MEEQ

What MEEQ does

MEEQ Inc. (ミーク株式会社) is a Tokyo-based IoT/DX platform provider and MVNE operator founded in March 2019, with operational roots tracing to a Sony Group connectivity team established in 2013. The company sells a 3-carrier (NTT Docomo, SoftBank, KDDI) IoT SIM service called MEEQ SIM, layered with a proprietary 3-carrier integrated closed network (MEEQ Closed Network), a cloud data platform (IoT Storage, Data Hub), AI add-on services (fire detection beta, license plate recognition, audio transcription), global SIM coverage across approximately 100-180 countries, an LTE-M LPWA offering, and Sony's ELTRES LPWA connectivity. Pricing starts at ¥143/month per SIM for entry plans and extends to ¥605,000 setup plus ¥43,780/month for Direct Gateway closed-network deployments, with API access, SMS tools, and IMEI-lock security available as additional modules.

MEEQ operates a dual business model: (1) a self-serve and direct-sales IoT/DX platform serving IoT service operators and DX-promoting enterprises (manufacturing, agriculture, logistics, healthcare, security, public sector), evidenced by 20+ named case-study customers including QUADRAC, Japan Racing Association, Sony Network Communications, Area Link, Fujifilm Digital Solutions, and the University of Electro-Communications; and (2) an MVNE business providing network infrastructure, billing systems, eSIM, and operational support to other MVNOs in Japan, including many major MVNO brands. Distribution combines a product-led online console (MEEQ Console, shortest 3-day SIM delivery, 1-SIM minimum) with an enterprise field-sales motion ([email protected], +81-3-4226-3119), supplemented by an Interop Tokyo 2026 co-exhibition with Sony Biz Networks and an AWS-integrated data platform. In 2026 MEEQ added the MVNO Transformation Service (business transfer and equipment migration for struggling MVNOs), a Physical AI Secure SIM trial package targeting robotics OEMs, KDDI eSIM MVNE support, and a JAPAN Roaming emergency inter-operator service across Docomo/KDDI/SoftBank/Rakuten. The company is privately held, has no disclosed outside funding, and operates with 1-10 employees from its Shibuya, Tokyo headquarters under CEO Minemura Ryuta.

Name

MEEQ

Legal name

ミーク株式会社

Website

https://meeq.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

MEEQ is a Tokyo-based IoT/DX platform and MVNE operator offering 3-carrier (NTT Docomo, SoftBank, KDDI) IoT SIMs, closed networks, and data/AI services to enterprise IoT operators and other MVNOs across Japan.

Ownership category

akta.pro rank

Product category

IoT Connectivity Platform

NAICS

Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Edge-Integrated Private Connectivity (MEC + Private 5G/Wi‑Fi) (HDAIAGAE)

akta.pro secondary industry

Application Maintenance & Support (AMS) (BPAEAFAC)

Keywords

• IoT SIM services
• MVNE platform services
• Closed network connectivity
• 3-carrier mobile IoT
• IoT data platform

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales

Revenue model

1. MEEQ SIM Services: Recurring subscription revenue from IoT SIM card services with various data plans. Revenue generated through monthly/annual billing for SIM connectivity, including options for packet sharing, uplink-optimized plans, and global SIM services. Customers can start from 1 SIM card with plans starting at ¥143/month.
2. MVNE Services: Technical and operational support services for MVNOs, including network infrastructure, business systems, and business support. MEEQ supports many major MVNOs as one of few carriers with 3-carrier support.
3. MVNO Transformation Service: Business support service for MVNOs facing operational challenges, offering business transfer or equipment migration solutions to reduce operational burden. Two models: Business Transfer (full equipment and subscriber takeover) and Equipment Migration (partial migration of systems and operations).
4. Data Platform Services: Revenue from IoT storage, data accumulation, and data hub services. Includes fees for device usage, data accumulation, and application integration.
5. MEEQ AI Services: AI-powered services including fire detection, transcription, and license plate recognition with tiered pricing based on usage volume.
6. Closed Network Services: Private network services including SIM Connect, VPN Gateway, and Direct Gateway options with setup fees and monthly operational charges.
7. API Services: Web API for SIM management, data charging, and service operations enabling enterprise system integration.
8. SMS Business Tools: SMS transmission service for business communications with setup fees, monthly charges, and per-message pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

MEEQ operates an IoT/DX platform that provides 3-carrier (NTT Docomo, SoftBank, KDDI) data-only SIM connectivity, integrated closed/private network services, a data platform for IoT storage and analytics, AI services (fire detection, transcription, license plate recognition), and MVNE (Mobile Virtual Network Enabler) services that supply network infrastructure and operational support to MVNO operators. The offering targets IoT service operators and DX-promoting enterprises, with self-service ordering from a single SIM and shortest 3-day delivery.

