What Eilersen does

Eilersen (legal entity N. Eilersen A/S) is a fourth-generation, family-owned Danish premium furniture manufacturer founded in 1895 in Skamby, Denmark. The company designs, produces, and distributes a portfolio of 60+ customizable sofa models (including Great Ash, Cocoon, Plano, Baseline, Rig, Tub, Ash, Float, Block, and Bas) alongside complementary tables, footstools, chairs, outdoor furniture, and a sustainable line under the Eilersen Viable sub-brand. Production is consolidated at the company's owned facility in Tianjin, China (since 2014) and a plant in Velky Krtis, Slovakia, with headquarters, a 1,600 m² flagship showroom in Skamby, and a second showroom opened in Copenhagen in May 2022.

Eilersen's technical differentiation centers on long-lifecycle craftsmanship: solid FSC-certified Scandinavian pine frames oven-dried to 8-10% moisture content, proprietary spiral grooved dowel joinery pressed into beech, nozag springs tested to 200,000+ impacts (twice the European public-use standard), ISO-tested cold foam with Indoor Climate Label certification, and water-based Greenguard-certified adhesives. Sofas are configured in 10cm modular intervals with no surcharge for custom sizing, and replacement covers and cushions create a recurring-revenue aftermarket.

The commercial model is built around an international authorized dealer network (with Actus Corporation as the core Japanese distributor), two company showrooms, a direct-to-consumer e-commerce channel for standard products and replacement covers, and a B2B 'My Eilersen' program for interior architects. Eilersen Contract serves the hospitality and commercial segment. The company is privately held with no external institutional investment and discloses no revenue figures.

Name

Eilersen

Legal name

N. Eilersen A/S

Website

https://eilersen.eu

Company type

Private

Founded year

1895

Operating status

Operating

Headcount range

51–100 employees

Short description

Eilersen is a fourth-generation Danish family-owned premium furniture manufacturer (founded 1895) producing 60+ customizable, made-to-order sofas and complementary home furnishings, sold globally through authorized dealers, two Danish showrooms, and a contract/hospitality line.

Ownership category

akta.pro rank

Product category

Upholstered Furniture

NAICS

Upholstered Household Furniture Manufacturing (337121), Office Furniture (including Fixtures) Manufacturing (3372)

SIC

Household Furniture (2510), Retail-Furniture Stores (5712)

akta.pro primary industry

Living Room Furniture Retail (Sofas, Sectionals, Recliners, Coffee/Side Tables, TV Consoles) (CRAIAAAA)

Keywords

• Upholstered furniture manufacturing
• Modular sofa design
• Premium Danish furniture
• Contract hospitality furniture
• Bespoke sofa manufacturing

Headquarters

HQ city

Skamby

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Bespoke Furniture Sales: Eilersen generates primary revenue from selling high-end, customizable sofas and furniture directly to consumers through dealers and its own showrooms. Orders are made to specification with 6-8 week delivery times.
2. Replacement Covers and Cushions: Revenue from selling new covers and individual cushions for existing Eilersen furniture, allowing customers to refresh their furniture without full replacement.
3. Contract/Hospitality Sales: Eilersen Contract collection targeting hotels, hospitality venues and commercial spaces with specialized contract-grade furniture.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Eilersen manufactures and sells premium, customizable upholstered furniture, with sofas as the flagship product line. The company offers more than 60 sofa models alongside tables, chairs, footstools, outdoor furniture, and replacement covers, produced with FSC-certified Scandinavian pine frames, nozag spring systems, and cold foam padding. Sofas are made to specification with 6-8 week delivery times and sold through an international authorized dealer network, company-owned showrooms in Denmark, a direct online shop, and a dedicated Contract collection for hospitality and commercial projects.

Product overview

Eilersen is a Danish furniture manufacturer founded in 1895, specializing in high-quality upholstered furniture with a focus on sofas. The company operates a multi-product portfolio centered around modular and customizable sofas (including Great Ash, Cocoon, Plano, Baseline, Rig, Tub, Savanna, Block, Butterfly, Ash, Drop, Float, Float High), complemented by tables (Spider, Frame, Kant collections), footstools (Wheel, Multi, Squeeze, Square, Bench, Bun, Multi-Seat Cushion), outdoor furniture (Playtower Outdoor, Bun Outdoor), sustainable furniture under the Viable line (Bug), shelves (Root Tower), cushions (Quill and Spice collection), table tops (glass, marble, onyx, travertine), and accessories including New Cover (changeable sofa covers). The company also offers Eilersen Contract for professional interior projects and collaborated with Flügger on the Eilersen Wall Colours paint collection. Production facilities exist in Slovakia and China, with flagship showrooms in Skamby and Copenhagen.

