Heumann Pharma
Heumann Pharma is a 111-year-old German manufacturer of generic medications (OTC and prescription), operating as part of the Torrent Pharma Group. With sister company Heunet Pharma, it forms Germany's 5th largest generic drug group, distributing via pharmacies, mail-order, Amazon.de, and statutory/private insurer discount contracts.
- Company typePrivate
- Founded1913
- HeadquartersNürnberg, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Heumann Pharma does
Heumann Pharma GmbH & Co. Generica KG is a German pharmaceutical manufacturer founded in 1913 by Pfarrer Ludwig Heumann, headquartered at Südwestpark 50, 90449 Nürnberg, and operating as a private subsidiary of the India-headquartered Torrent Pharma Group (worldwide 12,000+ employees). Together with its sister company Heunet Pharma GmbH (the Komplementärin, managed by Geschäftsführer Nirav Jhaveri), Heumann forms the 5th largest generic drug group in Germany. The company manufactures and markets a broad portfolio of generic medications spanning more than ten therapeutic categories — allergy (Cetirizin, Desloratadin, Loratadin), migraine (Almotriptan, Naratriptan, Mutterkraut), pain and fever (Ibuprofen, Paracetamol, Diclofenac), sleep (Diphenhydramin), reflux (Omeprazol, Pantoprazol), venous health (ANTIVENO red vine leaf extract), smoking cessation (nikofrenon patches), nail fungus (Amorolfin), cold sores (Aciclovir), and topical anesthesia (Emulus with Lidocain/Prilocain) — together with higher-risk specialty prescription generics including Rivaroxaban, Mycophenolatmofetil, Fingolimod, Teriflunomid, Topiramat, Voriconazol, Denosumab (Denbrayce® 120mg and Izamby® 60mg), Emtricitabin/Tenofovir, and Abacavir/Lamivudin, each backed by downloadable Schulungsmaterial (patient passports, prescriber guides, checklists) for HCP risk-minimization.
The business model combines OTC product sales distributed through local German Apotheken, mail-order/Versandhandel pharmacies (with doc.green as the primary digital partner), Amazon.de marketplace listings for selected OTC SKUs, and long-term institutional Rabattverträge (discount contracts) with statutory health insurance funds (gesetzliche Krankenkassen) and private Krankenversicherungen, which are the dominant revenue vehicle for the prescription-generics book. Pricing is set per package (AVP – Apothekenverkaufspreis) in EUR across N1/N2/N3 pack sizes with no subscription or recurring component; published examples range from €3.47 (Paracetamol 20 St, N2) to €47.28 (ANTIVENO 90 St). Customer-facing technology is a standard CMS website with Google Tag Manager and Google Analytics (IP-anonymized for DSGVO compliance), DocCheck-gated Fachkreise login portals for physicians and pharmacists, and Softgarden-hosted recruiting.
Heumann serves three distinct customer segments: (1) German end-consumers (B2C) seeking affordable, established generics for self-medication and prescription therapy, (2) statutory and private health insurers (B2B) contracting via Rabattverträge for cost-contained prescription supply, and (3) prescribing physicians and dispensing pharmacists (HCP segment) reached via DocCheck-protected medical-information portals and specialty Schulungsmaterial. The company's stated mission since 1913 has remained constant: offering medicines with proven, recognized active ingredients at fair prices. No revenue figures, funding rounds, M&A activity, or independent headcount for the Heumann standalone entity are disclosed in the available source material.
Heumann Pharma firmographics
Firmographics- Name
- Heumann Pharma
- Legal name
- Heumann Pharma GmbH & Co. Generica KG
- Website
- https://heumann.de
- Company type
- Private
- Founded year
- 1913
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heumann Pharma is a 111-year-old German manufacturer of generic medications (OTC and prescription), operating as part of the Torrent Pharma Group. With sister company Heunet Pharma, it forms Germany's 5th largest generic drug group, distributing via pharmacies, mail-order, Amazon.de, and statutory/private insurer discount contracts.
