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NewRoot Learning Institute

Full company profile

uuid000nh59

Namestring
NewRoot Learning Institute
Legal namestring
NewRoot Learning Institute
Websiteurl
newroot.org
Company typeenum
Private
Founded yearint
1998
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersChicago, United States
HQ citystring
Chicago
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
social-emotional learning, restorative practices, SEL curriculum, professional development, school culture training
Industry4 codes
1School-Based SEL Curriculum & Instructional Programs
CodeEDAKAMAAPrimaryYes
2Staff Training, Coaching & Professional Development (SEL/Mental Health)
CodeEDAKAMALPrimaryNo
3Family/Parent-Focused SEL & Home Practice Programs
CodeEDACAOAGPrimaryNo
4Social-Emotional Learning (SEL) & Emotional Regulation Programs
CodeEDAMAIACPrimaryNo
NAICS code4 codes
  • Educational Support Services611710
  • Educational Support Services61171
  • Professional and Management Development Training611430
  • Professional and Management Development Training61143
SIC code2 codes
  • Services-Educational Services8200
  • Services-Social Services8300
Product category
Social-Emotional Learning Curriculum
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Donations and Charitable Contributions
TypeGrants Donations
Description

As a 501(c)(3) nonprofit organization, NewRoot receives donations from individuals, foundations, and corporations. The organization mentions that donations support their mission of transforming school culture through restorative practices and SEL training.

newroot.org
2Government and Foundation Grants
TypeOthers
Description

NewRoot receives grant funding from government agencies and foundations, such as the CDPH grant for the Rooted Ecosystems pilot program in Englewood.

newroot.org
3Corporate and Community Sponsorships
TypeOthers
Description

Event sponsorships starting at $2,500, with benefits including logo placement, social media recognition, and volunteer opportunities for staff.

newroot.org
4Resource Memberships and Access
TypeSubscription Recurring
Description

The organization provides access to curriculum resources and toolkits through membership access, with DISC Resources and Restorative Practices Toolkit available through resource access pages.

newroot.org
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details3 tiers
1Explorer Sponsorship
ModelOtherBilling cadenceAnnual
Notes

Sponsorship levels start at $2,500 with benefits including logo placement on event materials and website, social media recognition, and staff volunteer opportunities.

newroot.org
2Donor-Advised Fund (DAF) Grants
ModelOtherBilling cadencePay-as-you-go
Notes

Donors can recommend grants through Fidelity Charitable, Schwab Charitable, Vanguard Charitable, or other DAF providers. EIN: 36-4263664.

newroot.org
3Stock Gifts
ModelOtherBilling cadenceOne time/ perpetual license
Notes

Stock gifts can be transferred to NewRoot's brokerage account at Pershing LLC (DTC Number: 0443, Account Number: TJG-019522, Tax ID: 36-4263664).

newroot.org
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

NewRoot Learning Institute develops and delivers social-emotional learning (SEL) curriculum, restorative practices toolkits, and professional development training to K-12 schools, districts, and community organizations. Its core work centers on equipping educators and school leaders with structured lesson plans, facilitation guides, and adult capacity-building programs designed to strengthen student self-awareness, self-management, and social awareness. The institute pairs its proprietary Three Pillars of SEL framework with classroom-ready resources and coaching engagements.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 8 values shown
  • 32% reduction in suspensions
+7 more records
Product overview1 text field

NewRoot Learning Institute offers a portfolio of educational products and services focused on restorative practices and social-emotional learning (SEL) for K-12 schools. The core offerings include the Disciplinary Intervention Support Curriculum (DISC), the Restorative Practices Toolkit, and the 400-lesson Seminar Curriculum for grades 9-12. These products work together as a comprehensive SEL system: DISC addresses disciplinary interventions with tools for harm repair and accountability; the Restorative Practices Toolkit provides universal SEL resources for classroom and community use; and the Seminar Curriculum delivers grade-specific life skills and post-secondary readiness content. The Three Pillars of SEL Framework underlies all offerings, emphasizing Community Building, Academic Support, and SEL Content. NewRoot also provides professional development workshops and coaching services to support implementation. Access to curriculum resources is managed through a membership-based digital portal.

