with overlapping pain, cardiovascular, and OTC generic categories, and competes for German statutory rebate contracts.

Direct peers

• 1A Pharma GmbH: 1A Pharma is a German generic manufacturer specializing in affordable prescription and OTC generics distributed through German pharmacies. Its product range, pricing strategy, and pharmacy-only distribution model closely mirror Aliud Pharma's value proposition.
• Heumann Pharma GmbH: Heumann Pharma is a German generics manufacturer offering a broad OTC and prescription portfolio to German pharmacies. Its therapeutic categories (pain, respiratory, dermatology) and 'affordable quality' positioning overlap directly with Aliud Pharma's 'AL' branded range.
• AbZ Pharma GmbH: AbZ Pharma is a German generics manufacturer offering affordable prescription and OTC medicines through German pharmacies. It overlaps with Aliud Pharma in core therapeutic categories such as pain relief, antibiotics, and cardiovascular generics.
• Winthrop Arzneimittel GmbH: Winthrop is the German generics arm of Sanofi offering a broad portfolio of affordable generic medicines through German pharmacies. Its categories (pain, allergy, cardiovascular, dermatology) and pharmacy distribution model directly overlap with Aliud Pharma's positioning.
• Hexal AG: Hexal is one of Germany's largest generic pharmaceutical manufacturers, offering a broad OTC and prescription generic portfolio through German pharmacies. As a Sandoz/Novartis subsidiary, Hexal directly competes with Aliud Pharma in identical therapeutic categories (pain, allergy, cardiovascular) with similar 'günstig' positioning and pharmacy-channel distribution.
• ratiopharm GmbH: ratiopharm is a major German generic drug manufacturer owned by Teva Pharmaceutical Industries. It competes head-to-head with Aliud Pharma across pain relief, cold/flu, allergy, and gastrointestinal generics distributed through German pharmacies under a similarly value-oriented brand promise.

Regional players

• Dr. Gerhard Mann GmbH (Bausch + Lomb generics): Dr. Gerhard Mann is a German pharmaceutical manufacturer with a presence in OTC generics and ophthalmology-adjacent products. While its focus areas partially overlap with Aliud's portfolio (e.g., dermatology, OTC), its ophthalmic specialization creates both overlap and adjacency in the German pharmacy channel.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/aliudpharma

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aliud Pharma