- Ownership category
- akta.pro rank
Heumann Pharma industry classification
Industry- Product category
- Generic Pharmaceuticals
- NAICS
- Pharmaceutical Preparation Manufacturing (325412), Drugs and Druggists' Sundries Merchant Wholesalers (424210)
- SIC
- Pharmaceutical Preparations (2834), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)
- akta.pro primary industry
- Small-Molecule Generics (Branded/Unbranded) (HLAIABAA)
- akta.pro secondary industry
- Generic Hospital & Institutional Products (HLAIABAL)
Keywords
Where Heumann Pharma is headquartered
LocationHeadquarters
- HQ city
- Nürnberg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Heumann Pharma business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Generic drug product sales (OTC + prescription): Primary revenue from sale of branded generic medications (rezeptfrei/OTC and rezeptpflichtig/prescription) through German pharmacies and mail-order channels. Single-transaction purchase per package, with multiple pack sizes per SKU (N1/N2/N3).
- Rabattverträge (discount contracts) with statutory and private health insurers: Long-term discount contract partnerships with German statutory health insurance funds (gesetzliche Krankenkassen) and private health insurers; this is the dominant distribution and revenue vehicle for the prescription-generics business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Loratadin 10 Heumann (allergy) - 20/50/100 tablets |
| Unit Pricing | Pay-as-you-go | Desloratadin HEUMANN 5 mg Filmtabletten (allergy) - 10 St or larger packs |
| Unit Pricing | Pay-as-you-go | Cetirizin HEUMANN 10 mg Filmtabletten (allergy) |
| Unit Pricing | Pay-as-you-go | Naratriptan HEUMANN 2.5 mg Filmtabletten (migraine) |
| Unit Pricing | Pay-as-you-go | Almotriptan HEUMANN 12.5 mg Filmtabletten (migraine) |
| Unit Pricing | Pay-as-you-go | ANTIVENO Venentabletten 360 mg Filmtabletten |
| Unit Pricing | Pay-as-you-go | Paracetamol HEUMANN 500 mg Tabletten |
| Unit Pricing | Pay-as-you-go | Schlaftabletten HEUMANN 50 mg Tabletten (Diphenhydramin) |
| Unit Pricing | Pay-as-you-go | Diclofenac HEUMANN Gel |
| Unit Pricing | Pay-as-you-go | Ibuprofen HEUMANN Schmerztabletten 400 mg Filmtabletten |
| Unit Pricing | Pay-as-you-go | Emulus 25 mg/g + 25 mg/g Creme (Lidocain + Prilocain) |
| Unit Pricing | Pay-as-you-go | Pantoprazol HEUMANN 20 mg magensaftresistente Tabletten |
| Unit Pricing | Pay-as-you-go | Omeprazol HEUMANN 20 mg magensaftresistente Hartkapseln |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
Heumann Pharma product offering
Product offeringCore offering
Heumann Pharma manufactures and distributes a broad portfolio of branded generic medications in Germany, covering both over-the-counter (rezeptfrei) self-medication products (e.g., Cetirizin, Ibuprofen, Paracetamol, Omeprazol, Pantoprazol, ANTIVENO) and prescription (rezeptpflichtig) generics (Rivaroxaban, Mycophenolatmofetil, Fingolimod, Denosumab as Izamby/Denbrayce, etc.), with full risk-minimization training materials for specialty drugs. The company is an established Rabattvertrag (discount contract) partner of German statutory and private health insurers, distributes via local pharmacies, mail-order/online pharmacies, and Amazon.de, and operates DocCheck-gated portals for physicians and pharmacists.
Differentiator
Problem solved
Functional benefit
Brands
- ANTIVENO: Venentabletten (vein tablets) containing a concentrated extract of red vine leaves for chronic venous insufficiency.
- nikofrenon
- Emulus
Products and services
- ANTIVENO Venentabletten 360 mg Filmtabletten Film-coated tablets containing a high-concentration extract from red vine leaves (4-6:1) used to treat chronic venous insufficiency, relieve leg swelling, pain, heaviness and protect against water retention; available OTC in packs of 30 and 90.
