Reis Promotions & Apparel

What Reis Promotions & Apparel does

Reis Promotions & Apparel is a privately held, family-operated custom branded merchandise company headquartered in Erlanger, Kentucky. Founded in 2010, the firm operates with a 9-person team led by President Brandon Reis and Vice President Jim Reis, and serves a B2B customer base spanning corporations, universities, healthcare systems, logistics firms, and nonprofits across multiple U.S. states. Named clients include Kroger/84.51, DHL, Frisch's Big Boy, Graeter's Ice Cream, St. Elizabeth Healthcare, and universities such as UofL, NKU, UCF, John Jay College, and Muskingum.

The company's core offering is a vertically integrated merchandise production stack: in-house graphic design, screen printing, embroidery, and a direct-import program leveraging a global supplier network with a 90–120 day lead time for unique custom items. Beyond production, Reis operates company-store and warehousing programs that handle storage, kitting, and fulfillment for recurring enterprise merchandise programs, positioning itself as a one-stop provider from concept through delivery. Pricing is unit-based with volume tiers (e.g., custom umbrellas at $9.99–$12.99, custom socks at $3.99–$4.99) and minimum order quantities of 250–500 units.

Reis generates revenue primarily through one-time custom production orders, supplemented by recurring managed-services revenue from warehousing/fulfillment programs and standard apparel sales via a third-party online catalog. Go-to-market is sales-led and quote-based, supported by an inbound website, portfolio showcase, and customer referrals. The firm has no external funding, operates from a single Kentucky location, and does not disclose revenue or headcount growth trajectory.

Name

Reis Promotions & Apparel

Legal name

Reis Promotions and Apparel

Website

https://reispromo.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Reis Promotions & Apparel is a privately held, family-operated custom branded merchandise company in Erlanger, Kentucky, providing screen printing, embroidery, graphic design, direct import, and warehousing/fulfillment services to corporate, education, healthcare, logistics, and nonprofit clients across the U.S.

Ownership category

akta.pro rank

Product category

Custom Branded Merchandise and Apparel Services

NAICS

Gift, Novelty, and Souvenir Retailers (45942)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Branded Merchandise & Corporate Gifts (BPAFAMAA)

akta.pro secondary industries

Trade Show Giveaways & Event Premiums (BPAFAMAG), Branded Merchandise & Promotional Apparel Wholesale (CRAOADAI)

Keywords

• Branded merchandise
• Custom apparel decoration
• Screen printing services
• Embroidery services
• Promotional products

Headquarters

HQ city

Erlanger

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Custom Merchandise Production: Custom branded apparel, screen printing, and embroidery services. Customers provide branding and the company produces custom merchandise in quantities typically starting at 250+ units.
2. Promotional Products: Selection and distribution of promotional products including drinkware, bags, hats, pens, and other branded items through qualified domestic partners.
3. Direct Import: Creative, unique item design and production through global supplier network with 90-120 day timeline. Company manages entire process from design through delivery.
4. Printing Services: Business cards, brochures, stationery, envelopes, and posters printing and design services.
5. Company Store/Warehousing Programs: Ongoing merchandise programs with in-house storage and fulfillment services. Customers pay for merchandise production plus storage/shipping services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Reis Promotions & Apparel is a custom merchandise supplier that designs, decorates, and distributes branded apparel and promotional products for organizations across the U.S. The company produces goods through in-house screen printing and embroidery, supports clients with company-store and warehousing programs, and uses direct import sourcing to deliver decorated merchandise to corporate, university, healthcare, logistics, financial, and nonprofit accounts.

