What Oasis Overland does

Oasis Overland is a UK-based for-profit travel agency operating in the adventure travel segment, offering overland trips to consumers. Founded in 1997 and headquartered in Leeds, the company has operated continuously for over 27 years, suggesting a mature small specialist rather than a growth-stage venture. Per the firmographic profile, headcount sits in the 11-50 range, consistent with a boutique operator focused on a curated adventure product rather than mass-market package holidays.

The company's primary channel is its direct website (oasisoverland.co.uk), through which customers presumably research and book overland expeditions. Beyond the high-level categorization as an "adventure trips" travel agency, no detailed product mix, route inventory, pricing tiers, or technology platform was extractable from the source: the website returned a bot-protection/verification screen, and adjacent fields (customer segments, pricing models, partnerships, awards, integrations) returned empty. There is no disclosed evidence of proprietary booking technology, in-house route operations, fleet ownership, or wholesale/supplier relationships.

The revenue model is consistent with a commission- and direct-payment travel agency: customers pay for trips booked through Oasis Overland, with the company retaining a margin on either retail mark-up or operator commission. No funding rounds, investors, M&A activity, leadership changes, regulatory actions, or other corporate development signals are present in the input, which together with the 11-50 headcount and 1997 vintage paints a picture of an established, privately held lifestyle/specialist travel business rather than a venture-backed or scaling operator.

Name

Oasis Overland

Website

https://oasisoverland.co.uk

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Oasis Overland is a Leeds, UK-based adventure travel agency offering overland trips to consumers. Founded in 1997, it operates as a privately held small specialist with 11-50 employees, distributing primarily through its own website.

Ownership category

akta.pro rank

Product category

Adventure Tour Operator

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation (487)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure & Expedition Travel Agencies (THAKAFAB)

akta.pro secondary industries

Off-Road & Overland Adventure Tour Operators (4x4, ATV/UTV) (THAAADAF), Safari & Overland Wildlife Adventures (4x4/Jeep) (THAJABAD)

Keywords

• Adventure travel
• Overland tours
• Group expeditions
• Guided travel
• Small group trips

Headquarters

HQ city

Leeds

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales

Core offering

Oasis Overland is a travel agency that offers adventure trips. The company organizes overland and adventure-style journeys for individual travelers and groups, operating from Leeds, UK since 1997.

Differentiator

Problem solved

Functional benefit

Products and services

• Adventure Trips Organized adventure trips offered by Oasis Overland to individual travelers and groups seeking overland and expedition-style travel experiences.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Explore Worldwide: UK-headquartered small-group adventure tour operator with a similar adventure-led product range and overlapping UK customer base.
• On The Go Tours: UK tour operator offering guided group tours and overland-style itineraries across Africa, Asia and the Middle East; competes for the same UK-sourced long-haul adventure customer.
• Dragoman: UK-based overland expedition operator offering long-duration multi-country trips by overland truck, the closest direct competitor to Oasis Overland in terms of product format and target customer.
• Exodus Travels: Established UK adventure tour operator offering small-group adventure trips worldwide, including walking, cycling and cultural journeys; directly comparable on geography and customer base.
• Intrepid Travel: Global small-group adventure travel company, publicly listed in Australia; directly comparable in product (small-group adventure itineraries) but operates at substantially greater scale and brand reach.
• G Adventures: Worldwide small-group adventure tour operator with similar itineraries and customer demographic; a scaled comparator that competes for the same UK-sourced adventure traveller.
• Tucan Travel: UK-based adventure tour operator focused on small-group trips across multiple continents, offering similar product depth in the UK outbound adventure market.
• Wild Frontiers: UK specialist operator focused on off-the-beaten-path adventure and cultural trips; comparable in niche positioning and UK customer base, though typically shorter-trip focused.

Emerging players

• World Expeditions: Australian adventure travel company with trekking and overland itineraries; comparable product format and adventurous customer profile, primarily overlapping in Asian and African corridors.

Broad incumbents

• Audley Travel: Larger UK tailor-made travel company offering bespoke long-haul itineraries including adventure-led trips; broader and more bespoke than Oasis Overland but shares the UK source market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/OasisOverland
• Facebookfacebook.com/OasisOverland

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oasis Overland