Alameda Municipal Power
Alameda Municipal Power is a not-for-profit municipal electric utility serving 38,000+ residential and business customers in the City of Alameda, California, delivering 100% clean electricity at rates 38.2% below PG&E.
- Company typePrivate
- Founded1894
- HeadquartersAlameda, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Alameda Municipal Power does
Alameda Municipal Power (AMP) is a not-for-profit municipal electric utility operating as a department of the City of Alameda, California. Founded in 1894 and recognized as the oldest public power utility west of the Mississippi River, AMP delivers electricity to more than 38,000 residential and business customers within an exclusive municipal service territory. The utility has maintained a 100% clean electricity portfolio since 2020, making Alameda the lowest greenhouse-gas-emitting community in Alameda County. AMP's rates run approximately 38.2% below neighboring investor-owned utility PG&E, generating an estimated $51.6 million in annual customer savings and producing $6 million in annual transfers to the City of Alameda's general fund.
The utility's technology stack includes smart meter infrastructure, the MyAMP mobile customer application (developed by silverblaze and integrated with NorthStar Utilities Solutions/Harris Utility Group's CIS and billing platform), an online customer portal, and an OpenGov eProcurement system for vendor management. Operational programs span outage management, tree trimming, and an undergrounding initiative to remove overhead lines. Customer-facing programs include time-of-use rates, EV charger rebates (up to $5,000 residential, $50,000 per multifamily site), building electrification grants for non-profits, heat pump and induction appliance rebates, and financial assistance including a 25% low-income Energy Assistance Program discount and a 10% Medical Discount Program.
AMP's revenue model is based on recurring monthly electricity service charges to residential and business customers through tiered residential rates and time-of-use commercial rates. As a government-owned utility, AMP does not have external shareholders; surpluses are reinvested into infrastructure, clean energy, and community programs. The utility is governed by a Public Utilities Board under the City Manager's office, with Tim Haines serving as General Manager since September 2024. The customer base is distributed across individual households, commercial businesses, municipal facilities, and Alameda Unified School District, providing low concentration risk within the bounded service territory.
Alameda Municipal Power firmographics
Firmographics- Name
- Alameda Municipal Power
- Legal name
- Alameda Municipal Power
- Website
- https://alamedamp.com
- Company type
- Private
- Founded year
- 1894
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Alameda Municipal Power is a not-for-profit municipal electric utility serving 38,000+ residential and business customers in the City of Alameda, California, delivering 100% clean electricity at rates 38.2% below PG&E.
- Ownership category
- akta.pro rank
Alameda Municipal Power industry classification
Industry- Product category
- Municipal Electric Utility
- NAICS
- Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Municipal Electric Utilities (Munis) (EUADABAB)
- akta.pro secondary industries
- Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers) (HSAPAQAF), EV Charging Operations & Parking-Lot Electrification Management (BPABAKAK)
Keywords
Where Alameda Municipal Power is headquartered
LocationHeadquarters
- HQ city
- Alameda
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Alameda Municipal Power business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Electricity Service Revenue: As a not-for-profit municipal electric utility, AMP generates revenue from electricity rates charged to residential and business customers. Revenue is reinvested into community services, infrastructure maintenance, and clean energy investments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Residential Electricity Service |
| Usage-based | Monthly | Time-of-Use Rate for EV Owners |
| Subscription | Monthly | Medical Discount Program |
| Subscription | Monthly | Energy Assistance Program (EAP) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Alameda Municipal Power product offering
Product offeringCore offering
Alameda Municipal Power (AMP) is a community-owned, not-for-profit municipal electric utility that provides electricity generation, distribution, and customer services to more than 38,000 residential and business customers in the City of Alameda, California. AMP delivers 100% clean energy across its service territory and offers supporting customer programs including smart metering, EV charging incentives, building electrification rebates, and financial assistance for low-income customers.
