What New Tech Machinery does

New Tech Machinery (NTM), founded in 1991 and headquartered in Aurora, Colorado, designs and manufactures portable rollforming machinery used by metal roofing, wall panel, and seamless gutter contractors to fabricate profiles on-site at the jobsite. The company operates as Mazzella New Tech Corporation within the Mazzella Companies industrial conglomerate, with a product line spanning roof and wall panel machines (flagship SSQ3 MultiPro and SSQ II at the high end, SSR MultiPro Jr. and SSH MultiPro at the entry level, plus 5VC and WAV specialty machines) and seamless gutter machines (MACH II 5"/6"/Combo and BG7 Box Gutter). Core technology centers on polyurethane drive rollers, gear-driven or chain-and-sprocket power transmission, hydraulic drive and shear systems, Quick-Change gas/electric power packs, and the proprietary UNIQ touchscreen automatic control system; the company holds U.S. patents 5,394,722 and 5,740,687 on foundational gutter-machine technology. Pricing is publicly disclosed on a one-time capital sale basis, ranging from approximately $10,500 for an entry MACH II 6" gutter machine to $71,600+ for the BG7, with the SSQ3 flagship available through a Build & Finance configurator.

NTM serves a long tail of SMB customers — residential and commercial metal roofing contractors, seamless gutter installers, multi-machine metal panel manufacturers, and first-time entrepreneurs entering the metal business — with tens of thousands of machines deployed in the field across all seven continents including Antarctica. Revenue is generated primarily through one-time hardware sales of machines and a substantial aftermarket business in accessories, add-ons, and replacement parts (66+ SKUs individually priced from $295 to $21,700), supplemented by bundled warranty, training, and service delivered through a hybrid direct inside-sales (Aurora, CO account managers + online configurator + e-commerce storefront) and authorized service distributor model across the U.S. The 5-Pillar Ironclad Service & Support framework (pre-tested machines, $2M+ parts inventory, nationwide field service, free in-house training, 3-year limited warranty) is packaged with every machine sale. Third-party financing through First National Bank, Corbel, and four additional lenders supports SMB buyers, and the company runs a content-led HubSpot-powered marketing operation anchored by its online Learning Center.

Name

New Tech Machinery

Legal name

Mazzella New Tech Corporation

Website

https://newtechmachinery.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

101–250 employees

Short description

New Tech Machinery designs and manufactures portable rollforming machines for metal roofing, wall panel, and seamless gutter contractors. Founded in 1991 in Aurora, Colorado, and operating as Mazzella New Tech Corporation, it sells capital equipment plus parts and accessories to a long tail of SMB contractors across the U.S. and internationally.

Ownership category

akta.pro rank

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Portable Rollforming Machine Sales: One-time capital equipment sales of roof/wall panel machines (SSQ3, SSQ II, SSR, SSH, WAV, 5VC) and seamless gutter machines (MACH II 5"/6"/Combo, BG7). Pricing starts from $10,500 (MACH II 6") up to $71,600+ (BG7) before configurations.
2. Accessories, Add-ons, and Replacement Parts: Ongoing sales of accessories, optional add-on equipment (trailers, reels, run-out tables, controllers, notching cartridges, machine covers, etc.) priced individually from $295 to $21,700, plus a $2M+ critical parts inventory offered with overnight shipping.
3. Training and Service Contracts: Free in-house training for new machine owners at the Aurora, CO facility; on-site training available at additional cost; service visits, in-shop service, and 3-year limited warranty bundled into machine purchase as part of "5-Pillar Ironclad Service & Support" — no separate service package fee.
4. Financing Referrals (non-revenue): NTM does not provide in-house financing and earns no direct revenue from financing — it refers customers to third-party lenders (Corbel, First National Bank, Apex Capital, Crest Capital, ACG Equipment Finance, American Bank).