Product overview

Reis Promotions & Apparel is a promotional products and branded merchandise company offering a unified suite of services centered around custom branded apparel and promotional items. The company's core offerings include Graphic Design, Screen Printing, Embroidery, Promotional Products, Printing, and Company Stores/Warehousing services. Their featured product line includes Custom Umbrellas, Custom Round Beach Towels, Custom Socks, Custom Sunglasses, and Custom Caps/Hats. They also offer Direct Import services for unique custom products through global supplier partnerships. The company operates on a service-based model where they handle creative development, production, and fulfillment for branded merchandise programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Branded Apparel and Promotional Products Designs, sources, and delivers custom branded apparel and promotional products for corporate, university, healthcare, logistics, financial services, and not-for-profit clients across the U.S.
• Screen Printing Decoration Services In-house screen printing decoration that applies client artwork to apparel and merchandise orders.
• Embroidery Decoration Services In-house embroidery decoration that applies branded designs to apparel and merchandise for client programs, managed by the Embroidery / Decoration Manager.
• Direct Import Sourcing Direct import of apparel and merchandise from international vendors to shorten lead times and reduce cost for clients.
• Company Store Management Managed company-store programs that operate branded merchandise stores on behalf of client organizations for employee and stakeholder distribution.
• Warehousing and Fulfillment Centralized warehousing and multi-location distribution services for client merchandise inventories, managed by the Warehouse Manager.

Quantifiable outcome

• Direct import timeline: 90-120 days from concept to delivery

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Qualified Domestic PartnersminorOthersWork with a select group of highly qualified domestic partners for promotional products delivery. Partners handle fulfillment to ensure products are delivered on time and on budget.
• Global Supplier NetworkcoreOthersInternational supplier relationships for direct import manufacturing. Partners assist in designing and producing creative, unique custom items with cost savings. Company is intimately involved in creative process, safety compliance, and quality control through 90-120 day production timeline including visuals, samples, prototypes, changes, production and delivery.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Cimpress (Vistaprint): Mass-customization platform encompassing Vistaprint, National Pen, and BuildASign that produces custom print, signage, apparel, and promotional products. Indirectly comparable via the printing and custom merchandise categories Reis competes in.
• 4imprint: Publicly traded direct marketer of promotional products with a broad catalog (apparel, drinkware, bags, etc.) serving enterprise and SMB buyers. Closest large-scale analog to Reis's custom merchandise business; competing on catalog breadth and pricing scale rather than bespoke service.
• HALO Branded Solutions: One of the largest US promotional products distributors, offering recognition programs, awards, and branded merchandise with integrated company stores. Highly comparable to Reis in enterprise customer focus and full-service merchandising; far larger in scale and global reach.
• Alphabroder (Broder Bros / Prime Line): Large US distributor of blank and decorated apparel, bags, and promotional products serving the imprintable apparel industry. Comparable to Reis in screen printing and embroidery decoration capabilities, but at much larger wholesale scale.

Emerging players

• SwagUp: Tech-enabled corporate swag platform offering curated kits, company stores, and on-demand fulfillment. Targets the same B2B buyer Reis serves (HR, marketing, ops teams) but with software-led ordering versus Reis's relationship-led model.

Direct peers

• Custom Ink: Custom apparel and promotional products provider operating both a consumer-friendly e-commerce platform and B2B group ordering tools. Overlaps with Reis on custom screen-printed/embroidered apparel for groups, teams, and corporate buyers.
• National Pen: Promotional products company specializing in custom writing instruments, drinkware, apparel, and accessories for businesses. Overlaps with Reis on drinkware, pens, and branded merchandise categories; significantly larger and globally sourced.
• Crestline Promotional Products: Large US promotional products distributor offering custom-branded merchandise, apparel, and recognition items via sales reps and online catalog. Comparable service breadth and customer overlap to Reis, but with national scale.
• Boundless Network: Direct competitor in custom promotional products and branded merchandise for businesses and organizations, with overlapping capabilities in sourcing, decoration, and fulfillment. Targets a similar mid-market and enterprise customer base as Reis.
• HIRSCH (heropack): Promotional products and apparel supplier offering custom branded merchandise, recognition awards, and uniform programs. Highly comparable B2B promo business model to Reis.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/reispromotions
• Facebookfacebook.com/ReisPromotions
• LinkedInlinkedin.com/company/reis-promotions-and-apparel-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reis Promotions & Apparel