Product overview
Alameda Municipal Power operates as a municipal electric utility providing electricity generation, distribution, and customer services to the City of Alameda. The company's product portfolio centers on its core electricity service supplemented by digital customer engagement tools (MyAMP mobile app and Online Customer Portal), advanced metering infrastructure (Smart Meters), and diverse customer programs. Customer programs include solar interconnection, EV charging incentives, building electrification support, financial assistance, and rate management tools. The utility emphasizes 100% clean energy delivery and maintains operational programs for outage management, infrastructure undergrounding, and tree trimming. Services are delivered through multiple channels including mobile app, web portal, phone, mail, and in-person at the service center.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Electricity Service Monthly billed electricity supply and distribution to residential customers in the City of Alameda under a three-tier residential rate structure.
- Business Electricity Service Electricity supply and distribution to commercial businesses, non-profits, and community organizations with commercial rates and dedicated business account services.
- MyAMP Mobile App Mobile application for iOS and Android providing AMP customers with secure access to account management, bill payment, SmartMeter data, and push notifications.
- Online Customer Portal (eCare) Web-based self-service portal for AMP customers to manage accounts, pay bills, monitor usage, and start/stop service.
- Smart Meters Advanced metering infrastructure deployed across AMP's service area providing detailed electricity usage data accessible to customers via the online portal and mobile app.
- EV Charging Programs and Rebates Rebates and technical assistance for electric vehicle charging equipment, including residential Level 2 charger rebates up to $800 and business rebates up to $5,000 per charger, plus free technical assistance for multifamily properties.
- Building Electrification Rebates and Incentives Financial incentives for residential and commercial customers to electrify buildings, including heat pump water heater rebates, induction cooking rebates, smart thermostat rebates, used EV and e-bike incentives, and Community Benefit Building Electrification Grants.
- Financial Assistance Programs Bill assistance for eligible customers including the Energy Assistance Program (EAP) offering 25% discount for low-income residential customers, the Medical Discount Program providing 10% discount for health equipment users, Project EASE emergency assistance, and LIHEAP support.
- Solar Interconnection and Billing Solar interconnection process, billing compensation for customer-owned solar generation, and consumer protection guides for prospective solar installations on AMP's grid.
- Time-of-Use Rate for EV Owners Time-based electricity pricing option that enables EV-owning customers to optimize charging costs by shifting usage to off-peak hours.
- Start/Stop Service Service initiation and termination available to customers by phone or in person at AMP's service center at 2000 Grand Street, Alameda.
Quantifiable outcome
- 38.2% lower rates than PG&E saving customers $51.6 million annually
- +3 more outcomes
Companies that use Alameda Municipal Power
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Alameda Municipal Power technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Alameda Municipal Power partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- silverblaze Solutionscoresilverblaze developed and implemented AMP's mobile app (MyAMP) available on Apple App Store and Google Play Store. The app provides expanded payment options, online billing, SmartMeter data access, and instant push notifications. silverblaze is an award-winning software firm founded in 1999 serving utilities in the US, Canada, and Caribbean.
- NorthStar Utilities SolutionscoreNorthStar provides CIS & Billing software for AMP's account management systems. NorthStar is part of Harris Computer Systems, a division of Constellation Software (CSI), serving over 200 utility providers and municipalities across North America and the Caribbean since 1976.
- East Bay Clean CitiesminorChris Ferrara, AMP's Assistant General Manager, serves on the board of East Bay Clean Cities, a non-profit advocacy group for clean transportation fuels.
- Harris Utility GroupcoreLong-standing partnership where Harris Utility Group provides technology solutions integrated with silverblaze mobile app for AMP's customer service platform.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Alameda Municipal Power competitors and assessment
Company assessmentDirect peers
- Silicon Valley Power (City of Santa Clara Electric Utility): California municipal electric utility serving a similarly-sized Bay Area city with a not-for-profit, community-owned model, comparable customer programs (solar, EV rebates, electrification), and 100% clean power ambitions. Directly comparable in scale and regulatory environment to AMP.
- Palo Alto Utilities: Municipal electric (and gas/water) utility serving a Bay Area city with carbon-neutral electric supply, time-of-use rates, EV and electrification rebates, and a not-for-profit municipal ownership model. Highly comparable in customer base profile and program mix to AMP.
