EMBLEM Developments
Toronto-based luxury residential condominium developer founded in 2019 with a $3.6B GTA-area development portfolio spanning 4,588+ units across Toronto, Mississauga, Hamilton, and Ottawa, differentiating through luxury brand design partnerships and award-winning high-rise product.
- Company typePrivate
- Founded2019
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What EMBLEM Developments does
EMBLEM Developments Inc. is a Toronto-based private real estate developer founded in 2019 that builds and sells luxury high-rise residential condominiums across Ontario, with a portfolio of 4,588+ residences representing $3.6B in development value concentrated in Toronto, Mississauga, Hamilton, and Ottawa. The company's product surface spans 8- to 43-storey towers ranging from 241 to 1,063 suites per project, with flagship developments including Allure (509 suites, Downtown Toronto), The Design District (931 suites, Hamilton), and the upcoming 180 Burnhamthorpe (1,063 suites, Mississauga). EMBLEM has recently expanded into purpose-built rental communities (Robinson Village, The Leaside) alongside its traditional for-sale condominium core.
The company differentiates through brand-driven design partnerships that are unusual for the residential development sector, including a bespoke furniture collaboration with Louis Vuitton for amenity spaces at The Design District and interior design work with Burdifilek and Daniel Mazzone. It works with established architecture and engineering firms (Arcadis IBI Group, Studio JCI) on project delivery and has accumulated 20+ industry building awards in three years, including International Property Awards 2024 Best Residential High-Rise in Canada and CHBA 2024 Top 5 High-Rise for Allure. EMBLEM generates revenue primarily through pre-construction condominium unit sales with deposits collected through construction and final closing on completion, supplemented by emerging rental income from purpose-built rental assets. Distribution occurs through a dedicated Presentation Centre at 1819 Yonge Street in Toronto and a broker network, with sales and marketing led by VP Jenny Bui, who has historically overseen $10B+ in pre-construction condominium sales.
The company is founder-led by Kash Pashootan, a former investment-management executive with 25+ years of experience managing high-net-worth family assets, and operates with a lean 11-50 person staff supplemented by senior operating partners drawn from Multiplex/Brookfield and other large Canadian developers. EMBLEM reports no institutional venture capital or private equity backing and is privately held with founder-majority control. Geographic footprint is regional Ontario, with no disclosed international operations.
EMBLEM Developments firmographics
Firmographics- Name
- EMBLEM Developments
- Legal name
- EMBLEM Developments Inc.
- Website
- https://emblemdevcorp.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Toronto-based luxury residential condominium developer founded in 2019 with a $3.6B GTA-area development portfolio spanning 4,588+ units across Toronto, Mississauga, Hamilton, and Ottawa, differentiating through luxury brand design partnerships and award-winning high-rise product.
- Ownership category
- akta.pro rank
Where EMBLEM Developments is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
EMBLEM Developments business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Condominium Sales: EMBLEM Developments generates revenue through the sale of pre-construction and newly constructed residential condominiums. The company follows a traditional real estate development model where buyers purchase units during the pre-construction phase and make deposits according to agreed schedules, with final closing upon project completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Allure - From the $700's |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
EMBLEM Developments product offering
Product offeringCore offering
EMBLEM Developments is a Greater Toronto Area real estate development company that designs, builds, and sells high-rise residential condominiums and rental communities. It generates revenue primarily through pre-construction and newly constructed condominium unit sales across Toronto, Hamilton, Mississauga, and Ottawa.
Product overview
EMBLEM Developments is a GTA-based real estate developer offering a portfolio of high-rise residential condominiums and rental communities across Ontario. The product portfolio includes completed developments (Arte, Artform, 1 Jarvis, Robinson Village), under-construction projects (The Design District), and pre-sales (Allure, The Leaside, 180 Burnhamthorpe, 92 John St.). Projects range from 8-43 storeys with unit counts from 241 to 1,063 suites, located in Toronto, Hamilton, Mississauga, and Ottawa. The company differentiates through luxury design partnerships (Louis Vuitton, Burdifilek, Daniel Mazzone), premium amenities, and customer experience programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Allure A 43-storey luxury condominium tower at 236 King St. E. in Downtown Toronto with 509 premium residential units, featuring an eight-storey retail podium and Rolls-Royce chauffeur service. Pricing starts from the $700,000s.
- The Design District A 931-suite, 31-storey condominium development at 41 Wilson St. in Hamilton featuring Louis Vuitton furnishings and world-renowned interior design by Burdifilek.
- Arte An 18-storey luxury condominium at Hurontario and Dundas in Mississauga (sold out), featuring collaboration with designer Daniel Mazzone.
- 1 Jarvis A 15-storey, 354-suite condominium at 1 Jarvis St. in Hamilton featuring Studio JCI architecture with brick podium design, winner of the BILD 2021 Best Suite Design award.
- Artform A 17-storey, 336-suite condominium at 86 Dundas St. E. in Mississauga's Cooksville area, featuring bold creative design aesthetics.
- Robinson Village Four buildings with 291 suites across 9 storeys in Ottawa, a modern rental community now leasing.
- The Leaside A modern boutique rental building with 241 suites across 8 storeys in Leaside, Toronto, developed in collaboration with Core Development Group.
- 180 Burnhamthorpe A coming-soon development at 180 Burnhamthorpe Rd. in Mississauga featuring 1,063 suites across dual towers of 60 and 40 storeys near Square One.
