Dime
Dime is a mobile-first Thai financial super-app under KKP Financial Group that unifies savings, US/Thai securities trading, mutual funds, gold, multi-currency deposits, debit card, and travel insurance for 4M+ mass-market Thai retail consumers.
- Company typePrivate
- Founded2021
- HeadquartersBangkok, Thailand
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Dime does
Dime (legally บริษัท หลักทรัพย์ เคเคพี ไดม์ จำกัด / KKP Dime Securities Company Limited) is a Thailand-only, mobile-first financial super-app operated as a securities company within the Kiatnakin Phatra Financial Group (KKP). Founded in 2021 and publicly launched in 2022, the platform unifies saving, investing, spending, and insurance inside a single iOS/Android login: Dime! Save THB deposits (up to 3% p.a., DPA-protected), Dime! FCD multi-currency savings across 9 currencies (up to 4.5% p.a. on USD), US/Thai stock trading (fractional US shares from 50 THB), US options, mutual fund distribution across 20 asset managers (1,700+ funds), digital gold (MTS/YLG), corporate bonds, and Thai IPO subscription. Spending and protection are layered through the Dime! Nern Mastercard (150+ currency acceptance, no 2.5% FX margin) and Dime Jai travel insurance underwritten by MSIG. All money movement, FX, and settlement route through KKP Bank and KKP Securities infrastructure under Thai SEC broker-dealer license 0000033458, with US securities additionally protected by SIPC + Excess SIPC up to $150M per investor.
The product is anchored on frictionless onboarding (5-minute digital KYC), low minimums (1 THB for funds, 50 THB for US stocks), and a freemium core with recurring monetization via Dime! Fan (39 THB/month or 390 THB/year subscription), Dime! Club loyalty tiers, debit card annual fees, FX margins on FCD, mutual fund distribution economics, and transaction commissions on Thai/US stocks and options. Distribution is mobile-app-store self-serve, supplemented by KKP branch support and a heavy social-content marketing posture across Facebook, LINE, Instagram, TikTok, X, and Blockdit. As of May 2026, Dime claims 4M+ users and the #1 Thai App Store ranking in finance. Revenue is undisclosed; the company is privately held by KKP with no third-party funding rounds reported.
The target customer is the mass-market Thai retail consumer — beginners through intermediate self-directed investors — plus use-case segments for active options traders, frequent travelers, and digital nomads. Customer pains addressed are high investment minimums, fragmented financial products across banks and brokers, limited access to global markets, and unfamiliar UX in legacy Thai brokerage interfaces.
Dime firmographics
Firmographics- Name
- Dime
- Legal name
- บริษัท หลักทรัพย์ เคเคพี ไดม์ จำกัด
- Website
- https://dime.co.th
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Dime is a mobile-first Thai financial super-app under KKP Financial Group that unifies savings, US/Thai securities trading, mutual funds, gold, multi-currency deposits, debit card, and travel insurance for 4M+ mass-market Thai retail consumers.
- Ownership category
- akta.pro rank
Where Dime is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
Dime business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- US Stock Trading Commissions: Commission fees on US stock trades: 0 USD for first trade per month (free trade day), then 0.01 USD/share for stocks under 6.67 USD or 0.15% of trade value for stocks at 6.67 USD and above. Additional regulatory fees (SEC, FINRA, CAT) apply. Dime! Fan subscribers get reduced rates and up to 5 free trades per month.
- Thai Stock Trading Commissions: Commission on Thai stock trades: 0 THB for first trade per month, then 0.15% of trade value. Additional fees include 0.005% trading fee, 0.001% clearing fee, and 0.001% regulatory fee.
- US Options Trading Commissions: Options trading commissions: 0.55 USD per contract, plus OCC fee of 0.0000265 USD per contract and ORF fee of 0.025 USD per contract (capped at 55 USD per trade).
- Mutual Fund Distribution: Distribution of 1,700+ mutual funds from 20 asset management companies. No additional charge beyond the fund's own fees; Dime earns from distribution agreements with fund managers.
- Dime! Fan Subscription: Monthly or annual subscription (39 THB/month or 390 THB/year) providing reduced commission rates and up to 5 free trades per month for US stocks, Thai stocks, and options.
- Travel Insurance Distribution: Travel insurance distribution as an insurance broker (นายหน้าประกันวินาศภัย) for KKP Bank, earning commission on policies sold. Products underwritten by MSIG.
- Dime! Nern Debit Card: Annual card fee (100 THB after promotional period), ATM withdrawal fees (free 5x/month in Thailand, then 10 THB each; international at 100 THB each after promo), foreign exchange margins on card transactions.