- Glendale Water & Power: California municipal electric utility providing generation, distribution, and customer programs (solar, EV, energy efficiency) to a single city under a not-for-profit model. Comparable in mission, program mix, and regulatory framework to AMP.
- Pasadena Water and Power: Municipal electric utility serving the City of Pasadena with 100% carbon-neutral power, renewable programs, EV charging, and customer rebates. Comparable in city-scale service territory and program-oriented municipal utility model.
Broad incumbents
- Sacramento Municipal Utility District (SMUD): Large California municipal electric utility with a community-owned, not-for-profit structure, deep decarbonization programs, and a broad portfolio of rates and electrification incentives. Comparable operating model but materially larger customer base than AMP.
- Seattle City Light: Large publicly owned electric utility with a community-ownership, not-for-profit model, hydropower-led clean portfolio, and customer programs for electrification and EV charging. Comparable operating model to AMP but at much larger scale and in a different state regulatory regime.
- Austin Energy: Municipal electric utility of the City of Austin, Texas, offering generation, distribution, and a broad suite of customer programs including green choice, EV, and solar rebates. Comparable municipal not-for-profit model with a much larger customer base and broader geographic footprint.
- LADWP (Los Angeles Department of Water and Power): Largest municipal electric utility in the United States, providing generation, transmission, and distribution to the City of Los Angeles with aggressive clean energy targets and electrification programs. Same municipal, not-for-profit operating model as AMP, but at vastly larger scale.
- Pacific Gas & Electric (PG&E): California's largest investor-owned electric utility and AMP's direct neighboring competitor. Provides the explicit rate benchmark used by AMP (38.2% lower than PG&E) and operates the same California regulatory regime, but with very different ownership model, scale, and financial structure.
Regional players
- Riverside Public Utilities: California municipal electric and water utility providing generation, distribution, and customer programs (solar, EV, energy efficiency) within an exclusive city franchise. Comparable municipal ownership and program mix to AMP but operating in Southern California with different climate and regulatory dynamics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Alameda Municipal Power social profiles
Digital presenceAlameda Municipal Power compliance and trust
Trust signalCompliance2 records
Alameda Municipal Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alameda Municipal Power leadership team
Management profileNumber of profiles
Profiles4 records
Alameda Municipal Power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alameda Municipal Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alameda Municipal Power
What does Alameda Municipal Power do?
Alameda Municipal Power (AMP) is a community-owned, not-for-profit municipal electric utility that provides electricity generation, distribution, and customer services to more than 38,000 residential and business customers in the City of Alameda, California. AMP delivers 100% clean energy across its service territory and offers supporting customer programs including smart metering, EV charging incentives, building electrification rebates, and financial assistance for low-income customers.
Is Alameda Municipal Power a public or private company?
Alameda Municipal Power is a private company. It is classified as state government owned and is currently operating.
When was Alameda Municipal Power founded?
Alameda Municipal Power was founded in 1894. It employs 51 to 100 people.
Where is Alameda Municipal Power based?
Alameda Municipal Power is headquartered in Alameda, United States, in the North America region.
How does Alameda Municipal Power make money?
One revenue line is on record: electricity Service Revenue.
Who are Alameda Municipal Power's main competitors?
Direct peers on record are Silicon Valley Power (City of Santa Clara Electric Utility), Palo Alto Utilities, Glendale Water & Power and Pasadena Water and Power. Broad incumbents are Sacramento Municipal Utility District (SMUD), Seattle City Light, Austin Energy, LADWP (Los Angeles Department of Water and Power) and Pacific Gas & Electric (PG&E). Riverside Public Utilities is listed as a regional player.
Does Alameda Municipal Power have an API?
No public API is recorded for Alameda Municipal Power.
What industry is Alameda Municipal Power in?
Alameda Municipal Power's product category is Municipal Electric Utility. Its primary akta.pro industry code is EUADABAB, Municipal Electric Utilities (Munis), with a secondary code of HSAPAQAF, Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers). Its NAICS code is 2211 and its SIC code is 4911.