Product and service6 records
1DISC Curriculum
CategoryCurriculum
Description

Classroom-ready social-emotional learning curriculum designed for K-12 schools and districts to support student self-awareness, self-management, and relationship skills.

2Restorative Practices Toolkit
CategoryCurriculum
Description

Resource toolkit that equips educators with restorative practices protocols, facilitation scripts, and community-building exercises for use in school settings.

3Seminar Curriculum
CategoryCurriculum
Description

Structured 400-lesson seminar curriculum that schools and districts can deploy as a sustained SEL instructional sequence.

4Three Pillars of SEL Framework
CategoryCurriculum
Description

Proprietary framework underpinning NewRoot's curriculum and training approach, organizing SEL work into three pedagogical pillars for educators and school leaders.

5Professional Development
CategoryTraining Services
Description

Training engagements for teachers, staff, and administrators on implementing SEL curriculum and restorative practices in K-12 environments.

6Coaching
CategoryCoaching Services
Description

Ongoing coaching engagements with schools and districts to support implementation, adult capacity-building, and sustainability of SEL and restorative practices work.

Scale indicator12 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Aperture pairs an SEL curriculum (everSEL) with the DESSA suite of SEL assessments used in schools. It competes for the same outcome-measurement-driven district procurement that NewRoot's partner schools buy.

TypeDirect peer
Description

Committee for Children produces Second Step, the most widely adopted K-12 SEL curriculum in U.S. schools. It directly competes with NewRoot's Seminar Curriculum and Restorative Practices Toolkit for district SEL procurement dollars.

TypeDirect peer
Description

IIRP is the leading training and certification body for restorative practices in education and offers graduate-level credentials. It directly competes for the same restorative-practices PD and coaching budget that NewRoot sells to schools.

TypeDirect peer
Description

Conscious Discipline is a longstanding SEL and classroom-management program with PD, coaching, and a published framework. It overlaps with NewRoot's adult-capacity and school-climate-transformation thesis across similar buyer personas.

TypeDirect peer
Description

Panorama combines an SEL/intervention curriculum with a measurement and analytics platform used widely by K-12 districts. It overlaps with NewRoot's school-climate transformation offering but with a heavier technology and data angle.

TypeBroad incumbent
Description

CASEL is the field-defining SEL framework organization that sets the competencies (the CASEL 5) most districts cite in their SEL plans, including NewRoot's. It is a broad incumbent that shapes buyer demand but does not directly deliver curriculum at scale.

TypeDirect peer
Description

Transforming Education is an SEL capacity-building and consulting organization for schools and districts. It sells advisory, coaching, and frameworks similar to NewRoot's Three Pillars approach, targeting the same central-office and school-leader buyer.

TypeEmerging player
Description

Peekapak is a digital K-5 SEL curriculum platform. It is an emerging, tech-forward player targeting the elementary SEL segment that NewRoot's high-school-focused portfolio does not directly serve — useful as a comparison for tech-enabled SEL economics.

TypeDirect peer
Description

Open Circle provides SEL curriculum and PD primarily for elementary schools. It is a direct SEL competitor targeting overlapping district buyers, particularly where NewRoot's gap (K-8 coverage) creates a pipeline.

TypeDirect peer
Description

Morningside Center delivers K-12 SEL and conflict-resolution curricula and PD to schools, with similar pedagogy (classroom circles, peer mediation) to NewRoot's Restorative Practices Toolkit.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

NewRoot Learning Institute

Social-Emotional Learning Curriculumnewroot.org

NewRoot Learning Institute firmographics

Firmographics
Name
NewRoot Learning Institute
Legal name
NewRoot Learning Institute
Website
https://newroot.org
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

NewRoot Learning Institute industry classification

Industry
Product category
Social-Emotional Learning Curriculum
NAICS
Educational Support Services (611710), Educational Support Services (61171), Professional and Management Development Training (611430), Professional and Management Development Training (61143)
SIC
Services-Educational Services (8200), Services-Social Services (8300)
akta.pro primary industry
School-Based SEL Curriculum & Instructional Programs (EDAKAMAA)
akta.pro secondary industries
Staff Training, Coaching & Professional Development (SEL/Mental Health) (EDAKAMAL), Family/Parent-Focused SEL & Home Practice Programs (EDACAOAG), Social-Emotional Learning (SEL) & Emotional Regulation Programs (EDAMAIAC)