- Interest Spread on FCD Accounts: Earns interest spread on foreign currency deposit accounts, paying users up to 4.5% p.a. on USD while earning higher rates through KKP bank's treasury operations. Also earns FX margins on currency exchange.
- Gold Trading: No commission or fees for gold trading (buying/selling gold 99.99% starting at 100 THB or 2.50 USD). Revenue likely derived from spread or partnership arrangements with partner gold shops.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | US Stock Trading - Default (non-subscriber) |
| Subscription | Monthly | US Stock Trading - Dime! Fan Subscriber |
| Transaction based/ take rate | Pay-as-you-go | Thai Stock Trading |
| Transaction based/ take rate | Pay-as-you-go | US Options Trading |
| Other | Pay-as-you-go | Dime! Save Savings Account |
| Other | Pay-as-you-go | Dime! FCD (Foreign Currency Deposit) - USD |
| Transaction based/ take rate | Pay-as-you-go | Mutual Fund Distribution |
| Subscription | Annual | Dime! Nern Global Mastercard Debit Card |
| Subscription | Pay-as-you-go | ไดม์ใจ Travel Insurance |
| Subscription | Monthly | Dime! Club Loyalty Program |
| Freemium | Pay-as-you-go | Starter Pack for New Users |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels13 records
Dime product offering
Product offeringCore offering
Dime is a mobile-first financial super-app that integrates savings, investing, spending, and insurance into a single platform for Thai retail consumers. The app enables users to open high-interest THB and multi-currency savings accounts, trade Thai and US stocks (including fractional shares and options), invest in 1,700+ mutual funds, buy digital gold and corporate bonds, manage spending via a global Mastercard debit card, and purchase travel insurance — all operated by KKP Dime Securities under the KKP Financial Group.
Product overview
Dime is a unified mobile-first financial super-app operated by KKP Dime (บริษัทหลักทรัพย์ เคเคพี ไดม์ จำกัด), a securities company within the Kiatnakin Phatra Financial Group (KKP). The platform is architected as a single mobile application (iOS/Android) that integrates five product verticals — Savings (Dime! Save THB savings account and Dime! FCD multi-currency deposit account), Investing (US stocks, Thai stocks, US stock options, mutual funds, digital gold, corporate bonds), Spending (Dime! Nern Global Mastercard debit card), Insurance (Dai Mai Jai travel insurance), and Portfolio Management (Asset Tracker, My Ports, Price Target, Guru Port) — all within one login and one THB account. Key subscription add-ons include Dime! Fan (flexible commission rates) and Dime! Club (loyalty rewards program). The platform targets retail Thai investors with low minimum investments starting from 1–50 THB and is regulated by the Thai SEC (ก.ล.ต.), with deposits protected by the Deposit Protection Agency and US securities covered by SIPC.
Differentiator
Problem solved
Functional benefit
Brands
- Dime! Fan: Premium package offering flexible commission rates for cost-conscious investors, with 39 THB monthly or 390 THB annual subscription.
- Dime! Club
- Dime! Nern (ไดม์เนิน)
- ไดม์ใจ (Dimejai)
- Dime! Save
- Dime! FCD
- Dime! USD
- Dime! Fast
Products and services
- Dime! App
- Dime! Save
- Dime! FCD (Foreign Currency Deposit) Multi-currency savings account supporting 9 currencies (USD, EUR, JPY, GBP, CNY, HKD, SGD, AUD, CHF) with tiered interest rates up to 4.5% per year for USD, no minimum deposit, preferred rate currency exchange alerts, and real-time interest tracking. Foreign currency deposits are not covered by the Deposit Protection Agency.
- US Stocks Fractional US stock trading starting from 50 THB or 1.50 USD per trade, supporting common stocks, ADRs, and ETFs, with free commission on the first trade of each month and SIPC protection up to $500,000 plus Excess SIPC up to $150 million.
- US Stock Options US equity options trading enabling profit in both rising and falling markets, with commissions of 0.55 USD per contract plus additional regulatory fees (OCC, ORF), accessible through the same Dime! USD or FCD account.
- Thai Stocks Thai stock trading on the Stock Exchange of Thailand (SET) starting from 1 share, with 0% commission on the first trade of each month and 0.15% commission thereafter, plus IPO subscription capability for retail investors.
- Thai Stock IPO Booking Digital IPO subscription for Thai stocks through the Dime app, enabling retail investors to subscribe for IPO shares directly, distributed by KKP Securities.
- Mutual Funds Access to over 1,700 mutual funds from 20 asset management companies in Thailand, including bond funds, equity funds, international funds, and tax-deductible funds, with no additional platform fees beyond the fund management company's published charges.
- Digital Gold Digital gold trading (99.99% purity) starting from 100 THB or 2.50 USD, with no trading fees, no storage fees, and no currency exchange fees, tradeable 20 hours daily (07:00–03:00) with real-time pricing, partnered with MTS and YLG gold dealers.
