The Water Expo

What The Water Expo does

The Water Expo is a B2B trade show serving the water and wastewater industry across the United States, Latin America, and the Caribbean. Produced by Show Winners Corporation, a privately held Miami-based events promoter founded in 2011 (parent company operating 20+ years with 40+ produced exhibitions), the event is positioned as the only bilingual (English/Spanish) water and wastewater trade show for the combined Americas region. The 15th edition is scheduled for August 12-13, 2026 at the Broward County Convention Center in Greater Fort Lauderdale, co-located with the WR Expo (Water and Recycling Expo).

The core product is a two-day physical exhibition featuring hall demonstrations, an educational conference program with CEU/PDU credits, and an opening keynote. Exhibitor offerings are structured around tiered sponsorship (Diamond, Platinum, Gold, Silver, Bronze) and booth sales, while attendees access tiered registration passes (2-Day VIP at $250, Exhibit Hall Both Days at $70, Exhibit Hall Thursday Only at $60, plus a $50 visa invitation letter). The expo covers wastewater, sewer infrastructure, trenchless technology, water quality and filtration, liquid waste, portable sanitation, plumbing, and software/finance. Featured sponsors include JM Eagle (Diamond), VACALL, CUES, J&J Portable Sanitation, Rausch USA, Harmsco Filtration, and Trashlab.

The business model is event-driven and revolves around two revenue streams: exhibit and sponsor fees paid by manufacturers and distributors (primary), and attendee registration fees. Distribution is anchored by direct sales to exhibitors, online self-serve registration, industry association partnerships (FUNCAGUA, Aladyr, NASTT, American Liquid Waste, WC&P, Operators Without Borders, FEFC), and affiliated hotel partners. TheMiami venue serves as a multicultural hub enabling cross-border commerce between North American suppliers and LATAM/Caribbean buyers.

Name

The Water Expo

Legal name

Show Winners Corporation

Website

https://thewaterexpo.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

The Water Expo is a bilingual (English/Spanish) B2B trade show, now in its 15th edition, serving water and wastewater industry buyers, manufacturers, and distributors across the United States, Latin America, and the Caribbean via annual exhibitions in South Florida.

Ownership category

akta.pro rank

Product category

Trade Show and Exhibition Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Industry Trade Shows & Expos (MPAGAGAA)

Keywords

• Water wastewater trade show
• Water industry exhibition
• Wastewater equipment expo
• Water infrastructure event
• Trenchless technology conference

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Others

Revenue model

1. Exhibit and Sponsor Fees: Primary revenue stream from exhibitor booth fees and sponsor packages. Companies pay to exhibit at the trade show or sponsor the event at various levels (Diamond, Platinum, Gold, Silver, Bronze).
2. Attendee Registration Fees: Revenue from attendee registration fees with tiered pricing: 2 Day VIP ($250), Exhibit Hall Both Days ($70), Exhibit Hall Thursday only ($60), plus optional visa invitation letter ($50).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The Water Expo is a bilingual (English/Spanish) B2B trade show serving the United States, Latin American, and Caribbean water and wastewater markets. The event offers exhibitor booths, sponsor packages (Diamond, Platinum, Gold, Silver, Bronze), attendee registration with tiered access passes, an educational conference program with CEU/PDU credits, an opening keynote, and live hall demonstrations by featured sponsors. The 15th edition is scheduled for August 12-13, 2026 at the Broward County Convention Center in Greater Fort Lauderdale, co-located with WR Expo.

Product overview

The Water Expo is a single unified trade show event (15th Edition, August 12-13, 2026) produced by Show Winners Corporation. The event serves as a B2B exhibition platform connecting manufacturers, distributors, and professionals across the water and wastewater industry. The core offering is the physical trade show exhibition floor with affiliated educational sessions, keynote presentations, and live hall demonstrations. It is co-located with WR Expo. The expo focuses on wastewater, sewer infrastructure, trenchless and pipe rehabilitation, water quality and filtration, liquid waste, portable sanitation, plumbing, and software/finance sectors, serving US, Latin American, and Caribbean markets.

Differentiator

Problem solved

Functional benefit

Products and services

• The Water Expo Trade Show (15th Edition) Premier bilingual (English/Spanish) B2B water and wastewater trade show exhibition serving the United States, Latin American, and Caribbean markets. The exhibition floor showcases equipment, technologies, products, and services across wastewater, water supply, water quality, trenchless technology, environmental services, groundwater, irrigation, portable sanitation, plumbing, and software sectors. Exhibitors purchase booth space and sponsorships; attendees register for tiered access passes.
• Educational Conference Program Conference sessions offered alongside the trade show, delivering CEU/PDU continuing education credits to environmental service professionals, engineers, and water industry practitioners. Topics span pressure pipe inspection, asset management, septic/decentralized wastewater solutions, CCTV inspection software, trenchless pipe repair, and wastewater treatment technologies.
• Exhibit Space and Sponsor Packages Commercial exhibition offerings for water and wastewater manufacturers and distributors: booth rentals on the show floor and sponsor packages at Diamond, Platinum, Gold, Silver, and Bronze tiers with associated brand exposure, signage, and traffic-driving benefits.
• Attendee Registration Passes Tiered attendee access passes for The Water Expo: 2 Day VIP ($250, includes all educational sessions, Hall Tracks, Opening Keynote, and Exhibit Hall both days), Exhibit Hall Both Days ($70), Exhibit Hall Thursday only ($60), and optional visa invitation letter ($50 for international attendees). Registration includes free access to co-located WR Expo.

Named customers15 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered featured sponsor, featured sponsor (diamond), co-located event, partner and venue partner.

