What Stutterheim does

Stutterheim is a privately held Swedish rainwear brand founded in 2010 and headquartered at Dalagatan 27, Stockholm. The company designs and sells premium waterproof outerwear and a growing lifestyle assortment under the STUTTERHEIM name, anchored by signature raincoat families named after Stockholm neighborhoods (Stockholm for men, Mosebacke for women) and extended into long raincoats, parkas, trench coats, casual jackets, vests, knitwear, trousers, shorts, and skirts. Beyond core rainwear, the assortment now includes Chelsea-style Puddle Walker rain boots, Nubuck boots, multiple bag families (Ewa, Adam, Svea Puffer, Stocksund, Djursholm, Biblio), bucket hats, beanies, scarves, bike accessories, and dog raincoats. Limited collaborations with Siadds Atelier, SOCKSSS, and Lyle & Scott, plus seasonal collections (SS26, Winter, Lightweight, Travel, Opal), round out the catalog.

The company operates a direct-to-consumer e-commerce model exclusively through its owned storefront at stutterheim.com, with global shipping to over 100 countries and multi-currency support (USD, EUR, GBP, SEK, NOK, DKK, CHF, JPY, CAD, AUD) across 11 localized country storefronts. Unit pricing spans approximately $90 for entry-level accessories and bucket hats, $168–$252 for footwear, $300–$500 for standard raincoats, and up to $600 for trench coats and premium parkas. Marketing relies on organic social channels (Instagram, Facebook, TikTok, Pinterest, LinkedIn), email newsletters, lookbook-driven content, and user-generated content via the #STUTTERHEIMStyle hashtag. Seasonal promotions include Summer Sale events with up to 50% discounts.

Stutterheim has no disclosed institutional funding, no parent company, no subsidiaries, and no acquisitions. Ownership commentary indicates continued family involvement, evidenced by the 'Stutterheim Family' reference in the Amsterdam in Motion cultural partnership announced in October 2025. The company has 11–50 employees, and revenue is not publicly disclosed. The competitive position rests on Scandinavian design heritage, brand recognition in premium outerwear, and a globally distributed DTC channel with no disclosed wholesale or physical retail footprint.

Name

Stutterheim

Legal name

Stutterheim

Website

https://stutterheim.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Stutterheim is a Swedish rainwear brand founded in 2010, designing and selling premium waterproof outerwear, bags, footwear, and apparel accessories directly to global consumers through stutterheim.com with multi-currency worldwide shipping.

Ownership category

akta.pro rank

Product category

Premium Rainwear

NAICS

Clothing and Clothing Accessories Retailers (45811), Apparel Accessories and Other Apparel Manufacturing (3159), Footwear Manufacturing (3162), Textile Bag and Canvas Mills (31491)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Women's, Misses', And Juniors Outerwear (2330), Retail-Family Clothing Stores (5651), Footwear, (No Rubber) (3140)

akta.pro primary industry

Outerwear & Cold-Weather Apparel Manufacturers (CRAAAAAI)

akta.pro secondary industries

Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing) (CRAMAMAK), Cold-Weather Accessories Manufacturing (Thermal Sets/Arm & Leg Warmers) (IMAOAFAJ)

Keywords

• Premium rainwear
• Waterproof outerwear
• Raincoats jackets
• Scandinavian outerwear
• Rainwear accessories

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct Product Sales: One-time purchase revenue from selling rainwear, accessories, and footwear directly to consumers through owned e-commerce channels. The company operates seasonal sales (Summer Sale) with discounts up to 50% off.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Stutterheim designs, manufactures, and sells premium waterproof rainwear and Scandinavian-style outerwear accessories through its own e-commerce store. Its core product lines are the Stockholm and Mosebacke raincoat families, supplemented by parkas, lightweight and travel jackets, knitwear, trousers, bags, bucket hats, and Chelsea-style rain boots. The brand also runs seasonal collections and limited collaborations with artists and designers.

