AssetVal
AssetVal, founded in 1995, is a US-based private valuation services company serving loan servicers and investment banks with appraisals, BPOs, inspections, data reports, and AVMs via a proprietary web platform and a nationwide panel of licensed real estate professionals.
- Company typePrivate
- Founded1995
- HeadquartersGrand Junction, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AssetVal does
AssetVal, Inc. is a US-based, privately held property valuation services company founded in 1995, headquartered in Grand Junction, Colorado with a regional office in Dallas, Texas. The firm provides appraisals, residential and commercial broker price opinions (BPOs/BOVs), property inspections, and data reports to financial institutions including loan servicers and investment banks, primarily for mortgage origination, servicing, default, foreclosure, and REO workflows. It also markets itself as a rare standalone company whose entire focus is valuations and is certified as a woman-owned business.
The company operates a proprietary web-based valuation application developed and continuously enhanced by an in-house development team. The platform supports high-volume order processing, an in-house compliance module addressing current and prospective regulatory requirements, a cascading Automated Valuation Model (AVM) capability tuned for hit-rate and accuracy, and integrations with third-party data and workflow partners including RentRange (rental data), LoanSphere/Black Knight, Equator, FNC, Real Info, and AppraiserDash. AssetVal holds SOC 2 Type II certification, evidenced by a Drata-tracked audit badge.
AssetVal's revenue model is primarily transaction-based, charging per-order fees for BPOs, appraisals, AVMs, and related products, supplemented by managed/customized valuation services (modified forms, dedicated Realtor assignment lists, and bespoke products). Go-to-market is concentrated in direct enterprise sales to large loan servicers and investment banks, while supply is sourced through a nationwide panel of Real Estate Professional Partners (REPPs) — licensed real estate brokers and realtors recruited, vetted, and trained via online registration portals that require license verification and E&O insurance. The company maintains memberships in industry associations (MBA, RESNET, REVAA, NAOBPOP, AMDC) for GTM and community presence.
AssetVal firmographics
Firmographics- Name
- AssetVal
- Legal name
- AssetVal, Inc.
- Website
- https://assetval.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AssetVal, founded in 1995, is a US-based private valuation services company serving loan servicers and investment banks with appraisals, BPOs, inspections, data reports, and AVMs via a proprietary web platform and a nationwide panel of licensed real estate professionals.
- Ownership category
- akta.pro rank
AssetVal industry classification
Industry- Product category
- Real Estate Valuation Services
- NAICS
- Offices of Real Estate Appraisers (53132), Offices of Real Estate Appraisers (531320)
- akta.pro primary industry
- Real Estate Valuation & Appraisal (BPAHANAC)
- akta.pro secondary industries
- Commercial Property Appraisal (BPAJAKAB), Residential Property Appraisal (BPAJAKAA), Real Estate Valuation & Appraisal (commercial/residential) (FSAEAHAJ)
Keywords
Where AssetVal is headquartered
LocationHeadquarters
- HQ city
- Grand Junction
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
AssetVal business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Valuation Services (BPO/Appraisal Orders): AssetVal provides valuation services (appraisals, BPOs, inspections, data reports) to loan servicers and investment banks on a per-order basis. Revenue is generated through transaction fees for each valuation order completed through their vendor panel.
- Customized Valuation Solutions: Customizable products and services including modified forms for regulatory requirements, assignment to preferred Realtor lists, and creation of new products to fit client collateral valuation and budget needs.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
AssetVal product offering
Product offeringCore offering
AssetVal provides residential and commercial property valuation services, including appraisals, broker price opinions (BPOs) and broker opinions of value (BOVs), automated valuation models (AVMs), reconciliations, property inspections, and condition and data reports. Orders are accepted from enterprise clients such as loan servicers and investment banks and fulfilled via a nationwide screened vendor panel of real estate professional partners, ordered and tracked through AssetVal's proprietary web-based valuation application.
Product overview
AssetVal is a valuation company offering a comprehensive suite of property valuation products organized around a proprietary web-based valuation platform. The core product portfolio includes appraisals, residential and commercial broker price opinions (BPO/BOV), inspections, and data reports. Supporting offerings include Automated Valuation Models (AVM) as a cascading platform product, Desktop Solutions positioned between BPO and full appraisals, Reconciliations, and Rent-Range Rental Data Reports. The proprietary platform enables high-volume order processing for servicers and investment banks, with customization options for forms, assignments, and entirely new products.
Differentiator
Problem solved
Functional benefit
Products and services
- Appraisals Full property appraisal services for residential and commercial properties, delivered through AssetVal's nationwide screened vendor panel of real estate professional partners to enterprise clients such as loan servicers and investment banks.
- Residential Broker Price Opinion (BPO) Broker price opinion services for residential properties, positioned as a streamlined alternative to full appraisals; available with both interior and exterior inspection options and orderable through AssetVal's proprietary web-based application for loan servicing and default/REO clients.
- Commercial Broker Opinion of Value (BOV) Commercial property broker opinion of value services, including income-approach valuation when appropriate, delivered through the REPP vendor panel for commercial loan servicing and asset management clients.
- Desktop Solutions Desktop valuation products positioned between a BPO and a full Appraisal for front-end origination or back-end servicing needs, ordered through AssetVal's proprietary application.
- Reconciliations Reconciliation of value services comparing third-party or internal valuations to produce a reconciled value conclusion for clients requiring a single defensible figure from multiple sources.
