Right at Home
Right at Home Canada operates a national franchise network delivering in-home care services (companion, personal, nursing, and specialty care) to seniors and adults with disabilities, augmented by Sensi.AI-powered RightCare+ audio monitoring for proactive health anomaly detection.
- Company typePrivate
- Founded1996
- HeadquartersBurlington, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Right at Home does
Right at Home Canada, LLC is the Canadian master franchisee of the global Right at Home in-home care brand, headquartered in Burlington, Ontario. The company operates a network of independently owned Care Offices across Ontario, British Columbia, Alberta, and Manitoba, delivering in-home care services to seniors and adults with disabilities who wish to age in place or live independently. Its core service portfolio comprises four categories: Companion Care (housekeeping, transportation, companionship), Personal Care (hygiene, mobility, dressing), Nursing Care (wound, ostomy, and foot care provided by registered nurses), and Specialty Care (Alzheimer's, dementia, Parkinson's, palliative, hospital-to-home transition, and respite care). The business model is a franchise system in which each Care Office is independently owned and licensed by the parent franchisor Right at Home LLC (US-based), with services priced on customized monthly plans.
The technology stack combines proprietary service programs (RightTransitions for hospital-to-home transitions, RightConversations for family caregiver communication) with a third-party AI capability delivered through a partnership with Sensi.AI. RightCare+, the company's 2026 launch, layers Sensi.AI audio monitoring onto in-person care to detect early signs of pneumonia, UTIs, medication mismanagement, cognitive change, and falls via an always-on in-home audio device. The company has achieved CARF International's Three-Year Accreditation, the highest level CARF grants, covering hiring, training, care planning, and risk management across the network. Customer acquisition runs through direct family inquiries, healthcare provider referrals, and care facility partnerships, supported by content marketing, email, social, and community engagement.
Revenue is generated primarily from recurring monthly care service billings at the Care Office level plus franchise fees, royalties, and marketing fund contributions at the corporate level. The corporate entity itself is lean (reported 11-50 employees), consistent with a master franchise operator; aggregate system-wide billings across the Canadian Care Office network are materially larger but flow predominantly to independent franchise owners. The company is privately held, has no disclosed institutional investors or funding rounds of consequence, and operates with no app, no public API, and no SDK offerings.
Right at Home firmographics
Firmographics- Name
- Right at Home
- Legal name
- Right at Home Canada, LLC
- Website
- https://rightathomecanada.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Right at Home Canada operates a national franchise network delivering in-home care services (companion, personal, nursing, and specialty care) to seniors and adults with disabilities, augmented by Sensi.AI-powered RightCare+ audio monitoring for proactive health anomaly detection.
- Ownership category
- akta.pro rank
Right at Home industry classification
Industry- Product category
- Home Healthcare Services
- NAICS
- Home Health Care Services (6216), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Home Health Care Services (8082), Services-Health Services (8000)
- akta.pro primary industry
- Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ)
- akta.pro secondary industries
- Dementia/Alzheimer’s In-Home Care (Non-Medical) (HLADAGAG), Alzheimer’s Specialized Care (Mid/Late-Stage) (HSABAEAC), In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI), Post-Acute & Transitional 24/7 In-Home Care (Hospital/SNF Discharge) (HSABAHAF), Dementia Personal Care (ADLs) Support (HSABAEAB)
Keywords
Where Right at Home is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
Right at Home business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- In-Home Care Services: Right at Home provides customized in-home care services including companion care, personal care, nursing care, and specialty care. Services are tailored to individual client needs and typically involve ongoing care arrangements. Caregivers must spend at least 80% of their work time providing fellowship, care and protection for clients, with general household work less than 20% of working time during each shift.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Customized care plans tailored to individual needs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Right at Home product offering
Product offeringCore offering
Right at Home Canada delivers customized in-home health and wellness services through a franchise network of Care Offices, with four core service categories: Companion Care (non-medical assistance such as light housekeeping, errands, transportation, and companionship), Personal Care (physical assistance with hygiene, mobility, dressing, bathing), Nursing Care (wound, ostomy, and foot care by registered nurses), and Specialty Care (Alzheimer's, dementia, Parkinson's, hospice, hospital-to-home, and respite). The offering is enhanced by RightCare+, an AI-augmented service powered by Sensi.AI that adds always-on virtual care assessment, and is supported by related programs such as RightTransitions and RightConversations.
