What Ohio Farm Bureau Federation does

Ohio Farm Bureau Federation (OFBF) is a nonprofit, member-governed agricultural organization founded in 1919 and headquartered in Columbus, Ohio. It functions as the state affiliate of the American Farm Bureau Federation and operates a grassroots network spanning all 88 Ohio counties, with county Farm Bureaus serving as the primary touchpoints for membership recruitment, advocacy, and community programming. Its core products include Ohio Farm Bureau Health Plans (health insurance for individuals, families, and employer groups, launching in 2026 following 2025 state legislation), the award-winning Our Ohio Magazine with 60,000+ paid circulation, the Ohio Farm Bureau Podcast, the Growing Tomorrow Grant program, ExploreAg youth camps, AgriPOWER leadership development, Land As Your Legacy farm transition planning, and the Ag Intelligence Service market intelligence offering. Member benefits are delivered through a long-tenured partner ecosystem including Nationwide Insurance (exclusive provider since 1926), Ford, John Deere, Case IH, Caterpillar, Grainger, Collette Tours, StoneX, Gripp, FieldClock, and Life Line Screening.

OFBF generates revenue primarily through recurring membership dues, advertising and sponsorships across its magazine, e-newsletters, and website (84K+ monthly visitors), and commissions or fees tied to member-benefit products such as health plans and insurance. Its go-to-market motion is community-led: grassroots referrals through county events, annual meetings, policy development sessions, and member testimonials. The organization does not disclose pricing for membership on its website, and pricing was not publicly disclosed in available materials. A subsidiary Foundation administers grants and scholarships, and 88 county Farm Bureaus operate as wholly-owned regional entities.

A defining dimension of the organization is its regulatory and legal advocacy function: over the past 15 years, OFBF has participated in over 60 civil cases in state and federal courts and over 100 administrative cases before FERC and the Ohio Power Siting Board, producing outcomes such as the U.S. Supreme Court decision in Knick v. Township of Scott and a CAUV woodland clearing deduction increase from $1,000 to $4,476 per acre. Membership is open to all who support the mission; programs and services are restricted to members within Ohio, and no AI, proprietary technology platform, or software products are developed in-house — the technology footprint consists of partner-integrated digital tools and a content/publishing operation.

Name

Ohio Farm Bureau Federation

Legal name

Ohio Farm Bureau Federation

Website

https://ofbf.org

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

101–250 employees

Short description

Ohio Farm Bureau Federation is a nonprofit, member-governed agricultural organization founded in 1919 that operates across all 88 Ohio counties to provide advocacy, member benefits, health plans, publications, grants, and education to Ohio farmers and supporters of local agriculture.

Ownership category

akta.pro rank

Product category

Agricultural Membership Organization

NAICS

Regulation of Agricultural Marketing and Commodities (92614)

SIC

Services-Membership Organizations (8600), Agricultural Services (700)

akta.pro primary industry

Whole-Farm Business Management & Budgeting Advisory (AFACAJAA)

akta.pro secondary industries

Succession, Governance & Ownership Transition Advisory (AFACAJAO), Regulatory Compliance, Permitting & Audit Readiness (Food Safety, Environmental, Labor) (AFACAJAE), Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing) (AFACAJAH)

Keywords

• Agricultural advocacy
• Farm membership organization
• Rural community services
• Agricultural education
• Farm business solutions

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership fees providing access to member benefits, advocacy services, business solutions, publications, and community programs.
2. Advertising and Media: Revenue from advertising in Our Ohio Magazine (60,000+ paid circulation), e-newsletters, website (84K+ monthly visitors), and digital advertorials. The organization sells advertising to businesses targeting Ohio's agriculture community.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Ohio Farm Bureau Federation is a grassroots membership organization founded in 1919 that supports Ohio's agricultural community through advocacy, business solutions, member benefits, and education programs. It sells annual memberships that provide access to discounts, publications, health plans, leadership programs, and legal advocacy for landowners and farmers across all 88 Ohio counties.

Product overview

Ohio Farm Bureau Federation is a grassroots membership organization offering a comprehensive portfolio of products and services for agricultural professionals and supporters. The core offerings include membership programs with associated benefits, health care solutions (Ohio Farm Bureau Health Plans), agricultural publications (Our Ohio Magazine), podcasts, and educational programs (ExploreAg Camps, AgriPOWER). The organization operates a Growing Tomorrow Grant program for young entrepreneurs and provides business solutions including Ag Intelligence Service, Energy Program, and Farm Transition Planning (Land As Your Legacy). Member benefits include insurance through Nationwide, vehicle discounts through Ford, supply discounts through Grainger, travel programs through Collette Tours, and digital farm management tools (Gripp, FieldClock). The portfolio also includes publications like the Small Scale Food Business Guide and Market Intel reports. The structure is a membership-based platform with core programs supplemented by partner benefits and member discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Ohio Farm Bureau Health Plans Health insurance plans available for individuals, families, businesses, and employers, offered as a member benefit through Ohio Farm Bureau following the 2025 legislative approval.
• Our Ohio Magazine Award-winning publication with 60,000+ paid circulation providing news and features about Ohio agriculture, serving as a primary content marketing vehicle and advertising channel.
• Ohio Farm Bureau Podcast Podcast series providing important updates, interviews, and discussions on agricultural topics, heard on iHeart Radio, Apple Podcasts, and Spotify.
• Growing Tomorrow Grant Grant program for young professionals and entrepreneurs looking to secure startup funds for a new business or seeking funds to enhance the impact of an existing business.
• ExploreAg Camps Agricultural education camps offering one-day experiences to weeklong camps providing behind-the-scenes looks at various career pathways related to food and agriculture in Ohio.
• AgriPOWER Leadership Program Leadership and advocacy development program for Farm Bureau members, accepting applications for class cohorts to develop future agricultural leaders.
• Land As Your Legacy Farm transition planning program partnering with Nationwide to help map out plans for future generations of family farms.
• Young Ag Professionals Program Programs offering community, leadership development, and professional growth opportunities for Farm Bureau members ages 18-35.
• Ag Intelligence Service Business solution providing agricultural market intelligence and technology reports to help members make informed decisions.
• Ohio Farm Bureau Energy Program Program providing energy analysis, education, and protection services for members to help manage energy costs.
• Nationwide Farm Insurance (Partner Benefit) Exclusive insurance provider partnership offering farm insurance and financial services with member discounts since 1926.
• StoneX Farm Advantage (Partner Benefit) Tools to help market agricultural products, offered as a member benefit through partnership with StoneX.
• Ohio Farm Bureau Travel Program (Partner Benefit) Group travel program through Collette Tours offering escorted tours, cruises, land tours, and vacations with exclusive offerings for members including trips to France (March 2027) and Costa Rica (November 2027).

