Your Sport Pro

What Your Sport Pro does

Your Sport Pro B.V. is a Dutch two-sided marketplace platform headquartered in Tilburg that connects individuals with approximately 2,800 independent sports professionals (PROs) — including personal trainers, physiotherapists, dietitians, masseurs, and lifestyle coaches — across all 13 provinces of the Netherlands. The platform is built on a web-based search and booking infrastructure that allows customers to filter by discipline (28+ categories including fitness, bootcamp, yoga, running, and physiotherapy), goal (15 categories such as weight loss, injury prevention, and stress reduction), and geographic region, then book physical, online, or e-learning coaching sessions. Underlying technology is conventional marketplace software without disclosed AI/ML, proprietary models, mobile app, or public API.

The company operates a dual GTM motion. On the consumer side, individual buyers use the website to discover and book PROs directly, with pricing set by individual trainers (e.g., €260 for four sessions, €564-€1,124/month subscription packages). On the B2B side, the company sells 'Your Health Plan' corporate wellness packages to Dutch employers including RTL Nederland, PostNL, Van Lanschot Kempen, Achmea, Menzis, Vattenfall, NS, Eneco, Essent, and Siemens Healthineers, positioning the offering against rising Dutch obesity (from 30% in 1990 to over 50%) and record-high sick leave rates.

Revenue is generated through marketplace commissions on PRO bookings, B2B corporate wellness subscriptions, and ancillary advertising/brand-sponsorship placements. Your Sport Pro is privately held, bootstrapped (no external funding rounds disclosed), and operates with 101-250 employees. The product surface extends beyond physical training to include online coaching, mental training, workshops, GLI lifestyle intervention programs, and nutrition advice, creating a hybrid delivery model across in-person, digital, and e-learning formats.

Name

Your Sport Pro

Legal name

Your Sport Pro B.V.

Website

https://yoursportpro.nl

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

101–250 employees

Short description

Your Sport Pro is a Tilburg-based Dutch marketplace connecting individuals and corporate clients with a nationwide network of approximately 2,800 independent sports coaches, physiotherapists, and lifestyle professionals, offering hybrid physical, online, and e-learning coaching plus a B2B corporate wellness product.

Ownership category

akta.pro rank

Product category

Sports Coaching Marketplace

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYHSADAGAA

General Health Coaching

Home & Personal Services/Fitness, Wellness & Personal Training/Health Coaching & Lifestyle Wellness

SECONDARYHSADAEAA

Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis)

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

Keywords

• Sports coaching marketplace
• Personal training platform
• Corporate wellness programs
• Online fitness coaching
• Personal trainer network

Headquarters

HQ city

Tilburg

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Coach/Professional Listings Commission: Your Sport Pro generates revenue by enabling sports professionals to list their services on the platform. PROs create profiles showcasing their disciplines, specialties, locations, and pricing. The platform takes a commission or listing fee from coaches for bookings made through the marketplace.
2. Corporate Wellness Programs (Your Health Plan): Enterprise B2B revenue stream offering Dutch employers comprehensive employee wellness solutions. Companies subsidize health coaching for employees, with the company facilitating connections between corporate clients and its network of 2,800+ PROs. This addresses rising employee absenteeism and workforce health concerns.
3. Individual Training Sessions: Direct revenue from individual consumers booking personal training sessions. Individual PROs set their own pricing (examples: €260 for 4 sessions, €580 for 10 sessions, €1,250 for 25 sessions with Gin Hogenes; €564-1,124/month for FitLosophy packages).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Your Sport Pro operates a Dutch online marketplace that aggregates approximately 2,800 sports professionals (PROs) across all 13 Dutch provinces, allowing individual consumers and corporate clients to search, filter, and book coaches by discipline (28+ sports), goal (15 categories), and region. The platform supports hybrid service fulfillment—physical coaching, online coaching, and e-learning—and pairs direct-to-consumer bookings with a B2B corporate wellness offering branded Your Health Plan, which connects Dutch employers' subsidized health budgets to the same PRO network.

