What Law Publications does

Law Publications is a Carrollton, Texas-based private publishing company founded in 1974 that produces free, customized community safety education materials for U.S. law enforcement agencies. Its catalog spans educational magazines, coloring books, activity books, flyers, and teaching guides covering substance abuse prevention, crime prevention, traffic and personal safety, youth character building, and public safety awareness, with all printing and fulfillment performed in-house at a U.S. facility capable of delivering finished materials within 4-6 weeks. The company also operates LAW Digital, a proprietary social media content library offering 1,000+ ready-to-post graphics for partner agencies. Across 50+ years, Law Publications has distributed more than 100 million materials to 3,500+ agency partners in 44 states, with formal partnerships with 12+ state law enforcement associations.

The company operates on a sponsor-funded business model in which local businesses purchase advertising space in agency-branded educational publications, with all revenue collected from sponsors rather than from law enforcement agencies or end consumers. The go-to-market is a direct field-sales motion executed through a network of independent Community Relations Representatives (1099 contractors) who meet face-to-face with agency leaders to scope programs, then conduct in-person sponsor outreach to local businesses in the agency's community. Projects are scheduled by an inside team with no cold calling. Customer acquisition is amplified through peer referrals, association endorsements, event playbooks (National Night Out, Red Ribbon Week, Back-to-School, etc.), and a referral form on the company website. Pricing is structured by sponsor ad size (eighth to full page) and publication type, with multi-year contract cadences; agencies pay $0 for materials, customization, or shipping.

Customer segments are vertical in nature, anchored by law enforcement agencies (police departments, sheriff's offices, constable offices, SRO programs) as the primary channel, with secondary segments in local business sponsors (revenue source), schools and educators, and fire/EMS agencies for joint events. The competitive position rests on the sponsor-funded zero-cost-to-agency model, 50+ years of brand trust, the in-house domestic printing capability, and the association endorsement network — collectively creating high distribution density and meaningful barriers to entry in a niche, relationship-driven publishing segment.

Name

Law Publications

Legal name

LAW Publications

Website

https://lawpublications.net

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Law Publications is a Texas-based private publisher founded in 1974 that produces free, customized community safety education materials (magazines, coloring books, flyers, digital content) for 3,500+ U.S. law enforcement agencies across 44 states, funded entirely by local business sponsors purchasing advertising space in agency-branded publications.

Ownership category

akta.pro rank

Product category

Community Safety Education Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131), Other Publishers (51319)

SIC

Books: Publishing Or Publishing & Printing (2731), Miscellaneous Publishing (2741), Book Printing (2732)

akta.pro primary industry

Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL)

akta.pro secondary industries

Compliance, Ethics & Regulatory Training (EDAGANAD), Legal & Governance Professional Development (EDAGANAK)

Keywords

• Community safety publications
• Law enforcement education
• Sponsor-funded publishing
• Public safety materials
• Crime prevention resources

Headquarters

HQ city

Carrollton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Local Business Sponsorships: LAW Publications' revenue comes entirely from local businesses that purchase advertising space in agency-branded educational publications. Sponsors fund the printing costs of materials that are then distributed free of charge to law enforcement agencies. The company handles all sponsor outreach through in-person visits by its field representatives. No revenue is collected from law enforcement agencies — materials are provided at zero cost to departments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

LAW Publications designs, prints, and distributes customized community safety education materials — including resource guide magazines, coloring books, activity books, teaching guides, flyers, and a social media content library — exclusively to U.S. law enforcement agencies at no cost. Production and distribution are funded entirely by local business sponsors who purchase advertising space in the agency-branded publications. All materials are customized with each agency's name, logo, contact information, and a personal message from the chief or sheriff, and are printed and shipped from the company's own U.S. facility.

