NUR Digital Marketing
NUR Digital Marketing (NUR S.r.l.), founded 1999 in Mantua, Italy, is an independent digital marketing agency with 50+ professionals across offices in Mantua, Milan, and Los Angeles, serving 430+ enterprise and mid-market clients through integrated SEO, GEO, paid advertising, social media, HubSpot CRM, and AI-driven multi-channel strategies.
- Company typePrivate
- Founded1999
- HeadquartersSan Giorgio, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NUR Digital Marketing does
NUR Digital Marketing (NUR S.r.l.) is an Italian independent digital marketing agency founded in 1999 in Mantua, operating from three offices in San Giorgio Bigarello (HQ), Milan, and Los Angeles. It sells integrated multi-channel digital marketing services to enterprise and mid-market clients across at least eleven verticals, including automotive (Mercedes-Benz, Peugeot, Mitsubishi), luxury/fashion (LVMH, Guess, Loro Piana, Blumarine), industrial manufacturing (Bonfiglioli, Modula, UmbraGroup, SCM Group), pharmaceuticals (Alfasigma), consulting and education (EY, SDA Bocconi), home appliances (Smeg, Kärcher), banking (BCC), and food and hospitality (Hero Italia, Camst). Across 25+ years the firm has accumulated more than 430 clients.
The technology stack is organized around an integrated services portfolio with eight solution modules — SEO, Generative Engine Optimization (GEO), Paid Advertising, Social Media, DEV & UX, HubSpot CRM implementation, Marketing Automation (powered by the proprietary Jeenius platform), and a corporate Academy — wrapped in six strategic objectives (Digital Strategy, Lead Generation, Brand Advocacy, Go International, Data Analysis, AI Transformation). Differentiated capabilities include first-mover GEO methodology for AI search engines, the proprietary Jeenius email automation platform with real-time performance monitoring, and top-tier partner credentials with Google (Premier, Top 3% in Italy), HubSpot (Platinum), Microsoft Advertising, and Semrush. AI is applied across generative content, customer profiling, predictive analytics, and automated chat, but built on third-party foundation models rather than proprietary models.
The business model is professional services: NUR is a sales-led firm where engagements are scoped via direct sales and custom proposals through contact forms and the commercial offices in Milan and Mantua. Pricing is not publicly disclosed and is determined per engagement. Revenue derives primarily from retainer and project-based digital marketing services including HubSpot CRM implementation, GEO/SEO retainers, paid media management, marketing automation deployment, and training (Academy). The company is privately held by founder Rinaldo Zambello, with no disclosed outside investors, and operates alongside UN Global Compact ESG commitments and Great Place To Work certification.
NUR Digital Marketing firmographics
Firmographics- Name
- NUR Digital Marketing
- Legal name
- NUR S.r.l.
- Website
- https://nur.it
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NUR Digital Marketing (NUR S.r.l.), founded 1999 in Mantua, Italy, is an independent digital marketing agency with 50+ professionals across offices in Mantua, Milan, and Los Angeles, serving 430+ enterprise and mid-market clients through integrated SEO, GEO, paid advertising, social media, HubSpot CRM, and AI-driven multi-channel strategies.
- Ownership category
- akta.pro rank
NUR Digital Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Media Buying Agencies (54183), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Digital & Technology Transformation Consulting (BPAHACAH)
- akta.pro secondary industries
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB), Social Media & Community Management (PR-led) (BPAFADAM), PR, Reputation Management & Earned Media Platforms (BPAMALAO), Video/CTV/OTT Media Buying (MPAAABAE)
Keywords
Where NUR Digital Marketing is headquartered
LocationHeadquarters
- HQ city
- San Giorgio
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
NUR Digital Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Marketing Services: Professional services model providing comprehensive digital marketing solutions including SEO, GEO, paid advertising, social media management, HubSpot CRM implementation, marketing automation, and web development/UX services. The company offers both strategic consulting and tactical execution.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels10 records
NUR Digital Marketing product offering
Product offeringCore offering
NUR Digital Marketing is an independent data-driven digital marketing agency that provides end-to-end multi-channel digital services to enterprises and mid-market companies. Its offering combines strategic consulting (Digital Strategy, Lead Generation, Brand Advocacy, International Expansion, Data Analysis, AI Transformation) with tactical execution across SEO, Generative Engine Optimization (GEO), paid advertising, social media, web/UX development, HubSpot CRM implementation, and proprietary Jeenius-based marketing automation.
