Schmittgall Group

What Schmittgall Group does

Schmittgall Group (Schmittgall Gruppe) is an owner-managed (inhabergeführte) agency group headquartered in Stuttgart-Degerloch, Germany, operating a portfolio of six specialized sub-brands across brand communication, healthcare marketing, content creation, and publishing. The group is legally structured as three private limited companies (GmbH): Schmittgall Werbeagentur GmbH, Leonhardt & Kern Werbeagentur GmbH, and t5 GmbH, with sub-brands Schmittgall HEALTH, t5creator, beMedCreator, bePatientCreator, and t5 publish operating under these entities. The group serves B2B clients requiring integrated expertise in brand strategy, healthcare communications, web and app design, online marketing, product development, and creative consulting, primarily in the Baden-Württemberg region of Germany.

The group's business model is project-based agency services revenue. Each subsidiary operates as an independent character capable of functioning alone or in concert with sister agencies, allowing clients to engage a single discipline or the full integrated offering. Distribution is primarily direct sales to enterprise clients, supplemented by a digital presence that includes LinkedIn, XING, Google Analytics (with IP anonymization), and a self-hosted Matomo analytics instance. Pricing is not publicly disclosed. Leadership comprises Geschäftsführer running each entity: Florian Schmittgall (Schmittgall Werbeagentur GmbH), Jens Greisinger and Oliver Unfried (Leonhardt & Kern Werbeagentur GmbH), and Julian Schmittgall and Florian Schmittgall (t5 GmbH), with Sebastian Koye serving as data protection officer. The family-owned structure with generational involvement (Julian alongside Florian Schmittgall) signals continuity orientation over near-term scale.

No AI/ML capabilities, no proprietary technology platform, no app, and no API are disclosed. The firm has 11-50 employees, no external funding, no awards, no patents, and no disclosed partnerships, positioning it as a privately-held, regionally-focused creative services group.

Name

Schmittgall Group

Legal name

SCHMITTGALL WERBEAGENTUR GMBH

Website

https://schmittgall-gruppe.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Schmittgall Group is an owner-managed Stuttgart-based agency group operating six specialized sub-brands that deliver brand communication, healthcare marketing, content creation, and publishing services to B2B clients, primarily in the Baden-Württemberg region of Germany.

Ownership category

akta.pro rank

Headquarters

HQ city

Stuttgart

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Distribution channels1 record

Marketing channels4 records

Core offering

Schmittgall Group is an owner-managed agency group based in Stuttgart, Germany, that provides brand communication, healthcare marketing, web and app design, online marketing, product development, and creative business consulting services. It operates multiple specialized sub-brands (Schmittgall HEALTH, Leonhardt & Kern, t5creator, beMedCreator, bePatientCreator, and t5 publish) that function independently or collectively to deliver integrated communication solutions across all communicative disciplines.

Product overview

The Schmittgall Group is an owner-operated agency group based in Stuttgart, Germany, providing brand communication, healthcare marketing, innovation, technology, product development, and creative consulting services. The group consists of multiple specialized agency brands operating both independently and collaboratively: Schmittgall HEALTH (healthcare sector marketing), Leonhardt & Kern (general advertising), t5creator (content creation), beMedCreator (medical content), bePatientCreator (patient content), and t5 publish (publishing services). The portfolio spans brand strategy, web design, apps, online marketing, and product development across all communicative disciplines.

Differentiator

Problem solved

Functional benefit

Brands

• Schmittgall HEALTH: Healthcare-focused brand communication agency
• Leonhardt & Kern
• t5creator
• beMedCreator
• bePatientCreator
• t5 publish

Products and services

• Schmittgall HEALTH A healthcare-focused brand communication agency offering brand communication and marketing services tailored for the healthcare sector.
• Leonhardt & Kern A general advertising agency brand within the Schmittgall Group offering brand communication, advertising, and marketing services across industries.
• t5creator A content creation brand offering services for digital content development and creative production.
• beMedCreator A medical content creation brand specializing in healthcare and medical communication materials.
• bePatientCreator A patient-focused content creation brand developing patient communication and education materials.
• t5 publish A publishing brand offering content publishing and distribution services.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights3 records

Direct peers

• Antoni (Antoni Communications): Berlin-based creative agency. Comparable as a German independent creative agency serving B2B and consumer clients with brand communication and integrated campaign work.
• kempertrautmann: Independent creative agency headquartered in Hamburg. Comparable as a German mid-sized independent agency offering integrated brand communication, digital, and content services to enterprise clients.
• Jung von Matt: Hamburg-headquartered independent creative agency group with multiple sub-brands covering brand communication, digital, and content. Operates a comparable multi-brand agency architecture serving enterprise clients in the DACH market.
• Scholz & Friends: Major German creative agency headquartered in Hamburg with offices across multiple German cities. Directly comparable as a Germany-based brand communication and creative agency serving enterprise B2B clients across multiple verticals.
• Kolle Rebbe: Hamburg-based independent creative and brand agency. Directly comparable as a German mid-sized creative agency competing for similar B2B brand communication and creative strategy engagements.
• Thjnk: Independent German creative agency group with offices in Hamburg, Berlin, Düsseldorf, Munich, and Zurich. Directly comparable as a multi-brand agency network serving enterprise clients in brand communication and creative strategy.

Broad incumbents

• Serviceplan Group: Largest owner-managed agency group in Germany and Europe, headquartered in Munich. Highly comparable as a multi-brand, owner-led German agency network spanning brand communication, digital, and content — but at substantially greater scale and geographic reach than Schmittgall.
• Publicis Germany: German arm of Publicis Groupe, one of the world's largest advertising networks. Comparable as a full-service brand communication and creative agency competing for enterprise clients in the German market, with substantially greater scale.
• DDB Germany (DDB Tribal): German operations of global DDB/Omnicom network. Comparable as a full-service German advertising agency competing for similar enterprise brand communication budgets, but with global network scale and resources.

Emerging players

• Havas Life Germany: Healthcare-focused communications arm of the Havas network. Most directly comparable to Schmittgall HEALTH, beMedCreator, and bePatientCreator as a specialist healthcare marketing and communications provider operating in the German/European market.

Market position

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schmittgall Group