- Corporate Bonds Digital corporate bond subscription enabling retail investors to purchase bonds through the app, with bonds curated and distributed by KKP Securities, offering both scrip (bearer) and scripless (book-entry) bond formats.
- Dime! Nern Global Mastercard Debit Card Global debit Mastercard that links Dime! Save (THB), Dime! USD investment account, and Dime! FCD multi-currency accounts into a single card for worldwide spending in 150+ currencies with no FX risk surcharge of 2.5%, earning up to 4.5% interest on FCD balances, with free digital card issuance for online spending.
- Dai Mai Jai Travel Insurance (ไดม์ใจ) Digital travel insurance underwritten by MSIG, purchasable in 5 minutes with premiums from 140 THB, covering medical expenses up to 5 million THB, trip delays, cancellations, luggage loss, and emergency evacuation, available as single-trip (up to 180 days) or annual multi-trip (120 days per trip) plans.
- Dime! Fan Subscription Premium subscription package priced at 39 THB/month or 390 THB/year providing flexible commission rates (0.15% for trades under 3,000 USD, 0.08 USD/share for trades over 3,000 USD) and up to 5 free trade units per month for Thai and US stocks.
Quantifiable outcome
- Over 4 million users have trusted Dime, making it the #1 financial app in Thailand on the App Store
- +4 more outcomes
Companies that use Dime
Customer profileSegments4 records
Ideal customer profiles3 records
Dime technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature15 records
Dime partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, minor and supporting.
- บริษัทหลักทรัพย์ เกียรตินาคินภัทร (KKP Securities / KKPS)coreKKP Securities provides the trading infrastructure and regulatory licenses for Dime's stock and options trading services. Dime uses KKPS's order routing system for Thai stocks, US stocks, and options. KKPS brings decades of securities expertise, TSD (Thailand Securities Depository) connectivity, and SIPC protection arrangements.
- ธนาคารเกียรตินาคินภัทร (KKP Bank)coreKKP Bank provides the deposit infrastructure (Dime! Save, Dime! FCD), currency exchange services (Dime! Fast), and issues the Dime! Nern Mastercard debit card. All money movement, FX conversion, and interest payments flow through KKP Bank's systems.
- MSIG (บริษัท เอ็มเอสไอจี ประกันภัย)coreMSIG is the underwriter for Dime's 'ไดม์ใจ' (Dime Jai) travel insurance product. MSIG is a global P&C insurer with Thai operations, providing the insurance coverage, claims handling, and 24/7 emergency assistance services. KKP Bank acts as the insurance broker distributing the product through Dime.
- สถาบันคุ้มครองเงินฝาก (Deposit Protection Agency, Thailand)minorDime! Save THB deposits are protected by Thailand's Deposit Protection Agency (สถาบันคุ้มครองเงินฝาก), insuring deposits up to the statutory limit. Note: Dime! FCD (foreign currency deposits) are NOT covered by this protection.
- SIPC (Securities Investor Protection Corporation)minorUS stock investments through Dime are protected by SIPC coverage up to 500,000 USD per investor, plus Excess SIPC coverage of up to 150 million USD per investor through Dime's broker partner arrangements, providing institutional-grade protection for retail investors.
- MorningstarsupportingMorningstar provides the price target (ราคาเป้าหมาย) data and analyst consensus for US stocks on the Dime platform. Morningstar is a globally recognized investment research and data provider.
- บริษัทหลักทรัพย์ เกียรตินาคินภัทร - Research TeamsupportingKKP Securities' research team provides price target and analyst recommendations for Thai stocks featured in Dime's Price Target tool, offering local market expertise alongside Morningstar's international coverage.
- 20 Thai Asset Management Companies (บลจ.)supportingDime distributes mutual funds from 20 Thai asset management companies: ABERDEEN, ASSETFUND, BBLAM, SCBAM, KASSET, KKPAM, KSAM, KTAM, FPAM, TALISAM, MFC, ONEAM, PAMC, PRINCIPAL, EASTSPRING, LHFUND, TISCOASSET, UOBAM, DAOL, XSpringAM. Dime acts as a digital distribution channel for their 1,700+ fund products.
- Partner Gold Shops (ร้านทองชื่อดับ)supportingDime partners with well-known gold retailers (brands include MTS and YLG as shown in logos) to offer gold trading (99.99% purity) through the app. These partners provide the physical gold supply, storage, and authenticity assurance while Dime provides the digital trading interface.
- MastercardcoreMastercard provides the global payment network for the Dime! Nern Global Debit Card, enabling acceptance in over 150 currencies worldwide at any merchant or ATM bearing the Mastercard logo. Dime is a Mastercard issuer through KKP Bank.
