Paiper

What Paiper does

Paiper S.r.l. is an Italian broadcast technology company headquartered in Milan that has operated continuously in telecommunications since 1976 and has spent the past 15+ years focused specifically on live video distribution and streaming. The company designs and manufactures a vertically integrated ecosystem combining proprietary hardware (pCASTER encoders, intelligent bonding routers, video mixers, PTZ cameras, controllers) with a proprietary OTT distribution platform called 10x10, supporting live and on-demand video up to 8K resolution with H.264/H.265 encoding, QoE/QoS monitoring, advertising insertion, and pay-per-view capabilities. An AI-powered module, pCASTER Track-AI, applies computer vision to enable single-operator multi-camera sports broadcast production with automated subject tracking and real-time highlight generation, supported by the MPS-X and MPS-6000 production systems.

The company's primary customer segment is sports organizations and clubs — ranging from amateur clubs using the entry-level pCASTER AIO-20 to professional leagues deploying the 8-camera MPS-X — with secondary segments in religious institutions (via the pCASTER GOLD-22) and media companies. Paiper monetizes through four revenue streams: hardware sales across the pCASTER product line, subscription and usage-based fees for the 10x10 platform, professional services (custom platform development, AI solutions, 24/7 NOC monitoring, event support), and managed streaming services with guaranteed quality up to 8K. Distribution is direct via a consultative sales model with custom-configured pricing. The company partners with NewTek (NDI protocol), NVIDIA (GPU compute), Blackmagic Design (ATEM), vMix, Genius Sport (FIBA data), Starlink, and Eutelsat OpenSKY, and advertises global distribution reach despite operating primarily out of Italy.

Name

Paiper

Legal name

Paiper srl

Website

https://paiper.it

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Paiper S.r.l. is an Italian broadcast technology company that designs and manufactures a vertically integrated ecosystem of proprietary hardware (pCASTER encoders, routers, cameras, controllers) and the 10x10 OTT streaming platform, primarily serving sports organizations, religious institutions, and media companies with end-to-end live video production and distribution solutions.

Ownership category

akta.pro rank

Product category

Broadcast Equipment and Streaming Hardware

NAICS

Audio and Video Equipment Manufacturing (334310), Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Computer Communications Equipment (3576)

akta.pro primary industry

Hardware Encoders & Transcoders (Appliances, FPGA/ASIC) (MPAHAHAB)

akta.pro secondary industries

Live Production Switching & Routing (Vision Mixers, Routers) (MPAHAKAE), Media Transport & Contribution (SRT/RIST, Satellite/IP, Fiber) (MPAHAKAD), Live Stream Processing (Ingest, ABR Packaging, Just-in-Time Packaging) (MPAHAHAD)

Keywords

• Broadcast hardware solutions
• Live video streaming
• OTT video platform
• Sports broadcasting technology
• Video encoding equipment

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Hardware Sales (pCASTER product line): Sale of proprietary broadcast hardware including encoders, routers, video mixers, PTZ cameras, controllers, and AI solutions. Products range from entry-level (pCASTER AIO-20 for small clubs) to professional systems (pCASTER AIO-99 with 8 camera inputs).
2. 10x10 Platform Services: Subscription and usage-based revenue from the OTT streaming platform providing live and VOD distribution, quality monitoring, advertising insertion, and content management capabilities.
3. Professional Services: Custom platform development, AI solutions for sports analysis, 24/7 monitoring (NOC), continuous assistance, and event support services.
4. Streaming Services: Live streaming transmission services with quality guarantees up to 8K broadcast quality, including connectivity management and failover protection.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Paiper designs, manufactures, and sells an end-to-end broadcast streaming ecosystem combining proprietary hardware (encoders, routers, video mixers, PTZ cameras, controllers) with the proprietary 10x10 OTT platform for live and on-demand video distribution. The integrated pCASTER hardware family and AI-assisted production tools enable sports organizations, media companies, and religious institutions to deliver professional multi-camera broadcasts with quality ranging from HD to 8K.

Product overview

Paiper is a modular broadcast technology ecosystem for sports streaming and video production, operating since 1976. The offering consists of the 10x10/10x10 Live OTT platform (core distribution platform for live and VOD streaming with global delivery, QoE monitoring, and monetization), the Paiper SPORT Platform (custom sports entertainment platform with game analysis and targeted advertising), the MPS-X and MPS-6000 broadcast production systems (8-camera 4K production switcher and GPU workstation for VR/AR/AI), the pCASTER AIO all-in-one broadcast systems series (AIO-20/22/33/77/88/99 for scalable live production from 4 to 8 cameras), the pCASTER GO! portable encoding system, the pCASTER encoder family including Track-AI (AI-powered automatic camera tracking), router solutions (pCASTER 2020, Connect!, 5G Connect!), PTZ cameras (PTC series and camera catalog), PTZ controllers (CNT-150/200/150HX/250HX, PTZ Controllers, SURF), the Paiper OPAL 4-camera streaming workstation, video switchers (CNT-300 NDI, CNT-310), Remote Speaker for remote commentary, SCORE for scoreboard integration, and comprehensive services including Liveway Sportonline (24/7 monitoring), data connections (custom routers with 4G/5G bonding), graphics management, and Paiper Services (DRM, transcoding, geolocation, AI for sports).