• VACALL Gradall Industries LLCfeatured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor of The Water Expo 2026 with Hall Demo at Booth 537. VACALL provides vacuum trucks and combination machines for the water/wastewater industry.
• JM Eaglefeatured sponsor (diamond)Channel Partner/ Reseller/ DistributorFeatured sponsor (Diamond level) with Hall Demo at Booth 735. JM Eagle manufactures PVC pipe and high-density polyethylene pipe products for water and wastewater.
• CUES, Inc.featured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor with Hall Demo at Booth 725. CUES provides pipeline inspection and rehabilitation equipment for water and wastewater systems.
• J&J Portable Sanitation Productsfeatured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor with Hall Demo at Booth 603. J&J provides portable sanitation equipment and solutions.
• Rausch USAfeatured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor with Hall Demo at Booth 807. Rausch USA provides inspection systems for wastewater and drainage pipes.
• Harmsco Filtration Productsfeatured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor with Hall Demo at Booth 825. Harmsco provides liquid filtration equipment and solutions.
• Trashlabfeatured sponsorChannel Partner/ Reseller/ DistributorFeatured sponsor of The Water Expo 2026. Trashlab provides waste management solutions.
• WR Expoco-located eventStrategic or Co-development PartnerCo-located with WR Expo (Water and Recycling Expo) at the same venue. Free access to WR Expo included with Water Expo registration.
• American Liquid WastepartnerStrategic or Co-development PartnerIndustry partner organization promoting the expo to its membership in the liquid waste management sector.
• WC&P InternationalpartnerStrategic or Co-development PartnerIndustry partner promoting the expo. WC&P publishes water treatment and conditioning industry information.
• Operators Without BorderspartnerStrategic or Co-development PartnerNon-profit organization providing training and support for water operators globally. Promotes the expo to its network.
• FUNCAGUA (Guatemala)partnerStrategic or Co-development PartnerGuatemalan water and sanitation association partner promoting the expo to Central American members.
• NASTT (North American Society for Trenchless Technology)partnerStrategic or Co-development PartnerTrenchless technology association partner promoting no-dig pipe rehabilitation techniques at the expo.
• Aladyr (Latin America)partnerStrategic or Co-development PartnerLatin American water and wastewater association partner promoting the expo to regional members.
• FEFCpartnerStrategic or Co-development PartnerPartner organization in the water/environmental sector promoting the expo.
• WAM (Waste Advantage Magazine)partnerStrategic or Co-development PartnerMedia partner providing coverage of waste management industry events including The Water Expo.
• CIO CoveragepartnerStrategic or Co-development PartnerMedia partner providing news coverage of the water/wastewater industry and expo events.
• Broward County Convention Centervenue partnerOthersLEED Gold certified convention center in Greater Fort Lauderdale serving as the event venue (Hall A). First convention center in Florida to achieve LEED certification.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• WEFTEC (Water Environment Federation): WEFTEC is the largest annual water quality technical exhibition and conference in North America, organized by the Water Environment Federation. Directly comparable to The Water Expo as a B2B water/wastewater trade show serving utilities, engineers, and equipment manufacturers, though at much larger scale and without a dedicated Latin America focus.
• AWWA Annual Conference & Exposition (ACE): AWWA's ACE is the flagship conference and exposition for the American Water Works Association, the leading North American drinking water utility trade group. Directly comparable to The Water Expo in targeting water utilities, manufacturers, and engineering firms, though it focuses on North America rather than bilingual Americas reach.
• WQA Convention (Water Quality Association): WQA hosts an annual convention and exhibition for the residential and commercial water treatment industry. Comparable to The Water Expo in serving water treatment equipment manufacturers and distributors, but with a narrower residential/commercial treatment focus rather than municipal wastewater.
• NASTT No-Dig Show: NASTT (North American Society for Trenchless Technology) runs an annual No-Dig Show for trenchless pipe rehabilitation equipment, a category The Water Expo also features with exhibitors like Rausch USA and Formadrain. Overlapping customer base of sewer/water infrastructure contractors.
• WasteExpo: WasteExpo is the largest North American trade show for the waste and recycling industry, including liquid waste management. Directly comparable to The Water Expo as a sister B2B event serving portable sanitation, vacuum trucks, and liquid waste operators (a segment The Water Expo also covers via J&J, VACALL, Trashlab, American Liquid Waste partnership).
• WaterReuse Symposium & Expo: WateReuse Association's annual symposium and exhibition focuses on water recycling, desalination, and reuse - a vertical adjacent to The Water Expo's municipal and industrial water treatment exhibitors (BioMicrobics, Grundfos, Harmsco). Comparable B2B format and audience of utilities and engineering firms.

Regional players

• Pollutec: Pollutec is a major European environmental industry trade fair held in Lyon, France, covering water, waste, air, and energy. Comparable to The Water Expo as a multi-vertical environmental B2B exhibition, but it serves European markets rather than the Americas and operates at much larger scale.
• IFAT (Munich): IFAT is the world's leading trade fair for water, sewage, waste, and raw materials management held in Munich, Germany. Comparable to The Water Expo in covering water/wastewater equipment and serving municipal and industrial buyers, but operating as a much larger European-anchored event rather than Americas-focused.
• AquaTech Amsterdam: AquaTech is a leading global water technology trade exhibition held in Amsterdam, covering water treatment, process water, and drinking water. Comparable to The Water Expo in its water-industry B2B exhibition model, but operating globally and at significantly larger scale than The Water Expo's regional Americas focus.

Emerging players

• BlueTech Forum: BlueTech Forum is a smaller, investor- and innovation-focused conference for water technology startups and investors. Comparable to The Water Expo's educational programming, but with a narrower tech/startup audience and a more curated, conference-style format rather than a large exhibition floor.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TheWaterExpo
• LinkedInlinkedin.com/company/waterexpo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Water Expo