Product overview
NUR Digital Marketing is a digital marketing agency offering an integrated portfolio of strategic services and tactical solution modules. The strategic layer covers Digital Strategy, Lead Generation, Brand Advocacy, Go International expansion, Data Analysis, and AI Transformation — each addressing a distinct business objective. The tactical layer comprises eight solution modules: SEO, GEO (Generative Engine Optimization), Paid Advertising, Social Media, DEV & UX, HubSpot CRM, Marketing Automation (powered by the proprietary Jeenius platform), and Academy training. All services are connected through HubSpot CRM integration and a data-driven approach, enabling coordinated, multi-channel campaigns across the full marketing funnel.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Strategy Strategic consulting service that builds tailor-made data-driven and AI-powered digital strategies guiding companies through their entire digital transformation journey.
- Lead Generation Service focused on attracting and converting qualified contacts into customers through multi-channel strategies, including HubSpot CRM integration and automated nurturing workflows.
- Brand Advocacy Social media strategy service that builds brand identity and engaged communities through strategic content and employee ambassador programs.
- Go International! Service enabling companies to expand internationally with localized, data-driven strategies to conquer new markets.
- Data Analysis Data analytics service that analyzes, interprets, and optimizes data to build winning and sustainable marketing strategies using dynamic dashboards.
- AI Transformation Service integrating Artificial Intelligence into digital business processes to improve efficiency, speed, and measurable results across marketing operations.
- SEO Search Engine Optimization service covering technical SEO, content optimization, and strategic integration of Artificial Intelligence to maximize organic search visibility and campaign effectiveness.
- GEO (Generative Engine Optimization) Generative Engine Optimization service helping brands appear as authoritative sources cited by AI search engines including ChatGPT, Gemini, Perplexity, and Google AI Overviews.
- Paid Advertising Digital advertising service managing campaigns across Google Ads (Search, Display, YouTube, Performance Max), Meta Ads, and LinkedIn Ads with continuous optimization focused on lead quality.
- Social Media Management Social media marketing service covering strategy definition, content creation, community management, and performance analysis across Instagram, Facebook, LinkedIn, YouTube, and TikTok.
- DEV & UX Web development and user experience design service covering platform selection, mobile-first design, UX optimization, and performance for websites and e-commerce projects.
- HubSpot CRM Implementation HubSpot CRM implementation and management service as part of NUR's lead generation and marketing automation ecosystem, provided at Platinum Partner level.
- Marketing Automation (Jeenius Platform) Email marketing automation service powered by the proprietary Jeenius platform, enabling personalized communications, audience segmentation, automated workflows, and real-time campaign performance dashboards.
- Academy Training Professional training service offering customized courses in Digital Advertising, Email Marketing Automation, SEO, Social Media strategy, and Web Development, designed to make companies autonomous in digital tool usage.
Quantifiable outcome
- Over 430 companies in Italy and worldwide have chosen NUR for their digital marketing needs
- +5 more outcomes
Companies that use NUR Digital Marketing
Customer profileNamed customers39 records
Segments6 records
Ideal customer profiles2 records
NUR Digital Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability8 records
Feature4 records
NUR Digital Marketing partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and strategic.
- GoogleflagshipGoogle Premier Partner status (Top 3% in Italy) providing access to Google's advertising platforms, tools, and support resources. This partnership enables NUR to deliver advanced Google Ads campaigns across Search, Display, YouTube, and Performance Max.
- HubSpotflagshipHubSpot Platinum Partner, the highest tier of partnership, enabling NUR to implement HubSpot CRM, marketing automation, and inbound marketing solutions for clients. This partnership provides training, support, and certification resources.
- Microsoft AdvertisingcoreMicrosoft Advertising Certified Professional status demonstrating expertise in advertising on Microsoft platforms including Bing and LinkedIn.
- SemrushcoreSemrush Agency Partner providing access to SEO and content marketing tools and resources for client campaigns.
- UN Global CompactstrategicNUR is a member of the United Nations Global Compact, committing to ten universal principles covering human rights, labor, environment, and anti-corruption. This guides their CSR initiatives and sustainable business practices.
- EYstrategicPartnership for promoting continuous learning and shared knowledge. EY collaborates with NUR on thought leadership and professional development initiatives.