Quantifiable outcome

• $100,000 Growing Tomorrow Grant awarded to young agricultural entrepreneurs for farm development
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Nationwide InsurancecoreStrategic or Co-development PartnerNationwide is the exclusive insurance provider of Ohio Farm Bureau since 1926, providing insurance and financial services to Farm Bureau members with discounts on farm insurance. Nationwide also partners with OFBF on Grain Bin Safety Week and the Land As Your Legacy farm transition planning program.
• American Farm Bureau FederationcoreStrategic or Co-development PartnerOFBF is a member of American Farm Bureau Federation, a national organization of farmers and ranchers including Farm Bureau organizations in 49 other states and Puerto Rico. AFBF collectively expresses positions on national policy issues.
• Collette ToursminorGTM or Marketing PartnerOhio Farm Bureau Travel Program is provided through partnership with Collette Tours, offering escorted tours, cruises, land tours, and travel experiences including trips to France (March 2027) and Costa Rica (November 2027).
• StoneXminorGTM or Marketing PartnerStoneX Farm Advantage partnership provides tools to market what members produce, offered as a member benefit.
• 88 County Farm BureauscoreStrategic or Co-development PartnerCounty Farm Bureaus in all 88 Ohio counties form the grassroots network of Ohio Farm Bureau, handling membership, community engagement, policy development, and local advocacy.
• Life Line ScreeningminorGTM or Marketing PartnerOhio Farm Bureau partnered with Life Line Screening in May 2026 to expand access to preventive cardiovascular and stroke risk screenings at member-preferred rates.
• Ohio Farm Resolution Services (OSU)minorStrategic or Co-development PartnerOFBF partners with Ohio State University's Ohio Farm Resolution Services to help resolve farm conflicts through educational resources, conflict resolution consultation, and formal mediation services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• American Farm Bureau Federation: National parent organization of which Ohio Farm Bureau is a state affiliate; both operate as grassroots membership organizations advocating for farmers and providing member benefits, but AFBF operates at a national scale and handles federal-level policy.
• National Farmers Union: National membership organization representing family farmers and ranchers with a similar advocacy and member-benefit value proposition, though structured as a direct national body rather than a state-chapter federation.

Direct peers

• Indiana Farm Bureau: Indiana state Farm Bureau and fellow AFBF affiliate operating a similar grassroots membership model with county offices, advocacy, insurance partnerships, and member benefits, making it the closest operational analogue to Ohio Farm Bureau.
• Michigan Farm Bureau: Michigan state Farm Bureau affiliate with comparable membership structure, county-level organization, insurance partnerships, and advocacy focus serving a Midwestern agricultural community comparable in scale to Ohio.
• Iowa Farm Bureau: Iowa state Farm Bureau affiliate operating with the same grassroots, county-chaptered model and member benefit portfolio; Iowa's heavy crop-production focus overlaps with Ohio's mixed farm economy and provides a comparable operational template.
• Illinois Farm Bureau: Illinois state Farm Bureau affiliate operating a similar multi-county grassroots structure, advocacy program, and member benefits portfolio including insurance, equipment discounts, and ag business solutions.
• Pennsylvania Farm Bureau: Pennsylvania state Farm Bureau affiliate with comparable grassroots advocacy, county-chapter structure, and member benefit offerings including insurance and equipment discounts; similar scale and operational footprint to Ohio.
• Texas Farm Bureau: Larger state Farm Bureau affiliate operating the same grassroots membership model with county offices, advocacy, insurance and member benefits; comparable in product mix though significantly larger in scale.

Regional players

• Cornell Cooperative Extension: Regional extension network providing agricultural education, business advisory, and community programming similar to OFBF's ExploreAg, AgriPOWER and member-benefit programs, though affiliated with a land-grant university system rather than a member-driven nonprofit.

Others

• Farm Credit Services of America: Agricultural lending cooperative providing financial services and business advisory to farmers and ranchers, partially overlapping with OFBF's Ag Intelligence Service and member benefit portfolio around farm business management.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/OhioFarmBureau
• YouTubeyoutube.com/user/OhioFarmBureau
• Facebookfacebook.com/OhioFarmBureau
• LinkedInlinkedin.com/company/ohiofarmbureau
• Instagraminstagram.com/ohiofarmbureau
• TikToktiktok.com/@ohiofarmbureau

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ohio Farm Bureau Federation