Nova Global
Nova Global is the international cross-border logistics arm of Ukraine's NOVA Group, providing API-integrated e-commerce delivery, freight forwarding, and virtual-address forwarding services to marketplaces, sellers, and enterprise shippers across 160+ countries.
- Company typePrivate
- Founded2001
- HeadquartersNew York, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Nova Global does
Nova Global is the international cross-border logistics arm of Ukraine-based NOVA Group (Nova Poshta), operating as a B2B e-commerce delivery platform serving marketplaces, individual sellers, and enterprise shippers across 160+ countries. Its core product portfolio comprises Global E-commerce (with Global Easy for outbound delivery and Global Return for reverse logistics), Global Sellers (marketplace seller fulfillment for Etsy, Amazon, eBay), Global Freight (air, road, ocean, and Flex variants for complex cargo), and Global Forwarding (virtual addresses in 20+ countries enabling cross-border shopping). The technology foundation is an API-first platform documented at nova.global/partners_api that handles first-mile pickup, export/import customs clearance (EX1, T1, IOSS for EU, simplified clearance for sub-€150 Ukraine/Moldova parcels), line haul, and last-mile delivery integration.
The company monetizes on a transaction-fee basis across all product lines, with quote-based enterprise pricing and no publicly disclosed tariffs. Distribution is primarily through direct enterprise sales, native marketplace platform integrations (AliExpress, Joom, iHerb), and integrations with tier-1 logistics carriers (DHL, FedEx, Cainiao). Underlying scale is anchored in the parent NOVA Group ecosystem: 13,000 Nova Post branches and 24,000 parcel lockers in Ukraine, 126 European branches, 140+ terminals (Kyiv Terminal alone processing 50,000 shipments/hour), and 60 SBR robotic load-movement vehicles. Supporting subsidiaries include Supernova Airlines (Boeing 737-800BDSF freighter, Prague-based), NovaPay (2.6 million daily transactions, PCI DSS, Visa/MasterCard full member), and Nova Digital (30,000 transactions/second IT platform).
The customer base spans enterprise platform partnerships (AliExpress, DHL, FedEx, Cainiao, Joom, iHerb), SMB marketplace sellers (Etsy, Amazon, eBay, Vinted, StockX, Depop, TikTok Shop sellers), and consumer importers in Ukraine and Moldova leveraging Global Forwarding virtual addresses. Nova Global holds EcoVadis and ISO 14001:2015 certifications (April 2025) and FIATA membership, supporting enterprise-grade compliance positioning. The company is also an active corporate investor, deploying capital in 2026 into AI verification (Midas, $10M led round), defense technology (Terra Industries, $33.75M across two rounds), and AI evaluation infrastructure (Judgment Labs, $32M).
Nova Global firmographics
Firmographics- Name
- Nova Global
- Legal name
- Limited Liability Company Nova Poshta Global
- Website
- https://nova.global
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Nova Global is the international cross-border logistics arm of Ukraine's NOVA Group, providing API-integrated e-commerce delivery, freight forwarding, and virtual-address forwarding services to marketplaces, sellers, and enterprise shippers across 160+ countries.
- Ownership category
- akta.pro rank
Where Nova Global is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Nova Global business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Global E-commerce Delivery: International delivery services for e-commerce businesses shipping products to customers globally. Services include first-mile pickup, handling, customs clearance, line haul, and last-mile delivery.
- Global Sellers: Logistics solution for marketplace sellers (Etsy, Amazon, eBay) to deliver parcels worldwide through Nova Poshta Global service points. 100% reimbursement for lost goods.
- Global Freight: Freight and logistics solutions for bulky, dangerous and personal cargo via air and road transport. Includes Global Air, Road, Ocean Freight and Global Freight Flex solutions.
- Global Forwarding: Virtual address services providing customers with addresses in US, UK, Italy and other countries through logistics centers and partner warehouses for international shopping
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Nova Global product offering
Product offeringCore offering
Nova Global is the international arm of NOVA Group (Nova Poshta) providing cross-border e-commerce parcel delivery, international freight forwarding, and customs clearance services to online merchants and marketplace sellers across more than 160 countries. The company supports API-based integration enabling clients to automate shipping workflows and offers offices in Kyiv, Jersey City, and Toronto.
Product overview
Nova Global is a logistics and e-commerce delivery platform that offers a comprehensive portfolio of cross-border shipping solutions. The core offerings include Global E-commerce (encompassing Global Easy and Global Return sub-brands for international delivery), Global Sellers (for marketplace sellers on Etsy, Amazon, eBay), Global Forwarding (virtual addresses for international shopping), and Global Freight (air, road, ocean, and flex solutions for cargo). For individual consumers, Nova Global provides Shopping and Direct E-commerce services. The platform connects to major e-commerce marketplaces and logistics partners to deliver parcels across 160+ countries with capabilities including customs clearance, last-mile delivery, and returns management.
Differentiator
Problem solved
Functional benefit
Brands
- Global Easy: Flagship e-commerce delivery product providing international delivery from anywhere in the world
- Global Return
- Global Freight Flex
- Supernova Airlines
- NovaPay
- Nova Digital
- Nova Post
- Seller One
- Global Sellers
Products and services
- Cross-Border E-commerce Delivery International parcel delivery service for e-commerce merchants and online shoppers, providing door-to-door cross-border shipping across 160+ countries.
