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Echo Listening

Full company profile

uuid000nga1

Namestring
Echo Listening
Legal namestring
LQ Listening Intelligence
Company typeenum
Private
Founded yearint
2008
Descriptiontext

LQ Listening Intelligence, operating under the Echo Listening brand, is a Denver-based management development software company founded in 2008 that commercializes the ECHO Listening Profile, a scientifically validated assessment instrument built on cognitive science principles. The product identifies users' unconscious listening habits and cognitive filters, and is delivered via three solution tracks targeting distinct buyer personas: organizations seeking leadership and team development, sales professionals targeting buyer-aligned engagement, and coaches/consultants adding a validated instrument to their practice. The company's go-to-market is dual-motion: a self-serve/product-led channel where individuals purchase the assessment directly through the website, paired with a sales-assisted enterprise motion for organizational training deployments; pricing is not publicly disclosed. The company is privately held with no disclosed funding rounds, no parent company, and reports a customer roster that includes Oracle, Adobe, PwC, eBay, ServiceNow, Northwestern Mutual, Stanford Medicine Health Care, and other named enterprise accounts.

Short descriptiontext

LQ Listening Intelligence (Echo Listening) sells the ECHO Listening Profile, a cognitive-science-based assessment that identifies users' unconscious listening habits. The Denver-based firm serves organizations, sales professionals, and coaches/consultants through a self-serve and enterprise sales motion.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersDenver, United States
HQ citystring
Denver
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
listening assessment software, leadership development training, sales communication training, team communication assessment, behavioral assessment tools
NAICS code2 codes
  • Management Consulting Services54161
  • Other Management Consulting Services541618
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Leadership Development / Communication Training Software
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1ECHO Assessment Sales
TypeSubscription Recurring
Description

Individual and organizational purchases of the ECHO Listening Profile assessment. Organizations can purchase for team training purposes while individuals can take the assessment directly through the website.

lq-listeningintelligence.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Technology or R&D, Operations
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 record
1ECHO®
Description

ECHO Listening Profile - a scientifically validated listening assessment tool using cognitive science to help individuals identify unconscious listening habits and adapt their communication style.

lq-listeningintelligence.com
Core offering1 text field

Echo Listening (LQ Listening Intelligence) develops and sells the ECHO® Listening Profile, a scientifically validated cognitive science-based assessment that identifies the unconscious listening habits individuals use to process information, make decisions, and interact with others. The core product is delivered through three solution tracks — For Organizations (leadership and team training), For Sales Professionals (buyer-aligned communication training), and For Coaches & Consultants (a practitioner toolkit). Customers can purchase the assessment directly online as individuals or engage the company for enterprise-wide organizational training programs.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 3.5x higher outperformance for companies with better communication
+3 more records
Product overview1 text field

LQ Listening Intelligence offers a single unified assessment product — the ECHO® Listening Profile — delivered across three tailored solution tracks: For Organizations (leadership and team training), For Sales Professionals (buyer-focused communication skills), and For Coaches & Consultants (professional coaching applications). The core assessment uses cognitive science principles to measure listening behaviors and provide actionable insights for improving communication performance.

Product and service4 records
1ECHO® Listening Profile
CategoryBehavioral Assessment / Leadership Development Software
Description

A scientifically validated listening assessment grounded in cognitive science that identifies the unconscious listening habits and cognitive filters individuals use to process information, make decisions, and interact with others. Delivered as a self-serve purchase through the website to individuals, and via enterprise deployments to organizations, sales teams, and coaches/consultants.

2For Organizations (Leadership and Team Training Program)
CategoryOrganizational Training / Leadership Development
Description

Structured, practical training program built on the ECHO® Listening Profile for organizations seeking to build leaders and teams that influence, align, and execute. Targets L&D and HR buyers and is sold through a direct enterprise sales motion.

3For Sales Professionals (Adaptive Selling Training)
CategorySales Training / Communication Skills
Description

Training program for sales professionals that uses the ECHO® Listening Profile to identify the unconscious habits buyers use to make decisions and enables sellers to adapt their communication in the moment for a competitive edge. Sold via self-serve for individuals and direct sales for sales organizations.

4For Coaches & Consultants (Practitioner Toolkit)
CategoryCoaching Tools / Professional Services Enablement
Description

Offered as a scientifically validated listening assessment for coaches, consultants, and HR/L&D practitioners to elevate professional distinction and expand scope of work. Purchased as a self-serve assessment for use within client engagements.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Gallup's CliftonStrengths is a dominant strengths-based assessment used in coaching and leadership development programs, directly competing for the same organizational training wallet as ECHO.

TypeDirect peer
Description

DDI is a global leadership development firm combining assessments, training, and coaching for enterprise clients — overlapping heavily with ECHO's organizational leadership and team effectiveness offerings.

