Private Label Foods

What Private Label Foods does

Private Label Foods is a Rochester, NY-based private label food manufacturer founded in 1989 by Bonnie Lavorato. The company produces sauces, dressings, marinades, drink mixes, condiments, and specialty food products for grocery chains, club stores, food service distributors, restaurants, and brand owner co-packing clients, operating from a 125,000 square foot manufacturing facility (the former Ragu plant, occupied since 1998) with high-speed hot and cold filling equipment. Its product portfolio spans hundreds of SKUs across dressings, pasta sauce, BBQ sauce, salsa, pizza sauce, wing sauce, specialty sauces, rice sauce, mustards, hot sauce, marinades, and drink syrups, marketed under house brands Savory Collection and Ria's Gourmet alongside private label and custom co-packing services.

The company's core technology is conventional high-speed food manufacturing and bottling rather than software or AI-driven systems; its proprietary features are recipe formulations (including a house BBQ sauce claimed to be the number one in east coast sales for ten years), vine-ripened California tomato sourcing, dual capability for traditional separated vinaigrettes and homogenized creamy dressings, custom recipe formulation services, and flexible packaging across glass, plastic, pouches, pails, drums, and totes. Quality infrastructure includes SQF certification, FDA and NYS Department of Agriculture licensing, Kosher Parve/Dairy/Passover certifications, and in-house plus consultant lab testing.

Revenue is generated through five streams: co-packing services (custom recipe formulation, bottling, labeling), private label manufacturing for grocery chains and club stores (replicating national brand recipes), house brand sales (Savory Collection, Ria's Gourmet) to restaurants and retailers, club store bulk packaging, and food service distribution. Pricing is quote-based, tied to client specifications, container types, volumes, and product requirements, with multi-year contracts. GTM is enterprise field sales with personal customer service representatives, supplemented by website, SEO, and trade show presence. The company is privately held with no disclosed institutional investment.

Name

Private Label Foods

Legal name

Private Label Foods

Website

https://privatelabelfoods.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Private Label Foods is a Rochester, NY-based private label food manufacturer founded in 1989 that produces sauces, dressings, marinades, drink mixes, and condiments for grocery chains, club stores, food service distributors, and restaurants via co-packing, private label, and house brands (Savory Collection, Ria's Gourmet).

Ownership category

akta.pro rank

Product category

Private Label Food Manufacturing

NAICS

Other Food Manufacturing (3119), Food Manufacturing (311), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Beverages (2080)

akta.pro primary industry

Private Label Beverage Manufacturing (Retail/Brand-Owned Formulations) (AFAFAIAL)

Keywords

• Private label manufacturing
• Co-packing services
• Sauce manufacturing
• Condiment bottling
• Food contract manufacturing

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Others

Revenue model

1. Co-Packing Services: Taking customer recipes, formulating, bottling, and labeling products to customer specifications. Provides nutritional and ingredient statements.
2. Private Label Manufacturing: Manufacturing services for grocery store chains and club stores using recipes duplicated to match popular national brands. Includes filling, capping, and labeling.
3. House Brand Sales: Sale of company's own branded products including Savory Collection, Ria's Gourmet, and other in-house recipes to restaurants, retailers, and food service operators.
4. Club Store Packaging: Bulk packaging services for club stores with tray packing or shrink-wrapped multi-bottle packaging.
5. Food Service Distribution: Production and supply of sauces, dressings, and condiments to restaurants, distributors, and food service operators.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Private Label Foods manufactures private-label and co-packed sauces, dressings, marinades, drink mixes, condiments, and specialty food products at its 125,000 sq ft facility in Rochester, NY. It serves grocery chains, club stores, restaurants, and food service distributors by offering ready-to-package house recipes, custom recipe formulation, and bulk/retail packaging capabilities. The company also sells its own house brands including Savory Collection dressings, BBQ sauces, salsa, marinades, and Ria's Gourmet pasta sauces.

Product overview

Private Label Foods is a private label food manufacturing company offering a comprehensive portfolio of sauces, dressings, marinades, condiments, and drink syrups. The company operates as both a co-packer producing custom recipes for clients and as a private label manufacturer offering its own house brands (Savory Collection, Ria's Gourmet). Core product lines include dressings, pasta sauce, BBQ sauce, salsa, pizza sauce, wing sauce, specialty sauces, rice sauce, mustards, drink syrups, hot sauce, and marinades. Services include co-packing, private label manufacturing, club packing, and food service distribution. The company manufactures in a 125,000 square foot facility in Rochester, NY using hot and cold filling, custom recipe blending, and various packaging options including glass, plastic, pouches, pails, drums, and totes.

Differentiator

Problem solved

Functional benefit

Brands

• Savory Collection: House brand offering over twenty-five dressing options, including Ranch, Italian, Pepper Jack Cheese Ranch, and Tuscan Style Italian Dressing. Also includes BBQ sauces, marinades, cocktail sauce, and various specialty sauces.
• Ria's Gourmet
• Bonnie's Gourmet Chick-n-Ribs

Products and services

• Private Label Manufacturing

Quantifiable outcome

• Over 30 years of continuous operation and growth since 1989
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Bay Valley Foods: Bay Valley Foods is a large U.S. private label and contract manufacturer of sauces, dressings, condiments, and beverage mixes. It is directly comparable to PLF as a co-packing and private label sauce/dressing producer serving grocery, club, and foodservice customers.
• TruFood Manufacturing: TruFood Manufacturing is a contract and private label food manufacturer producing sauces, dressings, and specialty foods for retailer and brand owner customers. It is a direct peer operating in the same co-packing and private label sauce/dressing niche as PLF.
• Windsor Foods: Windsor Foods is a contract manufacturer of sauces, condiments, and ethnic foods primarily for foodservice and retail customers. It is directly comparable to PLF's foodservice co-packing business, particularly for pizza sauce, wing sauce, and Asian/ethnic sauces.
• Reser's Fine Foods: Reser's Fine Foods is a private label and branded manufacturer of salads, sauces, and refrigerated side dishes serving grocery and foodservice channels. It is comparable to PLF as a private label sauce/specialty food manufacturer with a similar B2B go-to-market motion.
• Ken's Foods: Ken's Foods is a family-owned manufacturer of branded and private label salad dressings, marinades, and sauces sold through foodservice and retail channels. It is directly comparable to PLF's dressings product line and private label/foodservice model.
• Lyons Magnus: Lyons Magnus is a contract manufacturer of sauces, beverages, and specialty food products for foodservice and retail customers. It is comparable to PLF as a co-packer in sauces and beverages, with overlap in foodservice and club store customers.
• Litehouse Foods: Litehouse Foods is a family-owned manufacturer of refrigerated dressings, sauces, dips, and cheese products sold under its own brand and via private label. It is directly comparable to PLF in the dressings and sauces category with similar family-owned, foodservice-plus-retail positioning.

Broad incumbents

• TreeHouse Foods: TreeHouse Foods is a publicly traded, large-scale private label food manufacturer with broad categories including sauces and dressings. It is a broad incumbent that competes for grocery private label programs alongside PLF, with significantly greater scale and multi-plant footprint.
• Pinnacle Foods: Pinnacle Foods is a major packaged food company with branded and private label operations across sauces, condiments, and frozen categories. It is a broad incumbent that competes for retailer private label programs with greater scale and brand portfolio than PLF.
• H.P. Hood: H.P. Hood is a private, multi-category food and beverage manufacturer with branded and private label products across dairy, dressings, and sauces. It is a broad incumbent competing in private label dressings and sauces for grocery customers, similar to PLF's grocery channel.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Private Label Foods