- Cetirizin HEUMANN 10 mg Filmtabletten Film-coated tablets with cetirizine dihydrochloride 10 mg for symptomatic treatment of chronic allergic rhinitis, hay fever and chronic urticaria; gluten-free, divisible; available OTC in packs of 10, 20, 50 and 100.
- Desloratadin HEUMANN 5 mg Filmtabletten Film-coated tablets with desloratadine 5 mg for hay fever, house dust mite allergy, allergic skin reactions and urticaria; lactose- and gluten-free; once-daily dosing for 24-hour symptom control.
- Loratadin 10 Heumann Tablets with loratadine 10 mg used for allergic rhinitis (e.g., hay fever) and chronic urticaria; one tablet daily; suitable for children from 6 years; gluten-free.
- Naratriptan HEUMANN bei Migräne 2,5 mg Filmtabletten Film-coated tablets with naratriptan hydrochloride 2.5 mg for acute treatment of migraine headaches with and without aura; long-acting effect that can relieve nausea, light and noise sensitivity; gluten-free.
- Almotriptan HEUMANN bei Migräne 12,5 mg Filmtabletten Film-coated tablets with almotriptan DL-malate 12.5 mg for acute migraine attacks with or without aura; pain relief within approximately 30 minutes; can be taken with or without meals; lactose- and gluten-free.
- Omeprazol HEUMANN 20 mg bei Sodbrennen Gastro-resistant hard capsules with omeprazole 20 mg for short-term treatment of heartburn and acid reflux; up to 24-hour effect; one capsule daily; lactose- and gluten-free.
- Pantoprazol HEUMANN 20 mg bei Sodbrennen Gastro-resistant tablets with pantoprazole 20 mg (as sodium sesquihydrate) for short-term treatment of heartburn and acid reflux; one tablet per day; lactose- and gluten-free.
- Ibuprofen HEUMANN Schmerztabletten 400 mg Filmtabletten Film-coated tablets with ibuprofen 400 mg for mild to moderate pain, fever and inflammation-related complaints; suitable from 6 years of age (from 20 kg); gluten-free.
- Diclofenac HEUMANN Gel Topical gel containing diclofenac sodium for pain relief and anti-inflammatory action in muscle and joint pain, sports and accident injuries, rheumatic soft-tissue diseases and osteoarthritis of the finger and knee joints; rapid absorption with cooling effect.
- Paracetamol HEUMANN 500 mg Tabletten Tablets containing paracetamol 500 mg for mild to moderate pain (headache, toothache, period pain) and fever; effect within 30 minutes; suitable during pregnancy and lactation after medical consultation; lactose-free.
- Schlaftabletten HEUMANN 50 mg Tabletten Tablets with diphenhydramine hydrochloride 50 mg used for short-term treatment of sleep disorders; taken 30 minutes before bedtime; divisible; gluten-free.
- Emulus 25 mg/g + 25 mg/g Creme Cream with lidocaine and prilocaine (25 mg/g + 25 mg/g) for local anesthesia of the skin prior to medical procedures (e.g., vaccinations, blood sampling), minor superficial surgical procedures, tattoos and cosmetic needle/laser treatments (e.g., laser hair removal).
- nikofrenon nicotine patches (7 mg / 14 mg / 21 mg per 24 hours) Transdermal nicotine patches offered in three strengths (7, 14 and 21 mg/24 hours) for stepped nicotine replacement therapy to support smoking cessation; applied once daily upon waking and worn for 24 hours.
- Amorolfin Nagelkur HEUMANN (5% medicated nail lacquer) Medicated nail lacquer containing amorolfine (5%) for topical treatment of fungal nail infections (onychomycosis) of up to two nails; applied once weekly; water-resistant; complete nail set supplied with files, applicator and swabs. Available in 3 ml and 5 ml packs.
- Aciclovir HEUMANN Creme Topical cream containing aciclovir for the treatment of cold sores (herpes labialis) caused by herpes simplex virus type 1; reduces blister formation, shortens healing time and relieves pain and itching.