Differentiator

Problem solved

Functional benefit

Brands

• EILERSEN CONTRACT: Contract furniture collection for commercial and hospitality projects
• EILERSEN VIABLE
• EILERSEN OUTDOOR
• EILERSEN WALL COLOURS
• Eilersen X Flügger

Products and services

• Great Ash Sofa Modular sofa with elegant lines and symmetrical appearance, featuring large cushions with down filling and Eilersen's signature down top. Designed by Jens Juul Eilersen.
• Cocoon Sofa Soft lounge sofa inspired by the pupal stage of silkworm with multiple layers of seat cushions and customizable triangular, lumbar, and neck bolsters.
• Plano Sofa Light and airy Scandinavian lounge sofa standing on round 16.5cm steel legs with narrow 7cm wide armrests and back.
• Baseline Sofa Classic sofa with clean lines and uncomplicated elegance, featuring modules for corners, center elements, stools, and chaise-lounge configurations.
• Rig Sofa Modular 'toy box' sofa with high slim back and built-in seat drop, offering modular sections ranging from 100-220cm for unlimited combinations.
• Tub Sofa Luxurious 'sofa bathtub' designed by Jens Juul Eilersen with slim structured outer shell and interior of foam, down, and pillows, available in three depth options.
• Savanna Sofa Lounging sofa with strong well-conceived lines, 'pot belly' rounded back shape, and 10cm extra depth in chaise-longue configuration.
• Block Sofa Down-to-earth modular sofa with low seat, rounded elements, and 3cm legs giving appearance of floating.
• Butterfly Sofa Danish-Japanese collaboration sofa designed by Yuzuru Nishiyama with Jens Juul Eilersen, featuring delicate frame with down-filled cushions and visible stitching.
• Ash Sofa Sofa designed by Jens Juul Eilersen that doubles as a spare bed with maximum comfort seat cushions.
• Drop Sofa Modern corner sofa with stringent design, sleek armrests, solid base, 16 modular options, and foam down-top seat cushions.
• Float Sofa Ultra-low lounge sofa with low frame, distinct lounge feel, hidden legs creating a floating mid-air appearance, and mix of duck and down filling.
• Float High Sofa Development of the Float sofa elevated by slender steel legs for a more accessible lounge experience.
• Bas Sofa Low lounge sofa measuring 93cm depth, designed by Jens Juul Eilersen; released to celebrate the company's 125th anniversary.
• Fatty Sofa Large, wide, and soft sofa designed by Jens Juul Eilersen, building on the success of the original Baseline.
• Mission Sofa Slightly lighter sofa designed with Japanese simplicity and tradition of harmony.
• Bermuda Sofa Chameleon sofa with classic lines suitable for any interior, presented at Stockholm Furniture Fair.
• Spider Tables Designer tables by Andreas Hansen with graphic steel frames supporting glass, marble, granite, onyx or travertine tabletops, in black lacquered, chrome-plated, or stainless steel frames.
• Travertine Sand Table Top Natural stone tabletop pre-treated twice with Tenax Hydrex stone sealer, available in round (Ø80-105cm) and square (80x80-100x100cm) sizes.
• Frame Table Simple frame table designed by Nils Juul Eilersen to elevate the table top of choice, available with 16 different table top options.
• Kant Table Collection Table collection designed with Yuzuru Nishiyama spanning coffee tables, console tables, office desks, and a matching bench.
• Wheel Pouffe Versatile round pouffe available in four sizes (Ø60-120cm) with optional button configurations, black lacquered wood legs, and multi-purpose seating.
• Squeeze Pouffe Pouffe designed by Nils Juul Eilersen with beautiful upholstery pull-downs creating soft curves, available in round or square shapes.
• Bun Pouffe Pouffe with clean, graphic lines meeting soft inviting seat, available in an outdoor version with Bali fabric.
• Playtower Outdoor Multi-functional outdoor sofa serving as daybed, guest bed, and chaise longue, featuring QUICKDRY foam with rain and sun-resistant polypropylene/polyester fabric.
• Bun Outdoor Outdoor pouffe from the Eilersen Outdoor collection with clean, graphic lines meeting soft inviting seat, designed for standalone or grouped use.
• Bug (Viable Sustainable Collection) Sustainable furniture under the Viable collection designed by Bly Studio, focused on 'low impact - long durability' with minimized climate emissions and designed for easy recycling or repair.
• Root Tower Shelf Tall bookcase designed by Hans Thyge & Co featuring tactility and natural wood elegance, available in oak and walnut oil-treated finishes.
• Quill Cushion Pyjamas cushion designed by Nils Juul Eilersen with inner pillow filled using repurposed materials from Eilersen sofa production.
• New Cover (Replacement Covers) Changeable sofa covers allowing customers to update sofa appearance, featuring removable covers with velcro attachment and customization options.
• Eilersen Contract Collection Contract furniture service for professionals and interior architects, offering customization of 60+ models for hotels, hospitality venues, and commercial client projects.
• Eilersen Wall Colours (with Flügger) Paint collection in collaboration with Flügger featuring 13 carefully selected colors matching furniture design, fabric, leather, and wall colours.
• My Eilersen Program Interior architect assistance program helping customize Eilersen furniture for client projects with 60+ available models.
• Session Sofa Sofa supported by brushed stainless steel legs, launched alongside Slimline, Drop, and Slope.
• Slimline Sofa Ultra-lightweight sofa with steel frame, launched at Stockholm Furniture Fair 2018.
• Slope Sofa Sofa launched at Stockholm Furniture Fair 2018 alongside Session, Slimline, and Drop.
• IW5 Chair Chair introduced at Stockholm Furniture Fair 2018 alongside new carpets Lama and Field.
• Stratos Sofa The first couch designed exclusively by Jens Juul Eilersen with balanced lines and generous abundance; established Eilersen's international recognition.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• MexartscoreStrategic or Co-development Partner · 19 March 2017Mexarts and Shenzhen Furniture Association invited Eilersen to participate in International Lifestyle Design Fair themed 'Encounter the World's Best Home in Shenzhen'. Eilersen was granted 300 sqm for an independent brand area presenting 13 sofa models. This was Eilersen's first large-scale appearance at a China Furniture Fair.
• Actus Corporation, JapancoreChannel Partner/ Reseller/ Distributor · 9 February 2011Actus Corporation is Eilersen's primary distribution partner in Japan, serving the Japanese market through dedicated sales and distribution. Eilersen was awarded 'Supplier of the Year 2011' by Actus based on sales performance, operational execution, and product quality.
• Actus Business PartnercoreChannel Partner/ Reseller/ DistributorOngoing business partnership with Actus Corporation as exclusive Japanese distributor for Eilersen products.
• DANIDA / Public and Private Partnership ProgrammeminorStrategic or Co-development PartnerEilersen works with DANIDA's Public and Private Partnership Programme and external consultancy agency Allinfact to design and implement CSR policies in China, ensuring international standards in their sustainable CSR programme.
• People LinkminorStrategic or Co-development PartnerLocal Chinese organization partnered with Eilersen to develop educational programmes in Tianjin, where most of Eilersen's Chinese employees and their families reside. Part of Eilersen's CSR initiative to address education challenges in the local community.
• Danish Wood and Furniture IndustriesminorStrategic or Co-development PartnerAssociation that partnered with Eilersen and 15 other Danish furniture brands for the Hotel Charlottenborg exhibition during 3 Days of Design, exploring the future of hospitality through furniture design.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• BoConcept: Danish furniture brand founded 1952, offering premium-but-accessible furniture globally through franchise and owned stores. Comparable to Eilersen as Danish furniture brand with international distribution, but serves a broader mid-market segment with shorter lead times and lower price points than Eilersen's bespoke premium offering.
• Vitra: Swiss premium furniture and design brand producing residential, office, and contract furniture with strong design collaborations and global showroom presence. Comparable to Eilersen on premium positioning and international dealer distribution, though Vitra operates at significantly larger scale with broader product portfolio.

