Name

Whiteline Express, Ltd.

Legal name

Whiteline Express, Ltd.

Website

https://whiteline-express.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Plymouth

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Freight Transportation Services: B2B transportation and logistics services providing freight delivery across multiple states. Revenue is generated through contracted shipping rates based on distance, load type, and service requirements. Customers include businesses requiring reliable freight transportation with tracking and safety requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Whiteline Express, Ltd. is a B2B trucking and logistics company providing freight transportation services across multiple U.S. states. The company operates a dedicated fleet supported by a mobile-based tracking system that pings tractors at 10-minute intervals and a 24/7 operations monitoring team. Services include flexible, on-time freight delivery with competitive quote-based pricing for business shippers requiring multi-state logistics coverage.

Product overview

Whiteline Express, Ltd. is a logistics and trucking company operating as part of the Plastipak organization. The company offers a unified transport solutions platform built around flexible freight transportation with real-time tracking capabilities. Its core products include Transport Solutions (core freight and delivery services), Safety Services (safety-first logistics operations), a Terminal Network (multi-location terminal infrastructure across 7 U.S. locations), and Environmental Sustainability initiatives. The company differentiates through its mobile-based tracking system with 10-minute interval pings, 24/7 operations monitoring, and below-national-threshold accident rates. The portfolio is complemented by career opportunities for drivers and logistics professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Transport Solutions Flexible and efficient freight transportation services for B2B shippers, featuring real-time tracking via a mobile-based system that pings tractors at 10-minute intervals, 24/7 operations team monitoring, and competitive quote-based pricing for on-time delivery.
• Safety Services Safety-focused logistics operations featuring accident rates below national thresholds and CSA scores below thresholds across Crash, HOS, Unsafe Driving, Driver Fitness, Vehicle Maintenance, and Drugs/Alcohol categories, with on-time delivery and roadway safety metrics.
• Terminal Network Network of terminal locations across the United States including Atlanta, GA; Champaign, IL; Garland, TX; Jackson Center, OH; Medina, OH; Plant City, FL; and Plymouth, MI (corporate headquarters), enabling regional logistics coverage and common-route freight operations.
• Environmental Sustainability Green logistics initiatives including fuel-efficient operations and environmental footprint reduction programs, supported by Whiteline's SmartWay partnership.

Quantifiable outcome

• Tracking updates every 10 minutes vs industry standard of hourly updates
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• SmartWaycoreStrategic or Co-development PartnerSmartWay partnership demonstrates Whiteline Express's commitment to sustainability and reducing environmental footprint. SmartWay is an EPA program that helps companies measure and improve freight efficiency. This partnership enables fuel-efficient operations and supports the company's sustainability initiatives.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Werner Enterprises: Werner operates a national truckload fleet with dedicated and logistics services serving B2B shippers across the US. Comparable because it competes for the same multi-state B2B freight opportunities with similar sales-led GTM and emphasis on safety and service quality.
• Schneider National: Schneider is one of the largest US truckload and logistics carriers operating a national fleet across multiple states. Comparable because it serves the same B2B shipper base with multi-state freight transportation, terminal/yard networks, and dedicated capacity services, though at significantly larger scale than Whiteline.
• Ryder System: Ryder operates a fleet of vehicles and provides dedicated transportation, supply chain, and freight management solutions to B2B customers. Comparable because it offers dedicated contract carriage and multi-state freight services with safety and reliability positioning similar to Whiteline's B2B transport solutions.
• Knight-Swift Transportation: Knight-Swift is the largest US truckload carrier operating a national network of terminals and assets. Comparable because it serves B2B shippers requiring multi-state freight transportation with similar operational and safety positioning, though at substantially greater scale.
• J.B. Hunt Transport Services: J.B. Hunt is a major North American transportation and logistics company with significant dedicated contract services and intermodal offerings. Comparable because it delivers scheduled, multi-state freight for B2B customers with safety and on-time service positioning, similar to Whiteline's value proposition.
• U.S. Xpress Enterprises: U.S. Xpress is a technology-focused national truckload carrier serving B2B shippers across multiple states. Comparable because it competes for similar multi-state freight contracts, invests in fleet tracking technology, and emphasizes service reliability for enterprise customers.

Direct peers

• Prime Inc. Prime Inc. operates truckload, refrigerated, and flatbed fleets serving B2B customers nationwide. Comparable because it provides scheduled, multi-state freight transportation with an emphasis on safety, technology, and dedicated customer service similar to Whiteline.
• Heartland Express: Heartland Express is a regional/national truckload carrier focused on irregular route and dedicated freight transportation. Comparable because it targets similar B2B shipper needs, operates across multiple US states, and competes on service quality and safety metrics like Whiteline.
• PAM Transport Services: PAM Transport provides truckload and logistics services across the United States with a regional terminal model. Comparable because it serves B2B shippers needing multi-state freight with similar terminal-based operations and dedicated service offerings.
• Marten Transport: Marten Transport operates a temperature-protected and dry van truckload fleet serving B2B customers across North America. Comparable because it competes directly for multi-state B2B freight contracts, uses terminal-based operations, and emphasizes safety and on-time performance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WhitelineExpressLtd
• LinkedInlinkedin.com/company/whiteline-express-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whiteline Express, Ltd.