- Mutterkraut HEUMANN 200 mg Filmtabletten Film-coated tablets with 200 mg feverfew (Mutterkraut) used as a traditional herbal medicinal product for the prevention of migraine-type headaches; can reduce frequency and intensity of migraine attacks; lactose- and gluten-free.
Quantifiable outcome
- 5th largest generic drug group in Germany (Heumann + Heunet Pharma)
- +2 more outcomes
Companies that use Heumann Pharma
Customer profileSegments4 records
Ideal customer profiles3 records
Heumann Pharma technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Heumann Pharma partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship / parent company, flagship / sister company, core, supporting and regulatory.
- Torrent Group (Torrent Pharma)flagship / parent companyHeumann Pharma is part of the Torrent Group, an India-headquartered pharmaceutical group with worldwide more than 12,000 employees. The corporate site explicitly states 'Heumann Pharma ist Teil der Torrent Gruppe mit weltweit mehr als 12.000 Mitarbeitern' and links to torrentpharma.com. The Nürnberg site is Heumann's German HQ under the broader Torrent umbrella, providing the company access to Torrent's global manufacturing, R&D and distribution scale.
- Heunet Pharma GmbHflagship / sister companyHeunet Pharma is the sister company (Komplementärin / general partner) of Heumann Pharma GmbH & Co. Generica KG. Together the two companies form the 5th largest generic drug group in Germany. The general partner Heunet Pharma GmbH is registered at Registergericht Nürnberg HRB 25678 with Nirav Jhaveri as Geschäftsführer (Managing Director).
- DocCheck (DocCheck Medical Services)coreDocCheck provides the authentication layer for Heumann Pharma's medical-professional areas (Ärzte / Apotheker logins). DocCheck uses its own cookies (Doccheck_user_id for single sign-on across DocCheck logins, Doccheck_scu_data for content personalization; 1 session vs 1 year lifetime) and processes protocol data (IP, access date/time, referrer URL, browser/device information). The cookie- and iframe-based login is embedded in the Heumann website.
- Google Ireland Limited (Google Tag Manager, Google Analytics)coreGoogle Tag Manager is used to manage website tags. Google Analytics is used for web analytics with IP-anonymization enabled (IP truncated within EU/EEA before transmission to the US) and a data-processing agreement in place; demographic features (age, gender, interests) are enabled. An opt-out cookie mechanism is offered for visitor objection.
- doc.green Online-Apothekecoredoc.green is the digital mail-order pharmacy partner used on every Heumann product page as the 'In einer Apotheke bestellen und heute erhalten' (order at a pharmacy today) CTA, linking to doc.green campaign URLs with PZN-specific campaign IDs for each product. The Impressum on doc.green also lists Heumann explicitly as a partner.
- Amazon.desupportingAmazon.de is used as a marketplace channel for OTC Heumann products with maas_adg affiliate-tagged URLs (e.g., ANTIVENO, Omeprazol Heumann, Pantoprazol Heumann, Schlaftabletten Heumann, nikofrenon, Mutterkraut Heumann, Amorolfin Nagelkur Heumann). Used as an 'Im Internet bestellen' alternative buy-now CTA alongside the local pharmacy option.
- Softgarden (Softgarden Hi Bob GmbH)supportingSoftgarden hosts Heumann Pharma's career portal at heumannpharmagmbhcogenericakg.career.softgarden.de, used for applicant tracking, job postings and employer branding at the Nürnberg site.
- Regierung von Oberfranken, BayreuthregulatoryThe Regierung von Oberfranken (Bayreuth) is Heumann's pharmaceutical supervisory authority (Aufsichtsbehörde) per the Impressum; relationship is regulatory oversight rather than commercial.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Heumann Pharma competitors and assessment
Company assessmentDirect peers
- 1A Pharma GmbH: German generics subsidiary within the Stada group, directly comparable to Heumann in price-competitive pharmacy-channel generic prescription and OTC products.
- Hexal AG: One of the largest German generic drug manufacturers (Sandoz/Novartis subsidiary), directly competing with Heumann in OTC and prescription generics across allergy, pain, cardiovascular and CNS categories, with overlapping Rabattvertrag activity.