Product overview

MEEQ is an IoT/DX platform operated by MEEQ Inc., a Sony Group-affiliated company founded in 2019 and headquartered in Tokyo. The platform consists of MEEQ SIM as the core connectivity product (offering 3-carrier — NTT DoCoMo, SoftBank, KDDI — data-only SIM plans starting at ¥143/month), layered with value-added modules including the 3-carrier integrated closed network (MEEQ 閉域ネットワーク), the data platform (MEEQ データプラットフォーム with IoT Storage and Data Hub), AI services (MEEQ AI — fire detection beta, number plate recognition, transcription), international coverage (MEEQ グローバルSIM), LPWA connectivity (MEEQ for ELTRES), SMS tools (MEEQ ビジネスツールズ), and an API for enterprise system integration. The MEEQ Console provides centralized management for all services. Additionally, MEEQ operates as an MVNE providing infrastructure and operational support to other mobile operators. The product portfolio also includes the MVNO Transformation Service for MVNO operational restructuring and the Physical AI Secure SIM package for robotics applications.

Differentiator

Problem solved

Functional benefit

Brands

• MEEQ SIM: IoT/DX platform service for SIM-based mobile communication supporting 3 carriers (NTT Docomo, SoftBank, KDDI)
• MEEQ 閉域ネットワーク
• MEEQ データプラットフォーム
• MEEQ コンソール
• MEEQ AI
• MEEQ グローバルSIM
• MVNO Transformation Service
• JAPANローミング™

Products and services

• MEEQ SIM 3-carrier (NTT Docomo, SoftBank, KDDI) data-only IoT SIM with plans starting at ¥143/month, managed through the MEEQ Console with auto-activation on first use. Core connectivity layer underlying all other MEEQ services; sold to IoT operators and enterprises from 1 SIM upward.
• MEEQ Closed Network (MEEQ 閉域ネットワーク) Secure private network service integrating all 3 carriers into a single closed network separated from the public internet. Three plans: SIM Connect, VPN Gateway (IPSec VPN to on-premise/cloud), and Direct Gateway (1000Base-LX direct line). Setup fees ¥110,000-¥605,000 plus monthly operational fees.
• MEEQ Data Platform (MEEQ データプラットフォーム) Cloud-based IoT data platform including IoT Storage for automatic data accumulation (¥154/month per device, plus DynamoDB ¥220/GB and S3 ¥8/GB fees) and Data Hub for application integration (3 apps ¥11,000/month; 20 apps ¥55,000/month).
• MEEQ AI Services AI-powered analysis services including fire detection beta (free), audio transcription (¥26,400/month with 80 hours included), and license plate recognition (tiered from 5,000 to 100,000 units, ¥3,850-¥44,000). Processes image and audio data from MEEQ-connected IoT devices.
• MEEQ Global SIM (MEEQ グローバルSIM) International SIM service with three plans: Domestic (Japan only), Global Standard (~100 countries), and Global L (~180 countries). Setup fee ¥2,750 plus monthly base fees ($0.38-$0.62) and per-MB usage rates ($0.03-$0.40) billed in USD.
• MEEQ for ELTRES Low-power wide-area connectivity using Sony's proprietary ELTRES radio technology for long-range stable communication, high-speed mobility, and low power consumption. Used for IoT devices requiring battery-friendly operation.
• MEEQ API WebAPI enabling enterprise and government systems to manage MEEQ functions including SIM ordering, data charging, service suspension/resumption, and data usage/billing retrieval. Priced at ¥55,000 setup + ¥22,000/month covering 100,000 requests/month and 10 requests/second.
• MEEQ Business Tools (SMS Business Tools / Device Select) B2B communication tools including SMS transmission (¥110,000 setup, ¥55,000/month base, ¥6.6/SMS) and device selection services. Minimum 6-month contract with 2-month lead time.
• MVNE Services Mobile Virtual Network Enabler services supporting mobile operators' market entry through technical expertise and accompaniment support. MEEQ is one of few MVNEs offering 3-carrier (NTT Docomo, SoftBank, KDDI) support, serving major MVNOs with network infrastructure, business systems, and operational support. Includes eSIM (KDDI launched April 2026, SoftBank planned) and JAPAN Roaming emergency roaming.
• MVNO Transformation Service MVNE accompaniment service for MVNOs seeking to reduce operational burden. Two models: Business Acquisition (full equipment and end-user contract transfer to MEEQ) and Device Migration (partial migration of existing equipment and operations). Addresses MVNO challenges in capital expenditures, carrier coordination, logistics, and eSIM/multi-carrier expansion.
• MEEQ Physical AI Secure SIM (MEEQ フィジカルAI向けセキュアSIM) Secure SIM package for Physical AI applications (industrial robots, autonomous transport robots). Combines uplink-optimized and fixed-fee SIMs across 3 carriers, closed-network connection (3-carrier integrated), MEEQ Console, and IMEI lock to prevent unauthorized device access and data leakage.