Product overview
Right at Home offers a unified in-home care service platform with four core care categories (Companion Care, Personal Care, Nursing Care, and Specialty Care) that are uniquely tailored to each individual client. The core services are supplemented by RightCare+, an add-on powered by Sensi.AI AI technology that provides always-on virtual care assessment. Additional offerings include RightTransitions (care transitions), RightConversations (communication tools), and the RightTest Program. The company operates as a franchise network with independently owned Care Offices.
Differentiator
Problem solved
Functional benefit
Products and services
- Companion Care Non-medical in-home assistance for seniors and adults with disabilities, covering light housekeeping, grocery shopping, transportation, and companionship to keep clients engaged and active. Designed for clients who need social and practical support rather than clinical care.
- Personal Care Physical assistance with personal hygiene, mobility, and daily living tasks including dressing, bathing, and toileting, delivered with dignity and respect. Targeted at seniors and adults with disabilities who require hands-on help with activities of daily living.
- Nursing Care In-home medical care delivered by skilled registered nurses, including wound care, ostomy care, and foot care. Intended for clients with clinical needs that require professional nursing oversight in the home.
- Specialty Care Specialized in-home care for conditions including Alzheimer's, dementia, diabetes, Parkinson's, hospice/palliative care, hospital-to-home transition, and respite care. Built for clients with specific clinical or condition-driven care requirements beyond standard personal care.
- RightCare+ AI-augmented in-home care enhancement that layers Sensi.AI's always-on audio-based virtual care assessment on top of standard in-person caregiver services. Provides Care Teams with proactive insights into a client's physical, emotional, and cognitive needs and supports early detection of health events.
- RightTransitions Care transitions program that provides coaching and coordination support to families moving a loved one from hospital to home or between care settings. Includes communication tools for families and caregivers to ease handoffs.
Quantifiable outcome
- CARF International Three-Year Accreditation (highest level) recognizing exceptional quality of care delivered across the network
- +1 more outcomes
Companies that use Right at Home
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Right at Home technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
Right at Home partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Sensi.AIcoreSensi.AI is a technology partner providing AI-powered audio monitoring technology integrated into Right at Home's RightCare+ service. Sensi's 'always-on' virtual care assessment technology uses a small audio device to provide Care Teams with insights into clients' physical, emotional, and cognitive needs, detecting early signs of health changes, UTIs, care resistance, medication mismanagement, and falls. The technology analyzes audio data collected from devices installed in clients' homes using artificial intelligence to identify patterns and anomalies indicating health changes.
- CARF InternationalcoreCARF International is an independent, nonprofit accreditor of health and human services. Right at Home Canada has earned CARF's Three-Year Accreditation (the highest level) recognizing quality of care delivered across the network. CARF examined every part of how Right at Home operates including hiring, training, care planning, delivery, and risk management against hundreds of international standards.
- Canadian Association of Occupational Therapists (CAOT)minorCAOT collaborated with the Canadian Automobile Association and Canadian Medical Association to develop the Senior Drivers Toolkit, an educational resource for senior driver safety assessments that Right at Home references and recommends to families.
- Canadian Automobile Association (CAA)minorCAA offers the Senior Drivers Toolkit developed with CAOT and CMA for free self-assessment quizzes, fitness-to-drive checklists, and interactive assessments testing vision, reaction time, and cognitive function. Also offers CarFit program, a 20-minute educational program checking how well seniors fit their vehicles.
- Home Care OntariominorHome Care Ontario is a professional association representing home care organizations in Ontario. Right at Home Canada is a registered member, demonstrating industry leadership and commitment to home care standards.
- Dementia TogetherminorRight at Home Canada is associated with Dementia Together, an organization focused on dementia care awareness and support, demonstrating commitment to specialized cognitive care services.