- International Freight Forwarding Forwarding of commercial cargo and bulk shipments for B2B shippers, importers, and exporters needing international freight capacity.
- Customs Clearance Services Customs brokerage and documentation services to help clients clear cross-border goods through international customs authorities.
- API Integration Platform Developer-facing API that integrates Nova Global's shipping, tracking, and customs services directly into e-commerce platforms and merchant systems.
Quantifiable outcome
- 98.8% on-time delivery rate
- +2 more outcomes
Companies that use Nova Global
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Nova Global technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
Feature5 records
Nova Global partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- Nova PostcorePart of the NOVA Group of companies. Nova Post is the leading express delivery company in Ukraine with 13,000 branches and 24,000 parcel lockers, providing the domestic delivery infrastructure that complements Nova Global's international services.
- Supernova AirlinescoreSubsidiary of NOVA Group operating cargo airline with Boeing 737-800BDSF freighter based in Prague, offering reliable and efficient freight solutions across Europe and beyond.
- NovaPaycoreNon-banking financial institution developing international payment system with 2.6 million transactions per day, full member of Visa and MasterCard, PCI DSS compliant.
- Nova DigitalcoreIT company creating and maintaining software products processing 30,000 transactions per second for NOVA Group, providing technology platform capabilities.
- AliExpressmajorIntegration partnership for international delivery services enabling AliExpress sellers to ship products to Ukraine and Moldova.
- DHLmajorLogistics partnership for international freight and express delivery solutions integration.
- FedExmajorPartnership for international freight and express delivery solutions.
- CainiaomajorCross-border logistics coordination partnership for e-commerce shipments.
Scale indicators12 records
Recent moves7 records
Expansion highlights6 records
Nova Global competitors and assessment
Company assessmentDirect peers
- DHL Express: Global leader in cross-border express delivery and the most direct comparable to Nova Global's international parcel and freight services. DHL is simultaneously a partner and primary competitive incumbent for EU and US lanes.
- Yanwen Logistics: Chinese-headquartered cross-border e-commerce logistics specialist serving marketplaces and sellers globally. Comparable operating model: parcel aggregation, customs clearance, and last-mile handoff to local carriers.
- BorderGuru: Cross-border e-commerce delivery and returns specialist serving marketplaces and brands in Europe. Comparable on cross-border product suite, returns handling, and customs clearance as a service.
- SF International (SF Express cross-border): International arm of SF Express, China's largest integrated logistics provider. Comparable in combining own-controlled air lift, customs capabilities, and global cross-border parcel delivery.
- Cainiao Smart Logistics Network: Alibaba's logistics arm, built specifically as a cross-border e-commerce delivery backbone for marketplaces. Highly comparable on GTM motion (marketplace integrations, API), customer segment, and cross-border product portfolio.
- YunExpress: Cross-border e-commerce delivery specialist with deep integrations into marketplaces such as Amazon, eBay, and Shopify. Closely comparable to Nova Global on seller-facing cross-border product and routing model.
- FedEx: Global integrator offering international priority parcel, freight, and customs services comparable to Nova Global's cross-border product set. FedEx is a named Nova Global partner and a direct competitor for enterprise shipping.
- Asendia: Joint venture between La Poste and Swiss Post focused on cross-border e-commerce delivery and returns. Closely comparable product focus on B2C international parcels, returns logistics, and postal handoff.
Regional players
- Ukrposhta: Ukraine's national postal operator, overlapping with Nova Global on domestic postal services and outbound/inbound international letters and parcels. A regional competitor with state backing and countrywide postal monopoly.
Emerging players
- iMile: Emerging cross-border last-mile delivery player focused on Middle East, Latin America, and other under-served regions for e-commerce. Comparable on cross-border e-commerce thesis and emerging-market lane focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nova Global social profiles
Digital presenceNova Global compliance and trust
Trust signalCompliance2 records
Nova Global financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nova Global leadership team
Management profileNumber of profiles
Nova Global funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nova Global M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nova Global
What does Nova Global do?
Nova Global is the international arm of NOVA Group (Nova Poshta) providing cross-border e-commerce parcel delivery, international freight forwarding, and customs clearance services to online merchants and marketplace sellers across more than 160 countries. The company supports API-based integration enabling clients to automate shipping workflows and offers offices in Kyiv, Jersey City, and Toronto.
Is Nova Global a public or private company?
Nova Global is a private company. It is classified as corporate owned and is currently operating.
When was Nova Global founded?
Nova Global was founded in 2001. It employs 251 to 500 people.
Where is Nova Global based?
Nova Global is headquartered in New York, United States, in the North America region.
How does Nova Global make money?
Four revenue lines are on record. Global E-commerce Delivery is the primary driver. The others are global Sellers, global Freight and global Forwarding.
Who are Nova Global's main competitors?
Direct peers on record are DHL Express, Yanwen Logistics, BorderGuru, SF International (SF Express cross-border), Cainiao Smart Logistics Network, YunExpress, FedEx and Asendia. Ukrposhta is listed as a regional player. iMile is listed as an emerging player.
Does Nova Global have an API?
Yes. Nova Global offers API integration capabilities for business clients, allowing full API integration or manual data loading for order management, label creation, cargo manifest generation, tracking information exchange, and PUDO (pick-up/drop-off) dictionary access. Developer documentation is at nova.global/partners_api.