Keywords

  • Social-emotional learning
  • Restorative practices
  • SEL curriculum
  • Professional development
  • School culture training

Where NewRoot Learning Institute is headquartered

Location

Headquarters

HQ city
Chicago
HQ country
United States
HQ region
North America

Offices1 record

Markets served

NewRoot Learning Institute business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Donations and Charitable Contributions: As a 501(c)(3) nonprofit organization, NewRoot receives donations from individuals, foundations, and corporations. The organization mentions that donations support their mission of transforming school culture through restorative practices and SEL training.
  2. Government and Foundation Grants: NewRoot receives grant funding from government agencies and foundations, such as the CDPH grant for the Rooted Ecosystems pilot program in Englewood.
  3. Corporate and Community Sponsorships: Event sponsorships starting at $2,500, with benefits including logo placement, social media recognition, and volunteer opportunities for staff.
  4. Resource Memberships and Access: The organization provides access to curriculum resources and toolkits through membership access, with DISC Resources and Restorative Practices Toolkit available through resource access pages.

Pricing tiers

ModelBillingPrice
OtherAnnualExplorer Sponsorship
OtherPay-as-you-goDonor-Advised Fund (DAF) Grants
OtherOne time/ perpetual licenseStock Gifts

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

NewRoot Learning Institute product offering

Product offering

Core offering

NewRoot Learning Institute develops and delivers social-emotional learning (SEL) curriculum, restorative practices toolkits, and professional development training to K-12 schools, districts, and community organizations. Its core work centers on equipping educators and school leaders with structured lesson plans, facilitation guides, and adult capacity-building programs designed to strengthen student self-awareness, self-management, and social awareness. The institute pairs its proprietary Three Pillars of SEL framework with classroom-ready resources and coaching engagements.

Product overview

NewRoot Learning Institute offers a portfolio of educational products and services focused on restorative practices and social-emotional learning (SEL) for K-12 schools. The core offerings include the Disciplinary Intervention Support Curriculum (DISC), the Restorative Practices Toolkit, and the 400-lesson Seminar Curriculum for grades 9-12. These products work together as a comprehensive SEL system: DISC addresses disciplinary interventions with tools for harm repair and accountability; the Restorative Practices Toolkit provides universal SEL resources for classroom and community use; and the Seminar Curriculum delivers grade-specific life skills and post-secondary readiness content. The Three Pillars of SEL Framework underlies all offerings, emphasizing Community Building, Academic Support, and SEL Content. NewRoot also provides professional development workshops and coaching services to support implementation. Access to curriculum resources is managed through a membership-based digital portal.

Differentiator

Problem solved

Functional benefit

Products and services

  • DISC Curriculum Classroom-ready social-emotional learning curriculum designed for K-12 schools and districts to support student self-awareness, self-management, and relationship skills.
  • Restorative Practices Toolkit Resource toolkit that equips educators with restorative practices protocols, facilitation scripts, and community-building exercises for use in school settings.
  • Seminar Curriculum Structured 400-lesson seminar curriculum that schools and districts can deploy as a sustained SEL instructional sequence.
  • Three Pillars of SEL Framework Proprietary framework underpinning NewRoot's curriculum and training approach, organizing SEL work into three pedagogical pillars for educators and school leaders.
  • Professional Development Training engagements for teachers, staff, and administrators on implementing SEL curriculum and restorative practices in K-12 environments.
  • Coaching Ongoing coaching engagements with schools and districts to support implementation, adult capacity-building, and sustainability of SEL and restorative practices work.

