REV Entertainment
REV Entertainment is the Texas Rangers' official sports and entertainment company, operating five professional sports franchises across MLB Partner Leagues and ECHL, managing venues including Globe Life Field and Choctaw Stadium, and producing owned event IP such as the College Baseball Series and the IndyCar Grand Prix of Arlington.
- Company typePrivate
- Founded2021
- HeadquartersArlington, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What REV Entertainment does
REV Entertainment is the official sports and entertainment company of the Texas Rangers, organized as a Texas LLC under parent Rangers Baseball LLC and headquartered at 734 Stadium Drive in Arlington, Texas. Founded in 2021 and led by President Sean Decker, the company has grown from a three-person team to more than 200 employees across four operating divisions: Events, Sports Management, Sports Marketing, and Development (RVX Ventures). Its core business is operating, programming, and commercializing a portfolio of professional sports franchises, managed venues, and owned event IP, with revenue generated through ticket sales, sponsorship and naming-rights deals, venue management fees, concession operations, and franchise-level economics.
The company owns and operates five professional sports franchises — the Cleburne Railroaders and Kane County Cougars (American Association), Long Island Ducks (Atlantic League), Schaumburg Boomers (Frontier League), and New Mexico Goatheads (ECHL hockey, affiliated with the Colorado Avalanche) — spanning three MLB Partner Leagues and a fourth professional league. It manages major venues including Globe Life Field and Choctaw Stadium in Arlington, Texas Health Mansfield Stadium (a FIFA 2026 training site and future home of MLS NEXT Pro's North Texas SC), and the $36.5M Arena at Innovation Mile in Noblesville, Indiana (home of the NBA G League's Noblesville Boom). Owned event IP centers on the College Baseball Series (140+ games and nearly 500,000 cumulative fans since 2021, expanding to five host markets by 2027) and co-produced properties such as the Java House Grand Prix of Arlington IndyCar street race (80,000 attendees, 1.336 million Fox viewers in 2026).
REV's go-to-market is primarily B2B enterprise sales targeting sports organizations, municipalities, sponsors, and content partners, layered with direct-to-consumer ticketing across its franchise and event portfolio. Commercial activity is anchored by long-dated sponsorships with Texas Health Resources, Amegy Bank, and Riverview Health, exclusive media distribution through FloSports/FloCollege, and five-year championship hosting agreements (Horizon League 2027-2031). In April 2026 the company formed RVX Ventures with VELA Development Partners — joined by Arctos Sports (a KKR-affiliate investing business) and Magellan — to build a national sports-anchored mixed-use real estate development platform, signaling an expansion from operations into long-duration real estate cash flows.
REV Entertainment firmographics
Firmographics- Name
- REV Entertainment
- Legal name
- REV Entertainment LLC
- Website
- https://reventertainment.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- REV Entertainment is the Texas Rangers' official sports and entertainment company, operating five professional sports franchises across MLB Partner Leagues and ECHL, managing venues including Globe Life Field and Choctaw Stadium, and producing owned event IP such as the College Baseball Series and the IndyCar Grand Prix of Arlington.
- Ownership category
- akta.pro rank
REV Entertainment industry classification
Industry- Product category
- Sports and Entertainment Venue Management
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711), Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Touring & Production Services (Staging, Lighting, Sound, Video) (MPAIAFAF)
- akta.pro secondary industries
- Corporate Venues & Location Rentals (Hotels, Ballrooms, Unique Venues) (MPAGAHAO), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG)
Keywords
Where REV Entertainment is headquartered
LocationHeadquarters
- HQ city
- Arlington
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
REV Entertainment business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Events Division Revenue: Produces concerts, sporting events, and private events delivering year-round entertainment at Globe Life Field, Choctaw Stadium, and other REV-managed venues nationwide
- Sports Management / Franchise Ownership: Oversees team operations for owned professional sports franchises including minor league baseball teams (American Association, Atlantic League, Frontier League) and ECHL hockey team
- Venue Management: Manages venues including Globe Life Field, Choctaw Stadium, Texas Health Mansfield Stadium, The Arena at Innovation Mile, and La Moderna Field
- Sports Marketing / Sponsorship: Partnership, sponsorship sales, and brand consulting arm. Established partnerships with Texas Health, Amegy Bank, Bailey & Galyen, Electrolit, and others
- Development (RVX Ventures): Sports-anchored development company (formed with VELA Development Partners) focused on investing in, developing, and operating mixed-use entertainment districts
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Spartanburg College Baseball Series Home Plate Reserved |
| Unit Pricing | One time/ perpetual license | Nashville College Baseball Series Home Plate Reserved |
| Unit Pricing | One time/ perpetual license | Globe Life Field College Baseball Tournament Passes |
| Unit Pricing | One time/ perpetual license | Cleburne College Baseball Series Tickets |
| Unit Pricing | One time/ perpetual license | Surprise College Baseball Series Tickets |
| Unit Pricing | One time/ perpetual license | Cleburne Railroaders Single Game Tickets |
Go-to-market motion3 records
Distribution channels8 records
Marketing channels7 records
REV Entertainment product offering
Product offeringCore offering
REV Entertainment is a full-service sports and entertainment company that produces concerts, sporting events, rodeos, and private events at major venues; owns and operates professional sports franchises across MLB Partner Leagues (American Association, Atlantic League, Frontier League) and the ECHL; sells sponsorships and naming rights through its Sports Marketing division; and develops mixed-use entertainment districts through RVX Ventures. It serves as the official sports and entertainment company of the Texas Rangers, managing marquee venues including Globe Life Field, Choctaw Stadium, Texas Health Mansfield Stadium, and The Arena at Innovation Mile.
