vivienda2

What vivienda2 does

Vivienda2 (legal name: VIVIENDA 2 S.A.) is a Madrid-based residential real estate brokerage founded in 1984 and registered with the Mercantile Registry of Madrid under CIF A-78077484. The company operates from a single headquarters at C/ María de Molina 66, Madrid, and serves individual buyers, sellers, and tenants of residential property across approximately fifteen Madrid neighborhoods, including Chamartín, Salamanca, Chamberí, Centro, Retiro, and Tetuán. Its core business is intermediating residential property sales and rentals, with supplementary rental listings offered at price points ranging from approximately EUR 1,000 to over EUR 5,000 per month.

The company's product surface consists of a property-search website (vivienda2.com) with zone, map, and reference-number search; a private virtual office portal for registered buyers and sellers; an online property valuation calculator; a 'Te Llamamos' immediate-callback lead service; and embedded 360-degree virtual tours powered by Floorfy alongside YouTube-hosted video tours. The platform does not include a mobile app, and no proprietary technology stack is identified. Marketing relies on SEO-driven organic search, a real estate blog, social media presence on Facebook, Twitter, LinkedIn, and Instagram, and email newsletters. Quality credentials include AENOR, IQNET, and Madrid Excelente certifications.

Vivienda2's revenue model is commission-based: sellers pay no upfront fees and the agency earns a transaction commission only on completed sales, with a similar transaction-fee structure on rental intermediation. The virtual office service is described as subscription-style recurring revenue. The go-to-market is sales-led and direct-to-consumer, combining field sales, inbound phone inquiries, and self-serve online search. The company is privately held, with no disclosed funding rounds, no parent company, no acquisitions, and no partners of record.

Name

vivienda2

Legal name

VIVIENDA 2 S.A.

Website

https://vivienda2.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

Vivienda2 is a Madrid-based residential real estate brokerage founded in 1984 that intermediates property sales and rentals for individual buyers, sellers, and tenants across Madrid neighborhoods via a website, virtual office portal, and field sales agents.

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property sales commission: Commission-based revenue from facilitating residential property sales in Madrid. Sellers pay no upfront costs and no commission until the property is sold.
2. Property rentals: Rental intermediation services for residential properties in Madrid, with rental listings ranging from approximately 1,000 EUR to over 5,000 EUR per month.
3. Virtual office services: Online/virtual office services for property owners, allowing them to manage property listings digitally.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Vivienda2 operates a residential real estate brokerage in Madrid, intermediating the sale and rental of apartments (pisos), chalets, attics, and related properties across Madrid neighborhoods. Sellers can list their property with no upfront payment, paying commission only upon a completed sale, while buyers and tenants access listings, online valuations, virtual tours, and direct agent support. The service is delivered through a combination of an online listing/search platform and traditional agent-led transactions.

Product overview

Vivienda2 operates as a real estate platform specializing in residential property transactions in Madrid, Spain. The core offering is a unified property search and transaction platform that combines online property listings (both sales and rentals) with virtual tour capabilities, value-added services like online valuation tools and callback services, and a virtual office portal for registered users. The platform organizes properties by Madrid neighborhoods and price ranges, enabling buyers to search by zone, map, or reference number.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Sales Brokerage (Servicio de Venta de Pisos) Residential property sales intermediation service for homeowners in Madrid. The agency lists apartments, chalets, attics, and other residential properties, handles buyer matching, viewings, and closing. Sellers pay no commission until the sale is completed.
• Property Rental Service (Servicio de Alquiler) Rental intermediation service connecting landlords with tenants for residential properties across Madrid neighborhoods, with rentals ranging from approximately 1,000 EUR to over 5,000 EUR per month.
• Property Search Platform (Plataforma de Búsqueda de Viviendas)

Quantifiable outcome

• No upfront costs for sellers until property sale is completed

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Habitaclia: Spanish property portal owned by Adevinta with strong regional coverage including Madrid. Comparable as an aggregator channel that captures buyer demand before it reaches brokerage sites like Vivienda2.
• Idealista: Spain's largest real estate listing portal covering sales, rentals, and new developments nationwide. While primarily a marketplace rather than a brokerage, it dominates buyer demand capture in Madrid and shapes lead flow for Vivienda2 and similar agencies.
• Fotocasa: Leading Spanish property portal owned by Adevinta, with deep coverage of the Madrid market. Comparable as a parallel demand-aggregation channel that competes for buyer attention alongside Vivienda2's own website.
• Pisos.com: Spanish property portal with extensive Madrid listings from agencies and private sellers. Comparable parallel demand channel competing with Vivienda2.com for buyer attention and SEO traffic in the Madrid market.

Direct peers

• Comprarcasa: Spanish real estate franchise network with Madrid branches offering sales, rentals, and financial services to individual buyers and sellers. Comparable traditional full-service brokerage model with similar mid-market positioning.
• Don Piso: Spanish residential real estate franchise with strong Madrid presence offering sales and rental intermediation. Directly comparable traditional brokerage model serving individual buyers and sellers in the same Madrid neighborhoods.
• Tecnocasa: Large Italian-origin real estate franchise network with significant Madrid coverage, focused on residential sales and rentals plus affiliated mortgage services. Comparable as a multi-agent Madrid brokerage competing for the same buyer/seller pool.
• RE/MAX España: Global franchise network with a substantial Madrid brokerage footprint offering residential sales, rentals, and commercial services. Comparable franchise-style brokerage competing for the same Madrid transaction volume.
• Century 21 Spain: International real estate franchise operating across Spain including Madrid, with residential sales and rental intermediation. Comparable brand-franchise brokerage model targeting individual property owners and buyers.
• Engel & Völkers Madrid: Premium international real estate brand with Madrid offices focused on high-end residential sales and rentals. Comparable as a brokerage competing in the same Salamanca, Chamartín, and Chamberí neighborhoods where Vivienda2 also lists premium properties.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/v2vivienda2
• Facebookfacebook.com/vivienda2
• LinkedInlinkedin.com/company/2503633
• Instagraminstagram.com/vivienda2/?hl=es

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about vivienda2