Product overview

LAW Publications is a single, unified offering: a sponsor-funded community safety education materials program that provides free, professionally designed printed and digital educational materials exclusively to law enforcement agencies across 44 U.S. states. The product portfolio consists of five interconnected product lines distributed through a single partner onboarding and fulfillment channel: (1) Educational Magazines/Resource Guides including Not One More (fentanyl/opioid awareness), Your Life, Your Choices (interactive teen resilience), Stronger Than You Think (teen mental health), Safe and Secure (AI fraud/scam protection), Connecting the Pieces (conflict resolution), Behind the Scenes (victim advocacy), When Disaster Strikes (emergency preparedness), Any Time, Any Place (active shooter response), Detect and Deter (crime prevention), and Human Trafficking: Shadow Victims; (2) Coloring Books including Olly Gator Makes Good Choices (drug prevention), Let's Play It Safe (911/gun/stranger safety), What Can I Do About Strangers? (stranger danger), Out and About with Officer Stevens/Deputy Douglas (police-youth relations), Out of the Flames (fire safety), and Bradford Beaver (anti-bullying); (3) Activity Books including Charlie Monster (resilience/self-talk), Maximus Goes to K9 School! (K-9 community relations), and Cami & Cosmo (emotional regulation); (4) Teaching Guides including Teaching Guide: Your Life, Your Choices (structured SRO lesson plans paired with the magazine); (5) Flyers covering substance abuse (Fentanyl, Opioid, Vaping), personal safety (Elder Abuse, Cyberbullying, Sexting, Stranger Safety), traffic safety (Distracted Driving, E-Bike/E-Scooter), crime prevention (Home Safety, Cons/Frauds/Scams, Community Safety, Protect Children, Farm Safety, Homelessness), and public safety (Suicide Prevention, Interacting with Law Enforcement); plus (6) LAW Digital, a social media management platform with 1,000+ ready-to-post graphics; and (7) Event Playbooks for National Night Out, Back-to-School, Red Ribbon Week, Trunk-or-Treat, Citizens Police Academy, and Mental Health Awareness Month. All materials are printed in-house at the company's own U.S. facility and delivered free to agencies, funded entirely by local business sponsorships.

Differentiator

Problem solved

Functional benefit

Brands

• LAW Digital: A social media management platform built specifically for law enforcement agencies, providing 1,000+ professionally designed, ready-to-post digital assets for community outreach and safety education on social media.

