Bay Insulation Systems
Bay Insulation Systems is the largest US and Canadian laminator and distributor of metal building insulation, operating 25 facilities and supplying NAIMA 202-96 fiberglass, vapor retarders, and patented safety systems (Skyliner, Bay Runner, Bay Rider) directly to commercial, post-frame, and design-build contractors through a District Sales Manager network.
- Company typePrivate
- Founded2005
- HeadquartersGreen Bay, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Bay Insulation Systems does
Bay Insulation Systems, founded in 2005 and headquartered in Green Bay, Wisconsin, is a privately held for-profit supplier of metal building insulation, vapor retarders, and proprietary safety-installation systems. The company operates 25 facilities across the United States and Canada and self-identifies as the largest national laminator and distributor of metal building insulation materials and accessories. Its core technology is custom lamination of NAIMA 202-96 fiberglass blanket to high-quality vapor retarder facings, with all plants compliant to NIA Certified Faced Insulation Standard 404.2-2024, UL Listed, and—uniquely in the industry—Factory Mutual approved under class 4880 with no height restriction.
The product portfolio spans Metal Building Insulation (faced and unfaced fiberglass in R-8 to R-32.5, plus a broad vapor retarder SKU family), High-R Fiberglass Insulation Systems (Skyliner, OptiLiner, Long-Tab Banded, Sag N Bag), patented Safety Systems (Bay Runner with US patents 11,414,872 B2 and 11,753,828 B2, the mechanized Bay Rider platform, and Sky Web II passive restraint netting), Rigid Insulation Board, BayLight prismatic skylights, BayFoil reflective insulation, Baysment basement wall blankets, and the Insul Basket/Insul Bar support systems. Operationally the company is part of the Bay Family of Companies, which bundles Bay Insulation Contracting (installation, training, and NBAA-certified aviation hangar services based in Roanoke, VA and San Marcos, TX), EXPI-DOOR Systems (pre-assembled commercial doors), and SkyLiner Fabrics into an integrated building-envelope offering.
Bay generates revenue through direct sales by District Sales Managers to commercial/industrial metal building contractors, post-frame builders, design-build firms, and end-use customers, with custom-laminated quote-based pricing. Revenue streams combine one-time hardware and insulation product sales, installation and consulting services through Bay Insulation Contracting, and accessory sales (tapes, trims, skylights, doors, windows). Primary customer segments include commercial/industrial metal buildings and post-frame construction (with aviation hangars, agricultural buildings, and residential basements as secondary segments), with active memberships and leadership roles in MBMA, NIA, NFBA, and MBCEA reinforcing its position as a category incumbent.
Bay Insulation Systems firmographics
Firmographics- Name
- Bay Insulation Systems
- Legal name
- Bay Insulation Systems
- Website
- https://bayinsulation.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bay Insulation Systems is the largest US and Canadian laminator and distributor of metal building insulation, operating 25 facilities and supplying NAIMA 202-96 fiberglass, vapor retarders, and patented safety systems (Skyliner, Bay Runner, Bay Rider) directly to commercial, post-frame, and design-build contractors through a District Sales Manager network.
- Ownership category
- akta.pro rank
Bay Insulation Systems industry classification
Industry- Product category
- Building Insulation Materials
- NAICS
- Mineral Wool Manufacturing (327993), Drywall and Insulation Contractors (23831)
- akta.pro primary industry
- Insulation & Air/Vapor Barrier Systems (Thermal, Acoustic, WRB/AVB) (IMAFAMAD)
- akta.pro secondary industries
- Fiberglass Insulation (IMADAGAA), Roof Insulation & Cover Boards (IMADAFAN), Reflective Insulation & Radiant Barriers (IMADAGAF)
Keywords
Where Bay Insulation Systems is headquartered
LocationHeadquarters
- HQ city
- Green Bay
- HQ country
- United States
- HQ region
- North America
Offices25 records
Markets served
Bay Insulation Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Metal Building Insulation Products: Custom-laminated, UL Certified metal building insulation products using NAIMA 202-96 fiberglass blanket and superior quality vapor barriers. Products include faced and unfaced fiberglass insulation in various R-values (R-10 through R-30), liner systems, and rigid board products sold to contractors and builders.
- Installation and Contracting Services: Bay Insulation Contracting Inc. provides metal building insulation installation, training, and consulting services. Services include retrofit metal buildings, aviation hangar retrofit and restoration with NBAA certification.
- Safety Systems: Proprietary safety systems including Skyliner, Bay Runner, Bay Rider, and Sky Web II for fall protection and fall prevention in metal building construction.