Product overview
REV Entertainment is a full-service sports and entertainment company and the official sports and entertainment company of the Texas Rangers. The company operates through four core divisions: Events (producing concerts, sporting events, rodeos, and private events at venues like Globe Life Field and Choctaw Stadium), Sports Management (overseeing professional franchises across MLB Partner Leagues including the Cleburne Railroaders, Kane County Cougars, Long Island Ducks, Schaumburg Boomers, and New Mexico Goatheads), Sports Marketing (partnership and sponsorship sales), and Development (via RVX Ventures for mixed-use entertainment districts). Key products and events include the College Baseball Series (featuring tournaments at Globe Life Field, Surprise Stadium, La Moderna Field, and expanding to Nashville and Spartanburg in 2027), the Java House Grand Prix of Arlington IndyCar street race, The American Rodeo Championship Weekend, and various concert events featuring major artists. The company also operates venue management for Texas Health Mansfield Stadium and The Arena at Innovation Mile, and provides food service operations at partner venues.
Differentiator
Problem solved
Functional benefit
Brands
- REV Events: Events division producing concerts, sporting events, and private events at Globe Life Field, Choctaw Stadium, and other REV-managed venues
- REV Sports Management
- REV Sports Marketing
- RVX Ventures
- College Baseball Series
Products and services
- REV Events Division Produces and manages a diverse portfolio of concerts, sporting events, rodeos, and private events year-round at Globe Life Field, Choctaw Stadium, and other REV-managed venues nationwide; event categories include baseball, concerts, football, graduations, rodeo, wrestling, and private/corporate events.
- REV Sports Management Division Oversees team operations for a portfolio of professional sports franchises including the Cleburne Railroaders (American Association), Kane County Cougars (American Association), Long Island Ducks (Atlantic League), Schaumburg Boomers (Frontier League), and New Mexico Goatheads (ECHL).
- REV Sports Marketing Division Partnership, sponsorship sales, and brand consulting arm that sells sponsorship assets and naming rights for REV owned and operated properties and events to enterprise brands including Texas Health, Amegy Bank, Bailey & Galyen, and Electrolit.
- RVX Ventures (Sports-Anchored Development) Sports-anchored development company focused on investing in, developing, and operating best-in-class mixed-use entertainment districts across the United States.
- College Baseball Series Premier collection of early-season Division I college baseball tournaments hosted at major league and affiliated venues, distributed exclusively via FloSports/FloCollege; since 2021 the series has hosted over 140 games and attracted nearly 500,000 fans.
- Java House Grand Prix of Arlington Annual IndyCar street race event at AT&T Stadium in Arlington's Entertainment District, positioned as a permanent fixture on the IndyCar calendar.
- The American Rodeo Championship Weekend Annual Western sports event at Globe Life Field showcasing reigning champions and underdog qualifiers competing for life-changing payouts across traditional rodeo disciplines.
- Venue Management (Globe Life Field, Choctaw Stadium, Texas Health Mansfield Stadium, The Arena at Innovation Mile, La Moderna Field) Operates and manages a portfolio of major sports and entertainment venues including Globe Life Field and Choctaw Stadium (Arlington, Texas), Texas Health Mansfield Stadium (Mansfield, Texas), The Arena at Innovation Mile (Noblesville, Indiana), and La Moderna Field (Cleburne, Texas); provides year-round event programming, facility operations, and booking services.
