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Lime Brokerage

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Namestring
Lime Brokerage
Websiteurl
limebrokerage.com
Company typeenum
Private
Founded yearint
2000
Short descriptiontext

Lime Brokerage is a New York-based privately held financial technology firm, founded in 2000, that provides stock market trading systems and services to market participants, with 51-100 employees.

Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
stock trading systems, brokerage technology, trading infrastructure, market access, financial technology
Industry4 codes
PRIMARYFSAEACAD
Prime Brokerage
Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Securities Brokerage (Retail & Institutional)
SECONDARYFSACAFAB
Equity Prime Brokerage (Custody, Financing & Services)
Financial & Insurance/Capital Markets & Securities/Equities Trading & Prime Brokerage
SECONDARYFSACAIAD
Prime Brokerage Financing (Margin/Stock Loan)
Financial & Insurance/Capital Markets & Securities/Securities Lending & Financing (Repo/SLB)
SECONDARYFSAEACAB
Discount & Online Retail Brokerage
Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Securities Brokerage (Retail & Institutional)
NAICS code1 code
  • Securities and Commodity Contracts Intermediation and Brokerage5231
SIC code1 code
  • Security Brokers, Dealers & Flotation Companies6211
Product category
Trading Systems / Brokerage Technology
Cost components5 values
Technology or R&D, Personnel, Operations, Infrastructure, Compliance
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Lime Brokerage is a financial technology firm that provides stock market trading systems and services. Founded in 2000 and headquartered in New York, the company builds and delivers brokerage and trading technology solutions used by market participants to access equities markets and execute trades.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Stock Market Trading Systems
CategoryTrading Systems
Description

Trading technology platforms and brokerage services that enable market participants to access equities markets and execute stock trades. Designed for active traders and institutional clients requiring reliable market access.

No data
Peers10 records
1Wedbush Securities
TypeDirect peer
Description

Wedbush is a US broker-dealer and prime broker that services active traders, small hedge funds, and introducing brokers with clearing and prime services — comparable in target client and service mix to Lime Brokerage.

2Robinhood
TypeEmerging player
Description

Robinhood is an electronic/direct-access broker targeting active self-directed traders with its own in-house clearing. Overlaps with Lime on the tech-led retail-active-trader customer base but offers no prime services.

3TradeStation
TypeDirect peer
Description

TradeStation is an online brokerage and trading technology platform known for advanced charting, direct market access, and electronic execution — directly comparable to Lime Brokerage's "stock market trading systems and services" positioning.

4Interactive Brokers
TypeDirect peer
Description

Interactive Brokers is a global electronic broker offering DMA, prime, and clearing services to active traders and hedge funds. It is the closest comparable to Lime Brokerage given its technology-led, low-touch prime brokerage model for active retail and emerging-manager clients.

5Tradier
TypeDirect peer
Description

Tradier is a brokerage-as-a-service platform providing trading APIs and execution infrastructure to active traders and fintechs — comparable to Lime in that it is a technology-forward brokerage serving active/quant client segments.

6Apex Clearing / COR Clearing
TypeDirect peer
Description

Apex Clearing is a third-party clearing/prime broker that provides execution, custody, and financing infrastructure to introducing brokers and active traders — directly analogous to Lime's prime brokerage value proposition.

7Morgan Stanley (E*TRADE)
TypeBroad incumbent
Description

Morgan Stanley owns E*TRADE, a large online retail broker serving active traders. Although vastly larger, it competes for the same active self-directed investor segment Lime targets.

8Charles Schwab (incl. former TD Ameritrade)
TypeBroad incumbent
Description

Schwab is a broad incumbent retail broker and custodian with electronic trading platforms across multiple asset classes. It overlaps with Lime's online brokerage and active-trader offerings but operates at vastly larger scale.

9Goldman Sachs (Goldman Sachs Execution & Clearing / prime)
TypeBroad incumbent
Description

Goldman's prime brokerage and execution/c clearing franchise serves hedge funds and active traders at the upper end of the market. It is comparable as a prime broker but with a much larger, bulge-bracket balance sheet and institutional client focus.

10Velocity Clearing
TypeDirect peer
Description

Velocity Clearing provides clearing and prime brokerage infrastructure to active traders and RIAs. It is comparable to Lime as a mid-sized clearing/prime provider serving active trader and emerging manager segments.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lime Brokerage

Trading Systems / Brokerage Technologylimebrokerage.com

Lime Brokerage is a New York-based privately held financial technology firm, founded in 2000, that provides stock market trading systems and services to market participants, with 51-100 employees.