Direct peers

• Minotti: Italian premium contemporary furniture brand specializing in modular sofas and seating systems with strong international dealer presence. Comparable to Eilersen on premium sofa specialization, modular configuration systems, and design-led positioning in residential and contract segments.
• Cassina: Italian premium furniture manufacturer (part of Haworth) producing design icons and contemporary sofas through a global dealer network. Comparable to Eilersen on premium positioning, design heritage, and dual residential/contract focus, though at much larger scale and with broader product range.
• Flexform: Italian premium upholstered furniture maker specializing in sofas with strong emphasis on modular systems, customizable configurations, and high-end textile/leather options. Most directly comparable to Eilersen on upholstered sofa specialization, modular customization, and premium dealer-channel distribution.
• Carl Hansen & Son: Danish premium furniture manufacturer known for Hans J. Wegner's iconic designs, serving global residential and contract markets through authorized dealers. Highly comparable to Eilersen as a heritage Danish brand (founded 1908) selling premium craftsmanship furniture internationally with a multi-generational craftsmanship narrative.
• Fritz Hansen: Iconic Danish design furniture brand (founded 1872) producing chairs, tables, and sofas in premium segment with international dealer distribution. Comparable to Eilersen in heritage Danish positioning, premium pricing, and design-led product portfolio targeting residential and contract customers.
• B&B Italia: Italian premium furniture manufacturer founded in 1966, a global leader in upholstered sofas with strong design collaborations and international dealer network. Comparable to Eilersen on premium positioning, sofa specialization, and design-led product development, though at significantly larger scale.
• Poltrona Frau: Italian premium upholstered furniture maker with leather expertise, supplying residential and high-end contract (hotels, yachts, private jets). Comparable to Eilersen on premium craftsmanship positioning, leather upholstery focus, and dual residential/contract GTM through dealers.

Emerging players

• Muuto: Danish contemporary design brand founded in 2006, producing furniture, lighting, and accessories through authorized dealers globally. Adjacent to Eilersen as Danish design brand with similar premium positioning and dealer channel, though focused on contemporary Scandinavian aesthetics rather than traditional upholstery craftsmanship.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/eilersen
• LinkedInlinkedin.com/company/n-eilersen-a-s

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eilersen