- REV Food Service Operates concession and hospitality food service at select partner venues for events ranging in size from 15 to 4,500 guests, including food service for La Moderna Field home of the Cleburne Railroaders.
Quantifiable outcome
- College Baseball Series has hosted over 140 games and attracted nearly 500,000 fans since 2021
- +2 more outcomes
Companies that use REV Entertainment
Customer profileNamed customers20 records
Segments6 records
Ideal customer profiles4 records
REV Entertainment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
REV Entertainment partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, flagship and minor.
- Hub City SpartanburgerscorePartnership to host the inaugural Spartanburg College Baseball Series at Fifth Third Park in 2027. The four-team tournament will feature Austin Peay, Indiana, UNCW and Wofford at the home of the High-A affiliate of the Texas Rangers.
- Nashville SoundscorePartnership with Nashville Sounds to host the inaugural College Baseball Series tournament at First Horizon Park in 2027, featuring Cincinnati, Ohio State, Vanderbilt and Virginia Tech.
- VELA Development PartnersflagshipFormed RVX Ventures, a sports-anchored development company focused on investing in, developing, and operating best-in-class mixed-use entertainment districts across the United States.
- Riverview HealthcoreRiverview Health announced as naming sponsor of The Arena at Innovation Mile (now Riverview Health Arena) in partnership with City of Noblesville and Parkview Health.
- Penske Entertainment (IndyCar)flagshipREV Entertainment partnered with Penske Entertainment and the Dallas Cowboys to deliver the Java House Grand Prix of Arlington, an IndyCar street race at AT&T Stadium. The event was considered a major success with over 80,000 attendees and 1.336 million TV viewers, positioned as a permanent fixture on the IndyCar calendar.
- Horizon LeaguecoreFive-year partnership (2027-2031) with Horizon League to host men's and women's basketball championships at The Arena at Innovation Mile in Noblesville, Indiana.
- City of NoblesvillecorePartnership with City of Noblesville and Hamilton County Sports Authority for hosting Horizon League basketball championships at Arena at Innovation Mile.
- Hamilton County Sports AuthoritycorePartnership with City of Noblesville and Hamilton County Sports Authority for hosting Horizon League basketball championships at Arena at Innovation Mile.
- Dallas CowboysflagshipPartnership with the Dallas Cowboys to deliver the inaugural Java House Grand Prix of Arlington IndyCar street race at AT&T Stadium in Arlington's Entertainment District. Jerry Jones helped develop the concept and the event attracted approximately 80,000 attendees over three days.
- Colorado AvalanchecoreMulti-year NHL affiliation agreement with Colorado Avalanche as the Goatheads prepare for inaugural ECHL season in 2026-27.
- City of SchaumburgminorPartnership with City of Schaumburg and local community for Schaumburg Boomers franchise operations.
- LMJ's Lost Souls Alzheimer's FundminorREV Entertainment made a surprise $10,000 donation to LMJ's Lost Souls Alzheimer's Fund during the announcement of its ownership of the Schaumburg Boomers.
- Texas Health ResourcesflagshipTexas Health Resources secured long-term naming rights sponsorship for Texas Health Mansfield Stadium, expanding their commitment to community wellness.
- FloSportscoreExtended media partnership to exclusively distribute the College Baseball Series on FloCollege platform, covering Shriners Children's College Showdown and Amegy Bank College Baseball Series at Globe Life Field. The 2026 schedule features 15 teams that participated in the 2025 NCAA Tournament.
- Amegy BankcoreAmegy Bank serves as title sponsor of College Baseball Series at Globe Life Field, with portion of tickets benefiting Shriners Children's.
- Shriners Children'sminorShriners Children's College Showdown benefits from portion of every ticket sold across all tournament weekends at Globe Life Field.
Scale indicators15 records
Recent moves7 records
Expansion highlights6 records
REV Entertainment competitors and assessment
Company assessmentDirect peers
- ASM Global: ASM Global is the world's largest venue management and event services company, operating stadiums, arenas, convention centers, and theaters globally. It is a direct peer to REV Entertainment's venue management and event production division (Globe Life Field, Choctaw Stadium, Arena at Innovation Mile, Mansfield Stadium).
- Oak View Group: Oak View Group (OVG) is a venue development, advisory, and hospitality platform with deep sports and entertainment expertise (e.g., Climate Pledge Arena, UBS Arena). Comparable to REV's integrated Events + Venue Management + Development (RVX Ventures) offering for sports-anchored venues.
