Name

The Body Camp

Legal name

The Body Camp Limited

Website

https://thebodycamp.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Stoke-on-trent

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Retreat package bookings: Core revenue from week-long (Friday-to-Friday) and multi-week transformational retreat bookings at destination venues (Ibiza, Mallorca, Marrakesh, Koh Samui). 50% deposit on booking with balance due 8 weeks before commencement; full payment if booked within 8 weeks.
2. Retreat add-on packages: Optional Silver (£350), Gold (£500), Platinum (£750, Best Seller) and Platinum Partner (£1,350) per-person add-ons bundling airport transfers, merchandise, massages, facials, laundry, and recipe books.
3. Cookbook and merchandise e-commerce: Direct-to-consumer product sales via WooCommerce storefront — The Body Camp 30 Favourites (digital recipe e-book £12.99), The Body Camp Food Bible Digital (£20), The Body Camp Food Bible Hardback (£35). UK delivery shipping £4.99.
4. Bespoke corporate and group wellness programs: B2B revenue from custom half-day, full-day, and weekend corporate wellness retreats and team-building experiences; quote-based with bespoke pricing per client, plus brand collaborations and private escapes.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

The Body Camp runs week-long (Friday-to-Friday) holistic lifestyle and transformational fitness retreats at boutique villa destinations in Ibiza, Mallorca, Marrakesh and Koh Samui, with a fixed daily programme of 5 hours of high-energy morning training (boxing, circuits, TRX, CrossFit, hikes, ice baths) followed by 19 hours of structured Circadian-aligned recovery (yoga, meditation, breathwork, PNF stretching, sleep). The package includes accommodation, plant-forward cuisine (five meals across three portion sizes, predominantly plant-based) designed by head chef and co-founder Ben Whale, the proprietary "Inner Technology Guide" workbook, and access to Body Camp community WhatsApp groups.

Product overview

The Body Camp operates as a single, unified holistic lifestyle and transformational fitness retreat product that is delivered across multiple destinations (Ibiza, Koh Samui, Marrakesh and the UK Big Weekends), packaged together with a small ecosystem of companion assets: the Inner Technology Guide Workbook and The Mind Manual as in-programme and aftercare tools, three companion cookbooks (The Body Camp Food Bible Hardback, The Body Camp Food Bible Digital, and The Body Camp 30 Favourites) sold through the online shop, and an ancillary Corporate Wellness / Bespoke Groups service that adapts the same programme for businesses and private groups. The core offering is one programme deployed at each location; the books and workbooks are companion products available via the online shop, while the corporate service is the B2B adaptation of the same retreat programme.

Differentiator

Problem solved

Functional benefit

Products and services

• Ibiza Transformation Retreat Flagship week-long (Friday-to-Friday) summer retreat in Ibiza combining daily fitness training (boxing, circuits, hikes, TRX, yoga, ice baths), plant-forward cuisine, mindfulness/inner-technology coaching and structured recovery, delivered in a boutique villa setting.
• Koh Samui Tropical Retreat Tropical edition of The Body Camp retreat in Koh Samui, Thailand, delivering the same fitness, plant-forward nutrition and mindset programme in a beach-side villa setting.
• Marrakesh Retreat Winter pop-up retreat held in Morocco, typically a 4-week stretch; focused on holistic transformation, fitness and plant-based cuisine; first launched in 2023 and sold out in three successive years.
• Corporate Wellness Programs / Bespoke Groups Customised half-day, full-day and multi-day wellness experiences for corporate teams and private groups, combining fitness, mindfulness, nutrition and team-building; led by Rick Parcell and the Body Camp coaching team; quote-based bespoke pricing.
• UK Big Weekends UK-based weekend editions of The Body Camp programme, run by the same coaching and nutrition team as the international retreats.
• The Body Camp Food Bible - Hardback Hardback cookbook featuring over 100 plant-based recipes curated by chef Ben Whale; winner of the Health & Wellbeing Awards Gold Award 2024 in the Healthy Cookbook category, sold at £35.
• The Body Camp Food Bible - Digital Digital download edition of The Body Camp Food Bible featuring over 100 plant-based recipes by chef Ben Whale, sold at £20.
• The Body Camp 30 Favourites Digital-only collection of 30 plant-based recipes written by award-winning Body Camp chef Ben Whale, available as a downloadable e-book for £12.99.