Product overview

Your Sport Pro is a Dutch marketplace platform connecting individuals with a network of approximately 2,800 sports professionals (coaches, trainers, physiotherapists) across the Netherlands. The platform operates on a hybrid model offering physical, online coaching, and e-learning options. The core product is the marketplace matching athletes with coaches, supplemented by corporate wellness solutions (Your Health Plan voor Werkgevers), lifestyle intervention programs (GLI), and specialized services including personal training, bootcamp, small group training, mental training, workshops, nutrition advice, sports massage, and running coaching. The platform organizes trainers by discipline (fitness, bootcamp, physiotherapy, yoga, cycling, skiing, etc.) and by goal (weight loss, better sleep, injury prevention, etc.) and covers all Dutch provinces.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Training One-on-one (and duo/group variant) personal training sessions delivered by PROs across the Netherlands, tailored to the customer's individual fitness goal, level, and budget; available both at the customer's chosen location and at the PRO's facility, with session-based and multi-session package pricing set independently by each trainer (e.g., 4-session bundle, 10-session bundle, 25-session bundle).
• Bootcamp Outdoor group training sessions using bodyweight exercises and park equipment, focused on conditioning and fat burning; led by PROs in locations across the Netherlands and bookable through the Your Sport Pro marketplace.
• Online Coaching Remote coaching service delivered by PROs via training schedules, nutrition apps, and video coaching conversations, allowing customers to engage with a coach regardless of physical location; supports the platform's hybrid delivery model alongside in-person coaching and e-learning.
• Leefstijlcoaching (Lifestyle Coaching) Dutch lifestyle intervention coaching that combines exercise, nutrition guidance, and behavioral change support to help customers build and maintain a healthier lifestyle, delivered by network PROs as a coordinated program rather than standalone fitness sessions.
• Gecombineerde Leefstijl Interventie (GLI) Dutch Combined Lifestyle Intervention (GLI) program aimed at sustainable health behavior change, available at partner locations through the platform; positioned for customers needing a structured multi-month behavior-change program rather than ad hoc coaching.
• Food & Lifestyle Training Six-month combined program bundling small-group training sessions with balanced nutrition advice and periodical measurements, designed to drive lasting behavioral change; example pricing published at €97.50/month for 26 training sessions over 6 months.
• Sportmassage (Sports Massage) Sports massage therapy delivered by network therapists to improve muscle condition, circulation, and post-training or post-competition recovery; bookable as standalone sessions through the marketplace.
• Mentale Training (Mental Training) Psychological training programs and workshops aimed at strengthening mental skills for athletes, coaches, and corporate clients; tailored to individual needs and bookable through the marketplace with optional sports-psychology support.
• Your Health Plan voor Werkgevers (Corporate Wellness) B2B corporate wellness solution for Dutch employers, providing subsidized employee access to the full network of 2,800+ sports professionals with hybrid physical, online, or e-learning coaching options, a flexible Health Budget, DNA lifestyle analysis, and personalized plans intended to reduce sick leave and improve workforce vitality.
• Uitgebalanceerd Voedingsadvies (Nutrition Advice) Personalized nutrition and meal-planning advice calculated from individual daily calorie needs, supporting customers with weight-loss or muscle-gain goals; offered as an add-on by network PROs and packaged within broader training programs such as FitLosophy and Food & Lifestyle Training.

Named customers12 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Treatwell: European online marketplace for booking hair, beauty, and wellness appointments, active in the Netherlands. Operates a comparable two-sided marketplace model for personal services in the same Dutch consumer and SMB segments as Your Sport Pro.
• Bedrijfsfitness Nederland: Dutch corporate fitness subscription platform connecting employees with fitness facilities and instructors nationwide. Directly competes with Your Sport Pro in the Dutch employer wellness channel with overlapping product positioning (subsidized access to local coaches/facilities).
• High Five Health Promotion: Dutch corporate wellness provider offering employers lifestyle intervention, coaching, and vitality programs. Closely comparable B2B wellness value proposition targeting the same Dutch employer segment as Your Sport Pro's Your Health Plan.

Emerging players

• Fittr: Online fitness coaching marketplace connecting users with certified trainers for personalized workout and nutrition plans. Overlaps with Your Sport Pro's online coaching and e-learning offering, though primarily digital rather than hybrid.

Broad incumbents

• ClassPass: Multi-country fitness and wellness marketplace offering credits-based access to studios, gyms, and instructors. Comparable marketplace business model targeting individual consumers and corporate accounts, though at much larger scale and broader geographic footprint.
• Thumbtack: US-based local services marketplace where consumers find and book professionals including personal trainers. Provides a benchmark for the marketplace business model Your Sport Pro operates at, though focused on the US and broader service categories.
• Gympass / Wellhub: Global corporate wellness platform providing employees multi-gym and digital fitness access through employer subsidies. Competes for the same Dutch enterprise wellness budgets but with broader geographic reach and deeper tech tooling.
• Basic-Fit: Pan-European low-cost gym operator with strong Dutch presence, offering memberships, group lessons, and personal coaching. Competes for Dutch fitness consumer wallet share and offers corporate wellness partnerships.

Regional players

• Sportcity: Large Dutch fitness chain offering memberships, group classes, and personal training across multiple locations. Competes for the same Dutch personal training and group fitness consumers, though via owned facilities rather than a marketplace model.

Others

• Momence: Booking and business management platform for fitness studios and personal trainers, widely used in Europe. Functions as both an enabling tool and potential substitute — empowering PROs to operate independently of a marketplace like Your Sport Pro.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/yoursportpro
• Facebookfacebook.com/YourSportPro

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Your Sport Pro