- Accessories and Components: Tapes, trims, support hardware, skylights, doors and windows, and miscellaneous accessories for metal building insulation installations.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Bay Insulation Systems product offering
Product offeringCore offering
Bay Insulation Systems is the largest laminator and distributor of metal building insulation in North America, producing custom-laminated NAIMA 202-96 fiberglass insulation with proprietary vapor retarder facings for the metal building, post-frame, commercial/industrial, and agricultural construction markets. Its offering spans faced and unfaced fiberglass insulation (R-8 through R-32.5), proprietary OSHA-compliant safety systems (Skyliner, Bay Runner, Bay Rider, Sky Web II), rigid insulation board, reflective insulation, vapor retarders, skylights, doors and windows, and installation/consulting services through Bay Insulation Contracting.
Product overview
Bay Insulation Systems is the largest laminator and distributor of metal building insulation materials and accessories in the nation, operating 25 facilities across the United States and Canada. The product portfolio centers on NAIMA 202-96 fiberglass-based insulation solutions with three main categories: Metal Building Insulation (unfaced and faced fiberglass with vapor retarders), High-R Fiberglass Insulation Systems (Skyliner, OptiLiner, Long-Tab Banded, Sag N Bag), and Safety Systems (Bay Runner, Bay Rider, Sky Web II). Supporting product lines include Rigid Insulation Board, BayLight Prismatic Skylights, BayFoil reflective insulation, Baysment Wall Blanket, WMP-Retro System, Insul Basket/Insul Bar support systems, and Tuff Face facings. The company also offers EXPI-DOOR commercial doors and windows, and Bay Insulation Contracting provides installation, training, and consulting services. All products meet NIA Certified Faced Insulation standards and many are UL Listed and FM Approved.
Differentiator
Problem solved
Functional benefit
Brands
- Skyliner: Fall protection liner system insulation with exclusive Safety Clip, Banding and Fabric System meeting OSHA standards for passive-fall restraint and active-fall protection
- Bay Runner
- Bay Rider
- BayFoil
- BayLight
- Baysment
- OptiLiner
- Sky Web II
Products and services
- Metal Building Insulation Custom-laminated, UL Certified metal building insulation using NAIMA 202-96 fiberglass blanket with vapor barrier facings, available in unfaced and faced varieties with R-values from R-8 to R-32.5 for commercial/industrial metal building contractors and builders.
- Unfaced Fiberglass Insulation Resilient, flexible fiberglass blanket insulation used for additional insulation layers and to fill purlin cavities of liner systems, available in R-8 through R-32.5 for metal building applications.
- Faced Fiberglass Insulation Fiberglass blanket laminated to vapor retarder facing, compliant with NIA Certified Faced Insulation Standard 404.2-2024, custom laminated to building dimensions for metal building contractors.
- Vapor Retarders High-quality vapor retarder facings including WMP-VR, WMP-10, WMP-30, WMP-50, WMP-VR-R-Plus, R-3035 HD, WMP-UV-HD, Gymguard, Arenashield, Radiant Ice, WMP-Retro, White Vinyl, and Tuff Face for moisture management in metal building insulation installations.
- Skyliner Insulation System Fall protection liner system with brilliant white fabric that brightens buildings, increases energy efficiency, and provides both passive-fall restraint and active-fall protection meeting OSHA standards; features exclusive Safety Clip, Banding and Fabric System. Sold to metal building contractors and erectors.
- OptiLiner Banded Liner System Banded liner system providing maximum thermal performance of light density fiberglass insulation in metal building roof and wall applications; meets OSHA Standard 29 CFR 1926.754(e)(3)(i) for roof and floor openings.
- Long-Tab Banded System Filled-cavity insulation system using laminated insulation with extra-long facing tabs and metal banding for support; cost-effective method for insulating metal building roofs and walls.
- Sag N Bag System Double-layer insulation system using faced blanket insulation and unfaced insulation for superior thermal performance and energy efficiency; meets older codes (IECC 2009, ASHRAE 2010).
- Bay Runner Insulation System Patented fall prevention and fall protection facing-first insulation system for insulating and roofing metal buildings; tested and approved for OSHA Standards; US Patents 11,414,872 B2 and 11,753,828 B2.
- Bay Rider Mechanized Roof Insulation System Facing-first, over-the-purlin mechanized roof insulation and safety system for metal buildings (formerly the Owens Corning ELAMINATOR Insulation System); uses power operated platform assembly with leading edge fall protection for roofing crews.
- Sky Web II Passive Restraint System Passive restraint system using knotted nylon netting attached to roof's secondary structural members to protect workers from falls at the leading edge of a roof; also provides permanent roof insulation support.
- Rigid Insulation Board One of the most thermally efficient insulation systems available for metal buildings, supplied as rigid board for high-performance applications.