- Legends Hospitality: Legends provides hospitality, merchandise, venue services, sponsorship sales, and premium experience management for sports and entertainment properties. Closely comparable to REV's Sports Marketing division (sponsorship/partnership sales) and venue food service operations across REV-managed properties.
Broad incumbents
- Anschutz Entertainment Group (AEG): AEG is a global sports and entertainment conglomerate owning/operating venues (Staples Center/Crypto.com Arena, The O2), sports teams (LA Kings, LA Galaxy), and live event businesses. Comparable at a much larger scale to REV's integrated franchise + venue + events model.
- Endeavor (TKO Group / IMG / WME): Endeavor is a global sports and entertainment company spanning talent representation, events, media rights, and sports properties (UFC, WWE via TKO, PBR, IMG). Comparable as a broad incumbent in sports/entertainment with similar exposure to events, franchise-like sports assets, and sponsorship.
- Live Nation Entertainment: Live Nation is the world's largest live entertainment company (concerts, ticketing via Ticketmaster, artist management). Comparable to REV's events division that books and produces concerts (Bruno Mars, Noah Kahan, Eagles) at Globe Life Field, though REV operates at a regional scale.
- Fenway Sports Group: Fenway Sports Group owns and operates major sports franchises (Boston Red Sox, Liverpool FC, Pittsburgh Penguins) and related commercial businesses. Comparable as a sports franchise ownership and management platform, though at significantly larger scale and with global brand IP.
- MSG Entertainment: MSG Entertainment owns/operates iconic venues (Madison Square Garden, Radio City Music Hall, The Sphere) and produces live entertainment, concerts, and family shows. Comparable as a venue owner/operator and live event producer across concerts and special events.
Emerging players
- Harris Blitzer Sports & Entertainment: HBSE is a sports and entertainment investment platform with stakes in the Philadelphia 76ers, New Jersey Devils, Crystal Palace FC, and Joe Gibbs Racing. Comparable as a strategic sports ownership and investment vehicle, though focused on premium/major league assets rather than MiLB Partner Leagues.
- Topgolf Callaway Brands: Topgolf operates a global sports entertainment venue business (Topgolf venues) alongside Callaway golf equipment. Comparable as an experiential sports entertainment venue operator targeting consumer leisure spend, though in a different sport category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
REV Entertainment social profiles
Digital presenceREV Entertainment financial estimates
Financial estimateRevenue estimate
Valuation estimate
REV Entertainment leadership team
Management profileNumber of profiles
Profiles10 records
REV Entertainment subsidiaries and ownership
Company hierarchySubsidiaries5 records
REV Entertainment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
REV Entertainment M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about REV Entertainment
What does REV Entertainment do?
REV Entertainment is a full-service sports and entertainment company that produces concerts, sporting events, rodeos, and private events at major venues; owns and operates professional sports franchises across MLB Partner Leagues (American Association, Atlantic League, Frontier League) and the ECHL; sells sponsorships and naming rights through its Sports Marketing division; and develops mixed-use entertainment districts through RVX Ventures. It serves as the official sports and entertainment company of the Texas Rangers, managing marquee venues including Globe Life Field, Choctaw Stadium, Texas Health Mansfield Stadium, and The Arena at Innovation Mile.
Is REV Entertainment a public or private company?
REV Entertainment is a private company. It is classified as corporate owned and is currently operating.
When was REV Entertainment founded?
REV Entertainment was founded in 2021. It employs 11 to 50 people.
Where is REV Entertainment based?
REV Entertainment is headquartered in Arlington, United States, in the North America region.
How does REV Entertainment make money?
Five revenue lines are on record. Events Division Revenue is the primary driver. The others are sports Management / Franchise Ownership, venue Management, sports Marketing / Sponsorship and development (RVX Ventures).
Who are REV Entertainment's main competitors?
Direct peers on record are ASM Global, Oak View Group and Legends Hospitality. Broad incumbents are Anschutz Entertainment Group (AEG), Endeavor (TKO Group / IMG / WME), Live Nation Entertainment, Fenway Sports Group and MSG Entertainment. Emerging players are Harris Blitzer Sports & Entertainment and Topgolf Callaway Brands.
Does REV Entertainment have an API?
No public API is recorded for REV Entertainment.
What industry is REV Entertainment in?
REV Entertainment's product category is Sports and Entertainment Venue Management. Its primary akta.pro industry code is MPAIAFAF, Touring & Production Services (Staging, Lighting, Sound, Video), with a secondary code of MPAGAHAO, Corporate Venues & Location Rentals (Hotels, Ballrooms, Unique Venues). Its NAICS code is 71131 and its SIC code is 7900.