- Confindustria MantovacoreStrategic partnership with the Mantua employers' federation for industry collaboration and local business development.
- ConfcommerciocorePartnership with the Italian commerce and tourism confederation for promoting digital skills and business innovation.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
NUR Digital Marketing competitors and assessment
Company assessmentBroad incumbents
- VMLY&R: VMLY&R is the global brand and customer experience agency combining WPP's creative heritage with martech capabilities—competing in the upper-tier of the same digital marketing agency space NUR serves, particularly for multinational clients.
- Accenture Song: Accenture Song is the global digital experience and marketing transformation arm of Accenture, delivering integrated strategy, creative, and technology services across geographies—competing with NUR for the largest Italian and European enterprise engagements.
- Dentsu Creative: Dentsu Creative is the global creative and digital marketing network within Dentsu, offering paid media, SEO, content, and social across markets—competing for Italian and international enterprise marketing mandates including Google and HubSpot-driven work.
- Deloitte Digital: Deloitte Digital delivers integrated creative, technology, and consulting services combining brand, CRM, and digital marketing capabilities—competing for the largest end-to-end digital transformation engagements where NUR also operates.
- Publicis Sapient: Publicis Sapient is the digital business transformation arm of Publicis Groupe offering strategy, consulting, and technology-enabled marketing services—competing with NUR for enterprise digital transformation mandates, particularly in B2B and industrial sectors.
Direct peers
- Conversion Srl: Conversion is an Italian digital marketing agency offering SEO, paid advertising, and inbound marketing services similar to NUR, with comparable specializations in HubSpot and Google Ads execution for the Italian SMB and mid-market segment.
- Jakala: Jakala is a leading Italian martech and data-driven marketing services firm with comparable offerings in digital strategy, CRM/marketing automation, and AI-enabled marketing—competing for many of the same Italian enterprise accounts as NUR.
- Alkemy: Alkemy is an Italian digital transformation and marketing services company offering multi-channel digital strategy, SEO, paid media, and martech services to Italian and European enterprise clients—making it one of the closest head-to-head competitors to NUR in the Italian market.
Emerging players
- Dept Agency: Dept is a fast-growing independent digital agency with a similar blend of creativity, technology, and data-driven marketing—overlapping with NUR's offering for mid-market and enterprise digital marketing engagements across Europe.
- 1000heads: 1000heads is a social media and word-of-mouth marketing agency with comparable specializations in social media strategy, community building, and influencer programs—overlapping with NUR's Brand Advocacy and Social Media solution modules.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks4 records
Key highlights7 records
Customer concentration
NUR Digital Marketing social profiles
Digital presenceNUR Digital Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
NUR Digital Marketing leadership team
Management profileNumber of profiles
Profiles2 records
NUR Digital Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NUR Digital Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NUR Digital Marketing
What does NUR Digital Marketing do?
NUR Digital Marketing is an independent data-driven digital marketing agency that provides end-to-end multi-channel digital services to enterprises and mid-market companies. Its offering combines strategic consulting (Digital Strategy, Lead Generation, Brand Advocacy, International Expansion, Data Analysis, AI Transformation) with tactical execution across SEO, Generative Engine Optimization (GEO), paid advertising, social media, web/UX development, HubSpot CRM implementation, and proprietary Jeenius-based marketing automation.
Is NUR Digital Marketing a public or private company?
NUR Digital Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NUR Digital Marketing founded?
NUR Digital Marketing was founded in 1999. It employs 11 to 50 people.
Where is NUR Digital Marketing based?
NUR Digital Marketing is headquartered in San Giorgio, Italy, in the Europe region.
How does NUR Digital Marketing make money?
One revenue line is on record: digital Marketing Services.
Who are NUR Digital Marketing's main competitors?
Broad incumbents on record are VMLY&R, Accenture Song, Dentsu Creative, Deloitte Digital and Publicis Sapient. Direct peers are Conversion Srl, Jakala and Alkemy. Emerging players are Dept Agency and 1000heads.
Does NUR Digital Marketing have an API?
No public API is recorded for NUR Digital Marketing.
What industry is NUR Digital Marketing in?
NUR Digital Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAHACAH, Digital & Technology Transformation Consulting, with a secondary code of BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio). Its NAICS code is 541810 and its SIC code is 7310.