What Nivii does

Nivii is a privately held digital marketing agency headquartered in Laval, Quebec, founded in October 2006 by Yves Michel Deschênes and Me Daniel Dupuis. Operating with 1-10 employees, the firm delivers a full-service marketing stack for small and medium businesses across Quebec, spanning SEO (natural referencing for Google, Bing, Yahoo), paid search (certified Google Partner managing keyword, display, and shopping campaigns), social media advertising (Facebook, Instagram, LinkedIn, TikTok), email marketing, e-commerce site builds on WordPress/WooCommerce, and custom website design. The technical foundation is built primarily on WordPress with the Divi page builder and WooCommerce for commerce, layered with a proprietary Local SEO Platform that automates NAP-aligned registrations across 33+ Canadian directories and provides multi-location analytics. In 2024 the agency added a GEO (Generative Engine Optimization) service line targeting AI engines such as ChatGPT, Gemini, and Perplexity.

The business operates on a professional services revenue model combining project-based fees, monthly retainers, and multi-year contracts, with the Local SEO Platform offering a structured recurring component at $300 registration plus $50 per address per month. Customer mix is hybrid: a Quebec SMB long-tail for bundled offerings (logo, branding, website, business cards, email, social, Google Ads, monthly reports) layered with episodic, higher-value real estate developer engagements spanning both condo rentals and for-sale projects across Montreal, Laval, Quebec City, and surrounding regions. Named enterprise logos include Hilton Garden Inn, Lou-Tec, Home Hardware, Hairfax International, Benny&Co., and the Quebec Ministry of Labour, Employment and Social Solidarity, evidencing reach into mid-market accounts alongside a Quebec-wide SMB base of 500+ clients served since founding.

Distribution is direct and domestically focused: in-person consultations at the Laval office (Centre d'affaires de l'Avenir), phone inquiries, and website contact forms. The agency has no disclosed external funding, parent company, subsidiaries, or M&A activity; ownership and revenue figures are not publicly disclosed in available sources.

Name

Nivii

Legal name

Nivii

Website

https://nivii.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Nivii is a Quebec-based digital marketing agency founded in 2006, providing SEO, Google Ads, social media, website design, GEO/AI optimization, and specialized real estate marketing services to small and medium businesses and condo developers throughout the province.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

akta.pro primary industry

AI Search & Generative Engine Optimization (GEO) Services (BPAFAJAO)

Keywords

• Search engine optimization
• Web marketing services
• Google Ads management
• Real estate marketing
• Local SEO services

Headquarters

HQ city

Laval

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Web Marketing Services: Full-service digital marketing agency providing SEO, SEM, Google Ads, social media marketing, website design, and real estate marketing services. Revenue is generated through project-based fees, monthly retainers, and service contracts tailored to client needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Nivii is a Quebec-based web marketing agency that delivers SEO, GEO (Generative Engine Optimization), Google Ads, Google Display, email marketing, social media advertising, and custom website and e-commerce design for business clients across Quebec. It also operates a proprietary Local SEO Platform that registers businesses on 33+ Canadian directories, and a dedicated 360-degree real estate marketing vertical serving developers and builders of for-sale and rental condo projects across Montreal, Laval, and Quebec City.

