Evamor
Evamor is a privately held, family-owned U.S. bottler of naturally alkaline artesian water (pH 8.8–9.1) from a single protected aquifer in Covington, Louisiana, sold D2C and through U.S. retail to health-conscious consumers, fitness enthusiasts, and wellness-focused individuals.
- Company typePrivate
- Founded2000
- HeadquartersCovington, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Evamor does
Evamor is a privately held, family-owned American bottler of naturally alkaline artesian water, operating as evamor, LLC from a single facility in Covington, Louisiana. Its product line consists of still water in 20 oz, 32 oz, and 64 oz PET-1 bottles sold in singles and multi-packs, differentiated by source: water is drawn from a protected artesian aquifer nearly half a mile underground, emerging with a naturally occurring pH of 8.8 to 9.1 — described by the company as up to 210x more alkaline than neutral water — without any ionization, additives, or post-process alkalization. Bottling occurs directly above the aquifer in a HEPA-filtered, pressure-equalized environment using a sealed capture system with UV and micron filtration and ozonation, so the water does not contact air until the consumer opens the bottle.
The company sells through two primary channels: a direct-to-consumer e-commerce storefront (shop.evamor.com) and retail distribution at stores across the United States, supported by a "Where to Buy" locator. Marketing is driven by the "Ambassadors by Nature" program — community-led growth through fitness trainers, wellness experts, visual artists, and celebrity chefs sharing personal hydration stories across social media, plus a content blog ("Living Naturally"), an email newsletter, and selective endorsement partnerships (notably University of Alabama quarterback Jalen Milroe joining in October 2024). The target customer base consists of health-conscious consumers, fitness enthusiasts and athletes, and wellness-focused individuals seeking natural hydration and acid reflux/GERD support.
Revenue is generated through unit-priced hardware sales of bottled water with pay-as-you-go billing. The facility maintains BRC Global Food Safety Standards certification and IBWA membership. Evamor is a small operation (11-50 employees) with no disclosed institutional funding or parent company, although its privacy infrastructure is hosted on reilyproducts.com, suggesting possible operational linkage to Reily Products. Pricing is not publicly disclosed; customers must add items to cart or visit retail to determine price points.
Evamor firmographics
Firmographics- Name
- Evamor
- Legal name
- evamor, LLC
- Website
- https://evamor.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Evamor is a privately held, family-owned U.S. bottler of naturally alkaline artesian water (pH 8.8–9.1) from a single protected aquifer in Covington, Louisiana, sold D2C and through U.S. retail to health-conscious consumers, fitness enthusiasts, and wellness-focused individuals.
- Ownership category
- akta.pro rank
Evamor industry classification
Industry- Product category
- Bottled Water
- NAICS
- Bottled Water Manufacturing (312112)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Alkaline/Ionized Bottled Water Production (AFAFACAG)
- akta.pro secondary industries
- Mineral Water Bottling (Naturally Mineral) (AFAFACAB), Bulk Bottled Water Production (Large Format, Home/Office Delivery) (AFAFACAH)
Keywords
Where Evamor is headquartered
LocationHeadquarters
- HQ city
- Covington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Evamor business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Bottled Water Sales: Direct-to-consumer and retail sales of naturally alkaline artesian water in multiple bottle sizes (20 oz., 32 oz., 64 oz.) available in single units and multi-packs. Revenue generated through e-commerce orders shipped directly to consumers and through retail distribution partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Multiple bottle sizes and pack configurations available |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Evamor product offering
Product offeringCore offering
Evamor bottles and sells naturally alkaline artesian water sourced from a single protected aquifer nearly half a mile deep in Covington, Louisiana. The water has a naturally occurring pH between 8.8 and 9.1 with no additives or artificial alkalizing processes. Products are available in 20 oz., 32 oz., and 64 oz. bottles in various pack configurations through direct-to-consumer e-commerce and retail distribution nationwide.
Product overview
Evamor is a single-product bottled water brand offering naturally alkaline artesian water. The product line consists of Evamor water in three bottle sizes (20 oz., 32 oz., and 64 oz.) available in various pack configurations (singles, 6-packs, 12-packs, and 4-packs depending on size). All products share the same core offering: water sourced from a protected artesian aquifer nearly half a mile deep in Covington, Louisiana, with naturally occurring pH ranging from 8.8 to 9.1, packaged in BPA-free recyclable PET1 bottles at the source.