Quantifiable outcome

• Cost reduction of approximately 50% for signage advertising using 3-carrier packet share
• +3 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability8 records

Feature10 records

Partnerships

One partnership is on record.

• Sony Biz Networks Corporation (ソニービズネットワークス株式会社)coreStrategic or Co-development Partner · 3 June 2026Joint exhibition partnership at Interop Tokyo 2026 (June 10-12, Makuhari Messe, booth 5F32). Combined showcase of MEEQ IoT/DX platform and Sony Biz Networks' enterprise internet (NURO Access 10G) and AWS managed services. Strategic partnership leveraging complementary capabilities for enterprise IoT solutions.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Soracom: Tokyo-headquartered IoT MVNO/MVNE platform supporting multi-carrier cellular connectivity, SIM management, and a developer-facing cloud for IoT. Closest direct competitor to MEEQ in Japan's IoT connectivity layer with a similar PLG/API-led model.
• Aeris Communications: Long-standing M2M/IoT connectivity provider offering multi-carrier managed connectivity, a connectivity management platform, and IoT application services. Directly comparable to MEEQ's MVNO-oriented enterprise IoT positioning.
• 1NCE: Global IoT connectivity specialist offering flat-rate SIM/data plans with cloud integration and management APIs. Directly comparable to MEEQ SIM and Global SIM in target use cases (asset tracking, smart devices).
• Hologram: IoT cellular connectivity platform with multi-carrier SIMs, developer dashboard, and global coverage. A direct US-headquartered competitor in the SMB/self-serve IoT SIM segment.
• KORE Wireless: Specialized IoT/M2M MVNO and connectivity management provider serving enterprise customers globally. Comparable to MEEQ in managed multi-carrier IoT connectivity for enterprise fleets and asset monitoring.

Broad incumbents

• NTT Communications: Operates NTT Docomo and a wide portfolio of enterprise IoT/M2M connectivity and platform services. A major incumbent whose IoT offerings directly compete with MEEQ on multi-carrier enterprise connectivity.
• KDDI: One of Japan's three major carriers — both an MEEQ wholesale supplier AND an MVNE/IoT competitor via KDDI IoT offerings. Encapsulates the dual exposure (partner and competitor) that defines MEEQ's carrier dependency risk.
• IIJ (Internet Initiative Japan): Japan's largest independent internet and MVNO provider offering IIJ Mobile and IIJ IoT services. A broad incumbent with overlapping MVNE/IoT offerings; not specialized in the SMB PLG niche MEEQ occupies.
• Cisco IoT (Control Center / IoT Operations): Cisco's IoT connectivity management platform serves enterprise IoT deployments with multi-carrier SIM management and edge integration. Broad incumbent touching the same buyer personas and use cases as MEEQ.

Emerging players

• Particle: IoT platform combining cellular modules, SIM management, and an IoT cloud with developer APIs. Overlaps with MEEQ on IoT SIM and API/console layers but historically leans hardware-and-module-first.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/MEEQ_jp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MEEQ