Product overview

Nivii is a web marketing agency (agence de marketing web) based in Laval, Quebec, founded in October 2006, offering a comprehensive suite of digital marketing services organized around two main pillars: core marketing services and specialized real estate marketing. The core portfolio includes SEO (Natural SEO Optimization), Google Ads/SEM, Google Display campaigns, Email Marketing/Infolettre, E-commerce/Boutique en ligne built on WordPress and WooCommerce, GEO (Generative Engine Optimization), Social Media Advertising (Facebook, Instagram, LinkedIn, TikTok), and Website Creation/Conception de site Web. Nivii also operates a Local SEO Platform (Plateforme de SEO Local) as a structured add-on module offering registration across 33+ Canadian directories, NAP alignment, and review management for $300 registration + $50/month. A dedicated Real Estate Marketing vertical covers Marketing Immobilier 360 for both for-sale projects and rental properties, including strategic planning, websites with interactive floor plan modules, call center services, and sales office outfitting. A Small Business Advertising package targets freelancers and startups with a bundled offering of logo/branding, website, business cards, email marketing, social media, Google Ads, and monthly reporting. Nivii has served over 500 companies since its founding.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO / Référencement Naturel Natural search engine optimization services for Google, Bing, and Yahoo including keyword strategy, web structure optimization, content creation, and performance reporting, aimed at Quebec businesses seeking improved organic rankings and qualified traffic.
• Google Ads / SEM Pay-per-click keyword advertising campaigns on Google Ads including campaign setup, remarketing, conversion tracking, and continuous optimization, delivered as a Certified Google Partner agency for businesses targeting immediate visibility on commercial-intent searches.
• Google Display Campaigns Banner advertising campaigns across the Google Display Network reaching millions of partner websites and apps, used for brand awareness, targeted placements, and remarketing for Quebec-based businesses.
• Email Marketing and Newsletter (Infolettre) Turnkey email marketing and newsletter service including custom template creation, copywriting, sending, subscriber list management, auto-responses, performance measurement, and anti-spam compliance, intended for businesses seeking direct subscriber engagement.
• E-commerce Website and Online Store Development Custom online store design and development built on WordPress and WooCommerce, including setup, Google Ads Shopping campaigns, inventory management, remarketing, and conversion tracking, with training for store operators, aimed at Quebec SMEs selling products or services online.
• GEO Marketing (Generative Engine Optimization) Optimization for AI engines including ChatGPT, Gemini, and Perplexity through structured content, LLMs.txt files, FAQ schemas, and AI-friendly content strategies, intended for businesses wanting to appear in AI-generated recommendations and answers.
• Social Media Advertising (Facebook, Instagram, LinkedIn, TikTok) Social media advertising and management across Facebook, Instagram, LinkedIn, and TikTok including campaign creation, audience targeting, content calendars, sponsored posts, and community management, for Quebec businesses building brand presence on social platforms.
• Website Design and Development (Conception de site Web) Custom website design and development covering architecture, visual design, content creation, SEO optimization, programming of forms, galleries, newsletters, portfolios, price lists, plan modules, hosting, emails, and training, delivered to hundreds of SMEs and enterprises in Quebec.
• Local SEO Platform Proprietary Local SEO Platform registering businesses on 33+ Canadian directories with NAP alignment standardization, review management, Facebook and Google My Business posting, multi-location management, and a local analytics dashboard. Offered at a $300 one-time registration fee per address and $50 per month per address thereafter, sold as a distinct add-on module to Nivii's core services.
• Real Estate Marketing 360 (Marketing Immobilier) 360-degree real estate marketing service for developers and builders of both for-sale and rental condo, townhome, and housing projects across Montreal and Quebec, integrating strategic planning, website design, SEO, digital advertising, lead generation, call center services, social media management, event organization, and sales office outfitting.
• Real Estate Marketing for For-Sale Projects Turnkey marketing service for real estate projects with units for sale (condos, townhomes, houses) including strategic plans, high-performing websites with interactive floor plan modules, newsletters, social media campaigns, inbound call center, SEO, advertising, event solutions, and personalized consulting.
• Rental Property Marketing (Immeuble Locatif) Marketing service for rental condo projects including strategic planning, high-performing rental websites with interactive floor plan modules, targeted newsletters, social media campaigns, advertising, call center service, SEO and Google Ads optimization, event organization, and personalized support to maximize occupancy.
• Small Business Advertising Package (Publicité pour petites entreprises et startups) Affordable monthly marketing package for freelancers, micro-businesses, and startups covering logo and branding, high-performance responsive website, business cards, email marketing, social media business pages, Google Ads campaign setup, Google My Business optimization, project management, and monthly performance reports.

Quantifiable outcome

• 500+ companies served since foundation
• +2 more outcomes

Named customers30 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sid Lee: Montreal-based multidisciplinary creative and digital agency with national and international reach. Competes with Nivii for marquee Quebec brands and large enterprise briefs, especially in real estate, retail, and hospitality.
• Cossette: Quebec-founded, pan-Canadian advertising and communications network offering creative, media, digital, and technology services. Competes with Nivii for Quebec enterprise and real estate accounts but operates at a significantly larger scale across the full marketing stack.
• Lg2: Montreal-headquartered independent creative agency with growing digital, brand, and commerce capabilities. Overlaps with Nivii on Quebec enterprise clients and real-estate developer briefs, but competes as a much larger brand and creative incumbent.
• Publicis Canada: Canadian arm of global advertising holding company Publicis, with significant Quebec presence and digital, media, and data offerings. Competes for the same enterprise and real-estate-developer accounts as Nivii, with substantially greater resources.
• Jellyfish: Global digital marketing agency within Brandtech Group offering media, SEO, paid search, and analytics across multiple markets. Competes for enterprise marketing budgets that Nivii targets, but at much larger scale and geographic breadth.

Direct peers

• WebFX: US-based full-service digital marketing agency with proprietary marketing technology (MarketingCloudFX) and a strong local SEO offering for multi-location businesses. Comparable to Nivii as a full-service agency with proprietary tech and SMB/mid-market go-to-market.
• Higher Visibility: US-based SEO-led digital marketing agency with a strong local SEO practice and Google Partner credentials. Comparable to Nivii in service mix (SEO, Google Ads, web design) and SMB customer orientation, though operating in the US market.
• Adviso: Montreal-based digital marketing and SEO agency serving Quebec and Canadian brands with performance, SEO, and analytics services. Directly comparable to Nivii as a Quebec-rooted full-service digital agency with SEO at its core.
• DAC Group: Toronto-headquartered digital performance marketing agency with deep local-search, SEO, and media capabilities, including multi-location local SEO programs. Highly comparable to Nivii's Local SEO platform and SMB customer focus, with a stronger North American footprint.

Emerging players

• BrightLocal: UK-based SaaS platform purpose-built for local SEO, citation management, and reputation monitoring. Direct competitor to Nivii's proprietary Local SEO platform for multi-location brands and agencies, and a potential technology partner or threat.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/agencenivii
• LinkedInlinkedin.com/company/nivii
• Instagraminstagram.com/nivii.agence

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nivii