- BayLight Prismatic Skylights Highest lighting performance standard domed skylights with higher visible light transmittance and optimal light distribution for daylighting in commercial buildings; can reduce daytime electric lighting by up to 75%.
- BayFoil Reflective Insulation High-quality reflective insulation with a one-step polymer and reflective film bonding manufacturing process for enhanced insulation performance and energy efficiency; acts as a vapor retarder and is ideal for post frame/pole barn and metal building construction; includes a lifetime limited warranty.
- Baysment Wall Blanket Laminated fiberglass blanket insulation for unfinished residential basements and foundations with perforated or standard vapor retarder; can be left exposed to reduce construction costs.
- WMP-Retro System Vapor retarder facing system specifically designed to cover damaged insulation with attractive white appearance and abuse-resistant multi-layer construction using mechanical fastening.
- Insul Basket Insulation Support Grid Insulation support grid made from heavy gauge galvanized steel for metal buildings and bar joist construction; drop-in design requiring no fasteners or special tools; accommodates 6, 8, or 10 inch depths of insulation.
- Insul Bar Retrofit Support System Retrofit insulation support system from Insul Basket, Inc. for metal buildings and bar joist construction; economically increases energy efficiency of existing buildings.
- Tuff Face Vapor Retarder High-strength vapor retarder (4.6 mils thickness, 29 lb/in tensile strength, 375% elongation, 8,000 grams puncture propagation tear resistance) engineered as a moisture barrier and durable interior finish for post-frame building insulation.
- EXPI-DOOR Doors & Windows Pre-assembled, ready-to-install commercial door systems for the pre-engineered metal building and post frame building industry, sold through Bay District Managers as part of the Bay Family of Companies.
- Bay Insulation Contracting Services Metal building insulation installation, training, and consulting services with over 25 years of experience, offering complete packages including insulation, hardware, and installation; specializes in Skyliner, Bay Rider, and Bay Runner systems, and aviation hangar retrofit and restoration with NBAA certification.
- Post Frame Products Complete line of insulation products specifically designed for post-frame buildings including unfaced fiberglass, faced fiberglass, vapor retarders, Tuff Face, BayFoil, rigid insulation board, and doors & windows for post-frame barns, shops, arenas, and storage facilities.
- Canada Products (Metal Building Insulation, Foundation Blankets, Condensation Blankets, and accessories) Regional product line distributed by Bay Insulation Systems Of Canada ULC in London, Ontario, including Metal Building Insulation, Foundation Blankets for residential basements, Condensation Blankets for agricultural buildings, and accessories such as glues, tapes, bubble foil, concrete curing blankets, and ice rink liners.
Quantifiable outcome
- OSHA-compliant fall protection systems reducing workplace injuries
- +2 more outcomes
Companies that use Bay Insulation Systems
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Bay Insulation Systems technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Bay Insulation Systems partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- NAIMA (North American Insulation Manufacturers Association)coreNAIMA 202-96 certified fiberglass blanket used exclusively in Bay's metal building insulation products. NAIMA provides third-party certification for insulation quality and performance standards.
- Underwriters Laboratories (UL)coreUL certification for surface burning characteristics of faced insulation products. Bay's UL Listed products carry certification marks verifying flame spread and smoke developed ratings for code compliance.
- Home Innovation Research LabscoreIndependent third-party certification for R-value claims ensuring FTC 16 CFR Part 460 compliance. Products bearing the Home Innovation mark have verified thermal performance.
- Factory Mutual (FM Approvals)coreFM Approval for faced metal building insulation, class 4880, with no height restriction. Bay is the only laminator with this certification for comprehensive insurance and code acceptance.
- EXPI-DOOR Systems Inc.corePre-assembled commercial door systems for metal building industry sold exclusively through Bay District Managers. Part of Bay Family of Companies providing complete building envelope solutions.
- Butler ManufacturingminorBay Insulation Systems and EXPI-DOOR are approved vendors for Butler Building Systems, providing insulation and door solutions to Butler's contractor network.
- Bay Family of CompaniescoreBay Insulation Systems, SkyLiner Fabrics, Bay Insulation Contracting, and EXPI-DOOR Systems form the Bay Family of Companies providing comprehensive metal building solutions.
- Metal Building Manufacturers Association (MBMA)coreActive member and participant in MBMA safety awards program. Bay leads industry with multiple location awards for safety excellence.
- National Insulation Association (NIA)coreActive member and platinum award recipient at annual conventions. NIA provides Certified Faced Insulation Standard 404.2-2024 certification for Bay products.