- US Stock Exchanges (NYSE, NASDAQ)coreDime routes orders to US stock exchanges (NYSE, NASDAQ) through its brokerage infrastructure, enabling Thai retail investors to access thousands of US-listed stocks, ETFs, ADRs, and options.
- ตลาดหลักทรัพย์แห่งประเทศไทย (SET - Stock Exchange of Thailand)coreDime routes Thai stock orders through KKP Securities to the Stock Exchange of Thailand (SET), enabling retail investors to trade all listed Thai stocks, ETFs, and participate in IPOs.
- บริษัท ศูนย์รับฝากหลักทรัพย์ (Thailand) จำกัด (TSD)supportingTSD (Thailand Securities Depository) handles the custody and settlement of Thai securities purchased through Dime, providing secure international-standard record-keeping for investors' Thai stock holdings.
- FINRA (US Financial Industry Regulatory Authority)minorFINRA regulates Dime's US stock and options trading operations, charging regulatory fees (CAT Fee, TAF) on transactions as required by US law for all broker-dealers operating in US markets.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Dime competitors and assessment
Company assessmentBroad incumbents
- Robinhood: Pioneer of commission-free, mobile-first retail investing in the US; sets the global template Dime follows on UX, freemium pricing, and product-led growth in the Thai context.
- Wealthsimple: Canadian investing, saving, and spending super-app; comparable in product breadth (investing + cash + tax + spending in one app) and demographic (mass-market self-directed retail investors).
- Revolut: Global multi-currency super-app combining spending, saving, investing, and insurance in a single mobile interface — the international super-app archetype that Dime explicitly mirrors for the Thai market.
- Interactive Brokers: Global multi-asset broker with active retail and professional clients; relevant as the upstream brokerage infrastructure Dime relies on for routing US securities orders and as a competitor for active Thai traders.
Direct peers
- Tiger Brokers (Up Fintech Holding): Asia-focused cross-border brokerage offering Thai retail investors access to US, Hong Kong, and Singapore markets via mobile app — closely comparable to Dime's multi-market investment proposition.
- InnovestX: Thai securities broker (affiliated with INET) operating a digital trading platform for Thai stocks, mutual funds, and US stocks; a direct Thai-market competitor mentioned in Dime's own press positioning.
- Webull: US-headquartered commission-free retail brokerage with active Thailand operations, offering fractional US stock trading and a mobile-first experience — directly comparable to Dime's US stock and options offering for Thai retail.
- Finnomena: Leading Thai investment platform offering mutual funds, Thai/US stocks, and personalized portfolio tools to retail investors; competes head-on with Dime in the Thai mass-market investing segment.
Regional players
- Longdo FIN: Thai fintech offering investment information and portfolio tools; relevant as a domestic Thai competitor for retail investors seeking educational content and portfolio tracking.
Emerging players
- StashAway: Digital wealth manager operating across Southeast Asia (including Thailand) offering automated portfolio construction — comparable as an emerging Southeast Asian wealthtech targeting mass-affluent retail.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Dime social profiles
Digital presenceDime compliance and trust
Trust signalCompliance4 records
Dime financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dime leadership team
Management profileNumber of profiles
Profiles8 records
Dime funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dime
What does Dime do?
Dime is a mobile-first financial super-app that integrates savings, investing, spending, and insurance into a single platform for Thai retail consumers. The app enables users to open high-interest THB and multi-currency savings accounts, trade Thai and US stocks (including fractional shares and options), invest in 1,700+ mutual funds, buy digital gold and corporate bonds, manage spending via a global Mastercard debit card, and purchase travel insurance — all operated by KKP Dime Securities under the KKP Financial Group.
Is Dime a public or private company?
Dime is a private company. It is classified as corporate owned and is currently operating.
When was Dime founded?
Dime was founded in 2021. It employs 1 to 10 people.
Where is Dime based?
Dime is headquartered in Bangkok, Thailand, in the Asia region.
How does Dime make money?
Nine revenue lines are on record. US Stock Trading Commissions are the primary driver. The others are thai Stock Trading Commissions, US Options Trading Commissions, mutual Fund Distribution, dime! Fan Subscription, travel Insurance Distribution, dime! Nern Debit Card, interest Spread on FCD Accounts and gold Trading.
Who are Dime's main competitors?
Broad incumbents on record are Robinhood, Wealthsimple, Revolut and Interactive Brokers. Direct peers are Tiger Brokers (Up Fintech Holding), InnovestX, Webull and Finnomena. Longdo FIN is listed as a regional player. StashAway is listed as an emerging player.
Does Dime have an API?
No public API is recorded for Dime.