Home Club
Home Club is a Madrid-headquartered luxury apartment rental and property management platform operating 1,500+ furnished units across 9+ cities in Spain, Portugal, the USA, the Dominican Republic, and (soon) Mexico, serving digital nomads, corporate clients, and individuals in life transition.
- Company typePrivate
- Founded2002
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Home Club does
Home Club (legally HOME SELECT PROPERTY MANAGEMENT SL, founded 2002, headquartered in Madrid, Spain) is a luxury apartment rental and property management platform operating across 9+ cities in 5 countries: Spain (Madrid, Barcelona, Valencia, Málaga, Ibiza, San Sebastián), Portugal (Lisbon), the United States (Miami), the Dominican Republic (Santo Domingo), and Mexico (Mexico City, forthcoming). The platform lists 1,500+ move-in ready, professionally designed furnished apartments available for rental durations ranging from days to years, split across two product lines: 'Unique Apartments' (professionally designed units in selected residential buildings with hospitality services) and 'Homeclub Livings' (fully managed coliving communities with coworking spaces, gyms, gardens, and event programming). Underlying technology includes a direct booking platform with a 3-step online reservation flow (details, payment, digital contract signing), smart-lock-enabled autonomous check-in, native iOS and Android mobile apps, and social-login integration (Google, Facebook, Apple). Payment processing accepts VISA/MasterCard (0.99% + 21% VAT surcharge), American Express (3.5% surcharge), and bank transfer.
Home Club monetizes through three revenue streams: (1) nightly/monthly/annual apartment rental income across its inventory; (2) booking service fees covering 24/7 support, check-in coordination, incident management, administrative handling, and final cleaning (fixed amount per daily reservation, percentage of monthly rent for extended stays); and (3) full property-management services for third-party owners, including marketing, resident selection, payment collection, and 24/7 support, marketed as a higher-yield alternative to traditional long-term rental. Pricing ranges from premium signature units like Living Rosselló (€4,350-€4,800/month) to mass-market entries across portfolio cities. The go-to-market motion is hybrid: a direct-to-consumer booking website and app serve individual tenants (digital nomads, leisure travelers, individuals in life transition) while a dedicated enterprise sales channel serves corporate clients seeking temporary employee housing. The company operates with a lean headcount (11-50 employees) and has no disclosed institutional funding, suggesting a bootstrapped, operationally efficient scaling model.
Its primary customer segments are digital nomads and remote workers, corporate/enterprise clients (for employee relocations and project-based staffing), individuals in life transitions (relocations, renovations, sabbaticals), leisure travelers, and supply-side property owners. The company also offers concierge add-ons via a partnership with The Sphere (airport transfers, babysitting, restaurant reservations) and medical care access through a partnership with Quirón Salud, bundling hospitality-adjacent services into the rental experience. Properties operate under Spanish RD 1312/2024 non-vacation temporary housing regulations, and the entity maintains GDPR/CCPA-compliant data handling.
Home Club firmographics
Firmographics- Name
- Home Club
- Legal name
- HOME SELECT PROPERTY MANAGEMENT SL
- Website
- https://homeclub.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Home Club is a Madrid-headquartered luxury apartment rental and property management platform operating 1,500+ furnished units across 9+ cities in Spain, Portugal, the USA, the Dominican Republic, and (soon) Mexico, serving digital nomads, corporate clients, and individuals in life transition.
- Ownership category
- akta.pro rank
Home Club industry classification
Industry- Product category
- Serviced Apartments
- NAICS
- Accommodation (721), Other Traveler Accommodation (72119)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Operators Of Apartment Buildings (6513)
- akta.pro primary industry
- Furnished Corporate Apartments (Urban, Mid-Rise) (THAMAHAG)
- akta.pro secondary industries
- Luxury Serviced Residences (THAGAEAJ), Co-Living Private Rooms (Short-Term) (THAMABAI), Extended-Stay Brand Residences (Managed Residences) (THAGAEAM)
Keywords
Where Home Club is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Home Club business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Apartment Rental Revenue: Revenue generated from renting fully furnished luxury apartments for short-term (days), medium-term (months), and long-term stays (years). Pricing varies by location, apartment size, and duration of stay. Service fees apply for booking management, 24/7 support, check-in coordination, incident management, administrative handling, and final cleaning inspection.