- MediacominorRight at Home Canada is associated with Mediaco, a media/communications partner, as indicated by their newsletter distribution services through Constant Contact.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Right at Home competitors and assessment
Company assessmentDirect peers
- Home Instead: Home Instead is the largest global franchise network of in-home senior care services, with a comparable service mix (companionship, personal care, dementia, post-hospital transitions) and global footprint — the closest direct competitor to Right at Home's franchise model and elder-care positioning.
- Comfort Keepers: Comfort Keepers is a global in-home senior care franchise operated under Sodexo, offering Interactive Caregiving, personal care, dementia care, and respite services — directly comparable franchise-based home care model targeting aging-in-place families.
- Visiting Angels: Visiting Angels is a large US/international in-home senior care franchise network providing companion, personal, dementia, and respite care — directly competing with Right at Home for franchisees and the same family-funded elder care customer.
- Senior Helpers: Senior Helpers operates a franchise network of in-home senior care providers with proprietary dementia (Senior Gems) and chronic disease programs, a comparable mid-sized franchise peer with overlapping services and target demographic.
- BrightStar Care: BrightStar Care is a national home care and medical staffing franchise offering companion, personal, and skilled nursing care (including RN/LPN) under a single brand — closely comparable service continuum to Right at Home Canada.
- BAYADA Home Health Care: BAYADA is one of the largest private home health services providers in North America, delivering skilled nursing, therapy, and personal care in the home — competing for both private-pay and hospital-discharge clients across similar geographies.
- ParaMed: ParaMed is one of Canada's largest national home health and personal support providers, with similar in-home personal care, nursing, and post-acute transition services — the leading Canadian domestic peer to Right at Home Canada.
Broad incumbents
- CBI Health: CBI Health is a large Canadian provider of home health, rehabilitation, and clinical services across multiple provinces — overlaps with Right at Home's nursing and post-acute home care offerings at broader scale.
- SE Health (Saint Elizabeth Health Care): SE Health is a major Canadian national home and community health services organization offering nursing, personal support, and care transitions — a broader incumbent competing for the same hospital-referral and senior care relationships.
Emerging players
- Honor Technology: Honor (now operating as HomeWell) built a technology-enabled home care platform with AI-driven caregiver matching and operates franchised home care brands — an emerging tech-enabled peer that could pressure traditional franchise models like Right at Home's.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Right at Home social profiles
Digital presenceRight at Home compliance and trust
Trust signalCompliance1 record
Right at Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Right at Home leadership team
Management profileNumber of profiles
Profiles4 records
Right at Home funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Right at Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Right at Home
What does Right at Home do?
Right at Home Canada delivers customized in-home health and wellness services through a franchise network of Care Offices, with four core service categories: Companion Care (non-medical assistance such as light housekeeping, errands, transportation, and companionship), Personal Care (physical assistance with hygiene, mobility, dressing, bathing), Nursing Care (wound, ostomy, and foot care by registered nurses), and Specialty Care (Alzheimer's, dementia, Parkinson's, hospice, hospital-to-home, and respite). The offering is enhanced by RightCare+, an AI-augmented service powered by Sensi.AI that adds always-on virtual care assessment, and is supported by related programs such as RightTransitions and RightConversations.
Is Right at Home a public or private company?
Right at Home is a private company. It is classified as corporate owned and is currently operating.
When was Right at Home founded?
Right at Home was founded in 1996. It employs 11 to 50 people.
Where is Right at Home based?
Right at Home is headquartered in Burlington, Canada, in the North America region.
How does Right at Home make money?
One revenue line is on record: in-Home Care Services.
Who are Right at Home's main competitors?
Direct peers on record are Home Instead, Comfort Keepers, Visiting Angels, Senior Helpers, BrightStar Care, BAYADA Home Health Care and ParaMed. Broad incumbents are CBI Health and SE Health (Saint Elizabeth Health Care). Honor Technology is listed as an emerging player.
Does Right at Home have an API?
No public API is recorded for Right at Home.
What industry is Right at Home in?
Right at Home's product category is Home Healthcare Services. Its primary akta.pro industry code is HSABAHAJ, Private Duty 24/7 Nursing (RN/LPN) In-Home Care, with a secondary code of HLADAGAG, Dementia/Alzheimer’s In-Home Care (Non-Medical). Its NAICS code is 6216 and its SIC code is 8082.