Quantifiable outcome

• 5,000+ guests coached across ten years (per Rick Parcell)
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• PayPalcoreOthersPayPal is offered as a payment method at The Body Camp's WooCommerce checkout, allowing guests and shop customers to pay via PayPal or by card without a PayPal account. PayPal's acceptance mark is displayed on the checkout page alongside standard bank transfer, Visa and Mastercard options.
• DPC AccountantsminorImplementation/ SI/ Consulting PartnerDPC Accountants acts as the registered-office service provider for The Body Camp Limited at Stone House, 55 Stone Road Business Park, Stoke on Trent, Staffs, ST4 6SR (per Terms and Conditions and the website footer).
• Easol Experience CommercecoreTechnology or IntegrationEasol (branded 'EASOL EXPERIENCE COMMERCE' on the site's checkout) is the experience-commerce platform powering The Body Camp's retreat booking flow (retreats.thebodycamp.com), separate from the WooCommerce shop that handles physical and digital product sales.
• WooCommercecoreTechnology or IntegrationWooCommerce powers The Body Camp's product shop at thebodycamp.com/shop and the basket/checkout pages for cookbooks, e-books and merchandise. PayPal assets/images are loaded from the WooCommerce plugin.

Scale indicators7 records

Recent moves10 records

Expansion highlights4 records

Broad incumbents

• SHA Wellness Clinic: Spanish wellness clinic and retreat on the Costa Blanca combining nutrition, fitness, holistic therapies and lifestyle medicine. Comparable as a European broad incumbent in the wellness-retreat category overlapping Body Camp's Spain-anchored offering.
• Six Senses Hotels Resorts Spas: Global luxury hospitality brand built around wellness, sleep and longevity programming at resort destinations. Comparable as a broader incumbent offering wellness retreats with fitness and nutrition pillars across multiple geographies.
• Chiva-Som: Pioneer Thailand-based wellness resort offering holistic retreats spanning fitness, nutrition, spa and mindfulness. Comparable as a long-standing broad incumbent in the Thailand wellness-retreat category where Body Camp is launching Koh Samui 2026.
• Ananda in the Himalayas: Luxury destination wellness retreat in India combining Ayurveda, fitness, nutrition and mindfulness programmes. Comparable as a destination-resort wellness retreat targeting international lifestyle-transformation guests.
• Aman Resorts: Global ultra-luxury hotel and resort brand with integrated wellness, fitness and nutrition programming at destination properties. Comparable as a high-end incumbent in destination wellness experiences, though hospitality is a wider remit than Body Camp's retreat focus.

Direct peers

• Kamalaya Wellness Sanctuary: Koh Samui-based holistic wellness retreat combining fitness, plant-forward nutrition, mindfulness and detox programmes. Directly comparable as it operates in the same destination as The Body Camp's new Tropical Adventure 2026 edition and targets a similar lifestyle-transformation guest.
• Absolute Sanctuary: Koh Samui wellness retreat offering fitness, yoga and detox programmes with package-based pricing. Comparable on destination, customer segment (wellness-focused travellers) and integrated retreat-plus-nutrition model.
• BodyHoliday Saint Lucia: Caribbean all-inclusive wellness resort offering daily fitness, spa, nutrition and mindfulness programming in a structured retreat format. Comparable on all-inclusive wellness-retreat structure and lifestyle-transformation positioning.
• The Ranch Malibu: Luxury boutique fitness and wellness retreat offering immersive week-long programmes combining hiking, fitness, plant-based nutrition and mindfulness. Closest comparable in product architecture to Body Camp's Ibiza and Mallorca retreats.

Emerging players

• Fit Farm: UK-based residential fitness retreat combining structured training, nutrition and wellness programming. Comparable as a UK-domiciled boutique fitness-and-wellness retreat with overlapping customer segment and intensity profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thebodycampofficial
• Instagraminstagram.com/thebodycampofficial

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Body Camp