Differentiator

Problem solved

Functional benefit

Brands

• pCASTER: Family of hardware products including encoders, video mixers, routers, and controllers for broadcast streaming
• 10x10
• Liveway Sportonline
• pCaster Track-AI
• Paiper Sport System
• Paiper MPS-X
• Paiper OPAL
• Paiper Remote Speaker

Products and services

• Paiper 10x10 Platform Core OTT distribution platform for live and on-demand video streaming, providing global video delivery, quality monitoring (QoE/QoS), and monetization through advertising and pay-per-view capabilities. For broadcasters, media companies, and content owners.
• Paiper 10x10 Live Live streaming distribution platform enabling global broadcast of live events with HD and 4K quality, real-time monitoring, and integration with major streaming platforms and TV broadcasters.
• Paiper SPORT Platform Custom sports entertainment platform for live and on-demand content distribution across devices, featuring game analysis, performance statistics, and monetization through targeted advertising.
• Paiper MPS-X Integrated 8-camera mobile broadcast production system supporting 4K/UHD with SDI/HDMI/NDI inputs, real-time replay, chroma key, virtual sets, integrated titler with variable data support, and multiview. Streams to YouTube, Facebook, Twitch, and TV broadcasters.
• Paiper MPS-6000 High-performance scalable GPU workstation supporting up to 2x NVIDIA Quadro RTX 6000 or Tesla V100 GPUs for VR/AR/MR application development and AI computing workloads. Features redundant hardware and remote assistance.
• Paiper OPAL 4-camera HD streaming workstation combining multicore CPU and GPU for high-performance broadcast and live multicamera streaming at contained costs.
• pCASTER AIO-20 Entry-level 4-camera broadcast system for small sports clubs with integrated scoreboard data, real-time graphics overlay, and Paiper 10x10 platform integration for streaming and advertising monetization.
• pCASTER AIO-22 4 SDI + 4 IP camera broadcast system with PTZ joystick control for field cameras, professional XLR audio mixer, scoreboard data integration, and 10x10 Live platform advertising integration.
• pCASTER AIO-33 4 SDI camera broadcast system with event audio mixer input, scoreboard data integration, and 10x10 Live platform advertising integration for pre/post roll and overlay.
• pCASTER AIO-77

Quantifiable outcome

• Single-operator multi-camera broadcast production with AI-assisted tracking
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration27 records

AI capability5 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered supporting and core.

• Starlink (SpaceX)supportingTechnology or IntegrationStarlink satellite connectivity is referenced as a backup connection option for the pCASTER Connect! router system, enabling streaming in areas with limited terrestrial connectivity.
• Eutelsat OpenSKYsupportingTechnology or IntegrationEutelsat OpenSKY satellite connectivity is referenced as a backup connection option for the pCASTER Connect! router system, providing reliable streaming connectivity via satellite.
• Genius Sport (FIBA)supportingTechnology or IntegrationGenius Sport FIBA data integration for live game information displayed during sports broadcasts through the Paiper 10x10 platform.
• NewTek (NDI)coreTechnology or IntegrationPaiper products support NDI (Network Device Interface) protocol developed by NewTek, enabling IP-based video production workflows across cameras, controllers, and video mixers.
• NVIDIAcoreTechnology or IntegrationNVIDIA GPU technology (Quadro RTX 6000, Tesla V100) integrated into Paiper MPS-6000 workstations for VR-AR-MR applications and AI computing workloads.
• Blackmagic Design (ATEM)supportingTechnology or IntegrationPaiper SURF controller is compatible with Blackmagic ATEM switchers, providing tactile control surface for live production workflows.
• vMixsupportingTechnology or IntegrationPaiper SURF controller is compatible with vMix video production software, providing tactile control surface for live streaming workflows.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Blackmagic Design: Blackmagic Design is a global leader in professional broadcast hardware including ATEM switchers, capture cards, cameras, and control surfaces that Paiper explicitly integrates with and competes alongside in the live production workflow. They share the same end customers (broadcasters, sports producers, churches) and overlapping product categories.
• NewTek (Vizrt Group): NewTek invented the NDI protocol used across Paiper's product line and produces TriCaster live production systems and PTZ cameras. They are a direct peer in NDI-based broadcast production hardware and software, targeting the same sports, worship, and broadcast segments.
• vMix: vMix provides live video production software widely used for sports streaming, broadcasting, and event production. Paiper's SURF control surface is built specifically to integrate with vMix, making them a complementary hardware peer targeting the same sports/broadcast customer base.
• LiveU: LiveU is a leading provider of cellular bonding video transmission solutions for live news, sports, and event broadcasting — directly competing with Paiper's pCASTER Connect! and 5G Connect! router family for mobile/remote broadcast connectivity.
• Haivision: Haivision manufactures professional video encoders, decoders, and SRT-based contribution equipment for live broadcast, sports, and enterprise applications. They overlap directly with Paiper's pCASTER encoder and connectivity product lines targeting similar broadcast workflows.
• TVU Networks: TVU Networks provides IP-based live video broadcast transmission solutions including cellular bonding routers and cloud production services — a direct competitor to Paiper's pCASTER router family for sports and news broadcast contribution.
• BirdDog: BirdDog specializes in NDI-based PTZ cameras, converters, and production tools for live broadcasting — directly competing with Paiper's PTC PTZ camera family and CNT controller line, particularly in NDI-centric broadcast workflows.
• Magewell: Magewell manufactures video capture, encoding, and conversion hardware used in live streaming and broadcast production. Their encoder and capture card products overlap with Paiper's pCASTER encoder family for video ingest and streaming workflows.
• Streamstar: Streamstar produces live sports production switchers and software specifically designed for amateur and semi-professional sports streaming — a closely comparable peer to Paiper's pCASTER AIO all-in-one broadcast systems targeting the same lower-tier sports clubs.

Others

• Daktronics: Daktronics provides scoreboard systems and integrated display solutions for sports venues, adjacent to Paiper's SCORE scoreboard integration product. They are not a direct competitor but operate in the same sports-venue technology ecosystem with overlapping customer relationships.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paiper