TypeDirect peer
Description

Blanchard is already referenced in LQ's own customer testimonial (Heather Bobzin, Sales Enablement Director) and offers leadership and communication training to overlapping enterprise buyers.

TypeBroad incumbent
Description

Korn Ferry offers leadership development assessments and executive coaching as part of its broader talent consulting platform, addressing the same organizational buyers as ECHO but at much greater scale.

TypeDirect peer
Description

A direct competitor selling behavioral/cognitive assessments used by organizations for talent optimization, leadership development, and team effectiveness — the same category ECHO occupies with its listening-focused framework.

TypeDirect peer
Description

Insights Discovery sells a color-based personality and communication framework used globally in corporate training — directly comparable to ECHO as a self-assessment-based development tool for teams and sales.

TypeBroad incumbent
Description

FranklinCovey offers a broad portfolio of leadership, communication, and effectiveness training (e.g., '7 Habits') that competes for the same enterprise training spend and includes communication-related assessments.

TypeDirect peer
Description

Hogan sells scientifically validated personality assessments used by organizations, executive coaches, and consultants — directly comparable as a science-backed behavioral assessment targeting the same coach/consultant channel that LQ leverages.

TypeBroad incumbent
Description

SHL provides psychometric and behavioral assessments used in leadership development, sales enablement, and coach certification — a broader incumbent serving many of the same organizational personas ECHO targets.

TypeDirect peer
Description

Wiley's Everything DiSC is one of the most widely adopted workplace communication and behavioral assessments, competing for the same enterprise training budgets that LQ targets with its listening assessment.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Echo Listening

Leadership Development / Communication Training Softwareecholistening.com

LQ Listening Intelligence (Echo Listening) sells the ECHO Listening Profile, a cognitive-science-based assessment that identifies users' unconscious listening habits. The Denver-based firm serves organizations, sales professionals, and coaches/consultants through a self-serve and enterprise sales motion.

What Echo Listening does

LQ Listening Intelligence, operating under the Echo Listening brand, is a Denver-based management development software company founded in 2008 that commercializes the ECHO Listening Profile, a scientifically validated assessment instrument built on cognitive science principles. The product identifies users' unconscious listening habits and cognitive filters, and is delivered via three solution tracks targeting distinct buyer personas: organizations seeking leadership and team development, sales professionals targeting buyer-aligned engagement, and coaches/consultants adding a validated instrument to their practice. The company's go-to-market is dual-motion: a self-serve/product-led channel where individuals purchase the assessment directly through the website, paired with a sales-assisted enterprise motion for organizational training deployments; pricing is not publicly disclosed. The company is privately held with no disclosed funding rounds, no parent company, and reports a customer roster that includes Oracle, Adobe, PwC, eBay, ServiceNow, Northwestern Mutual, Stanford Medicine Health Care, and other named enterprise accounts.

Echo Listening firmographics

Firmographics
Name
Echo Listening
Legal name
LQ Listening Intelligence
Website
https://echolistening.com
Company type
Private
Founded year
2008
Operating status
Operating
Headcount range
11–50 employees
Short description
LQ Listening Intelligence (Echo Listening) sells the ECHO Listening Profile, a cognitive-science-based assessment that identifies users' unconscious listening habits. The Denver-based firm serves organizations, sales professionals, and coaches/consultants through a self-serve and enterprise sales motion.
Ownership category
akta.pro rank

Where Echo Listening is headquartered

Location

Headquarters

HQ city
Denver
HQ country
United States
HQ region
North America

Markets served

Echo Listening business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

  1. ECHO Assessment Sales: Individual and organizational purchases of the ECHO Listening Profile assessment. Organizations can purchase for team training purposes while individuals can take the assessment directly through the website.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Echo Listening product offering

Product offering

Core offering

Echo Listening (LQ Listening Intelligence) develops and sells the ECHO® Listening Profile, a scientifically validated cognitive science-based assessment that identifies the unconscious listening habits individuals use to process information, make decisions, and interact with others. The core product is delivered through three solution tracks — For Organizations (leadership and team training), For Sales Professionals (buyer-aligned communication training), and For Coaches & Consultants (a practitioner toolkit). Customers can purchase the assessment directly online as individuals or engage the company for enterprise-wide organizational training programs.

Product overview

LQ Listening Intelligence offers a single unified assessment product — the ECHO® Listening Profile — delivered across three tailored solution tracks: For Organizations (leadership and team training), For Sales Professionals (buyer-focused communication skills), and For Coaches & Consultants (professional coaching applications). The core assessment uses cognitive science principles to measure listening behaviors and provide actionable insights for improving communication performance.

Differentiator

Problem solved

Functional benefit

Brands

  • ECHO®: ECHO Listening Profile - a scientifically validated listening assessment tool using cognitive science to help individuals identify unconscious listening habits and adapt their communication style.

