What Dechoker does

Dechoker International is a medical device company that manufactures and distributes an FDA-registered mechanical suction device designed to clear airway obstructions during choking emergencies. The device operates on a manual plunger-based suction principle with a face mask interface, and is offered in three SKU configurations — the Single device at €39.95, the 2-in-1 at €49.95, and the 3-in-1 kit at €59.95 — covering toddlers, children, and adults respectively. The corporate entity is registered in Hoofddorp, Netherlands, while the founder and CEO Alan Carver is based in Wheat Ridge, Colorado, and the company was founded in 2011.

The company operates a direct-to-consumer e-commerce model through a Shopify storefront, with no subscription component or disclosed B2B sales force. Payment options include Klarna, Bancontact, and MobilePay, indicating localization for German, Dutch, and Nordic markets. Target end-user segments are families for home use, healthcare facilities, schools, and hospitality venues such as restaurants. The company maintains a Medical Advisory Team of four physicians but has not disclosed institutional customers, contract volumes, or any external funding rounds.

Dechoker self-reports 50,000+ cumulative units sold and 500+ lives saved, alongside a stated 99% success rate, though these figures are company-disclosed and unaudited. The product is registered with the FDA and is sold across European markets including Germany, the UK, and the Netherlands, with implied global shipping. Headcount is reported at 11–50 employees, consistent with a small bootstrapped operation.

Name

Dechoker

Legal name

Dechoker International

Website

https://dechoker.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Dechoker International manufactures and sells an FDA-registered mechanical suction device for clearing airway obstructions in choking emergencies. The company sells directly to consumers globally via Shopify e-commerce, serving families, healthcare facilities, schools, and hospitality venues.

Ownership category

akta.pro rank

Product category

Emergency Medical Devices

NAICS

Surgical Appliance and Supplies Manufacturing (339113)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Airway Management Devices (ET Tubes, LMAs, Tracheostomy, Suction) (HLAHAGAF)

akta.pro secondary industry

Noninvasive Ventilation Interfaces & Consumables (Masks, Tubing, Humidifiers, Filters) (HLAHAGAG)

Keywords

• Airway clearance devices
• Anti-choking devices
• Emergency medical equipment
• First aid devices
• Suction airway devices

Headquarters

HQ city

Wheat Ridge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Device Sales: One-time hardware sales of Dechoker airway clearing devices. Customers purchase physical units directly through the e-commerce storefront with no recurring subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Dechoker International designs, manufactures, and sells FDA-registered airway clearing devices that use a controlled mechanical suction mechanism to remove choking obstructions when standard first-aid techniques (back blows, abdominal thrusts) fail. The product line is sold in age-specific kits (toddler, child, adult) direct-to-consumer through a Shopify storefront, with a free training course included with every device purchase.

Product overview

Dechoker International offers a portfolio of FDA-registered medical devices for choking emergencies. The product line consists of three distinct kit configurations: the DECHOKER® Family Rescue Kit 3-in-1 (covering toddler, child, and adult age groups at €59.95), the DECHOKER® Child Rescue Kit 2-in-1 for toddler and child ages (at €49.95), and the Original Choking Rescue Device (at €39.95), plus a Single Dechoker® Device for ages 12 and above. All devices are clinically supported airway clearing mechanisms using suction-based technology to dislodge obstructions when standard first-aid methods fail. The company also provides a free training course with purchase of any device.

Differentiator

Problem solved

Functional benefit

Products and services

• DECHOKER® Family Rescue Kit, 3-in-1 Complete family airway clearing kit for choking emergencies, covering toddler (1–3 years), child (3–12 years), and adult (12+) age groups in one bundle. Uses a controlled mechanical suction mechanism to dislodge airway obstructions when standard first-aid steps (back blows, abdominal thrusts) have failed, intended for households, caregivers, and families seeking protection across all age groups.
• DECHOKER® The Original Choking Rescue Device Single-size airway clearing device for teenagers and adults aged 12 and above, positioned as the company's original anti-choking product. Designed for families with young children and for use after standard first-aid techniques have failed to clear an airway obstruction.
• DECHOKER® Child Rescue Kit 2-in-1 Two-device kit providing airway clearing protection for toddlers and children (ages 3–12). Aimed at families that need to cover both toddler and child age groups with a single purchase, using the same controlled-suction clearing mechanism as the other Dechoker devices.
• Single Dechoker® Device (Ages 12 & Above) Standalone Dechoker device sized for teenagers and adults aged 12 and above, providing a single-unit airway clearing tool for choking emergencies when standard first-aid methods fail. Marketed as dependable protection "always within arm's reach."

Quantifiable outcome

• 500+ lives saved
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Ambu: Manufacturer of single-use airway management, anesthesia, and emergency care devices with strong EMS/hospital presence. Comparable as an established airway-device incumbent with relevant R&D and distribution to compete in the anti-choking suction space.
• Teleflex: Established airway management manufacturer (LMA, endotracheal, supraglottic devices) with clinical-trial-supported products and global hospital sales channels. Comparable as an established airway-device player with the resources to enter the anti-choking suction segment.
• Medtronic: Global medical device incumbent with a broad airway management portfolio (endotracheal tubes, LMAs, suction catheters) and deep hospital GPO relationships. Comparable as a potential institutional entrant into the anti-choking suction category, though not specialized in consumer anti-choking.
• ICU Medical (Smiths Medical): Holds the legacy Smiths Medical airway management portfolio (endotracheal tubes, suction catheters, airway adjuncts). Comparable as a broad-incumbent airway device manufacturer that could pursue the consumer anti-choking suction category.
• Laerdal Medical: Global leader in resuscitation and emergency care training (including choking/foreign-body airway obstruction curricula and manikins). Comparable as a dominant emergency-care training and equipment brand with established first-responder distribution.
• Becton Dickinson (BD): Diversified medical technology company with a meaningful respiratory and airway clearance portfolio (suction catheters, ENT devices). Comparable as a broad-incumbent medtech player with the scale and clinical evidence infrastructure to enter anti-choking.
• Intersurgical: European-based manufacturer of airway management devices, breathing systems, and anesthesia products. Comparable as an airway-focused incumbent with direct relevance to the airway-clearance category Dechoker operates in.

Direct peers

• LifeVac: LifeVac is the most direct peer: a suction-based anti-choking airway clearing device for consumer and institutional use, marketed as an alternative when standard first-aid fails. Competes head-to-head with Dechoker in the same niche category and channel mix.

Emerging players

• Mercury Medical: Specialty manufacturer of airway management and respiratory care products targeting hospital and EMS channels. Comparable as a focused airway-device player with sales infrastructure that could be redirected to anti-choking suction devices.
• VBM Medizintechnik: Specialized manufacturer of airway management devices including emergency and difficult-airway products with strong European clinical adoption. Comparable as a niche-focused airway player that could credibly extend into the anti-choking suction segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/dechokerllc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dechoker