Product overview

Stutterheim is a Swedish rainwear brand specializing in premium waterproof outerwear and accessories. The product portfolio centers on the Stockholm and Mosebacke raincoat families as core offerings, supplemented by extended-length parka styles, casual jackets, knitwear, trousers, and a growing accessories line including bags, hats, and footwear. The brand operates as a unified e-commerce platform with multiple seasonal collections (SS26, Winter, Lightweight, Travel), limited collaborations (Opal Collection, Siadds Atelier, SOCKSSS, Lyle & Scott), and gender-specific lines for men and women. The collection structure includes the STUTTERHEIM Originals core line, Patch and Long sub-collections, and specialty items like dog raincoats.

Differentiator

Problem solved

Functional benefit

Products and services

• Stockholm Raincoats Stutterheim's signature raincoat family, available in multiple silhouettes (Original, Patch, 15, Long, Lightweight, Zip) and matte or suede finishes, for men and women.
• Mosebacke Raincoats A-line women's raincoat family in Original, Patch, 15, Long, Lightweight, and Suede Matte variants.
• Parkas and Long Raincoats (Martins, Stadshagen, Chatham) Full-length parkas and long raincoats (Martins Parka, Stadshagen Parka, Chatham Long Raincoat) for men and women, offering maximum weather protection.
• Casual Jackets (Birka, Faversham, Lubban, Lilla Tre, Bandhagen, Bredsand, Hjorthagen) Range of casual jackets including hooded, zip bomber, cropped, and overshirt styles (Birka, Faversham, Lubban, Lilla Tre, Bandhagen, Bredsand, Hjorthagen) for men and women.
• Vests and Overshirts (Bro Vest, Humlan Overshirt) Puffer-style vest and overshirt pieces for men, providing core warmth and layering options.
• Knitwear and Hoodies (Knivsta Sweater, Svartvik Hoodie) Knit sweaters and hoodies for men and women, expanding the brand beyond outerwear.
• Trousers, Shorts and Skirts (Space, Karla, Jarla, Sergel) Casual trousers, shorts, and skirt options (Space Trousers, Space Shorts, Karla Trousers Tape, Jarla Trousers, Sergel Skirt) for men and women.
• Bags (Ewa, Adam, Svea, Stylist, Stocksund, Djursholm, Biblio) Premium bag collection including shoulder, crossbody, tote, handbag, wash bag, and backpack styles (Ewa, Adam, Svea, Stylist, Stocksund, Djursholm, Biblio) in matte finishes.
• Bucket Hats and Headwear (Beckholmen) Bucket hats and additional headwear (Beckholmen) in matte and standard finishes.
• Rain Boots and Footwear (Puddle Walker, Chelsea Rainwalker, Chelsea Winterwalker, Road Walker Nubuck) Chelsea-style rain boots and weather-ready footwear (Puddle Walker, Chelsea Rainwalker, Chelsea Winterwalker, Road Walker Nubuck) for wet-weather use.
• Ponchos (Concert Tape, Concert Print Opal) Poncho styles including tape detail and opal-printed variants (Concert Tape, Concert Print Opal) for women.
• Dog Raincoats Rainwear designed for dogs, extending the brand's waterproof expertise to pets.
• Travel Collection Rainwear designed for travel, featuring packable and versatile styles.
• Winter Collection Insulated, heavy-weight rainwear for cold winter conditions.
• SS26 Lookbook Collection Spring/Summer 2026 season collection lookbook for men and women.
• STUTTERHEIM Originals Core Collection The brand's core signature collection featuring core rainwear designs sold throughout the year.
• Opal Capsule Collection Limited edition collection featuring opal-inspired design elements.
• Lightweight Collection Breathable, lightweight rainwear for milder conditions.
• STUTTERHEIM x Siadds Atelier Collaboration Collaborative collection with Siadds Atelier.
• STUTTERHEIM x SOCKSSS Collaboration Collaborative project between two Stockholm-based friends.
• STUTTERHEIM x Lyle & Scott Collaboration Collaborative tote bag collection with Lyle & Scott.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Partnerships

Six partnerships are on record, tiered core, flagship and minor.