- ALIUD PHARMA GmbH: Stada-affiliated German generics manufacturer targeting the same discount-contract and pharmacy-channel generic prescription market as Heumann.
- Heunet Pharma GmbH: Sister company and general partner (Komplementärin) of Heumann Pharma; together they form the 5th largest generic drug group in Germany with overlapping OTC/prescription generics portfolios in the same therapeutic categories.
- ratiopharm GmbH: Teva-owned German generics leader competing head-to-head with Heumann in pharmacy-channel OTC generics (Cetirizin, Ibuprofen, Omeprazol) and prescription discount-contract business.
- STADA Arzneimittel AG: Vertically integrated German generics and specialty pharma group; competes with Heumann in OTC pharmacy generics (allergy, pain, reflux) and operates its own discount-contract channels with German statutory health insurers.
- Winthrop Arzneimittel GmbH: German generics-focused company (Zentiva group) active in the same prescription-discount-contract and OTC generics categories as Heumann.
- betapharm Arzneimittel GmbH: German generic prescription drug company competing with Heumann in Rabattvertrag-led generics supply to statutory health insurers.
Broad incumbents
- DocMorris (Redcare Pharmacy N.V.): Largest German mail-order/online pharmacy; operates as both a Heumann distribution partner and a broader incumbent that retails OTC generics and competes for the same end-consumer demand via digital channels.
Emerging players
- doc.green Online-Apotheke: Heumann's featured digital mail-order pharmacy partner on every product page; an emerging online pharmacy player competing in the same OTC e-commerce channel where Heumann products are listed.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Heumann Pharma social profiles
Digital presenceHeumann Pharma compliance and trust
Trust signalCompliance3 records
Heumann Pharma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heumann Pharma leadership team
Management profileNumber of profiles
Profiles1 record
Heumann Pharma subsidiaries and ownership
Company hierarchySubsidiaries1 record
Heumann Pharma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heumann Pharma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heumann Pharma
What does Heumann Pharma do?
Heumann Pharma manufactures and distributes a broad portfolio of branded generic medications in Germany, covering both over-the-counter (rezeptfrei) self-medication products (e.g., Cetirizin, Ibuprofen, Paracetamol, Omeprazol, Pantoprazol, ANTIVENO) and prescription (rezeptpflichtig) generics (Rivaroxaban, Mycophenolatmofetil, Fingolimod, Denosumab as Izamby/Denbrayce, etc.), with full risk-minimization training materials for specialty drugs. The company is an established Rabattvertrag (discount contract) partner of German statutory and private health insurers, distributes via local pharmacies, mail-order/online pharmacies, and Amazon.de, and operates DocCheck-gated portals for physicians and pharmacists.
Is Heumann Pharma a public or private company?
Heumann Pharma is a private company. It is classified as corporate owned and is currently operating.
When was Heumann Pharma founded?
Heumann Pharma was founded in 1913. It employs 11 to 50 people.
Where is Heumann Pharma based?
Heumann Pharma is headquartered in Nürnberg, Germany, in the Europe region.
How does Heumann Pharma make money?
Two revenue lines are on record. Generic drug product sales (OTC + prescription) is the primary driver. The others are rabattverträge (discount contracts) with statutory and private health insurers.
Who are Heumann Pharma's main competitors?
Direct peers on record are 1A Pharma GmbH, Hexal AG, ALIUD PHARMA GmbH, Heunet Pharma GmbH, ratiopharm GmbH, STADA Arzneimittel AG, Winthrop Arzneimittel GmbH and betapharm Arzneimittel GmbH. DocMorris (Redcare Pharmacy N.V.) is listed as a broad incumbent. doc.green Online-Apotheke is listed as an emerging player.
Does Heumann Pharma have an API?
No public API is recorded for Heumann Pharma.
What industry is Heumann Pharma in?
Heumann Pharma's product category is Generic Pharmaceuticals. Its primary akta.pro industry code is HLAIABAA, Small-Molecule Generics (Branded/Unbranded), with a secondary code of HLAIABAL, Generic Hospital & Institutional Products. Its NAICS code is 325412 and its SIC code is 2834.