Lime Brokerage firmographics

Firmographics
Name
Lime Brokerage
Website
https://limebrokerage.com
Company type
Private
Founded year
2000
Headcount range
51–100 employees
Short description
Lime Brokerage is a New York-based privately held financial technology firm, founded in 2000, that provides stock market trading systems and services to market participants, with 51-100 employees.
Ownership category
akta.pro rank

Lime Brokerage industry classification

Industry
Product category
Trading Systems / Brokerage Technology
NAICS
Securities and Commodity Contracts Intermediation and Brokerage (5231)
SIC
Security Brokers, Dealers & Flotation Companies (6211)
akta.pro industry
PRIMARYFSAEACAD
Prime Brokerage
Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Securities Brokerage (Retail & Institutional)
SECONDARYFSACAFAB
Equity Prime Brokerage (Custody, Financing & Services)
Financial & Insurance/Capital Markets & Securities/Equities Trading & Prime Brokerage
SECONDARYFSACAIAD
Prime Brokerage Financing (Margin/Stock Loan)
Financial & Insurance/Capital Markets & Securities/Securities Lending & Financing (Repo/SLB)
SECONDARYFSAEACAB
Discount & Online Retail Brokerage
Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Securities Brokerage (Retail & Institutional)

Keywords

  • Stock trading systems
  • Brokerage technology
  • Trading infrastructure
  • Market access
  • Financial technology

Where Lime Brokerage is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

Lime Brokerage business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Infrastructure, Compliance

Lime Brokerage product offering

Product offering

Core offering

Lime Brokerage is a financial technology firm that provides stock market trading systems and services. Founded in 2000 and headquartered in New York, the company builds and delivers brokerage and trading technology solutions used by market participants to access equities markets and execute trades.

Differentiator

Problem solved

Functional benefit

Products and services

  • Stock Market Trading Systems Trading technology platforms and brokerage services that enable market participants to access equities markets and execute stock trades. Designed for active traders and institutional clients requiring reliable market access.

Companies that use Lime Brokerage

Customer profile

Ideal customer profiles1 record

Lime Brokerage technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Lime Brokerage competitors and assessment

Company assessment

Direct peers

  • Wedbush Securities: Wedbush is a US broker-dealer and prime broker that services active traders, small hedge funds, and introducing brokers with clearing and prime services — comparable in target client and service mix to Lime Brokerage.
  • TradeStation: TradeStation is an online brokerage and trading technology platform known for advanced charting, direct market access, and electronic execution — directly comparable to Lime Brokerage's "stock market trading systems and services" positioning.
  • Interactive Brokers: Interactive Brokers is a global electronic broker offering DMA, prime, and clearing services to active traders and hedge funds. It is the closest comparable to Lime Brokerage given its technology-led, low-touch prime brokerage model for active retail and emerging-manager clients.
  • Tradier: Tradier is a brokerage-as-a-service platform providing trading APIs and execution infrastructure to active traders and fintechs — comparable to Lime in that it is a technology-forward brokerage serving active/quant client segments.
  • Apex Clearing / COR Clearing: Apex Clearing is a third-party clearing/prime broker that provides execution, custody, and financing infrastructure to introducing brokers and active traders — directly analogous to Lime's prime brokerage value proposition.
  • Velocity Clearing: Velocity Clearing provides clearing and prime brokerage infrastructure to active traders and RIAs. It is comparable to Lime as a mid-sized clearing/prime provider serving active trader and emerging manager segments.

Emerging players

  • Robinhood: Robinhood is an electronic/direct-access broker targeting active self-directed traders with its own in-house clearing. Overlaps with Lime on the tech-led retail-active-trader customer base but offers no prime services.

Broad incumbents

  • Morgan Stanley (E*TRADE): Morgan Stanley owns E*TRADE, a large online retail broker serving active traders. Although vastly larger, it competes for the same active self-directed investor segment Lime targets.
  • Charles Schwab (incl. former TD Ameritrade): Schwab is a broad incumbent retail broker and custodian with electronic trading platforms across multiple asset classes. It overlaps with Lime's online brokerage and active-trader offerings but operates at vastly larger scale.
  • Goldman Sachs (Goldman Sachs Execution & Clearing / prime): Goldman's prime brokerage and execution/c clearing franchise serves hedge funds and active traders at the upper end of the market. It is comparable as a prime broker but with a much larger, bulge-bracket balance sheet and institutional client focus.

Market position

Customer concentration

Lime Brokerage social profiles

Digital presence

Lime Brokerage financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lime Brokerage leadership team

Management profile

Number of profiles

Profiles2 records

Lime Brokerage funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lime Brokerage M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lime Brokerage

What does Lime Brokerage do?

Lime Brokerage is a financial technology firm that provides stock market trading systems and services. Founded in 2000 and headquartered in New York, the company builds and delivers brokerage and trading technology solutions used by market participants to access equities markets and execute trades.

When was Lime Brokerage founded?

Lime Brokerage was founded in 2000. It employs 51 to 100 people.