• Stutterheim FamilycoreOthers · 27 October 2025The Stutterheim Family co-initiated the 'Amsterdam in Motion' project, an immersive city marketing experience featuring the world's largest multimedia city maquette (200m² with over 30,500 buildings) powered by AI-driven projection mapping. This partnership with S4 Capital's Monks, City of Amsterdam, and Amsterdam Museum demonstrates the family's continued involvement in cultural and innovative projects beyond the core rainwear business.
• City of AmsterdamflagshipStrategic or Co-development Partner · 27 October 2025Major cultural partnership for Amsterdam's 750th birthday celebration. The 'Amsterdam in Motion' project is a permanent yet adaptable immersive experience representing a new approach to city marketing, allowing the city to continuously update multimedia content alongside its narrative of history, present, and future.
• Amsterdam MuseumflagshipStrategic or Co-development Partner · 27 October 2025Cultural institution partner in the 'Amsterdam in Motion' immersive city marketing project, contributing to the narrative of Amsterdam's history, present, and future through multimedia storytelling.
• JCDecauxminorStrategic or Co-development Partner · 27 October 2025Outdoor advertising and city marketing infrastructure partner in the Amsterdam in Motion project, contributing to the visibility and implementation of the immersive city experience.
• Rabobank AmsterdamminorStrategic or Co-development Partner · 27 October 2025Financial institution partner supporting the Amsterdam in Motion city marketing initiative as part of the broad coalition of partners.
• Port of AmsterdamminorStrategic or Co-development Partner · 27 October 2025Port authority partner in the Amsterdam in Motion project, representing Amsterdam's maritime and commercial identity in the city's immersive storytelling initiative.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Rains: Danish rainwear brand offering waterproof outerwear, bags, and accessories with a minimalist Scandinavian aesthetic and direct-to-consumer model. The single most comparable peer to Stutterheim in category, price point, and go-to-market approach.
• Tretorn: Swedish heritage brand known for rubber boots and casual footwear with a growing outerwear line. Comparable Scandinavian origin and direct overlap in rain footwear and lifestyle apparel.
• Hunter Boot Ltd: British heritage brand best known for Wellington rain boots with an expanding outerwear and lifestyle accessory range. Closely comparable overlap in rain footwear and growing convergence in lifestyle rainwear.
• Peak Performance: Swedish outdoor and activewear brand offering premium technical outerwear. Comparable Scandinavian origin, premium positioning, and overlap in jackets and outerwear categories.
• Didriksons: Swedish functional outerwear brand founded in 1913, specializing in rainwear and weatherproof clothing. Comparable product category with shared Scandinavian heritage, though broader and more mass-market price positioning.
• Fjällräven: Swedish outdoor and lifestyle brand offering jackets, backpacks, and outerwear with Scandinavian design heritage. Comparable geographic origin, premium positioning, and direct overlap in outerwear and bags.
• Ilse Jacobsen: Danish rainwear and outerwear brand specializing in raincoats, rubber boots, and accessories. Directly comparable product mix, Scandinavian heritage, and premium positioning in the European rainwear market.

Broad incumbents

• Burberry: British luxury fashion house with heritage trench coats and outerwear as a core category. Comparable premium fashion outerwear positioning, though at vastly larger scale with a broader luxury portfolio.
• Canada Goose: Canadian premium outerwear brand specializing in down parkas and cold-weather coats with global retail. Comparable premium positioning and outerwear focus, though at meaningfully larger scale and broader category depth.
• Patagonia: Large US-based outdoor brand with an extensive outerwear catalog and global distribution. Comparable in outerwear functionality and durability positioning, though significantly broader in scale and outdoor-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Stutterheim_
• Facebookfacebook.com/stutterheimraincoats
• LinkedInlinkedin.com/company/stutterheim-raincoats
• Instagraminstagram.com/stutterheim
• Pinterestpinterest.com/stutterheimrain

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stutterheim