Products and services

• LAW Digital Platform A social media content library platform exclusive to LAW Publications agency partners, providing 1,000+ ready-to-post graphics covering community safety topics with no LAW Digital branding, optimized for social media posting.
• Not One More Magazine 36-page substance abuse magazine for grades 6–12 and adult audiences covering fentanyl, opioids, and overdose prevention, updated annually since 1984 for use in community safety education programs.
• Safe and Secure Magazine 36-page resource guide on AI-enabled fraud, payment app scams, romance scams, SIM swapping, crypto fraud, and identity protection for senior events, lobby displays, and citizen interactions.
• Your Life, Your Choices Magazine 36-page interactive resource guide for grades 5–8 covering peer pressure, bullying, vaping, alcohol, drugs, self-esteem, and online safety, structured around a points-based decision game.
• Teaching Guide: Your Life, Your Choices Step-by-step lesson plans, role-play activities, discussion prompts, and assessment tools designed for SROs and teachers to accompany the Your Life, Your Choices magazine.
• Stronger Than You Think Magazine 36-page teen mental health resource guide for grades 6–12 covering anxiety, depression, social media stress, eating disorders, self-harm, and coping with substances, with adult sections to support counselor-led conversations.
• Connecting the Pieces Magazine 36-page conflict-resolution and de-escalation resource guide for middle and high school readers, addressing anger management, communication, and standing ground without violence.
• Behind the Scenes Magazine 36-page advanced victim-advocacy guide covering stalking, domestic violence, sexual assault, and child abuse with statistics and protocols used by victim coordinators.
• Human Trafficking: Shadow Victims Magazine 20-page guide to recognizing human trafficking through force, fraud, and coercion tactics, and the indicators citizens can report to special investigations units.
• When Disaster Strikes Magazine 36-page emergency preparedness manual covering 18 disaster types from hurricanes to civil unrest, for emergency response modules and citizen readiness.
• Any Time, Any Place Magazine 28-page Run-Hide-Fight active shooter preparedness guide for workplaces with threat assessment strategies for businesses and educators to recognize behavioral indicators.
• Detect and Deter Magazine 36-page crime prevention magazine covering neighborhood watch, home invasion prevention, business robbery prevention, and smart home security for Citizens Police Academy crime prevention modules.
• Charlie Monster Activity Book 32-page illustrated activity book for elementary-age children teaching courage, resilience, and positive self-talk to combat self-doubt, paired with a parent guide.
• Maximus Goes to K9 School! Activity Book 28-page customizable activity book that personalizes the K-9 officer's name in the story, designed for K-9 demonstrations, school visits, and community events.
• Cami & Cosmo Activity Book Activity book for elementary students on identifying and managing strong emotions like anger, featuring a chameleon character that changes color with feelings and positive calming techniques.
• Olly Gator Makes Good Choices Coloring Book 28-page coloring book for grades K-3 following a young alligator learning that every choice has a consequence, focused on self-esteem, peer pressure, drugs, alcohol, and gang prevention.
• Let's Play It Safe Coloring Book 32-page coloring book teaching preschool and early-elementary children 911 usage, gun safety ("Stop! Don't Touch!"), stranger awareness, and listening to trusted adults.
• What Can I Do About Strangers? Coloring Book 32-page scenario-based coloring book walking children through stranger danger situations at the door, online, and in cars, paired with a parent guide for continued conversation at home.
• Out and About with Officer Stevens Coloring Book 16-page coloring book introducing children to the daily duties of police departments through a friendly officer's typical day of calls, patrols, and traffic stops.
• Out and About with Deputy Douglas Coloring Book 16-page coloring book following a friendly deputy through a typical day at the sheriff's office, used for county-wide events.
• Out of the Flames Coloring Book 8-page compact fire safety coloring book covering prevention basics and escape planning for young children, for Fire Prevention Week and school safety visits.
• Bradford Beaver Coloring Book 20-page anti-bullying story coloring book with a parent tip section on recognizing bullied and bullying behavior, backed by stopbullying.gov resources.
• E-Bike & E-Scooter Safety Flyer 4-page flyer covering the three e-bike classes, state helmet laws, lithium-ion battery fire prevention, and e-scooter risk factors for teen and community riders.
• Vaping Awareness Flyer 4-page flyer on youth vaping awareness covering vaping liquid contents, the EVALI outbreak, Vitamin E acetate risks, and the current regulatory landscape.
• Opioid Abuse Flyer 4-page flyer on the three waves of the opioid crisis, the emerging nitazene threat, and findtreatment.gov resources for treatment access.
• Fentanyl Abuse Flyer 4-page flyer covering fentanyl lethality, counterfeit pills, the international supply chain, and naloxone response steps for Narcan training and drug-related citizen interactions.
• Farm Safety Flyer 4-page flyer on agricultural hazard prevention covering tractor overturns, grain bins, livestock handling, chemical exposure, and heat strain for rural agencies.
• Distracted Driving Flyer 4-page flyer on the top 10 driving distractions and their consequences, written for teen drivers and commuters, for Distracted Driving Awareness Month and high school programs.
• Cyberbullying Flyer 4-page flyer showing what cyberbullying looks like, how to lock down platform privacy settings, and warning signs that a child is being targeted or doing the targeting.
• Sexting Flyer 4-page flyer debunking the disappearing-Snapchat myth and laying out the legal reality that teen sexting can fall under child pornography laws, anchored by the story of Jessica Logan.
• Online Apps Parents Should Know Flyer 4-page parent cheat sheet on specific apps on kids' phones including Bigo Live, Skout, Snapchat, and Hinge, with real risks explained plainly.
• Suicide Prevention Flyer Flyer on mental health warning signs, intervention steps, and the 988 lifeline for parents of middle and high schoolers during Mental Health Awareness Month.
• Protect Children Flyer Proactive abduction prevention flyer featuring a fillable Child ID Profile including fingerprints, DNA sample, and physical characteristics for missing child prevention programs.
• Elder Abuse Flyer Flyer on detecting financial exploitation, physical abuse, and self-neglect in seniors, helping residents and caregivers identify red flags that often go unreported.
• Community Safety Flyer 4-page guide on neighborhood watch programs from the 1972 origin of the movement to practical steps for starting a watch group.
• Home Safety Flyer 4-page flyer covering door, window, lock, and alarm best practices, smart home security basics, and porch piracy prevention.
• Cons, Frauds & Scams Flyer Flyer identifying aggressive telemarketing and social media fraud specifically for the elderly, helping protect seniors and reduce investigative burden on detectives.
• Interacting With Law Enforcement Flyer Flyer on citizen rights and traffic stop safety covering 4th Amendment rights, the right to remain silent, and safe traffic stop encounter procedures.
• Homelessness Flyer Data-driven flyer on homelessness in America covering HUD's 2024 record-high count, dispelling myths, and providing 24/7 hotline references for 988, 211, and the VA homeless veterans line.
• National Night Out Event Playbook Curated event playbook providing material recommendations for National Night Out community events, including coloring books, activity books, and flyers matched to each age group.
• Back-to-School Event Playbook Curated event playbook providing material recommendations for back-to-school season covering SRO classroom visits, school open house tables, parent nights, and teacher welcome packets.
• Red Ribbon Week Event Playbook Event playbook providing age-matched material recommendations for Red Ribbon Week drug prevention activities from K-3 coloring books through middle-school curricula to parent-night fentanyl briefings.
• Trunk-or-Treat Event Playbook Event playbook for Trunk-or-Treat giveaways including coloring books, activity books, and flyers selected for each age group attending Halloween trunk-or-treat events.
• Mental Health Awareness Month Event Playbook Event playbook providing age-matched materials for Mental Health Awareness Month including SEL activity books for elementary classrooms, teen mental health magazines, and suicide prevention flyers.
• Citizens Police Academy Event Playbook Event playbook providing module-matched material recommendations for Citizens Police Academy programs, including magazines and flyers paired to each weekly session topic.