Differentiator
Problem solved
Functional benefit
Products and services
- Evamor 64 oz. / 4 Pack
Companies that use Evamor
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Evamor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Evamor partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Jalen MilroecoreUniversity of Alabama Crimson Tide quarterback Jalen Milroe joined the Evamor team in October 2024 as a brand partner. Jalen is a focused leader on and off the field who will help promote natural alkaline hydration, a healthy lifestyle, and pursuit of excellence to consumers nationwide. Born in Katy, Texas, he led his team to victory in the SEC championship game during the 2023-24 season.
- Derrick Joseph (DeeJoe Fitness)coreDerrick Joseph is lead trainer and founder of DeeJoe Fitness, a New Orleans native and Evamor brand ambassador since 2021. He works with elite athletes from the NBA, NFL, MMA, and PGA. Derrick promotes Evamor water as part of his training and fitness philosophy, emphasizing hydration for athletic performance and recovery.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Evamor competitors and assessment
Company assessmentDirect peers
- Essentia Water: Leading ionized alkaline bottled water brand (pH 9.5+) sold nationally in grocery, club, and DTC. Closest direct competitor in the premium alkaline hydration segment Evamor competes in.
- Core Hydration: Premium pH-balanced (7.4) bottled water marketed for fitness and active lifestyles. Competes head-to-head with Evamor in the same retail aisles and on the same wellness/hydration messaging.
- FIJI Water: Premium artesian bottled water brand emphasizing natural source and mineral profile. Comparable single-source natural artesian positioning targeting the same premium consumer.
- Voss Water: Premium artesian bottled water positioned as a lifestyle brand. Overlaps with Evamor on premium pricing, source-story marketing, and on-premise/retail placement.
- Icelandic Glacial: Premium natural spring water from Iceland marketed on source purity and mineral character. Comparable single-source, sustainability-positioned premium water sold in similar retail and DTC channels.
- Mountain Valley Spring Water: Heritage premium spring/glass-bottled water brand with strong wellness and fine-dining presence. Comparable natural-source premium positioning and lifestyle brand storytelling.
- Waiakea Hawaiian Volcanic Water: Premium Hawaiian volcanic-origin bottled water with pH ~8.2, positioned on natural alkalinity and sustainability. Direct alkaline-water competitor with similar natural-source narrative.
Broad incumbents
- Smartwater: Glacéau/Energy Brands premium vapor-distilled bottled water owned by Coca-Cola. A broad incumbent whose premium pricing, vapor-distilled positioning, and national distribution compete directly with Evamor in the same shelf sets.
Emerging players
- JUST Water: Premium boxed/spring water brand marketed on sustainability and clean sourcing. Adjacent competitor targeting similar health- and eco-conscious consumers at a similar price point.
- Liquid Death: Disruptive canned water brand using extreme branding to compete in premium hydration. Comparable premium-positioned water sold through DTC, retail, and lifestyle marketing channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Evamor social profiles
Digital presenceEvamor compliance and trust
Trust signalCompliance2 records
Evamor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Evamor leadership team
Management profileNumber of profiles
Evamor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Evamor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Evamor
What does Evamor do?
Evamor bottles and sells naturally alkaline artesian water sourced from a single protected aquifer nearly half a mile deep in Covington, Louisiana. The water has a naturally occurring pH between 8.8 and 9.1 with no additives or artificial alkalizing processes. Products are available in 20 oz., 32 oz., and 64 oz. bottles in various pack configurations through direct-to-consumer e-commerce and retail distribution nationwide.
Is Evamor a public or private company?
Evamor is a private company. It is classified as family owned and is currently operating.
When was Evamor founded?
Evamor was founded in 2000. It employs 11 to 50 people.
Where is Evamor based?
Evamor is headquartered in Covington, United States, in the North America region.
How does Evamor make money?
One revenue line is on record: bottled Water Sales.
Who are Evamor's main competitors?
Direct peers on record are Essentia Water, Core Hydration, FIJI Water, Voss Water, Icelandic Glacial, Mountain Valley Spring Water and Waiakea Hawaiian Volcanic Water. Smartwater is listed as a broad incumbent. Emerging players are JUST Water and Liquid Death.
Does Evamor have an API?
No public API is recorded for Evamor.
What industry is Evamor in?
Evamor's product category is Bottled Water. Its primary akta.pro industry code is AFAFACAG, Alkaline/Ionized Bottled Water Production, with a secondary code of AFAFACAB, Mineral Water Bottling (Naturally Mineral). Its NAICS code is 312112 and its SIC code is 2080.