Products and services

  • ECHO® Listening Profile A scientifically validated listening assessment grounded in cognitive science that identifies the unconscious listening habits and cognitive filters individuals use to process information, make decisions, and interact with others. Delivered as a self-serve purchase through the website to individuals, and via enterprise deployments to organizations, sales teams, and coaches/consultants.
  • For Organizations (Leadership and Team Training Program) Structured, practical training program built on the ECHO® Listening Profile for organizations seeking to build leaders and teams that influence, align, and execute. Targets L&D and HR buyers and is sold through a direct enterprise sales motion.
  • For Sales Professionals (Adaptive Selling Training) Training program for sales professionals that uses the ECHO® Listening Profile to identify the unconscious habits buyers use to make decisions and enables sellers to adapt their communication in the moment for a competitive edge. Sold via self-serve for individuals and direct sales for sales organizations.
  • For Coaches & Consultants (Practitioner Toolkit) Offered as a scientifically validated listening assessment for coaches, consultants, and HR/L&D practitioners to elevate professional distinction and expand scope of work. Purchased as a self-serve assessment for use within client engagements.

Quantifiable outcome

  • 3.5x higher outperformance for companies with better communication
  • +3 more outcomes

Companies that use Echo Listening

Customer profile

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Echo Listening technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Echo Listening partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves4 records

Expansion highlights2 records

Echo Listening competitors and assessment

Company assessment

Direct peers

  • Gallup (CliftonStrengths): Gallup's CliftonStrengths is a dominant strengths-based assessment used in coaching and leadership development programs, directly competing for the same organizational training wallet as ECHO.
  • DDI (Development Dimensions International): DDI is a global leadership development firm combining assessments, training, and coaching for enterprise clients — overlapping heavily with ECHO's organizational leadership and team effectiveness offerings.
  • Blanchard (The Ken Blanchard Companies): Blanchard is already referenced in LQ's own customer testimonial (Heather Bobzin, Sales Enablement Director) and offers leadership and communication training to overlapping enterprise buyers.
  • The Predictive Index: A direct competitor selling behavioral/cognitive assessments used by organizations for talent optimization, leadership development, and team effectiveness — the same category ECHO occupies with its listening-focused framework.
  • Insights Discovery: Insights Discovery sells a color-based personality and communication framework used globally in corporate training — directly comparable to ECHO as a self-assessment-based development tool for teams and sales.
  • Hogan Assessments: Hogan sells scientifically validated personality assessments used by organizations, executive coaches, and consultants — directly comparable as a science-backed behavioral assessment targeting the same coach/consultant channel that LQ leverages.
  • Wiley (Everything DiSC): Wiley's Everything DiSC is one of the most widely adopted workplace communication and behavioral assessments, competing for the same enterprise training budgets that LQ targets with its listening assessment.

Broad incumbents

  • Korn Ferry: Korn Ferry offers leadership development assessments and executive coaching as part of its broader talent consulting platform, addressing the same organizational buyers as ECHO but at much greater scale.
  • FranklinCovey: FranklinCovey offers a broad portfolio of leadership, communication, and effectiveness training (e.g., '7 Habits') that competes for the same enterprise training spend and includes communication-related assessments.
  • SHL (psychometric assessments): SHL provides psychometric and behavioral assessments used in leadership development, sales enablement, and coach certification — a broader incumbent serving many of the same organizational personas ECHO targets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Echo Listening social profiles

Digital presence

Echo Listening financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Echo Listening leadership team

Management profile

Number of profiles

Echo Listening funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Echo Listening M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Echo Listening

What does Echo Listening do?

Echo Listening (LQ Listening Intelligence) develops and sells the ECHO® Listening Profile, a scientifically validated cognitive science-based assessment that identifies the unconscious listening habits individuals use to process information, make decisions, and interact with others. The core product is delivered through three solution tracks — For Organizations (leadership and team training), For Sales Professionals (buyer-aligned communication training), and For Coaches & Consultants (a practitioner toolkit). Customers can purchase the assessment directly online as individuals or engage the company for enterprise-wide organizational training programs.

Is Echo Listening a public or private company?

Echo Listening is a private company. It is classified as unknown and is currently operating.

When was Echo Listening founded?

Echo Listening was founded in 2008. It employs 11 to 50 people.

Where is Echo Listening based?

Echo Listening is headquartered in Denver, United States, in the North America region.

How does Echo Listening make money?

One revenue line is on record: ECHO Assessment Sales.

Who are Echo Listening's main competitors?

Direct peers on record are Gallup (CliftonStrengths), DDI (Development Dimensions International), Blanchard (The Ken Blanchard Companies), The Predictive Index, Insights Discovery, Hogan Assessments and Wiley (Everything DiSC). Broad incumbents are Korn Ferry, FranklinCovey and SHL (psychometric assessments).

Does Echo Listening have an API?

No public API is recorded for Echo Listening.

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