- 92 John St. A coming-soon development at 92 John St. in Hamilton with 405 suites across 31 storeys.
Quantifiable outcome
- Record sales pricing achieved at each project launch
- +2 more outcomes
Companies that use EMBLEM Developments
Customer profileSegments2 records
Ideal customer profiles2 records
EMBLEM Developments technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EMBLEM Developments partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, major, flagship and minor.
- Core Development GroupcorePartnership with Core Development Group to launch The Leaside, a new luxury condominium community in Leaside (241 suites, 8 storeys, modern boutique rental living).
- TCU Development CorporationcorePartnership with TCU Development Corporation to launch Capital Park in Ottawa - city living surrounded by nature (4 buildings, 291 suites, 9 storeys).
- Pediatric Oncology Group of Ontario (POGO)majorEMBLEM's charitable partner through a $100,000 commitment, an Internship Program hiring cancer survivors for paid summer work experience, and an Annual Fundraiser (Pickleball for POGO). Partnership supports children and youth with cancer, survivors, and their families through equitable access to care and contributions to Canada's pediatric cancer network.
- Arcadis IBI GroupcoreGlobal design and technology firm with 60+ offices and 3,500+ professionals operating in 100+ countries. Provides innovative solutions in architecture, engineering, and urban planning for EMBLEM projects including The Design District and Allure.
- Louis VuittonflagshipLuxury brand providing bespoke furniture and designer amenity spaces for The Design District project. Creates Louis Vuitton-furnished amenity spaces never done before in residential development.
- BurdifilekcoreWorld-renowned interior design studio providing design services for The Design District and Allure. Renowned for high-profile projects including W Hotel Atlanta, Holt Renfrew Toronto, and Neiman Marcus Long Island with 200+ international awards.
- Daniel MazzonecoreLuxury designer collaborating with EMBLEM on Arte Residences project. Created curated living spaces described as 'Curated living by Daniel Mazzone' for the emblem of luxury south of Square One.
- First Avenue Investment CounselminorCo-host of Pickleball for POGO charitable pickleball tournament alongside EMBLEM Developments, raising funds for Pediatric Oncology Group of Ontario.
- Studio JCIcoreArchitectural design firm that designed 1 Jarvis condominium in Hamilton. Created the 15-storey building that epitomizes Hamilton's transformation with brick podium and sleek urban expression.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
EMBLEM Developments competitors and assessment
Company assessmentDirect peers
- Tribute Communities: GTA-based developer with a significant high-rise and mid-rise condo portfolio targeting similar urban buyers and investors.
- Tridel: One of Canada's largest residential condominium developers, headquartered in Toronto with deep GTA high-rise focus — the most direct comparable to EMBLEM's luxury condo pipeline and buyer base.
- Menkes Developments: Toronto-based, family-owned developer with a large GTA high-rise residential portfolio and a long track record — directly comparable to EMBLEM in product, geography, and buyer segment.
- Concord Adex: Concord Pacific's Toronto arm developing large master-planned high-rise communities in the GTA — comparable in scale, design-led approach, and pre-construction condo model.
- Daniels Corporation: Major GTA residential developer with a high-rise condo pipeline across Toronto and Mississauga, operating with similar city-building, design-forward positioning.
- Great Gulf: Toronto-headquartered residential developer with condominium and master-planned community projects across the GTA — comparable in product mix and design-led branding.
- Bazis International: Toronto-focused luxury condominium developer with several branded, design-forward Downtown Toronto projects — directly comparable to EMBLEM's premium positioning and presentation-gallery model.
Regional players
- Pinnacle International: Vancouver-based luxury high-rise developer with growing Toronto presence — comparable luxury condo product but primarily competes in Western Canada rather than EMBLEM's GTA core.
Broad incumbents
- Brookfield Residential: Publicly-traded subsidiary of Brookfield Asset Management with master-planned and high-rise residential projects in the GTA — broader portfolio, deep capital base, and overlapping customer segments.
- Mattamy Homes: Canada's largest privately-owned homebuilder with a broad single-family and high-rise footprint — comparable developer with far larger scale and lower-density product mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
EMBLEM Developments social profiles
Digital presenceEMBLEM Developments financial estimates
Financial estimateRevenue estimate
Valuation estimate
EMBLEM Developments leadership team
Management profileNumber of profiles
Profiles22 records
EMBLEM Developments funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EMBLEM Developments M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EMBLEM Developments
What does EMBLEM Developments do?
EMBLEM Developments is a Greater Toronto Area real estate development company that designs, builds, and sells high-rise residential condominiums and rental communities. It generates revenue primarily through pre-construction and newly constructed condominium unit sales across Toronto, Hamilton, Mississauga, and Ottawa.
Is EMBLEM Developments a public or private company?
EMBLEM Developments is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EMBLEM Developments founded?
EMBLEM Developments was founded in 2019. It employs 11 to 50 people.
Where is EMBLEM Developments based?
EMBLEM Developments is headquartered in Toronto, Canada, in the North America region.
How does EMBLEM Developments make money?
One revenue line is on record: condominium Sales.
Who are EMBLEM Developments's main competitors?
Direct peers on record are Tribute Communities, Tridel, Menkes Developments, Concord Adex, Daniels Corporation, Great Gulf and Bazis International. Pinnacle International is listed as a regional player. Broad incumbents are Brookfield Residential and Mattamy Homes.
Does EMBLEM Developments have an API?
No public API is recorded for EMBLEM Developments.