- Service Fees: Service fee covers ongoing reservation management and operations including 24/7 assistance, check-in coordination, incident management, administrative reservation handling, and final property cleaning/review. For daily bookings, this is a fixed amount per reservation. For monthly bookings, it is a percentage of monthly rent.
- Property Management Services for Owners: Full property management solution for property owners, handling marketing, resident selection, payment collection, and providing 24/7 support to maximize rental income and deliver better profitability than long-term rental market.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Daily Rentals - Luxury apartments available for short-term rental starting from single days |
| Subscription | Monthly | Monthly Rentals - Furnished apartments for medium to long-term stays with monthly billing |
| Subscription | Annual | Flexible Living - Extended stays of 9+ months with preferential rates |
| Subscription | Monthly | Living Rosselló Premium - Signature apartments in Barcelona's Living community |
| Usage-based | Pay-as-you-go | Service Fee - Booking management and support services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Home Club product offering
Product offeringCore offering
Home Club rents fully furnished, professionally designed luxury apartments for stays ranging from days to years across cities in Spain, Portugal, the USA, the Dominican Republic, and soon Mexico. The company operates two main product lines — Unique Apartments in selected residential buildings and Homeclub Livings, fully managed coliving communities with coworking and shared amenities — and also provides end-to-end property management services for property owners and dedicated corporate housing solutions for companies.
Product overview
Home Club operates as a luxury apartment rental platform offering two primary product lines: Unique Apartments (professionally designed apartments in selected residential buildings available for days, months, or years) and Homeclub Livings (fully managed coliving communities with coworking spaces and shared amenities). The platform also offers Flex Living with flexible checkout for extended stays, daily and monthly booking options, business/corporate housing services, and property management solutions for owners. The portfolio spans multiple cities including Madrid, Barcelona, Valencia, Málaga, Ibiza, San Sebastián, Lisbon, Miami, and Santo Domingo.
Differentiator
Problem solved
Functional benefit
Brands
- Livings: Fully managed residential communities with coworking spaces and amenities such as gyms, pools, terraces, and movie theaters, designed to foster community living.
- Unique Apartments
- Flex Living
Products and services
- Unique Apartments Professionally designed luxury apartments located in selected residential buildings with hospitality services, available for rent by days, months, or years for individual travelers, digital nomads, and corporate clients.
- Homeclub Livings Fully managed coliving residential communities offering private apartments alongside shared amenities including coworking spaces, gyms, gardens, terraces, and organized community events for residents seeking community living.
- Flex Living Flexible rental option with a minimum 9-month stay commitment that offers a 7.5% discount on rent and flexible move-out with no strings attached, targeted at digital nomads and individuals in life transitions.
- Business / Corporate Housing Tailored housing solutions for companies and their employees, including expats, executives, consultants, and project staff requiring medium to long-term accommodations, with adapted services to corporate needs.
- Property Management for Owners End-to-end property management solution for property owners covering marketing for short and extended stays, resident selection, payment collection, and 24/7 support to maximize rental income versus long-term market rentals.
- Living Rosselló Premium signature Homeclub Living community in Barcelona featuring a 350m² private garden, Technogym-equipped gym, coworking space, meeting rooms, and lounge areas; pricing starts from €4,350/month with utilities, 24/7 service, and weekly cleaning included.
Quantifiable outcome
- 1,500+ move-in ready apartments available
- +1 more outcomes
Companies that use Home Club
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Home Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature3 records
Home Club partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- The SphereminorThe Sphere provides concierge services for Homeclub customers who contract additional services such as airport transfers, babysitting, restaurant reservations, and other supplementary hospitality offerings. This partnership enhances the customer experience by offering add-on services beyond standard apartment rental.