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

New Tech Machinery designs, manufactures, and sells portable rollforming machines for metal roof and wall panels and seamless K-style and box gutters, plus accessories, optional equipment (trailers, controllers, notching cartridges), replacement parts, and bundled training and warranty support. Its machines—SSQ3 MultiPro, SSQ II MultiPro, SSR MultiPro Jr., SSH MultiPro, 5VC-5V CRIMP, WAV Wall Panel, MACH II 5"/6"/Combo gutter machines, and BG7 Box Gutter—are sold to metal roofing, wall panel, and seamless gutter contractors in the U.S. and internationally, with starting prices from $10,500 for the MACH II 6" gutter machine to $71,600+ for the BG7 box gutter machine.

Differentiator

Problem solved

Functional benefit

Brands

• SSQ3 MultiPro: NTM's flagship multi-profile roof and wall panel machine, supporting up to 16 different panel profiles including standing seam, flush wall, and board and batten siding.
• SSQ II MultiPro
• SSR MultiPro Jr.
• SSH MultiPro
• MACH II
• BG7 Box Gutter Machine
• 5VC-5V CRIMP
• WAV Wall Panel Machine
• UNIQ Automatic Control System

Products and services

• SSQ3 MultiPro Roof and Wall Panel Machine NTM's flagship 16-profile portable roof and wall panel machine for residential, light commercial, and heavy commercial jobs, supporting standing seam, flush wall, board & batten, and other profiles on-site. Targeted at metal roofing and wall panel contractors who want maximum profile versatility in a single portable machine.
• SSQ II MultiPro Roof and Wall Panel Machine NTM's 16-profile gear-driven roof and wall panel machine with Quick-Change Power Pack option and UNIQ controller compatibility, capable of running up to 22-ga steel and panel widths up to 24 inches. Starting price $65,500 (without profile). Targeted at commercial, rural, and residential complex metal roofing and wall panel contractors.
• SSR MultiPro Jr. Roof Panel Machine NTM's entry-level 7-profile portable roof panel machine for residential and light commercial metal roofing jobs. Starting price $43,400, includes one panel profile, one rib roller style, dual overhead reel rack, expandable arbor/reel, and two ROSR-10 run-out tables.
• SSH MultiPro Roof Panel Machine NTM's 7-profile hydraulic roof panel machine for residential and light commercial jobs, with hydraulic shear, gas or electric Quick-Change Power Pack, and PLC batch/length controller. Starting price $69,200.
• 5VC-5V CRIMP Roof Panel Machine NTM's only exposed fastener roof panel machine, featuring hydraulically driven polyurethane rollers and a hydraulic shear, designed for durability, efficiency, and easy transport. Targeted at contractors running exposed fastener metal roofing jobs.
• WAV Wall Panel Machine NTM's heavy commercial/industrial wall panel machine running four profiles on 25 polyurethane drive rollers, with standard UNIQ Automatic Control System for total operations control. Targeted at heavy commercial and industrial wall panel contractors.
• MACH II 5", 6" & 5"/6" Combo Seamless Gutter Machines NTM's line of portable seamless K-style gutter machines in 5", 6", and 5"/6" combo configurations, with polyurethane drive rollers, stainless steel forming rollers, electric or hydraulic drive, and a rugged steel frame. Starting price $10,500+ for the MACH II 6". Targeted at residential and commercial seamless gutter installation contractors.
• BG7 Box Gutter Machine NTM's 7-inch commercial box gutter machine producing two profiles in one machine (Straight Back HK7 Hook and Straight Back SB7), with hydraulic drive & shear, 60 ft/min speed, and Quick-Change Power-Pack (gas or electric). Starting price $71,600+. Targeted at commercial gutter contractors running industrial box gutter jobs.
• UNIQ Automatic Control System NTM's proprietary 7-inch ruggedized-glass touchscreen automatic control system with 16 million colors, integrating AppliCad software and supporting imports of up to 600 unique length and notching combinations. Includes coil calculator, USB port, lockable metal cover, troubleshooting pop-ups, on-screen diagnostics, and is CE/OSHA compliant. $21,700. Targeted at NTM machine owners who want automated control, job tracking, coil calculations, and notching capability.
• NTM Accessories, Add-Ons, and Replacement Parts NTM's catalog of 66+ accessories, optional add-on equipment, and replacement parts for its portable rollforming machines, including trailers (e.g., TR12L $19,000), reels (RL20 $725, RL16 $700), run-out stands (RSG1 $295, RSG3 $730), carts (CRT-PNL $8,300, CRT-MPJ-C $7,900, MG-CART $2,400), PLC Computer Control PLC07 ($12,100), Quick-Change Power Packs QCPP-E/QCPP-G ($9,300), wireless remote REM-4 ($2,900), machine covers, notching cartridges, hand seamers, and Hot Melt Technologies sealant pump interface (HMT-A $895). Individually priced from $295 to $21,700. Targeted at NTM machine owners needing production capacity, automation, transport, and consumables.