Where is Lime Brokerage based?

Lime Brokerage is headquartered in New York, United States, in the North America region.

Who are Lime Brokerage's main competitors?

Direct peers on record are Wedbush Securities, TradeStation, Interactive Brokers, Tradier, Apex Clearing / COR Clearing and Velocity Clearing. Robinhood is listed as an emerging player. Broad incumbents are Morgan Stanley (E*TRADE), Charles Schwab (incl. former TD Ameritrade) and Goldman Sachs (Goldman Sachs Execution & Clearing / prime).

Does Lime Brokerage have an API?

No public API is recorded for Lime Brokerage.

What industry is Lime Brokerage in?

Lime Brokerage's product category is Trading Systems / Brokerage Technology. Its primary akta.pro industry code is FSAEACAD, Prime Brokerage, with a secondary code of FSACAFAB, Equity Prime Brokerage (Custody, Financing & Services). Its NAICS code is 5231 and its SIC code is 6211.

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Live signals
PR NewswireRival Systems Integrates with Lime Brokerage's Low Latency Execution Gateways to Provide Clients with Broad Equity Market AccessRival Systems and Lime Brokerage announced an integrated solution combining Rival's front-end trading and algorithmic strategy development software with Lime's low latency execution services for U.S. equity markets. The offering, available immediately, enables Rival's non-broker dealer clients to access all U.S. equity markets and dark pools via Lime's exchange gateways. The integration extends Rival's platform capabilities beyond derivatives to include equities trading, giving clients a comprehensive solution for futures, equities, and options.GlobeNewswireLime Brokerage Launches New LimeBrokerage.comLime Brokerage, a Wedbush company, launched its new LimeBrokerage.com website on April 27, 2017, with a user-friendly interface and new tools. The site was designed by Los Angeles-based firm Ludlow and Kingsley, aligning with Lime's Fintech branding. The company invites clients to visit the site for industry news and product overviews.GlobeNewswireLime Brokerage and Vela Trading Technologies Announce Product IntegrationLime Brokerage and Vela Trading Technologies announced integration of Lime's Strategy Studio with Vela's low-latency direct feed handlers. The combined solution provides access to over 250 global direct feeds across multiple asset classes. The companies are also working on integrating Strategy Studio with Vela's market gateway libraries for an end-to-end tick-to-trade stack.GlobeNewswireDespite Market Volatility, Lime Brokerage Announces Record Day in Trade ExecutionLime Brokerage executed several hundred million shares on June 24, 2016, its largest volume day since 2008, accounting for about 2.5% of US equity market share. The firm maintained robust performance despite market volatility from the UK's EU exit and Russell rebalance, with CEO Tony Huck praising the team's resiliency.GlobeNewswireLime Brokerage to Ring the New York Stock Exchange Closing BellLime Brokerage will ring the NYSE closing bell on June 22, 2016, to mark its five-year anniversary since being acquired by Wedbush. The event will be streamed live, and executives including CEO Rich Jablonski will attend.GlobeNewswireLime Brokerage Awarded "Best Systematic Trading Technology" By Markets Media MagazineLime Brokerage, a Wedbush Company, won Best Systematic Trading Technology at the Markets Media 2016 Markets Choice Awards. The award recognizes outstanding achievements in institutional trading technology, and Lime's systems are built on speed, reliability, and scalability for low-latency traders.GlobeNewswireLime Brokerage Recipient of "Best Infrastructure/Technology Initiative" By 2016 Wall Street Letter Institutional Trading AwardsLime Brokerage, a Wedbush Company, received the 2016 Wall Street Letter Institutional Trading Award for Best Infrastructure/Technology Initiative. The award was presented at an event in New York City on February 23, 2016, recognizing excellence in institutional trading technology.GlobeNewswireLime Brokerage Partners with InfoReachLime Brokerage added its electronic execution platform to InfoReach's TMSbd and TMS trading platforms. The partnership provides end-to-end trade management with advanced execution capabilities and algorithms. InfoReach has already supplied Lime's direct market access and data feeds for several years.GlobeNewswireLime Brokerage Expands Market Data Coverage Through Partnership With ACTIV FinancialLime Brokerage and ACTIV Financial announced a partnership to expand market data coverage via Lime's Strategy Studio, adding Canada, Europe, and Asia-Pacific. The agreement provides real-time data from over 200 sources for global equities, options, futures, and foreign exchange.GlobeNewswireLime Brokerage Appoints Rich Jablonski CEO, Continues Momentum with Leading Trading TechnologyLime Brokerage appointed Rich Jablonski as CEO and board member effective immediately. He previously held executive roles in clearing, treasury, and prime brokerage at Wedbush. The firm aims to expand its technology capabilities and grow end-to-end solutions for systematic traders.