- Quirón SaludminorQuirón Salud provides medical care services to Homeclub residents. Medical assistance is included as part of the rental offering, with healthcare available when needed during the stay.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Home Club competitors and assessment
Company assessmentDirect peers
- Numa Group: European tech-enabled serviced apartment operator offering fully furnished apartments with digital check-in across major European cities. Same digital-first, design-forward, mid-to-long-stay positioning as Homeclub.
- Blueground: Global provider of fully furnished apartments for monthly stays, targeting professionals, relocations and corporate housing. Comparable business model (furnished apartments, multi-month durations, enterprise segment) and now expanding into Iberia and LatAm, overlapping with Homeclub's footprint.
- Kasa Living: US-based tech-enabled apartment and hotel operator offering professionally designed units with contactless check-in across major US cities. Comparable product (designer apartments, flexible stays, tech-enabled booking) and a relevant US peer given Homeclub's Miami presence.
- Sonder Holdings: Global tech-enabled operator of designer serviced apartments and boutique hotels in major cities. Direct competitor in the luxury, multi-city, multi-duration apartment rental category Homeclub serves, with very similar target customer (travelers, corporate, digital nomads).
- Limehome: European digital serviced apartment brand with self-check-in apartments in Germany, Spain, and other markets. Overlaps directly with Homeclub's Spanish cities and the same digital-first furnished apartment proposition.
Broad incumbents
- Airbnb: Global short-term rental marketplace offering apartments and homes for days-to-months stays. Largest broad incumbent competing for Homeclub's leisure and nomad demand, particularly in Madrid, Barcelona, Lisbon, and Miami.
- Oakwood Worldwide: Global serviced apartment and corporate housing provider with extensive enterprise relationships. Comparable to Homeclub's corporate housing vertical, though at much larger scale and broader geographic footprint.
- The Ascott Limited (CapitaLand): Global serviced residence and apartment operator with brands such as Ascott, Citadines, and Somerset across hundreds of cities. Broad incumbent in serviced apartments with overlapping capability in extended-stay corporate and leisure segments.
Emerging players
- Placemakr: Operator of flexible, apartment-style accommodations with on-site amenities including coworking and community programming. Closely comparable to Homeclub's Livings product concept, although currently focused on the US market.
- Common Living: US coliving operator offering furnished private apartments within shared communities featuring coworking and events. Direct analog to Homeclub's Livings coliving product line, focused on similar persona of remote workers and digital nomads.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Home Club social profiles
Digital presenceHome Club compliance and trust
Trust signalCompliance3 records
Home Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Home Club leadership team
Management profileNumber of profiles
Home Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Home Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Home Club
What does Home Club do?
Home Club rents fully furnished, professionally designed luxury apartments for stays ranging from days to years across cities in Spain, Portugal, the USA, the Dominican Republic, and soon Mexico. The company operates two main product lines — Unique Apartments in selected residential buildings and Homeclub Livings, fully managed coliving communities with coworking and shared amenities — and also provides end-to-end property management services for property owners and dedicated corporate housing solutions for companies.
Is Home Club a public or private company?
Home Club is a private company. It is classified as unknown and is currently operating.
When was Home Club founded?
Home Club was founded in 2002. It employs 11 to 50 people.
Where is Home Club based?
Home Club is headquartered in Madrid, Spain, in the Europe region.
How does Home Club make money?
Three revenue lines are on record. Apartment Rental Revenue is the primary driver. The others are service Fees and property Management Services for Owners.
Who are Home Club's main competitors?
Direct peers on record are Numa Group, Blueground, Kasa Living, Sonder Holdings and Limehome. Broad incumbents are Airbnb, Oakwood Worldwide and The Ascott Limited (CapitaLand). Emerging players are Placemakr and Common Living.
Does Home Club have an API?
No public API is recorded for Home Club.
What industry is Home Club in?
Home Club's product category is Serviced Apartments. Its primary akta.pro industry code is THAMAHAG, Furnished Corporate Apartments (Urban, Mid-Rise), with a secondary code of THAGAEAJ, Luxury Serviced Residences. Its NAICS code is 721 and its SIC code is 7000.