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature7 records

Partnerships

Three partnerships are on record, tiered flagship, secondary and minor.

• Mazzella Companies (Mazzella New Tech Corporation)flagshipStrategic or Co-development PartnerNew Tech Machinery operates as Mazzella New Tech Corporation — the legal Seller entity on NTM's General Terms & Conditions. The 'About' navigation links to insidemazzellacompanies.com for careers, indicating NTM is a division/subsidiary within the Mazzella Companies family of businesses.
• AppliCad (software)secondaryTechnology or IntegrationAppliCad software is integrated with the UNIQ® Automatic Control System; comes with a trial subscription. UNIQ also imports up to 600 unique length and notching combinations.
• Hot Melt TechnologiesminorOEM/ Whitelabel/ Licensing PartnerNTM's HMT-A accessory ($895) is an interface to attach Hot Melt Technologies sealant pumps to NTM machines, indicating a co-marketed integration for panel sealant application.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Englert: One of the most frequently cited direct competitors to NTM in portable rollforming; Englert manufactures seamless gutter and metal roofing machines used by similar residential and commercial contractors in the U.S.
• Zimmerman Metals: U.S. rollforming equipment maker serving metal roofing contractors; routinely referenced alongside NTM in third-party comparisons for portable panel and gutter machines.
• Cidan Machinery: Swedish manufacturer of folding, slitting, and rollforming machinery for sheet metal; overlaps with NTM in the portable/semi-portable roofing and gutter rollforming category.
• Knudson Manufacturing: Manufacturer of seamless gutter machines and rollforming equipment serving the same U.S. residential and light commercial gutter contractor segment as NTM's MACH II line.
• Roll Former Corp: U.S.-based manufacturer of portable and stationary rollforming equipment for metal roofing, panels, and trim; comparable product offering and customer base to NTM.
• Schlebach (Wuppermann): German manufacturer of rollforming machinery for standing seam and metal roofing profiles; competes with NTM in the same portable/contractor rollformer category across North America and Europe.

Regional players

• ATAS International: U.S. manufacturer of metal roofing, wall, and gutter systems; complementary rather than directly head-to-head, but addresses the same metal roofing contractor channel and competes for end-customer dollars.

Broad incumbents

• Bradbury Group: Established manufacturer of rollforming equipment and coil processing lines for metal building products; broader industrial portfolio than NTM but addresses adjacent profile-forming applications.
• Formtek (Mestek): Group of metal forming and rollforming equipment brands (incl. Braner, Lockformer); competes with NTM in panel and gutter rollforming while serving broader industrial customers.

Emerging players

• Metal Rollforming Systems: U.S. rollforming equipment supplier offering portable panel machines to metal roofing contractors; smaller niche player with partial overlap to NTM's SSR/SSH entry-level tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@newtechmachinery
• Facebookfacebook.com/new-tech-machinery-230052900339658
• LinkedInlinkedin.com/company/new-tech-machinery
• Instagraminstagram.com/newtechmachinery
• Xx.com/newtechmach

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Tech Machinery