Quantifiable outcome

• 3,500+ law enforcement agencies across 44 states trust and use LAW Publications materials
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Georgia Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner displaying the LAW Publications logo on the company website as a trusted partner. Supports the company's mission of providing community safety education materials to law enforcement agencies in Georgia.
• Tennessee Sheriffs' AssociationcoreStrategic or Co-development PartnerAssociation partner endorsing LAW Publications as a trusted resource for Tennessee sheriff's offices seeking free community safety education materials.
• Justices of the Peace & Constables Association of TexascoreStrategic or Co-development PartnerAssociation partner for Texas, representing justices of the peace and constables who use LAW Publications materials for community outreach programs.
• Western States Sheriffs' AssociationcoreStrategic or Co-development PartnerAssociation partner covering western states, endorsing LAW Publications materials for member sheriff's departments.
• New England Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner representing New England police chiefs and supporting LAW Publications community safety education outreach.
• Kentucky Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner supporting Kentucky law enforcement agencies with free community safety education materials from LAW Publications.
• Ohio Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner representing Ohio police chiefs and endorsing LAW Publications materials for member departments.
• North Carolina Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner for North Carolina law enforcement chiefs, supporting LAW Publications community safety programs.
• South Carolina Sheriffs' AssociationcoreStrategic or Co-development PartnerAssociation partner representing South Carolina sheriff's offices and endorsing LAW Publications free educational materials.
• Illinois Association of Chiefs of PolicecoreStrategic or Co-development PartnerAssociation partner for Illinois, connecting LAW Publications with member police chiefs for community safety outreach.
• Georgia Sheriffs' AssociationcoreStrategic or Co-development PartnerAssociation partner representing Georgia sheriff's offices, supporting the distribution of free safety education materials.
• Florida Crime Prevention AssociationcoreStrategic or Co-development PartnerAssociation partner in Florida focused on crime prevention, endorsing LAW Publications materials for member agencies.
• Fire Departments and EMS AgenciesminorStrategic or Co-development PartnerLAW Publications works with fire departments and EMS agencies throughout the country alongside its primary law enforcement partnerships. Joint events include fire safety coloring books (Out of the Flames) and shared community safety outreach events.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Ad Council: Ad Council produces public-service advertising campaigns funded by donated media on behalf of safety and public-interest causes, sharing the sponsor/PSA-funded distribution model that underpins LAW Publications' local business sponsorship approach.
• Identity Theft Resource Center: ITRC produces fraud and identity-theft victim education materials distributed through law enforcement and community partners, overlapping with LAW Publications' Safe and Secure magazine and cons/frauds/scams flyer content.

Direct peers

• Safe Kids Worldwide: Safe Kids Worldwide produces child-safety educational content (buckle-up, fire, water, pedestrian safety) distributed via coalitions and first responders, directly overlapping with LAW Publications' K-5 coloring books and child-safety flyers serving law enforcement audiences.
• National Crime Prevention Council: NCPC produces community crime prevention and public safety educational materials (McGruff the Crime Dog campaigns) targeted at the same law enforcement and consumer audiences as LAW Publications, operating in the same nonprofit/sponsored-content production model.
• National Safety Council: National Safety Council publishes safety and injury-prevention educational materials and training resources for workplaces and communities, overlapping with LAW Publications' safety and prevention product portfolio across books, guides, and digital content.
• D.A.R.E. America: D.A.R.E. produces drug and violence prevention educational curricula and printed materials delivered through schools and law enforcement partners, mirroring LAW Publications' drug-awareness and youth-safety content lines and agency-distributed model.

Broad incumbents

• National Sheriffs' Association: NSA is a national membership organization that already serves as a strategic partner for LAW Publications and produces educational and training resources for the same sheriff's-office customer base, competing partially for agency education budgets.
• International Association of Chiefs of Police (IACP): IACP is the broader governing body for chief executives of police departments and offers training resources and publications to the same agency-decision-maker audience that LAW Publications sells educational materials into.
• Scholastic: Scholastic produces classroom-distributed educational publications, magazines, and activity books for K-12 audiences, overlapping with LAW Publications' curriculum-aligned coloring books, activity books, and teaching guides deployed through school and SRO channels.

Others

• Valpak: Valpak operates a national franchise network that sells local business advertising packaged with community-distributed print and digital coupons, mirroring LAW Publications' field-rep-driven local sponsorship and free-distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WeAreLAWPub

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Law Publications