- Metal Building Contractors & Erectors Association (MBCEA)coreActive member with Director of Marketing Dave Tomchak serving as Treasurer of MBCEA Board.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Bay Insulation Systems competitors and assessment
Company assessmentOthers
- NCI Building Systems (Cornerstone Building Brands): Large metal building systems manufacturer whose projects require the same metal building insulation specifications Bay supplies, and could vertically integrate insulation sourcing over time — material ecosystem participant.
- Service Partners: Specialty insulation and building products distributor serving contractors across commercial, residential, and metal building markets. Comparable to Bay's distribution function though broader across product categories.
- Atlas Roofing Corporation: Manufacturer of rigid foam insulation boards and roofing systems, competing with Bay's Rigid Insulation Board line and adjacent metal building envelope products. Adjacent rather than direct because their core is polyiso foam rather than fiberglass.
- Nucor Building Systems: Pre-engineered metal building manufacturer with insulation specification influence across its dealer network. Adjacent to Bay as a metal building industry participant whose contractor specifications channel product selection.
- Installed Building Products (IBP): Large US insulation and building products installer that competes with Bay Insulation Contracting in installation services and approaches metal building insulation as a vertical; not a laminator but offers installer channel alternative.
- Butler Manufacturing: Major pre-engineered metal building systems manufacturer; Bay and EXPI-DOOR are approved vendors for Butler Building Systems. While a partner today, Butler represents a vertically-integrated OEM that influences insulation specifications across its contractor network.
Broad incumbents
- CertainTeed (Saint-Gobain): Building products division of Saint-Gobain producing fiberglass batt and faced insulation for commercial and metal building applications. Competes with Bay on fiberglass specifications supplied through building product distribution.
- Owens Corning: Global building products manufacturer producing EcoTouch fiberglass insulation that competes in metal building specifications. Notably, its former ELAMINATOR Insulation System was acquired by Bay and rebranded as Bay Rider, making it the most direct historical incumbent in this exact niche.
- Johns Manville (Berkshire Hathaway): Major fiberglass and mineral wool insulation manufacturer that supplies faced and unfaced insulation products for metal building, post-frame, and commercial construction — overlapping directly with Bay's metal building insulation product line.
- Knauf Insulation: Global fiberglass and mineral wool insulation manufacturer serving metal building and post-frame construction markets with faced and unfaced products — directly comparable in product category though broader in geographic and vertical scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bay Insulation Systems social profiles
Digital presenceBay Insulation Systems compliance and trust
Trust signalCompliance6 records
Bay Insulation Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bay Insulation Systems leadership team
Management profileNumber of profiles
Profiles8 records
Bay Insulation Systems subsidiaries and ownership
Company hierarchySubsidiaries3 records
Bay Insulation Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bay Insulation Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bay Insulation Systems
What does Bay Insulation Systems do?
Bay Insulation Systems is the largest laminator and distributor of metal building insulation in North America, producing custom-laminated NAIMA 202-96 fiberglass insulation with proprietary vapor retarder facings for the metal building, post-frame, commercial/industrial, and agricultural construction markets. Its offering spans faced and unfaced fiberglass insulation (R-8 through R-32.5), proprietary OSHA-compliant safety systems (Skyliner, Bay Runner, Bay Rider, Sky Web II), rigid insulation board, reflective insulation, vapor retarders, skylights, doors and windows, and installation/consulting services through Bay Insulation Contracting.
Is Bay Insulation Systems a public or private company?
Bay Insulation Systems is a private company. It is classified as corporate owned and is currently operating.
When was Bay Insulation Systems founded?
Bay Insulation Systems was founded in 2005. It employs 101 to 250 people.
Where is Bay Insulation Systems based?
Bay Insulation Systems is headquartered in Green Bay, United States, in the North America region.
How does Bay Insulation Systems make money?
Four revenue lines are on record. Metal Building Insulation Products are the primary driver. The others are installation and Contracting Services, safety Systems and accessories and Components.
Who are Bay Insulation Systems's main competitors?
Others on record are NCI Building Systems (Cornerstone Building Brands), Service Partners, Atlas Roofing Corporation, Nucor Building Systems, Installed Building Products (IBP) and Butler Manufacturing. Broad incumbents are CertainTeed (Saint-Gobain), Owens Corning, Johns Manville (Berkshire Hathaway) and Knauf Insulation.
Does Bay Insulation Systems have an API?
No public API is recorded for Bay Insulation Systems.
What industry is Bay Insulation Systems in?
Bay Insulation Systems's product category is Building Insulation Materials. Its primary akta.pro industry code is IMAFAMAD, Insulation & Air/Vapor Barrier Systems (Thermal, Acoustic, WRB/AVB), with a secondary code of IMADAGAA, Fiberglass Insulation. Its NAICS code is 327993.