- Automated Valuation Models (AVM) Automated valuation model reports produced via AssetVal's cascading AVM platform, providing fast, model-driven property value estimates for client portfolios.
- Rent-Range Rental Data Reports Rental market data reports integrated from the Rent-Range dataset, orderable independently or in conjunction with other AssetVal valuation products.
- Residential Property Detail and Condition Report Residential property condition assessment reports providing detail and condition findings on a property, supplied alongside or apart from valuation orders.
- Property Inspections Property inspection services performed by AssetVal's panel of real estate professional partners to support valuation, REO, and asset management engagements.
- Data Reports Analytical data reports providing property and market data to support client valuation, portfolio monitoring, and asset management decisions.
Quantifiable outcome
- Exceeding timeline requirements for valuation orders
- +1 more outcomes
Companies that use AssetVal
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles1 record
AssetVal technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
AssetVal partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Equatorcore
- FNCcore
- Mortgage Bankers Association (MBA)minor
- RESNETminor
- LoanSphere (Black Knight)core
- NWBOCminor
- REVAAminor
- NAOBPOPminor
- Women in DSminor
- Association of Mortgage Diversity Council (AMDC)minor
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
AssetVal competitors and assessment
Company assessmentEmerging players
- Collateral Analytics: Collateral Analytics specializes in automated valuation models (AVMs) and property valuation analytics for the mortgage industry. It overlaps with AssetVal's AVM product line and represents a technology-driven alternative to traditional BPOs.
Direct peers
- Property Sciences: Property Sciences delivers BPOs, property inspections, and valuation analytics to the default servicing industry. Its product mix and customer base (loan servicers) closely mirror AssetVal's core business.
- SingleSource Property Solutions: SingleSource is a BPO and appraisal management provider serving mortgage servicers, lenders, and investors with residential and commercial valuation products. It directly overlaps with AssetVal's BPO, appraisal, and inspection offerings.
- Clear Capital: Clear Capital provides residential and commercial valuation products, including BPOs, appraisals, and AVMs, to the mortgage servicing and lending industries. It is one of AssetVal's closest direct competitors in the servicer-facing valuation market.
- Nations Valuation Services: Nations Valuation provides residential and commercial appraisals, BPOs, and review products to mortgage lenders and servicers. It competes directly with AssetVal for high-volume valuation orders from enterprise financial institutions.
- Validity Appraisal Services: Validity (formerly known for BPO and appraisal services) provides residential and commercial valuations to servicers and investors. It directly competes with AssetVal in the BPO and appraisal services market.
Others
- a la mode (TOTAL Appraisal Solutions): a la mode provides appraisal forms software (TOTAL) and related tools used widely by residential appraisers. It is adjacent to AssetVal's business as a technology/forms vendor that supports appraisers in the same vendor panel ecosystem.
Broad incumbents
- StreetLinks (a Black Knight company): StreetLinks is an appraisal management company (AMC) offering appraisal ordering, review, and valuation management for lenders and servicers. As part of Black Knight, it competes with AssetVal at the platform/AMC layer of the valuation stack.
- ServiceLink (Black Knight/LenderLive): ServiceLink provides default and real estate services including valuations, BPOs, property inspections, and asset management for servicers. As part of Fidelity National Financial, it is a large incumbent competitor to AssetVal across the servicer valuation workflow.
- Mortgage Connect (Xome Field Services): Mortgage Connect offers default and field services including BPOs, property inspections, and REO asset management. Its field services division competes with AssetVal for default-servicing valuation orders from large servicers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
AssetVal social profiles
Digital presenceAssetVal compliance and trust
Trust signalCompliance1 record
AssetVal financial estimates
Financial estimateRevenue estimate
Valuation estimate
AssetVal leadership team
Management profileNumber of profiles
AssetVal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AssetVal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AssetVal
What does AssetVal do?
AssetVal provides residential and commercial property valuation services, including appraisals, broker price opinions (BPOs) and broker opinions of value (BOVs), automated valuation models (AVMs), reconciliations, property inspections, and condition and data reports. Orders are accepted from enterprise clients such as loan servicers and investment banks and fulfilled via a nationwide screened vendor panel of real estate professional partners, ordered and tracked through AssetVal's proprietary web-based valuation application.
Is AssetVal a public or private company?
AssetVal is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AssetVal founded?
AssetVal was founded in 1995. It employs 11 to 50 people.
Where is AssetVal based?
AssetVal is headquartered in Grand Junction, United States, in the North America region.
How does AssetVal make money?
Two revenue lines are on record. Valuation Services (BPO/Appraisal Orders) is the primary driver. The others are customized Valuation Solutions.
Who are AssetVal's main competitors?
Collateral Analytics is listed as an emerging player. Direct peers are Property Sciences, SingleSource Property Solutions, Clear Capital, Nations Valuation Services and Validity Appraisal Services. a la mode (TOTAL Appraisal Solutions) is listed as an others. Broad incumbents are StreetLinks (a Black Knight company), ServiceLink (Black Knight/LenderLive) and Mortgage Connect (Xome Field Services).
Does AssetVal have an API?
No public API is recorded for AssetVal.
What industry is AssetVal in?
AssetVal's product category is Real Estate Valuation Services. Its primary akta.pro industry code is BPAHANAC, Real Estate Valuation & Appraisal, with a secondary code of BPAJAKAB, Commercial Property Appraisal. Its NAICS code is 53132.