Quantifiable outcome

  • 32% reduction in suspensions
  • +7 more outcomes

Companies that use NewRoot Learning Institute

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles2 records

NewRoot Learning Institute technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

NewRoot Learning Institute partnerships and signals

Strategic signal

Scale indicators12 records

Recent moves5 records

Expansion highlights6 records

NewRoot Learning Institute competitors and assessment

Company assessment

Direct peers

  • Aperture Education: Aperture pairs an SEL curriculum (everSEL) with the DESSA suite of SEL assessments used in schools. It competes for the same outcome-measurement-driven district procurement that NewRoot's partner schools buy.
  • Committee for Children (Second Step): Committee for Children produces Second Step, the most widely adopted K-12 SEL curriculum in U.S. schools. It directly competes with NewRoot's Seminar Curriculum and Restorative Practices Toolkit for district SEL procurement dollars.
  • International Institute for Restorative Practices (IIRP): IIRP is the leading training and certification body for restorative practices in education and offers graduate-level credentials. It directly competes for the same restorative-practices PD and coaching budget that NewRoot sells to schools.
  • Conscious Discipline: Conscious Discipline is a longstanding SEL and classroom-management program with PD, coaching, and a published framework. It overlaps with NewRoot's adult-capacity and school-climate-transformation thesis across similar buyer personas.
  • Panorama Education: Panorama combines an SEL/intervention curriculum with a measurement and analytics platform used widely by K-12 districts. It overlaps with NewRoot's school-climate transformation offering but with a heavier technology and data angle.
  • Transforming Education: Transforming Education is an SEL capacity-building and consulting organization for schools and districts. It sells advisory, coaching, and frameworks similar to NewRoot's Three Pillars approach, targeting the same central-office and school-leader buyer.
  • Open Circle: Open Circle provides SEL curriculum and PD primarily for elementary schools. It is a direct SEL competitor targeting overlapping district buyers, particularly where NewRoot's gap (K-8 coverage) creates a pipeline.
  • Morningside Center for Teaching Social Responsibility: Morningside Center delivers K-12 SEL and conflict-resolution curricula and PD to schools, with similar pedagogy (classroom circles, peer mediation) to NewRoot's Restorative Practices Toolkit.

Broad incumbents

Emerging players

  • Peekapak: Peekapak is a digital K-5 SEL curriculum platform. It is an emerging, tech-forward player targeting the elementary SEL segment that NewRoot's high-school-focused portfolio does not directly serve — useful as a comparison for tech-enabled SEL economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

NewRoot Learning Institute social profiles

Digital presence

NewRoot Learning Institute financial estimates

Financial estimate

Revenue estimate

Valuation estimate

NewRoot Learning Institute leadership team

Management profile

Number of profiles

Profiles4 records

NewRoot Learning Institute funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

NewRoot Learning Institute M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NewRoot Learning Institute

What does NewRoot Learning Institute do?

NewRoot Learning Institute develops and delivers social-emotional learning (SEL) curriculum, restorative practices toolkits, and professional development training to K-12 schools, districts, and community organizations. Its core work centers on equipping educators and school leaders with structured lesson plans, facilitation guides, and adult capacity-building programs designed to strengthen student self-awareness, self-management, and social awareness. The institute pairs its proprietary Three Pillars of SEL framework with classroom-ready resources and coaching engagements.

Is NewRoot Learning Institute a public or private company?

NewRoot Learning Institute is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was NewRoot Learning Institute founded?

NewRoot Learning Institute was founded in 1998. It employs 11 to 50 people.

Where is NewRoot Learning Institute based?

NewRoot Learning Institute is headquartered in Chicago, United States, in the North America region.

How does NewRoot Learning Institute make money?

Four revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are government and Foundation Grants, corporate and Community Sponsorships and resource Memberships and Access.

Who are NewRoot Learning Institute's main competitors?

Direct peers on record are Aperture Education, Committee for Children (Second Step), International Institute for Restorative Practices (IIRP), Conscious Discipline, Panorama Education, Transforming Education, Open Circle and Morningside Center for Teaching Social Responsibility. CASEL (Collaborative for Academic, Social, and Emotional Learning) is listed as a broad incumbent. Peekapak is listed as an emerging player.

Does NewRoot Learning Institute have an API?

No public API is recorded for NewRoot Learning Institute.

What industry is NewRoot Learning Institute in?

NewRoot Learning Institute's product category is Social-Emotional Learning Curriculum. Its primary akta.pro industry code is EDAKAMAA, School-Based SEL Curriculum & Instructional Programs, with a secondary code of EDAKAMAL, Staff Training, Coaching & Professional Development (SEL/Mental Health). Its NAICS code is 611710 and its SIC code is 8200.

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